Balance sheet results
Customer service
Low level of expenses
Product-maket synergies
Target market goals
It should be done once a year
It should be conducted by the supply chain leadership
It is more accurate for groups than for individual items
It is better to under-forecast rather than over-forecast
Customer to producer to supplier
Producer to customer to supplier
Supplier to producer to customer
Customer to supplier to producer
A focus on managing long term supplier relationships
A marketing philosophy based on putting the customer first
Managing customers to promote your products
Transactional guidelines when dealing with customers
Increasing profitability and return to shareholders
Providing multiple variants of products for customers
Making transaction processing more efficient
Developing more accurate forecasts
Phone inquiries
E-mail inquiries
Merchandise return desks
Any point of contact that a customer or prospect has with a company
An older form of a data mart
The repository for all relevant customer and prospect information
A collection of logistical, analytical, and heuristic models
None of the above
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