After BuzzFeed’s success with the quiz We’ll Guess Your Secret Talent Based On Your Ice Cream Preferences, many brands started including fun quizzes in their marketing strategy.
Not all of them were able to ace the race, though.
Well, one of the biggest reasons was that those quizzes simply couldn’t keep the participants hooked for long.
Today, the web is crammed with quizzes of all sorts but are all online quizzes fun enough to keep audiences hooked?
Many quizzes available on quiz websites that claim to be “fun quizzes to take when bored” aren’t fun at all. They’re rather quite boring.
So, what goes wrong?
How can you create an online fun quiz?
And, what are the benefits of creating one?
This article answers all of these questions and more. Just sit back and keep reading.
And, don’t forget to take notes!
What Ruins a Quiz?
Once you begin building a quiz, one of the first questions that comes to mind is, “how to make this fun, so people would not just take it but share it as well?”
This is surprisingly way more difficult than you’d think.
The most important thing you must know to make a fun quiz is “what takes away the fun”.
For instance, these things:
- Boring quiz titles that don’t arouse curiosity
- No cover images
- Missing or poor quiz descriptions
On the flip side, having a killer welcome screen is a great way to get your online audience excited about your quiz and click the “start quiz” button.
But that’s not enough to make your quiz fun.
You need to work things up a little more to keep them hooked on the quiz. After all, you can’t get people excited to take a quiz and then put a damper on their excitement with boring content.
That’s not fair!
Still, you’ll find many quizzes online whose entire structure is so mundane that the quiz taker exits after the first five questions.
Here’ all that can go wrong in a quiz once you’re past the opening screen:
- The quiz questions aren’t engaging enough
- The quiz looks bland. It’s all words and no fun
- There seems to be no end to it
- The results aren’t interesting or personalized enough to prompt sharing
These are a few of the many things that can make a quiz boring or “not as fun.” You can call them the “don’ts”.
For the “dos”, keep on reading. We’ve shared the steps to build a quiz and some *golden* tips on making it fun.
Steps to Make a Fun Quiz Online
Here’s how you can quickly and easily create a fun quiz using an online quiz and test generator.
Step 1 – Choose between scored and personality quiz type
Step 2 – Add an eye-catching title and cover image to the welcome screen
Step 3 – Create/import questions and add media to them (images, GIFs, videos, audio)
Step 4 – Assign scoring/personality-based outcomes to answer options
Step 5 – Customize results pages, settings, and themes
Watch: How to Create an Online Quiz in Under 5 Mins
For a detailed look at the process for creating a fun online quiz, check out How to Create a Quiz: The Ultimate Guide
Tips to Make a Fun Quiz for Social Media
Fun quizzes are an amazing tool to market your business on social media. They can be your ticket to better brand reach, a wider band of audience, better lead generation, and more.
So, you must make sure your quiz is interesting enough to be taken and shared by as many people as possible. Here are some awesome tips for doing just that.
Read: How to Create a Facebook Personality Quiz
1. Make Your Quiz About Them (the Audience)
People love taking quizzes that talk about them, especially the ones that help them answer the most existential question— ‘’Who am I”?
The titles and descriptions of your social media quizzes should talk about revealing quiz participants’ personalities or telling them something they don’t already know about themselves. It’s a great way to make people so curious about your quizzes that they can’t resist attempting them.
Here are some interesting quiz titles that you can take inspiration from:
1. Who Is The Icing On Your Cake?
2. Are You an Alpha, Beta, Or Gamma?
3. Which Celebrity Are You Based On Your Zodiac Sign?
There is one common aspect in all three of the above quiz titles and descriptions. They evoke curiosity and interest by engaging with the audience, and that’s what the goal should be.
Pro Tip – To take things to the next level, add in some mystery or give people a chance to self-express with quiz titles such as these—
Also, check out: 25 Most Popular Quiz Categories and Quizzes
2. Create Engaging Questions
While there’s no such thing as “perfect fun quiz questions”, you can definitely create highly engaging and super-interesting questions!
Picking the right set of questions to make a quiz fun can be pretty challenging. But, there are a few things you can do to put your best foot forward.
Having a mix of different types of questions is among the top ones.
Using fun quiz builder software such as ProProfs, you can create online quizzes featuring a mix of different question types, such as multiple-choice, true/false, hotspot, fill-in-the-blanks, order list, and more.
Go wild with the media you include in your questions. Add images, videos, GIFs, or audio clips wherever it makes sense or, better yet, base some of your questions around them.
Using a mix of question types and including questions, such as ‘guess the celebrity in the image/video/audio,’ ‘identify the audio clip,’ etc., will help keep the participants on edge!
Also, do check off the following boxes when creating quiz questions:
- Mind the tone – Maintain a conversational tone in your questions and answers. Making your audience feel as if they’re talking to a person is a great way to engage them.
- Include Images in every question – Let’s admit it — visuals matter. Questions with images attached to them are more attention-grabbing and make us curious. Include images in your questions, answer options, or both, whatever works best for each particular question.
- Keep it to a max of 10 questions – Don’t want participants to leave the quiz after answering the first 10 questions? Avoid adding more. Remember it’s a fun quiz that you’re making, not an assessment test! Too many questions will make the participant lose interest. So, try to keep the length of the quiz to 10 questions.
Read more – How to Create Engaging Questions.
3. Create Shareable Results
Create custom results that are easily shareable on social media. Results should talk about the qualities of the quiz taker so that they feel an urge to share it with their friends on social media.
For instance, when you’re creating fun personality quizzes, you should draft results that boast of the personalities that the quiz-takers have and feature interesting images to go with the text.
Another thing to keep in mind is that you should always add share buttons at the bottom of the quiz results page so the quiz takers can quickly share these with their friends. So, choose a fun quiz tool that lets you do that.
Creating shareable results is an excellent way to increase your brand’s reach and push the quiz to as many people as possible.
Here’s an example of a creatively drafted quiz result page from a quiz called How Good Is Your Vocabulary?.
As you can see, there are share buttons at the bottom of the results page for the quiz takers to share their results on Facebook or Twitter or embed the quiz on a website.
Read: How To Embed Quizzes Using A WordPress Quiz Plugin
4. Design it to Look and Feel Great
Simply adding the right questions to your quiz won’t make it engaging enough. You have to make it look and feel great too. Deck up your quiz with a relevant background image and insert audio/video to level up the fun quotient.
Also, add your logo to the quiz to bring a touch of your branding to it. Choose themes that go with your quiz topic and brand or customize one to suit your brand. An excellent fun quiz platform will let you do all this.
5. Promise Value to Your Audience
Provide something more than quiz results. Include incentives, such as a free ebook, a free giveaway, or even personalized emails with marketing advice.
Also, be honest about your marketing strategy. If you’re capturing your quiz takers’ information, make sure you let them know what you’ll be doing with it, especially if you’ll be contacting them anytime soon.
6. Make Your Quizzes Interactive
Another great way to add fun to your quizzes is to make them more interactive. Quizzes that feel like friendly conversations are more likely to keep the quiz taker engaged all the way. This is especially important if a large part of your audience is Gen Z.
Wondering how you can make your quizzes interactive?
Opting for a conversational tone in your quiz content is a good place to start. No let’s check out the fun quiz ideas in the next section.
Fun Interactive Quiz Ideas
Here are a few quiz ideas that you can take inspiration from to create fun interactive quizzes that will be a hit with your audience.
1. Assign Personalities in the Quiz Results
Take a look at BuzzFeed’s viral quiz successes and you’ll understand just how popular personality quizzes can be on social media and elsewhere. Personality quizzes are also highly interactive since they provide quiz takers with a fun personality-based outcome based on the options they choose.
Watch: How to Create a Personality Quiz
Personality quizzes are great for engaging social media audiences, which is why brands from a variety of business niches use them to boost their social media marketing efforts and generate leads.
But, what if you didn’t want to make a BuzzFeed-style quiz? What if you wanted to make a fun trivia quiz or problem-solving quiz instead?
Well, with a little creative tweaking, you can modify your scored/graded quizzes into interactive personality quizzes.
Instead of offering a pass/fail result, you can go for results that categorize quiz takers into beginner, intermediate, advanced, etc. levels. Add in an image for each level and you’re golden.
For instance, for a Star Wars trivia quiz, these levels can be Youngling, Padawan, Jedi Knight, and Jedi Master.
2. Challenge Quiz Takers’ Knowledge and Opinions
Using your quizzes to reveal knowledge gaps and misconceptions is another excellent way to engage with your audience. For instance, the quiz below lets the quiz taker analyze their understanding of what it takes to be a successful entrepreneur and whether they are cut out for the entrepreneurial journey.
Take This Quiz
When creating these “they don’t know what they don’t know” style of quizzes, make sure you maintain a fun, casual vibe, so that you don’t come off as a “know it all”. Remember you’re creating a fun quiz that will give the quiz taker a bit to chew on, not a fool-proof career assessment.
Also, you can take things up a notch by offering some quick yet helpful advice in the results. Constructive advice is always welcome, no matter the type of content.
3. Foster Community Building
Quizzes that make people feel like they are part of a community work great for social media engagement (apart from being a lot of fun). The “Are You a True ___ Fan?” quiz is a prime example. For example, check out the fun quiz below which taps into the Star Wars fandom.
Take This Quiz
Apart from popular fandoms, you can also target communities that are highly relevant to your brand. For instance, let’s say you’re an e-commerce business that deals in environment-friendly products. You can create fun quizzes titled
You can even channel more than one community/fandom for your quiz theme. Check out this fun marketing quiz that relates marketing styles to movie wizards and witches.
Take This Quiz
4. Give Personalized Recommendations
Online shoppers love personalized recommendations. So, a fun and interactive quiz that features questions designed specifically for providing product/service recommendations has a high chance of clicking with your audience.
Take This Quiz
Product recommendation quizzes like the one above are especially helpful for new buyers. But, they also make for an excellent brand engagement tool by serving as a fun pastime for people in your audience who aren’t necessarily looking for buying guidance.
Read more: How to Create an Engaging Product Recommendation Quiz
So, these were some of the ways you can add more interactivity to your fun quizzes. Feel free to play around a bit with these quiz ideas to suit your goals.
Pro Tip: If you’re having a hard time coming up with quiz topics that your audiences will love, consider using a survey feedback software or create a poll to know what’s the next topic they’d like to see a quiz on.
In the next section, read up about the benefits of creating and sharing fun online quizzes.
Benefits of Creating Fun Online Quizzes
Quizzes are a huge online success. That’s why there are several benefits of launching them on social media. These are the top ones:
1. Enhanced Audience Engagement
Fun and engaging quizzes being become a powerful tool to enhance audience engagement. It’s easy to capture the audience’s attention and keep them hooked to the quiz with catchy titles, appealing visuals, and interactive questions.
Once they start enjoying the quizzes, they’d be tempted to continue looking up quizzes online for fun and be especially intrigued to find more quizzes on your page.
2. Wider Reach
Great quizzes enhance your audience reach. Social media is a bursting pool of audiences waiting to be entertained, and quizzes hit them like a wave on a hot summer day. Believe it or not, people love taking quizzes, especially when the results talk about them. Shareable quiz results can help skyrocket your audience reach.
One quiz result shared by a user is an opportunity for another user to discover something about themselves by taking the quiz. The more shares a quiz result gets, the wider will be its reach and that of your brand.
3. Faster Lead Generation
Lead generation is probably the most understated benefit of quizzes. Online fun quiz makers make it easy for users to customize a lead form and add it to a quick quiz for fun.
Lead forms let you capture quiz takers’ information, such as their names, email, phone numbers, interests, etc. Also, the integration of quizzes with powerful marketing automation tools, such as Mailchimp, HubSpot, Salesforce, etc., makes the lead generation process 10x faster and easier.
Ready to Have Some Fun?
Quizzes are an excellent tool for brand awareness, customer retention, lead generation, and more. There’s a myriad of opportunities that a simple, online quiz for fun can create for you.
But, of course, you may not get your quiz right the first time. In that case, don’t give up.
Instead, judge the quiz’s impact. Check what questions had the maximum traction and at what point the quiz takers drop off during the quiz. Use these insights to nail the next quiz you create.
Following the tips mentioned above will help you create the best fun quizzes and get maximum engagement from your website and social media handles.
So go ahead and create a fun quiz today. Use a top-notch fun quiz creator, such as ProProfs Quiz Maker to make the entire process seamless. ProProfs makes it easy to create amazing fun quizzes with its highly intuitive interface, a plethora of settings and configurations, 100+ templates, and a massive public quiz library with 1 million+ questions.
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