Be it a small or a big business, good brand perception is the common business goal . The ultimate verdict on any brand is given by its customers. Brand perception is a crucial indicator of how well your customers are able to connect with your brand: What are their feelings and emotions when they think...

As a survey creator, it is natural for you to expect encouraging and reliable responses to your surveys. With an enhanced survey response rate, the chances of collecting accurate data increases. But unfortunately, not all surveys are error free. Many surveys face the problem of survey bias leading to inaccurate and unreliable feedback collection. Survey...

“It is true that work gives life its true meaning and makes it worthwhile. But when you are not appreciated by your leaders, are asked to work overtime, and the only thing you look forward to is the weekend – you might wonder if it’s really worth it?” For employers, understanding how satisfied and engaged...

Zoho Survey is a popular survey creation tool that helps you create a reliable and actionable survey in minutes. It has all the features required to create a basic survey. You can choose from interesting templates like customer satisfaction surveys, employee engagement surveys, healthcare surveys, education surveys, non-profit organization surveys, and much more. Any user...

A survey is an effective medium to collect feedback from your target audience. Sensitive questions on age, income, race, and religion form an unavoidable part of demographic surveys, market research surveys, health surveys, and so on. Usually, people are reluctant to share personal information via offline surveys. But, online surveys can be made more discreet...