Sales Process And Marketing Exam: Quiz!

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Sales Process And Marketing Exam: Quiz! - Quiz

Do you understand the concepts of the sales process and marketing? The first thing to do is to know your target market. Plan the customer’s experience and plan your marketing process around that. Marketing and sales should improve the value of the product. In marketing, the spotlight is on the wants of the consumer. In selling, it is on the company’s products. If you want to learn more, take this quiz!


Questions and Answers
  • 1. 
    What is the original meaning of TAMS?
    • A. 

      TRUMPF Application Management System

    • B. 

      TRUMPF Advanced Marking System

    • C. 

      TRUMPF Applied Material Specification

    • D. 

      None of the above

  • 2. 
    To qualify an application 4 main topics to need to be covered.
    • A. 

      Time - Additives - Marking - Specification

    • B. 

      Time - Application - Material - Specification

    • C. 

      Test - Application - Marking - Segmentation

    • D. 

      Only the material matters

  • 3. 
    Why is the material specification important in order to pick the right wavelength of the laser?
    • A. 

      The wavelength of the laser influences only the edge quality of the mark

    • B. 

      More important than the material specification is the surface finish

    • C. 

      Absorption of laser on the material depends on the wavelength

    • D. 

      Laser marking works on all materials

  • 4. 
    On a given application trial the TruMark 3020 made good marks but the customer finally needs shorter mark times. Which laser is a logical choice for a TAMS continuation?
    • A. 

      TruMark 3130

    • B. 

      TruMark 6130

    • C. 

      TruMark 3230

    • D. 

      TruMark 6020

  • 5. 
    Which laser marking method crates a mechanical depth?
    • A. 

      Ablation

    • B. 

      Annealing

    • C. 

      Color change

    • D. 

      None of the above

  • 6. 
    What is the marking method on plastics that does not change the surface texture?
    • A. 

      Annealing

    • B. 

      Color change

    • C. 

      Foaming

    • D. 

      Laser etch

  • 7. 
    Why is the DXF file format preferred over a bitmap?
    • A. 

      DXF files have better resolution than bitmaps

    • B. 

      DXF files are compatible with Microsoft Excel

    • C. 

      There are too many different bitmap formats

    • D. 

      Mark quality and marking speed is better

  • 8. 
    What is the preferred file format to import art work from customers CAD program?
    • A. 

      Corel Draw

    • B. 

      Word document

    • C. 

      DXF

    • D. 

      Microsoft Paint

  • 9. 
    Which of the follwing qualifieres is not a typical 'quality criteria'?
    • A. 

      Edge quality

    • B. 

      Mark time

    • C. 

      Contrast

    • D. 

      HAZ

  • 10. 
    In which stage of the sales process should the customer be evaluated about buying power?
    • A. 

      Latest in stage 2. Needs Assessment

    • B. 

      Not before issuing a quotation

    • C. 

      Stage 5. Negotiation

    • D. 

      None of the above

  • 11. 
    What is a simple way to specify contrast in a data matrix code?
    • A. 

      Using grades of AIM DPM

    • B. 

      Comparison with a bar code

    • C. 

      Simply specify 'best contrast'

    • D. 

      Send a pin stamped part to for comparison

  • 12. 
    Which sections of the TAMS need to be filled out by the salesperson?
    • A. 

      Project and Process information

    • B. 

      Marking Report

    • C. 

      Project, Process and Additional information

    • D. 

      Project and Additional information

  • 13. 
    How do you order brochures from TRUMPF?
    • A. 

      Directly through Kinkos

    • B. 

      Calling the TRUMPF main number

    • C. 

      Through your Regional Sales Manager

    • D. 

      With TRUMPF Literature Order Form

  • 14. 
    What is the easiest way to communicate to the application engineer which bar code or data matrix code needs to be used?
    • A. 

      Specify the code standard, e.g. ECC200

    • B. 

      Send a DXF file with the art work

    • C. 

      Scan the code with a flat bed scanner and send the BMP file

    • D. 

      Send a part as an example

  • 15. 
    Which is the most important information for the quotation you can read from the TAMS?
    • A. 

      Mark time

    • B. 

      Type of laser

    • C. 

      Contrast

    • D. 

      Pictures

  • 16. 
    Which is the right address to send the part to TRUMPF?
    • A. 

      TRUMPF Inc., 111 Hyde Rd, Farmington, CT 06032

    • B. 

      Brian Litherland, Application Engineer, TruMark Application Lab., 5 Johnson Avenue, Farmington, CT 06032

    • C. 

      Brian Litherland, Application Engineer, TRUMPF Inc., 5 Johnson Avenue, Farmington, CT 06032

    • D. 

      Application Lab, TRUMPF Inc., CATC, building #3, 3 Johnson Avenue, Farmington, CT 06032

  • 17. 
    What is the most important step in submitting a continuation of a TAMS?
    • A. 

      Verify customer address

    • B. 

      Send the orginal TAMS

    • C. 

      Change the date of TAMS only

    • D. 

      Update all processing data

  • 18. 
    Time versus quality. Which is the general rule?
    • A. 

      Shorter mark time, lower quality

    • B. 

      Shorter mark time, smaller wavelength

    • C. 

      Higher quality, shorter mark time

    • D. 

      Shorter mark time, better contrast

  • 19. 
    For marking of metals which laser can you exclude from the very beginning?
    • A. 

      TruMark 3020

    • B. 

      TruMark 6330

    • C. 

      TruMark 6020

    • D. 

      TruMark 5020

  • 20. 
    Beside your name what another piece of information should be put into the 'Requestor' box in TAMS?
    • A. 

      Mark time

    • B. 

      Date of issue

    • C. 

      Your company name

    • D. 

      Name is sufficient

  • 21. 
    The smallest line width can be achieved using which of the following lenses?
    • A. 

      F420

    • B. 

      F330

    • C. 

      F254

    • D. 

      F100

  • 22. 
    What is desired to get a good edge quality?
    • A. 

      High pulse-to-pulse overlap

    • B. 

      Short mark times

    • C. 

      Short pulse duation

    • D. 

      High laser power

  • 23. 
    How do you request next day delivery (UPS next day) for processed samples?
    • A. 

      Send an email to your Regional Sales Manager

    • B. 

      Tick the checkbox 'urgent' in TAMS

    • C. 

      Call Brian Litherland direct

    • D. 

      TRUMPF does not send via UPS

  • 24. 
    What is the proper procedure to request a continuation of sample tests?
    • A. 

      Just send the parts to TRUMPF, the application engineer will recognize them

    • B. 

      Send in the parts with the same TAMS from the first trials

    • C. 

      Revise TAMS and tick the checkbox 'Continuation'

    • D. 

      Call TRUMPF directly and ask for continuation

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