Welcome to RCPA and Pre Call planning E Gyan E-Learning Quiz
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Retail Chemist Product Availability
Retail Chemist Prescription Audit
B)Running competitor product Audit
C) Retail Counter product Audit
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Before Dr.call
After Dr. Call
At the end of the Day
In the morning
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Rapport building
Taking information
Servicing
Pob
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No. of Rx of our Brand
No. of Rx of Competitor Brand
Pack n Price of Competitor Brand
Both A & B
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Select a Right brand to promote to Doctor
Know the prescription habit of the Dr.
Plan Strategy of the call
All of the above
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Mechanism of action of Brands
USP’S of Brands
Bonus
Side effects of the Brands
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Post -call analysis
Pre-Call Planning
Day Planning
A & c Both
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Give Bonus information
Ask for Non moving brands / Near Expiry brands
Don’t do servicing
A & B both
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Availability of Brands
Availability of New Product
OTC brand’s booking
All of the above
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True
False
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After the call
Before the Dr call
In the morning
One day before
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Strategy Execution
Effective Promotion of brands
To plan Opening statement
All of the above
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To plan Objective of the call
Effective communication
To do Effective Dr Call in 3 mins
All of the above
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At the chemist counter
Outside Dr’s Clinic/ Chamber
At home
A and B
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Retention of the brands
Improve number of Rxns
Conversion- Dr conversion to Rx 1 or 2 brand
All of the above
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1-2 Minutes
Around 30 minutes
10 sec
None
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Secondary Sales Data
RCPA data
Primary Sales data
All of the above
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Bag setting
Personal grooming
RCPA
None
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Introduction of your senior
To do Synchronized Call
Good POB from Dr.
All
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Decide number of prescriptions to demand
Points to be communicated against competitor brands
Prepare for Objection Handling
All the above
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