Business Quiz: Are You Ready To Be A Marketer?

20 Questions | Total Attempts: 74

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Business Quiz: Are You Ready To Be A Marketer?

Jenny is Afargin


Questions and Answers
  • 1. 
    Jessica has spent a great deal of time practicing and perfecting her sales presentation. What aspect of selling does this illustrate?
    • A. 

      It should ensure customer satisfaction

    • B. 

      It is planned communication

    • C. 

      It is personalized communication

    • D. 

      It takes place to influence purchase decisions

  • 2. 
    Michael is interacting with a customer over the phone. What aspect of selling does this illustrate?                          
    • A. 

      It should ensure customer satisfaction

    • B. 

      It is personalized communication

    • C. 

      It is planned communication

    • D. 

      It takes place to influence purchase decisions

  • 3. 
    Ashley is a successful salesperson who has gained  many repeat customers for her business. What aspect of selling does this illustrate? ...
    • A. 

      It should ensure customer satisfaction

    • B. 

      It is planned communication

    • C. 

      It is personalized communication

    • D. 

      It takes place to influence purchase decisions

  • 4. 
    • A. 

      A person sells bouquets of roses on the side of the road

    • B. 

      A perfume maker sells perfume to a boutique to sell to its customers

    • C. 

      A grocer sells powdered sugar to a bakery for its donuts

    • D. 

      A car dealership sells a van to a plumber for visiting customers' homes

  • 5. 
    • A. 

      A retailer sells a small refrigerator to a coffee shop

    • B. 

      A farmer sells produce to a restaurant

    • C. 

      A potter sells pottery at a flea market

    • D. 

      A wholesaler sells candy to a concession stand

  • 6. 
    • A. 

      A retailer sells office furniture to an advertising firm

    • B. 

      A retailer sells a sewing machine to a professional seamstress

    • C. 

      A teenager mows his neighbor's lawn for $20

    • D. 

      A distributor sells hundreds of comics to a comic-book store

  • 7. 
    • A. 

      Alterations to a shirt

    • B. 

      Personal-shopping service

    • C. 

      Dry cleaning

    • D. 

      A shirt

  • 8. 
    • A. 

      An allergy shot

    • B. 

      A box of tissues

    • C. 

      A yearly checkup

    • D. 

      A stethoscope

  • 9. 
    • A. 

      A tanning salon

    • B. 

      A construction-supply distributor

    • C. 

      A car-rental agency

    • D. 

      A Mary Kay cosmetics party

  • 10. 
    Two retail stores are striving to offer products for the lowest prices and best values in town.  What role of selling in our economy does this illustrate?
    • A. 

      Promotes competition

    • B. 

      Affects employment

    • C. 

      Adds utility

    • D. 

      Helps customers determine needs

  • 11. 
    Of the following, which role of selling in our economy helps products to be in "the right place at the right time".
    • A. 

      Promotes competition

    • B. 

      Affects employment

    • C. 

      Adds utility

    • D. 

      Helps customers determine needs

  • 12. 
    Chris doesn't receive a lot of close supervision for his sales work, but he manages his time well and stays on task.  Which characteristic of a successful salesperson does Chris display?
    • A. 

      Education and Training

    • B. 

      Self-motivation

    • C. 

      Self-confidence

    • D. 

      Product knowledge

  • 13. 
    Britanny knows her products inside and out.  She knows all their features and is able to explain them in terms of benefits for specific customers.  Which characteristic of a successful salesperson does Britanny display?
    • A. 

      Self-motivation

    • B. 

      Self-confidence

    • C. 

      Product knowledge

    • D. 

      Ethics

  • 14. 
    Matt take the time to research his client before he makes a sales presentation. That way, he can tailor the presentation to the specific client.  Which characteristic of a successful salesperson does Matt display?
    • A. 

      Customer knowledge

    • B. 

      Product knowledge

    • C. 

      Presistence and patience

    • D. 

      Personal appearance

  • 15. 
    • A. 

      Creativity

    • B. 

      Self-motivation

    • C. 

      Persistence and patience

    • D. 

      Ethics

  • 16. 
    Josh has been told "No" about 10  times today by potential customers.  He doesn't get discouraged or give up, however.  He's determined to keep looking for ways to make sales. Which characteristic of a successful salesperson does Josh display?
    • A. 

      Product knowledge

    • B. 

      Personal appearance

    • C. 

      Ethics

    • D. 

      Persistence and patience

  • 17. 
    Samantha never uses "strong-arm tactics" or attempts to pressure her customers into making a purchase. Which characteristic of a successful salesperson does Samantha display?
    • A. 

      Education and training

    • B. 

      Belief in selling as a service

    • C. 

      Creativity

    • D. 

      Personal appearance

  • 18. 
    Dan makes sure that as he is interacting with customers, he is actively listening so that he can better respond to their questions and objections.  Which characteristic of a successful salesperson does Dan display?
    • A. 

      Ethics

    • B. 

      Persistence and patience

    • C. 

      Communication skills

    • D. 

      Education and training

  • 19. 
    Stephanie recently rearranged an entire sales presentation for a specific customer. It took some imagination and inventiveness, but it helped her make the sale. Which characteristic of a successful salesperson does Stephanie display?
    • A. 

      Creativity

    • B. 

      Education and Training

    • C. 

      Personal appearance

    • D. 

      Ethics

  • 20. 
    Dave has a sales job selling very expensive cars. Each day, he wears a nice suit and tie to work. Which characteristic of a successful salesperson does Dave display?
    • A. 

      Communication skills

    • B. 

      Persistence and patience

    • C. 

      Personal appearance

    • D. 

      Education and training