Marketing Quizzes & Trivia
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Questions: 100 | Attempts: 10666 | Last updated: Oct 7, 2020
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Questions: 43 | Attempts: 4089 | Last updated: Sep 30, 2020
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Questions: 15 | Attempts: 5221 | Last updated: Oct 19, 2020
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Questions: 100 | Attempts: 10666 | Last updated: Oct 7, 2020
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Sample QuestionDifferent strategies are suitable for different companies depending on their particular situation. This is articulated by the “EPRG Framework”. What are the four options of the EPRG Framework?
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Questions: 20 | Attempts: 6041 | Last updated: Oct 9, 2020
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Sample QuestionA marketing plan does not have to be
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Questions: 43 | Attempts: 4089 | Last updated: Sep 30, 2020
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Sample QuestionAccording to the text, marketing means "selling" or "advertising."
Questions: 20 | Attempts: 2997 | Last updated: May 19, 2014
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Sample QuestionUsed to describe a framework for the analysis of macroenvironmental factors:
Questions: 15 | Attempts: 5221 | Last updated: Oct 19, 2020
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Sample QuestionPromotion mix includes the tools like
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Marketing Questions & Answers
What is the difference between Marketing and PR?
According to the association of American marketing, marketing is defined as the set of institutions, activity, and processes for communication, exchanging, creating, and delivering offering that are of value to customers, clients, partners, and the s
What is the least pressing in Maslow's Hierarchy of Needs?
The least pressing on the hierarchy of needs put forth by Maslow is the self-actualization needs. This level is basically the level where passions and wants can easily be fulfilled. Since it is the last of the hierarchy levels, it is the least import
What is the difference between Taglines and Slogans?
In the business world, the promotion of one’s company’s product is an essential thing. This is where marketing skills and tools come into place, taking initiatives in delivering powerful, branded, compact, and consistent messages to the c
What do companies call a set of benefits that they promise to consumers to satisfy their needs?
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How will companies make sure that people will become attracted to the things that they are offering? They can only do this by proposing certain ideas to their consumers. If they would not be able to provide anything, consumers will try to find the sa
Marketing chapter two concepts, multiple-choice
Questions: 17 | Attempts: 2041 | Last updated: Apr 13, 2021
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Sample QuestionWhich of the following is one of the three basic marketing management jobs?
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Questions: 10 | Attempts: 1973 | Last updated: Jan 7, 2021
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Sample QuestionEnsure that your _____________________ aligns with your core mission and includes action steps that you follow.
Multiple-choice quiz about marketing concepts
Questions: 16 | Attempts: 1949 | Last updated: Sep 30, 2020
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Sample QuestionAccording to the text:
Chapter 2 true/false quiz
Questions: 37 | Attempts: 1869 | Last updated: Sep 30, 2020
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Sample QuestionThe marketing management process consists of (1) planning marketing activities, (2) directing the implementation of the plans, and (3) controlling these plans.
Can you answer all the following questions of marketing? Test your knowledge on this quiz to see how you do and compare your score to others.
Questions: 51 | Attempts: 1709 | Last updated: Jun 17, 2020
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Sample QuestionMarketing enriches society by:
Marketing is the study and management of exchange relationships. If you are a student practicing for an exam or even just an office worker, take this quiz to figure out if you know the four P's of marketing.
Questions: 10 | Attempts: 1647 | Last updated: Jan 7, 2021
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Sample QuestionA hotel’s managers must make marketing decisions to help it stand out from its competition. To make these decisions, they must determine all but which of the following?
Questions: 9 | Attempts: 1414 | Last updated: Oct 9, 2020
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Sample QuestionWhat is the key to successful marketing?
Are you thinking of becoming a marketing manager? Take this quiz to find out if this is a good career choice for you.
Questions: 42 | Attempts: 1296 | Last updated: Jan 19, 2021
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Sample QuestionHow do you feel about talking on the telephone?
Can you pass this marketing research quiz, and do you feel you are up to the challenge? Marketing research is the systematic collecting, recording, and analysis of qualitative and quantitative information about issues...
Questions: 20 | Attempts: 1208 | Last updated: Feb 25, 2021
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Sample QuestionWhich of the following activities help managers to make smart decisions regarding the problems and opportunities facing their business:
Marketing terms chapter 6 multiple-choice
Questions: 20 | Attempts: 1175 | Last updated: Sep 30, 2020
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Sample QuestionAccording to the text, the economic-buyer theory:
Questions: 110 | Attempts: 1113 | Last updated: Oct 1, 2020
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Sample QuestionOne business promising to do something for another business in return for receiving compensation is an example of a
What do you remember from Chapter 1? This quiz will help you determine what areas you need to study more.
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Questions: 7 | Attempts: 1083 | Last updated: Oct 1, 2020
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Sample QuestionWhat are the four P's of the Marketing Mix?
Clustering is the process of finding similarities in prospective customers and ensuring a marketer employs the appropriate marketing technique. Different target audiences call for different techniques to capture their...
Questions: 50 | Attempts: 1064 | Last updated: Sep 1, 2020
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Sample QuestionThe purpose of legal procedure is to ensure that each party receives
Through marketing, a lot of businesses have been able to increase their market share by improving their customer relations and ensuring that their product is known by as many people as possible. This is made possible by the...
Questions: 15 | Attempts: 961 | Last updated: Jun 17, 2020
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Sample QuestionOne of the major problems today's media planners face is lack of vehicle audience data for such media as network television and consumer magazines.
Questions: 22 | Attempts: 752 | Last updated: Oct 1, 2020
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Sample QuestionWhich of the following are included in Marketing Essentials? (Check all that apply)
Think you're a savvy modern marketer who has what it takes to succeed in today's hyper-competitive, dramatically digital, 24/7 world? Find out with this quick 10-question quiz that will tell you if you're poised to...
Questions: 10 | Attempts: 743 | Last updated: Jun 17, 2020
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Sample QuestionAt least half of my budget is dedicated to "inbound" marketing programs such as blogging, search engine optimization, and social media.
Questions: 7 | Attempts: 742 | Last updated: Sep 30, 2020
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Sample QuestionWhich pricing strategy is where you add a percentage onto what you originally pay for the product?
Questions: 47 | Attempts: 711 | Last updated: Oct 15, 2020
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Sample QuestionWhich of the following cities were innovative distribution hubs because their canals allowed goods to be loaded and unloaded directly into a merchants warehouse?
Questions about marketing terms learnt to re-inforce them in student's mind
Questions: 10 | Attempts: 709 | Last updated: Sep 24, 2020
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Sample QuestionWhat is the definition of Internal Marketing?
Questions: 50 | Attempts: 689 | Last updated: Oct 15, 2020
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Sample QuestionMonopolistic competition has:
Questions: 20 | Attempts: 658 | Last updated: Jan 25, 2021
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Sample QuestionA market consists of:
