Prelim Exam: Marketing Management Exam Questions!

30 Questions | By Anthzila | Last updated: Mar 20, 2022 | Total Attempts: 74

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1.

___________ is concerned with activities involved in trasferring of goods from producers to final consumers and users.
- A.
  
  Distribution
- B.
  
  Production
- C.
  
  Management
2.

Which of the following are are the two classifications of Distribution?
- A.
  
  Physical Distribution
- B.
  
  Distributive Constitution
- C.
  
  Wholesaling
- D.
  
  Retailing
3.

_______ is the management of the physical flow of products ad the establishment of the efficient flow system.
- A.
  
  Retailing
- B.
  
  Wholesaling
- C.
  
  Physical Distribution
- D.
  
  Distributive Constitution
4.

Which of the following is the main goal of Distribution?
- A.
  
  Maximize the user human resources to distribute the products.
- B.
  
  Minimize the transportation cost by using the same transportation in different products.
- C.
  
  Get the right goods to the right place at the right time at at least possible cost.
5.

_________ is the actual transfer or movement of goods and people from one place to another.
- A.
  
  Management
- B.
  
  Transportation
- C.
  
  Distribution
6.

Which of the following is true about Transportation.
- A.
  
  It is the actual transfer of goods and people from one place to another.
- B.
  
  It moves goods to places or locations where consumers will buy or use the goods.
- C.
  
  Absence of distribution will not complete transfer of goods to the point of destination.
- D.
  
  It help promote the company by going different places.
7.

This method of transportation's advantage is its ability to handle bulky products at a low cost over a long distance.
- A.
  
  Railroad
- B.
  
  Trucks
- C.
  
  Water Vessels
8.

This is characterized by the ability to move shipments economically, at varying sizes, short distances and deliver shipments to any point of the country served roads and highways.
- A.
  
  Railroad
- B.
  
  Trucks
- C.
  
  Water Vessels
9.

This transportation's advantage is low cost but its greatest disadvantage is it is slow in delivering the goods. It might take you days to reach the destination,
- A.
  
  Water Vessels
- B.
  
  Trucks
- C.
  
  Railroad
10.

Fast but expensive form of shipment.
- A.
  
  Water Vessels
- B.
  
  Airplane
- C.
  
  Railroad
11.

The farther the location of the recipient of the goods, the higher the cost of the delivery.
- A.
  
  Distance
- B.
  
  Loading characteristics
- C.
  
  Risk of Loss or Damage
12.

The type of loading characteristics determines the cost of the delivery.
- A.
  
  True
- B.
  
  False
13.

Which of the following are factors determining transportation rates?
- A.
  
  Distance
- B.
  
  Type of equipment required
- C.
  
  Services required
- D.
  
  Loading characteristics
- E.
  
  Type of company
14.

______ is a marketing function that involves the storage or holding of goods between the time of production and final use.
- A.
  
  Warehousing
- B.
  
  Distribution
- C.
  
  Retailing
15.

What are the reasons why storage is necessary?
- A.
  
  Some goods are produced seasonally
- B.
  
  Some goods are consumed regularly
- C.
  
  For possible protection
- D.
  
  For storage of large quantities
- E.
  
  For accreditation of Government Agencies
- F.
  
  Products require special storage
16.

Which of the following are the major items to consider in computing warehousing cost?
- A.
  
  Capital invested in products
- B.
  
  Taxes
- C.
  
  Insurance
- D.
  
  Tips for government agencies
17.

What is the importance of Insurance as a major item in computing warehousing cost?
- A.
  
  It add cost to the products stored
- B.
  
  It add security to the product
- C.
  
  It markets the product
- D.
  
  It adds safety to the product
18.

Warehouses with advance handling system and is controlled by a computer is referred to as _____.
- A.
  
  Private warehouses
- B.
  
  Automated warehouses
- C.
  
  Traditional warehouses
19.

Merchant middlemen are those who assist in the transfer of title.
- A.
  
  True
- B.
  
  False
20.

What are the reasons why marketers use middlemen?
- A.
  
  They help increase sales volume
- B.
  
  They give good market coverage.
- C.
  
  They manage the company well.
- D.
  
  They are the critics of the company.
- E.
  
  They keep costs down at a minimum.
21.

Commonly found in highways from Metro Manila to the provinces.
- A.
  
  Roadside Stand
- B.
  
  Retail Public Market
- C.
  
  Huckstering
22.

Peddlers in public markets, bus terminals or those who go house to house
- A.
  
  Direct Selling
- B.
  
  Huckstering
- C.
  
  Direct Orders
23.

Market esposure where a product is available in almost all outlets.
- A.
  
  Intensive distribution
- B.
  
  Selective distribution
- C.
  
  Exclusive distribution
24.

This is commonly used for shopping goods like ready to wear apparels, appliances or furniture.
- A.
  
  Selective distribution
- B.
  
  Intensive Distribution
- C.
  
  Exclusive Distribution
25.

A market exposure where the product is sold by only one type of middleman in a given geographic area.
- A.
  
  Selective distribution
- B.
  
  Intensive Distribution
- C.
  
  Exclusive Distribution