Customer Relationship Management Trivia Questions!

Reviewed by Editorial Team
The ProProfs editorial team is comprised of experienced subject matter experts. They've collectively created over 10,000 quizzes and lessons, serving over 100 million users. Our team includes in-house content moderators and subject matter experts, as well as a global network of rigorously trained contributors. All adhere to our comprehensive editorial guidelines, ensuring the delivery of high-quality content.
Learn about Our Editorial Process
| By Shannon Lazek
S
Shannon Lazek
Community Contributor
Quizzes Created: 11 | Total Attempts: 6,090
| Attempts: 1,000
SettingsSettings
Please wait...
  • 1/92 Questions

    When assisting employees with prioritizing work responsibilites, it is often helpful to

    • Meet with industry experts
    • Interview the executives
    • Talk with the employees
    • Question the applicants
Please wait...
About This Quiz

Explore key aspects of business relationships in our 'Customer Relationship Management Trivia Questions!' quiz. Assess your understanding of debtor-creditor dynamics, employment laws, distribution strategies, and more, enhancing your skills in logical evidence support and market strategies.

Customer Relationship Management Trivia Questions! - Quiz

Quiz Preview

  • 2. 

    Why is often necessary to provide employees with additional training?

    • To increase socialization

    • To improve performance

    • To analyze diversity

    • To identify sensitivity

    Correct Answer
    A. To improve performance
    Explanation
    Additional training for employees is often necessary to improve their performance. This is because training provides them with the opportunity to acquire new skills, knowledge, and techniques that can enhance their job performance. It helps employees stay updated with the latest industry trends and advancements, enabling them to be more efficient and effective in their roles. Moreover, training can also address any existing skill gaps or areas of improvement, enabling employees to perform their tasks with greater proficiency and confidence. Overall, providing employees with additional training is crucial for enhancing their performance and ultimately contributing to the success of the organization.

    Rate this question:

  • 3. 

    One of the benefits of being adaptable is that it enables employees to

    • Avoid a conflict

    • Manage their time

    • Take the initiative

    • Deal with change

    Correct Answer
    A. Deal with change
    Explanation
    Being adaptable allows employees to deal with change effectively. When individuals are adaptable, they are open to new ideas, flexible in their approach, and can easily adjust to changes in the workplace. Adaptable employees are not resistant to change but rather embrace it as an opportunity for growth and development. They can quickly learn new skills, adjust their work processes, and navigate through uncertain situations. By being adaptable, employees can effectively cope with any changes that occur in their work environment, which ultimately leads to increased productivity and success in their roles.

    Rate this question:

  • 4. 

    A common method of determining a sports product's safety is

    • Testing the product

    • Developing warranties

    • Evaluating the product's appeal

    • Complying with local regulations

    Correct Answer
    A. Testing the product
    Explanation
    One of the most effective ways to ensure the safety of a sports product is by testing it thoroughly. This involves subjecting the product to various tests and experiments to assess its performance, durability, and potential risks. By conducting these tests, manufacturers can identify any flaws or weaknesses in the product and make necessary improvements to enhance its safety. Testing also helps to validate the product's compliance with industry standards and regulations, ensuring that it meets the required safety criteria. Therefore, testing the product is a crucial step in determining its safety.

    Rate this question:

  • 5. 

    Which of the following types of sport/event businesses would be most likely to place a banner advertisement on a ski resort's website:

    • Snowboard retailer

    • Shoe manufacturer

    • Cross-training equipment distributor

    • Rock-climbing boot retailer

    Correct Answer
    A. Snowboard retailer
    Explanation
    A snowboard retailer would be most likely to place a banner advertisement on a ski resort's website because their target audience overlaps with the ski resort's visitors. Snowboarding is a popular activity at ski resorts, so advertising on the website would allow the retailer to reach potential customers who are already interested in winter sports and are likely to be in the market for snowboarding equipment.

    Rate this question:

  • 6. 

    In which of the followng situations might a professional football team decide that it is cost effective to implement an expensive measurement tool to assess the effectiveness of marketing strategies:

    • The tool that is recommended by the industry

    • The only tool that accurately evaluates performance

    • The only tool that is available at the time

    • The tool that is used by a major competitor

    Correct Answer
    A. The only tool that accurately evaluates performance
    Explanation
    A professional football team might decide that it is cost-effective to implement an expensive measurement tool to assess the effectiveness of marketing strategies if it is the only tool that accurately evaluates performance. This is because accurate evaluation of performance is crucial for the team to make informed decisions about their marketing strategies. By using the only tool that can provide accurate assessment, the team can ensure that their marketing efforts are targeted and effective, ultimately leading to better results and potentially higher revenue.

    Rate this question:

  • 7. 

    When writing a letter of application, it is important for individuals to state that

    • They have many references

    • A resume is attached

    • A friend works for the business

    • They are in need of a job

    Correct Answer
    A. A resume is attached
    Explanation
    When writing a letter of application, it is important for individuals to state that a resume is attached. This is because a resume provides a comprehensive summary of an individual's qualifications, skills, and experience, making it an essential document for job applications. By stating that a resume is attached, the applicant is indicating that they have provided all the necessary information for the employer to consider their application. This shows professionalism and attention to detail, which can increase the chances of being considered for the job.

    Rate this question:

  • 8. 

    When a hockey team sets its ticket prices so it can achieve its goal of increasing its fan base by five percent, the hockey team is establishing a price objective in conjunction with a _________________ goal.

    • Sales

    • Cost

    • Licensing

    • Contingency

    Correct Answer
    A. Sales
    Explanation
    When a hockey team sets its ticket prices with the aim of increasing its fan base by five percent, it is establishing a price objective in conjunction with a sales goal. The team is using ticket prices as a strategic tool to attract more fans and increase ticket sales, ultimately boosting their overall revenue and popularity.

    Rate this question:

  • 9. 

    Which of the following is an acitivity that agents perform on behalf of the athletes they represent:

    • Hall of fame endorsement

    • Various contract negotiations

    • Team contract negotiations only

    • Team valuation services

    Correct Answer
    A. Various contract negotiations
    Explanation
    Agents perform various contract negotiations on behalf of the athletes they represent. This includes negotiating contracts with teams, sponsors, and other entities on behalf of the athlete. Agents play a crucial role in securing favorable terms and conditions for their clients, ensuring that they receive the best possible deals and opportunities. By handling various contract negotiations, agents help athletes navigate the complex business side of their careers and maximize their earning potential.

    Rate this question:

  • 10. 

    What should a promotional message be for consumers to be able to remember the message?

    • Appropriate

    • Factual

    • Persuasive

    • Repetitious

    Correct Answer
    A. Repetitious
    Explanation
    A promotional message should be repetitious for consumers to be able to remember the message. Repetition helps reinforce the message in the minds of consumers, making it more likely to be remembered. By repeating key points or phrases, the message becomes familiar and easier to recall. This can be particularly effective in advertising, where repetition helps to create brand recognition and build customer loyalty.

    Rate this question:

  • 11. 

    Which of the following sources is the most appropriate for obtaining primary marketing information about fans' opinions about a rock band's new album:

    • Facility managers

    • Concession vendors

    • Event ushers

    • Concert attendees

    Correct Answer
    A. Concert attendees
    Explanation
    Concert attendees are the most appropriate source for obtaining primary marketing information about fans' opinions about a rock band's new album. As they are the ones who attend the concert and listen to the band's music, they can provide firsthand feedback and insights about their opinions on the new album. Facility managers, concession vendors, and event ushers may have some information related to the concert, but they are not directly involved with the music or the fans' opinions.

    Rate this question:

  • 12. 

    A business that emphasizes a swimming pool product's environment friendliness is positioning the product by focusing on

    • Price

    • Competition

    • Attributes

    • Reliability

    Correct Answer
    A. Attributes
    Explanation
    The correct answer is "attributes". When a business emphasizes a swimming pool product's environment friendliness, they are highlighting the product's specific qualities or characteristics that make it environmentally friendly. This positioning strategy focuses on the unique features or attributes of the product that set it apart from competitors and appeal to environmentally conscious customers.

    Rate this question:

  • 13. 

    Which of the following is an advantage to a sport organization that develops an interactive relationship with the broadcast and print media:

    • Builds mutually favorable relationships

    • Decreases the need for a public-relations plan

    • Ensures confidential information exchanges

    • Reduces organizational crisis risks

    Correct Answer
    A. Builds mutually favorable relationships
    Explanation
    Developing an interactive relationship with the broadcast and print media allows a sport organization to build mutually favorable relationships. This means that the organization and the media outlets can work together in a way that benefits both parties. By establishing a positive and cooperative relationship, the organization can gain more favorable coverage and publicity, while the media outlets can access exclusive content and stories. This can lead to increased visibility, credibility, and support for the organization, ultimately helping them achieve their goals and objectives.

    Rate this question:

  • 14. 

    MSV Sportswear Inc. evaluated its channel members and found that some members were underperforming. To improve their performance, MSV Sportswear Inc. offered financial incentives for _____________ purposes.

    • Geographical

    • Budgeting

    • Motivational

    • Definitive

    Correct Answer
    A. Motivational
    Explanation
    MSV Sportswear Inc. offered financial incentives for motivational purposes in order to improve the performance of underperforming channel members. By providing these incentives, the company aims to motivate and encourage the members to perform better, increasing their productivity and overall effectiveness. This approach is commonly used to boost employee morale, increase job satisfaction, and drive better results within the organization.

    Rate this question:

  • 15. 

    What do many entertainment businesses develop to encourage ethical behavior in finance?

    • Sanctions

    • Punishments

    • Standards

    • Penalties

    Correct Answer
    A. Standards
    Explanation
    Many entertainment businesses develop standards to encourage ethical behavior in finance. These standards serve as guidelines and rules that outline the expected behavior and practices in financial matters. By establishing and promoting these standards, businesses aim to create a culture of integrity and transparency in their financial operations. These standards help to ensure that financial decisions are made ethically and in compliance with legal and regulatory requirements.

    Rate this question:

  • 16. 

    An exercise equipment business that performs repair and installation for the tangible goods it sells is providing which of the following types of service:

    • Presale-transaction

    • Possession-processing

    • Information based

    • Metal stimulus

    Correct Answer
    A. Possession-processing
    Explanation
    The exercise equipment business is providing possession-processing services. This means that they not only sell tangible goods but also offer repair and installation services for those goods. Possession-processing services involve activities related to the physical possession or handling of goods, such as delivery, installation, maintenance, and repair. In this case, the business is not only selling exercise equipment but also taking care of the possession aspect by providing repair and installation services.

    Rate this question:

  • 17. 

    Which of the following seating plans allows hockey-ticket buyers to sit in any seat on a first-come, first-served basis:

    • General admission

    • Reserved

    • Tiered

    • Advanced admission

    Correct Answer
    A. General admission
    Explanation
    General admission seating plans allow hockey-ticket buyers to sit in any seat on a first-come, first-served basis. This means that there are no assigned seats, and attendees can choose any available seat when they arrive at the venue. This type of seating arrangement is commonly used for events where the seating is not assigned or reserved, giving attendees the flexibility to choose their preferred seating location.

    Rate this question:

  • 18. 

    Which of the following is an example of a corporate brand:

    • New Line Cinema

    • Home Box Office

    • Turner Broadcasting System

    • Time Warner

    Correct Answer
    A. Time Warner
    Explanation
    Time Warner is an example of a corporate brand because it is the parent company that owns and manages multiple subsidiary brands, such as New Line Cinema, Home Box Office, and Turner Broadcasting System. A corporate brand represents the overall identity and reputation of the company as a whole, while subsidiary brands represent specific products or divisions within the company. In this case, Time Warner is the corporate brand that encompasses and manages these subsidiary brands.

    Rate this question:

  • 19. 

    A marketing research brief helps the researcher perform which of the following functions:

    • Planning

    • Editing

    • Observing

    • Hiring

    Correct Answer
    A. Planning
    Explanation
    A marketing research brief helps the researcher in planning their research study. It outlines the objectives, scope, and methodology of the research, as well as the target audience and timeline. The brief provides a roadmap for the researcher to follow, ensuring that they have a clear plan in place to achieve their research goals. It helps in organizing the research process, identifying the key areas to focus on, and determining the resources needed for the study. Overall, the marketing research brief plays a crucial role in guiding and facilitating the planning stage of the research.

    Rate this question:

  • 20. 

    One reason why it is often important for employees to improve their leadership skills if they want to move up the career ladder is because higher-level positions often require employees to

    • Travel internationally

    • Supervise others

    • Identify customers

    • Gather information

    Correct Answer
    A. Supervise others
    Explanation
    Employees who want to move up the career ladder often need to improve their leadership skills because higher-level positions typically involve supervising others. As individuals progress in their careers, they are expected to take on more responsibility and oversee the work of their subordinates. Effective leadership skills are crucial in ensuring that employees are motivated, tasks are delegated properly, and goals are achieved. By supervising others, employees demonstrate their ability to manage a team, which is an essential requirement for higher-level positions.

    Rate this question:

  • 21. 

    Why is it important for sports and entertainment businesses to interpret statistical findings?

    • To organize a database

    • To develop charts and tables

    • To calculate the median

    • To obtain useful information

    Correct Answer
    A. To obtain useful information
    Explanation
    It is important for sports and entertainment businesses to interpret statistical findings in order to obtain useful information. Statistical findings provide valuable insights and data that can be used to make informed decisions and strategies. By analyzing and interpreting the data, businesses can identify trends, patterns, and correlations that can help them understand their audience, improve performance, and enhance the overall experience for their customers. This information can be used to optimize marketing campaigns, improve player performance, identify new revenue streams, and make data-driven decisions that can lead to success and growth in the industry.

    Rate this question:

  • 22. 

    Sports and entertainment businesses often participate in trade shows as a way of communicating with their

    • Target audiences

    • Out-of-town employees

    • Investors

    • Sales staff

    Correct Answer
    A. Target audiences
    Explanation
    Sports and entertainment businesses often participate in trade shows as a way of communicating with their target audiences. Trade shows provide a platform for these businesses to showcase their products or services directly to their intended customers. It allows them to engage with potential customers, gather feedback, and build brand awareness. By participating in trade shows, sports and entertainment businesses can effectively reach their target audiences and establish valuable connections that can lead to increased sales and business growth.

    Rate this question:

  • 23. 

    Individuals who are able to defend their ideas objectively usually are able to provide others with

    • Unrelated statistics

    • Emotional information

    • Personal opinions

    • Logical evidence

    Correct Answer
    A. Logical evidence
    Explanation
    Individuals who are able to defend their ideas objectively usually rely on logical evidence. This means they support their arguments with facts, data, and reasoning that is based on sound logic. By presenting logical evidence, they provide a strong foundation for their ideas and make a compelling case to others. This approach is effective because it appeals to reason and rationality, allowing others to evaluate the validity of the argument based on the evidence presented.

    Rate this question:

  • 24. 

    Which of the following are characteristics of a well-written executive summary:

    • Clear, concise, and error-free

    • Error-free. simple, and creative

    • Creative, concise, and informal

    • Concise, informal, and error-free

    Correct Answer
    A. Clear, concise, and error-free
    Explanation
    A well-written executive summary should be clear, concise, and error-free. A clear summary effectively communicates the main points and objectives of the document, ensuring that the reader understands the key information. Conciseness is important to present the information in a succinct manner, avoiding unnecessary details and keeping the summary focused. Lastly, being error-free is crucial to maintain the credibility and professionalism of the summary, as errors can undermine the reader's confidence in the content.

    Rate this question:

  • 25. 

    To obtain relevant information in way that accomodates a variety of schedules, some sports and entertainment businesses use online

    • Survey services

    • Intranet systems

    • E-mail filters

    • Web screeners

    Correct Answer
    A. Survey services
    Explanation
    Survey services are used by sports and entertainment businesses to gather relevant information in a way that can accommodate various schedules. These services allow businesses to create and distribute surveys online, allowing respondents to provide feedback at their convenience. This method is convenient and efficient for both the businesses and the respondents, as it eliminates the need for physical surveys or face-to-face interactions. Survey services also provide businesses with tools to analyze and interpret the data collected, helping them make informed decisions based on the feedback received.

    Rate this question:

  • 26. 

    When an event planner seeks celebrity endorsements for an upcoming event, s/he would make sure they credible and

    • Trustworthy

    • Innovative

    • Neutral

    • Reourceful

    Correct Answer
    A. Trustworthy
    Explanation
    When an event planner seeks celebrity endorsements for an upcoming event, they would make sure that the celebrities they choose are trustworthy. This is important because the credibility of the celebrities reflects on the event itself. If the celebrities are trustworthy, it increases the likelihood that the event will be perceived as credible and reliable by the audience. Trustworthy celebrities are also more likely to have a positive reputation, which can attract more attendees and enhance the overall success of the event.

    Rate this question:

  • 27. 

    When stadium managers recognize employees for their efforts and contributions, the recognition should be

    • Verbal

    • Personalized

    • Written

    • Private

    Correct Answer
    A. Personalized
    Explanation
    Recognition should be personalized because it shows that the managers have taken the time to understand and appreciate the specific efforts and contributions of each employee. Personalized recognition makes employees feel valued and acknowledged for their individual achievements, which can boost morale and motivation. It also creates a more meaningful and genuine connection between the managers and employees, fostering a positive work environment. Verbal and written recognition can be effective, but personalization adds an extra level of thoughtfulness and sincerity to the recognition process. Private recognition ensures that the employee's achievements are acknowledged without putting them in an uncomfortable or public spotlight.

    Rate this question:

  • 28. 

    The information obtained from conducting a cost/benefit analysis will help a sporting goods store to

    • Organize its investments

    • Prepare income statements

    • Make financial decisions

    • Develop tax documents

    Correct Answer
    A. Make financial decisions
    Explanation
    A cost/benefit analysis is a tool used to evaluate the potential costs and benefits of a decision or investment. By conducting this analysis, a sporting goods store can assess the financial implications of different options and make informed decisions regarding their investments. This analysis allows them to weigh the costs against the potential benefits, helping them determine the most financially viable course of action. Therefore, the information obtained from a cost/benefit analysis will assist a sporting goods store in making financial decisions.

    Rate this question:

  • 29. 

    Which of the following has an important impact on an exercise equipment business's willingness to adjust prices:

    • Policies of the company

    • State of the economy

    • Opinions of the competition

    • Condition of the facility

    Correct Answer
    A. State of the economy
    Explanation
    The state of the economy has an important impact on an exercise equipment business's willingness to adjust prices. This is because during an economic downturn or recession, consumers may have less disposable income and be more price-sensitive. In order to maintain sales and stay competitive, the business may need to lower prices or offer discounts. On the other hand, during a strong economy, consumers may be more willing to spend on fitness products, allowing the business to potentially raise prices or maintain higher profit margins.

    Rate this question:

  • 30. 

    A charactertisitc of an event is that it is produced and consumed

    • At the same time

    • During planned intervals

    • By the same group of people

    • In unemotional ways

    Correct Answer
    A. At the same time
    Explanation
    An event being produced and consumed at the same time means that it occurs in real-time, with the production and consumption happening simultaneously. This implies that the event is happening in the present moment and does not involve any delays or gaps between its production and consumption. This characteristic is important for events that require immediate action or response, and it ensures that all relevant parties are actively involved and engaged in the event at the same time.

    Rate this question:

  • 31. 

    One way for sportswear stores to obtain needed information efficiently is to

    • Access a database

    • Schedule an interview

    • Read a book

    • Contact a competitor

    Correct Answer
    A. Access a database
    Explanation
    Accessing a database is an efficient way for sportswear stores to obtain needed information. Databases store a vast amount of organized and easily accessible data, allowing stores to quickly retrieve information about products, customer preferences, market trends, and competitor analysis. This helps stores make informed decisions regarding inventory management, marketing strategies, and overall business operations. Compared to other options like scheduling interviews, reading books, or contacting competitors, accessing a database provides a more convenient and comprehensive source of information for sportswear stores.

    Rate this question:

  • 32. 

    What is the percentage of reach for a local radio sporting-goods advertisement if the target audience is 875,000 18-30 year old males and 393,750 of the target audience is exposed to the message?

    • 30

    • 40

    • 35

    • 45

    Correct Answer
    A. 45
    Explanation
    The percentage of reach for a local radio sporting-goods advertisement can be calculated by dividing the number of people exposed to the message (393,750) by the total target audience (875,000) and then multiplying by 100. In this case, the calculation would be (393,750 / 875,000) * 100 = 45. Therefore, the correct answer is 45.

    Rate this question:

  • 33. 

    Which of the following is an example of a business using a celebrity's appearance to attract customers to an event:

    • A rock star signs copies of his/her latest CD at a store's grand opening.

    • A professional athlete announces his/her plans to retire within six months

    • An athletic-shoe company distributes a press release about a new endorsement deal

    • An actor stars in the lead role of a film that is based on a best selling novel

    Correct Answer
    A. A rock star signs copies of his/her latest CD at a store's grand opening.
    Explanation
    A rock star signing copies of his/her latest CD at a store's grand opening is an example of a business using a celebrity's appearance to attract customers to an event. This event combines the popularity and appeal of the rock star with the opening of the store, creating a unique and exciting experience for customers. The presence of the celebrity can generate buzz and draw a large crowd, increasing the visibility and success of the store's grand opening.

    Rate this question:

  • 34. 

    An example of a barrier that affects exercise equipment businesses that operate in the global environment is a

    • Export contract

    • Payroll tax

    • Trade agreement

    • Import quota

    Correct Answer
    A. Import quota
    Explanation
    An import quota is a restriction imposed by a government on the quantity of a certain product that can be imported into a country. This can create a barrier for exercise equipment businesses operating in the global environment as it limits the amount of equipment they can sell in that particular market. The import quota reduces competition from foreign businesses and protects domestic industries, but it also limits the potential market size for exercise equipment businesses. This restriction can hinder their ability to expand and grow their business globally.

    Rate this question:

  • 35. 

    What should a sports equipment business do to make it possible for employees to effectively complete projects and achieve company goals?

    • Develop strict application procedure

    • Evaluate routine performance

    • Provide a productive work environment

    • Obtain current industry information

    Correct Answer
    A. Provide a productive work environment
    Explanation
    To effectively complete projects and achieve company goals, a sports equipment business should provide a productive work environment. This means creating a space where employees have the necessary resources, tools, and support to efficiently carry out their tasks. A productive work environment fosters collaboration, communication, and motivation among team members, enabling them to work effectively towards project completion and overall company success.

    Rate this question:

  • 36. 

    What research technique is intended to obtain information about people's opinions?

    • Qualitative

    • Quantitative

    • Market

    • Attitude

    Correct Answer
    A. Attitude
    Explanation
    The research technique intended to obtain information about people's opinions is called attitude. This technique focuses on understanding individuals' attitudes, beliefs, and feelings towards a particular topic or subject. It involves gathering qualitative data through methods such as interviews, surveys, or focus groups to gain insights into people's opinions and perspectives. By analyzing attitudes, researchers can better understand public opinion and make informed decisions based on the collected information.

    Rate this question:

  • 37. 

    Aspects of developing a successful corporate brand involve selecting appropriate product names, designing logos, and creating memorable slogans, which are often referred to as

    • Brand elements

    • Advertising components

    • Brand inventory

    • Advertising equity

    Correct Answer
    A. Brand elements
    Explanation
    Developing a successful corporate brand involves various aspects such as selecting appropriate product names, designing logos, and creating memorable slogans. These elements collectively contribute to creating a strong brand identity and recognition in the market. Therefore, the term "brand elements" accurately describes these components of brand development.

    Rate this question:

  • 38. 

    When an event organizer develops a request for proposal that will be sent to prospective host cities, the document should include the event's description, its requirements, and the

    • Accounting report

    • SWOT analysis

    • Economic plan

    • Event schedule

    Correct Answer
    A. Event schedule
    Explanation
    When an event organizer develops a request for proposal to be sent to potential host cities, it is crucial to include the event schedule in the document. The event schedule outlines the timeline and specific details of the event, including dates, times, and locations of various activities and sessions. This information is essential for prospective host cities to understand the logistics and feasibility of hosting the event. It helps them determine if they have the necessary resources and infrastructure to accommodate the event and plan accordingly. Therefore, including the event schedule in the request for proposal is vital for both the organizer and the prospective host cities to make informed decisions.

    Rate this question:

  • 39. 

    One example of an effort in which an athlete is building favorable community relations is

    • A professional tennis player facing a long rehabilitation after being injured.

    • An international soccer league establishing a charitable foundation

    • A professional baseball player visiting patients in a local hospital

    • A hockey-players union and management entering contract negotiations.

    Correct Answer
    A. A professional baseball player visiting patients in a local hospital
    Explanation
    A professional baseball player visiting patients in a local hospital is an example of an effort in which an athlete is building favorable community relations. By taking the time to visit patients, the baseball player is showing care and concern for the local community. This act of kindness not only brings joy and comfort to the patients but also helps to improve the public image of the athlete and the sport. It demonstrates the player's commitment to giving back to the community and highlights the positive impact athletes can have beyond their athletic achievements.

    Rate this question:

  • 40. 

    Which of the following is an example of a sales promotion that uses a special event to increase high attendance rates at a professional baseball game:

    • The team's logo merchandise is sold in the retail store located in the stadium

    • Baseball statistics and articles are printed in the team's program

    • Free autographed baseballs are given to the first 100 attendees on little-league day

    • Concession stands offer bundled food and beverage items for a low price

    Correct Answer
    A. Free autographed baseballs are given to the first 100 attendees on little-league day
    Explanation
    The correct answer is "Free autographed baseballs are given to the first 100 attendees on little-league day." This is an example of a sales promotion that uses a special event to increase high attendance rates at a professional baseball game. By offering free autographed baseballs to the first 100 attendees on little-league day, the team is incentivizing people to come to the game and increasing attendance. This promotion creates excitement and encourages fans to attend the game, which can result in higher ticket sales and increased revenue for the team.

    Rate this question:

  • 41. 

    What might stadiums do after implementing metrics to assess the results of promotional efforts?

    • Tabulate responses

    • Change audiences

    • Distribute surveys

    • Make adjustments

    Correct Answer
    A. Make adjustments
    Explanation
    After implementing metrics to assess the results of promotional efforts, stadiums might make adjustments. This is because by analyzing the metrics, they can identify areas that need improvement or changes in their promotional strategies. Making adjustments based on the metrics can help stadiums optimize their promotional efforts, target the right audience, and enhance the overall effectiveness of their marketing campaigns.

    Rate this question:

  • 42. 

    Because the KMV Corporation makes its baseball bats available in all of the available outlets possible, the company is using the _________________ distribution strategy.

    • Intensive

    • Retentive

    • Exclusive

    • Definitive

    Correct Answer
    A. Intensive
    Explanation
    The correct answer is intensive. Intensive distribution strategy refers to a marketing approach where a company makes its products available in as many outlets as possible. In this case, KMV Corporation is ensuring that its baseball bats are easily accessible to customers by being present in all available outlets. This strategy aims to maximize the product's availability and reach a wide customer base.

    Rate this question:

  • 43. 

    One of the goals of qualitative research is to answer questions about

    • "how many"

    • "why"

    • "who"

    • "how to"

    Correct Answer
    A. "why"
    Explanation
    Qualitative research aims to explore and understand the reasons and motivations behind certain phenomena or behaviors. It focuses on gaining insights into the "why" behind human actions and experiences rather than just providing numerical data or statistics ("how many"). By analyzing and interpreting qualitative data, researchers can uncover the underlying factors, motivations, and perspectives that drive certain behaviors or phenomena, ultimately answering questions about "why" things happen the way they do.

    Rate this question:

  • 44. 

    The core benefits to customers who purchase sport products include entertainment, health, and

    • Achievement

    • Independence

    • Promotion

    • Adaptibility

    Correct Answer
    A. Achievement
    Explanation
    Customers who purchase sport products can benefit from the sense of achievement they get from participating in sports and achieving their goals. Achieving personal milestones and surpassing their own limits can provide a great sense of satisfaction and accomplishment. This feeling of achievement can boost their self-confidence and motivate them to continue engaging in sports activities. Additionally, the sense of achievement can also come from the recognition and praise received from others for their sports performance.

    Rate this question:

  • 45. 

    One way to verify that a complex arena event is well prepared and ready for spectators is by

    • Identifying audio needs

    • Holding a rehearsal

    • Developing an event checklist

    • Reading the scripted elements

    Correct Answer
    A. Holding a rehearsal
    Explanation
    Holding a rehearsal is an effective way to verify that a complex arena event is well prepared and ready for spectators. During a rehearsal, all aspects of the event can be tested and fine-tuned, including audio needs, scripted elements, and the overall flow of the event. It allows organizers to identify any potential issues or areas that need improvement before the actual event takes place. By going through the motions of the event beforehand, organizers can ensure that everything runs smoothly and that the spectators have a positive experience.

    Rate this question:

  • 46. 

    An efficient way for a sporting goods company to determine the products that its customers want is by

    • Developing product samples

    • Asking them for input

    • Creating sales brochures

    • Identifying market share

    Correct Answer
    A. Asking them for input
    Explanation
    Asking customers for input is an efficient way for a sporting goods company to determine the products that its customers want. By directly engaging with customers and seeking their opinions, the company can gain valuable insights into their needs and preferences. This can help the company in developing and improving its products to better cater to customer demands, ultimately leading to increased customer satisfaction and sales. Developing product samples, creating sales brochures, and identifying market share may provide some information, but they do not directly involve customer input and may not accurately reflect customer preferences.

    Rate this question:

  • 47. 

    One way that inflation impacts entertainment businesses is by

    • Decreasing free trade

    • Increasing prices

    • Increasing productivity

    • Decreasing labor costs

    Correct Answer
    A. Increasing prices
    Explanation
    Inflation impacts entertainment businesses by increasing prices. When there is inflation, the overall cost of goods and services rises. This means that the cost of producing and providing entertainment, such as movies, concerts, or amusement park tickets, also increases. As a result, entertainment businesses may need to raise their prices to cover these higher costs. This can lead to higher ticket prices, increased costs for concessions or merchandise, and potentially fewer people being able to afford these forms of entertainment.

    Rate this question:

  • 48. 

    A sportswear store leases 2,2225 square feet of space at $2.30 per square foot per month. If the rent will increase by 3% next year, calculate the yearly amount the store will pay in rent.

    • $63,252.30

    • $61,410.00

    • $64,225.50

    • $62,300.70

    Correct Answer
    A. $63,252.30
    Explanation
    The yearly amount the store will pay in rent can be calculated by multiplying the square footage by the cost per square foot per month, and then multiplying that by 12 months. In this case, 2,225 square feet multiplied by $2.30 per square foot per month gives a monthly rent of $5,122.50. Multiplying this by 12 months gives a yearly rent of $61,470. However, since the rent will increase by 3% next year, we need to add 3% of the current rent to the yearly rent. 3% of $61,470 is $1,842.90. Adding this to the current yearly rent gives $63,252.30.

    Rate this question:

  • 49. 

    Target markets are important factors to consider when sports equipment businesses are

    • Distributing budget information

    • Establishing their accounting systems

    • Positioning their corporate brands

    • Analyzing personnel reports

    Correct Answer
    A. Positioning their corporate brands
    Explanation
    Target markets are important factors to consider when positioning their corporate brands because understanding the specific needs and preferences of the target market allows sports equipment businesses to tailor their branding strategies accordingly. By identifying the target market, businesses can create marketing messages and brand identities that resonate with their intended audience. This helps in establishing a strong and differentiated brand image, attracting and retaining customers, and ultimately driving sales and business growth.

    Rate this question:

Quiz Review Timeline (Updated): Feb 14, 2023 +

Our quizzes are rigorously reviewed, monitored and continuously updated by our expert board to maintain accuracy, relevance, and timeliness.

  • Current Version
  • Feb 14, 2023
    Quiz Edited by
    ProProfs Editorial Team
  • Nov 17, 2011
    Quiz Created by
    Shannon Lazek

Recent Quizzes

Understand the phenomenon of Customer relationship management Understand the phenomenon of Customer relationship management
Customer Relationship Management trivia questions Customer Relationship Management trivia questions
Customer Centricity Celebrations - Day-3 Customer Centricity Celebrations - Day-3
APAC Customer Relations Quiz APAC Customer Relations Quiz
Business Quiz: CRM (Customer Relationship Management) Business Quiz: CRM (Customer Relationship Management)
What do you know about Customer Follow up? Trivia Quiz What do you know about Customer Follow up? Trivia Quiz
Back to Top Back to top
Advertisement
×

Wait!
Here's an interesting quiz for you.

We have other quizzes matching your interest.