Marketing Management Quizzes & Trivia
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What better way to test your knowledge of the ins and outs of Marketing Management than awesome Marketing Management quizzes? Test yourself and share these Marketing Management quizzes with your friends and peers. Enhance your knowledge about Marketing Management and learn something completely new by answering these insightful quiz questions. You can even get insights into creating awesome quizzes of your own with these Marketing Management quizzes.
Each and every Marketing Management quiz here has well-researched and interesting quiz questions that test your grasp of the subject. You can easily learn something new about Marketing Management with every question you attempt.
Questions: 10 | Attempts: 1787 | Last updated: Jan 21, 2020
Sample QuestionOne of the following is the correct definition of marketing used by the Chartered Institute of Marketing and the others are fundamentally flawed. Which one is correct?
Questions: 100 | Attempts: 672 | Last updated: Sep 21, 2018
Sample QuestionMicromediul este constituit din:
Questions: 9 | Attempts: 466 | Last updated: Sep 21, 2018
Sample QuestionPrice is always the most important factor of the marketing mix
Questions: 9 | Attempts: 350 | Last updated: Mar 7, 2019
Sample QuestionWhat are the activities that form a part of the marketing mix.(the 4ps)
Questions: 17 | Attempts: 317 | Last updated: Jan 11, 2013
Sample QuestionWhat is a target audience?
What is one of the differences between goods and services?
Questions: 16 | Attempts: 271 | Last updated: Oct 8, 2013
Sample QuestionThe marketing concept requires that marketers seek to satisfy customer wants and needs.
Questions: 50 | Attempts: 248 | Last updated: Aug 17, 2015
Sample QuestionThe size of a market cannot be measured in terms of:
Questions: 10 | Attempts: 221 | Last updated: Apr 3, 2019
Sample QuestionAn ability to determine marketing strategy to affect customer mindset is considered as
Questions: 24 | Attempts: 212 | Last updated: Jan 9, 2013
Sample QuestionGood marketing is no accident, but a result of careful planning and ________.
Questions: 20 | Attempts: 189 | Last updated: Feb 19, 2013
Sample QuestionQ - Management Information System consists of people, equipment, and procedures to gather, sort, ____________, evaluate, and distribute information to marketing decision makers.
Questions: 9 | Attempts: 161 | Last updated: Jan 10, 2013
Sample QuestionA company can obtain new products in two ways. One of them is via new product development. What is the other method?
Questions: 60 | Attempts: 157 | Last updated: Aug 17, 2015
Sample QuestionBillboard posters are an example of an Above-the-Line promotional technique.
Questions: 60 | Attempts: 119 | Last updated: Aug 17, 2015
Sample QuestionThe term 'products' refers to physical (i.e. tangible) goods rather than services.
Questions: 60 | Attempts: 112 | Last updated: Aug 17, 2015
Sample QuestionWhich of the following is NOT a potential problem associated with primary research data?
Questions: 20 | Attempts: 102 | Last updated: Mar 10, 2015
Sample QuestionGodrej, a manufacturer of consumer white goods, want to introduce a new washingmachine that can adjust the time depending upon the load of clothes to be washed. Inwhich stage of NPD, the firm can introduce it in market?
Questions: 5 | Attempts: 93 | Last updated: Jan 7, 2013
Sample QuestionAll of the following are examples of goals and objectives within strategy development EXCEPT:
Questions: 55 | Attempts: 87 | Last updated: Jul 23, 2014
Sample Question_______ is one that includes additional services and benefits that distiguished the company's offer from competitor's offer.
Questions: 10 | Attempts: 82 | Last updated: Apr 22, 2013
Sample QuestionA 3 week Facebook Ad campaign for the Galaxy S3 phone reached ________________?
Questions: 25 | Attempts: 80 | Last updated: Jan 10, 2013
Sample QuestionAnything that can be offered to a market for attention, acqusition, use or consumption that might satisfy a want or need is a
Questions: 50 | Attempts: 78 | Last updated: Feb 15, 2018
Sample QuestionA salesman's knowledge of the things or services he or she is selling is known as ________.
Questions: 5 | Attempts: 78 | Last updated: Dec 14, 2012
Questions: 3 | Attempts: 77 | Last updated: Jan 17, 2013
Sample QuestionJimmy stops at the market to purchase a package of Oreo cookies to have with his milk for bedtime and some other groceries. He is the ultimate consumer in a pipeline from the producer to intermediaries including the grocery store. This pipeline is actually a:
Questions: 20 | Attempts: 75 | Last updated: Feb 13, 2016
Sample QuestionIt refers to any person who takes more active part in the process of exchange.
Questions: 4 | Attempts: 73 | Last updated: Dec 13, 2012
Sample QuestionWhich of the following statements about networking is true?
Questions: 21 | Attempts: 64 | Last updated: Jan 10, 2013
Sample QuestionPankaj Shuchi is pyar karta hai kitna?