Marketing Management Quizzes, Questions & Answers
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Check out these marketing mix quiz questions and answers and check if you are aware of businesses marketing plans or not. The term marketing mix is a set of actions businesses take to build and market their products and services...
Questions: 17 | Attempts: 11771 | Last updated: Nov 10, 2023
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Sample QuestionWhat is a target audience?
Strategic marketing means identifying the customers' needs or public and creating a marketing strategy plan to satisfy customer's requirement and improve the company's performance and increase profit. There are...
Questions: 10 | Attempts: 5271 | Last updated: Oct 10, 2023
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Sample QuestionAn ability to determine marketing strategy to affect customer mindset is considered as:
This tests your marketing skills, focusing on everything in the Marketing 101 course.
The questions for the test is provided by distinguished professor Melker Melkersson at Stockholm School of Economics.
If you score...
Questions: 20 | Attempts: 4484 | Last updated: Aug 24, 2023
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Sample QuestionQ - Management Information System consists of people, equipment, and procedures to gather, sort, ____________, evaluate, and distribute information to marketing decision makers.
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Questions: 25 | Attempts: 1602 | Last updated: Mar 21, 2023
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Sample QuestionWhat is the marketing plan? What does it entail?
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Questions: 50 | Attempts: 2708 | Last updated: Mar 21, 2023
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Sample QuestionThe size of a market cannot be measured in terms of:
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All questions are mandatory
Total Questions-10
Duration-10 mins
Marks - 25
Do not copy, Do not switch between tabs
You can move to next question only after answering the current one
You cannot move back to any previous...
Questions: 10 | Attempts: 150 | Last updated: Jan 27, 2023
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Sample QuestionWhich of the following is the component of Michael Porter's 5 Forces?
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Questions: 20 | Attempts: 835 | Last updated: Nov 17, 2023
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Sample QuestionGodrej, a manufacturer of consumer white goods, want to introduce a new washingmachine that can adjust the time depending upon the load of clothes to be washed. Inwhich stage of NPD, the firm can introduce it in market?
Questions: 30 | Attempts: 722 | Last updated: Mar 21, 2023
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Sample QuestionMr. Sigegbanglo is the CEO of a retail company. As a CEO, one of his jobs is to predict future market demand. He thinks ahead what buyers are likely to do under a given set of conditions. What skill did the CEO shows?
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Questions: 20 | Attempts: 8050 | Last updated: Mar 22, 2023
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Sample QuestionIt refers to any person who takes more active part in the process of exchange.
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Questions: 20 | Attempts: 88 | Last updated: Nov 29, 2023
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Sample QuestionWhat is a Marketing Plan?
Questions: 40 | Attempts: 275 | Last updated: Mar 22, 2023
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Sample QuestionWhy it is important to know the background of the prospect?
Questions: 40 | Attempts: 389 | Last updated: Nov 17, 2023
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Sample Question_________ is a message designed to promote a product, a service, or an idea.
Complete the quiz below to see which member of marketing you are.
Questions: 27 | Attempts: 203 | Last updated: Mar 22, 2022
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Sample QuestionOf these colors, which is your favorite?
Questions: 45 | Attempts: 234 | Last updated: Mar 22, 2023
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Sample QuestionWhich of the following are components that make the promotions mix?
Questions: 55 | Attempts: 282 | Last updated: Mar 22, 2023
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Sample Question_______ is one that includes additional services and benefits that distiguished the company's offer from competitor's offer.
Questions: 60 | Attempts: 589 | Last updated: Mar 20, 2023
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Sample QuestionBillboard posters are an example of an Above-the-Line promotional technique.
Questions: 60 | Attempts: 278 | Last updated: Mar 22, 2023
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Sample QuestionThe term 'products' refers to physical (i.e. tangible) goods rather than services.
Questions: 10 | Attempts: 182 | Last updated: Mar 20, 2023
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Sample QuestionWhy do some new companies set their selling prices as low as they can?
Questions: 60 | Attempts: 464 | Last updated: Mar 20, 2023
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Sample QuestionWhich of the following is NOT a potential problem associated with primary research data?
Questions: 50 | Attempts: 2357 | Last updated: Mar 21, 2023
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Sample QuestionA salesman's knowledge of the things or services he or she is selling is known as ________.
Questions: 8 | Attempts: 475 | Last updated: Mar 20, 2023
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Sample QuestionDefine the term marketing.
The Marketing quiz
Questions: 5 | Attempts: 167 | Last updated: Mar 21, 2023
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Sample QuestionDefine the term Marketing channel?
Marketing terms chapter 8 true/false
Questions: 53 | Attempts: 1957 | Last updated: Sep 1, 2023
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Sample QuestionMarketing research is best defined as a set of techniques applied by specialists in survey design or statistical methods.
Questions: 31 | Attempts: 136 | Last updated: Mar 21, 2023
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Sample QuestionBecause demographic analysis isn't of much value in predicting which specific products and brands will be purchased, many marketers have turned to the behavioral sciences for insight and help.
Direct marketing is a method of communicating an offer where organizations target a specific customer type and provide a way for direct response. While this is true, more people are familiar with mass marketing, where an entire...
Questions: 20 | Attempts: 398 | Last updated: Mar 21, 2023
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Sample QuestionInforming a customer about your business and its services is called.
This quiz will help prepare for Ch 9 of Marketing.
Questions: 21 | Attempts: 357 | Last updated: Mar 22, 2023
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Sample QuestionPankaj Shuchi is pyar karta hai kitna?
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Popular Quizzes
Marketing is a business tool that helps businesses to grow their customer base, expand their market in different regions, and introduce a new product to the market too. In this trivia quiz questions on marketing management, you...
Questions: 10 | Attempts: 3000 | Last updated: Mar 22, 2022
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Sample QuestionOne of the following is the correct definition of marketing used by the Chartered Institute of Marketing and the others are fundamentally flawed. Which one is correct?