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Understanding Attitudes and Influences in Social Psychology

Understanding Attitudes And Influences In Social Psychology

Explore core concepts of Social Psychology including attitude structures, their functions, and predictive behaviors. Delve into theories like Cognitive Dissonance and models such as the Elaboration-likelihood and Heuristic...

Questions: 16 | Attempts: 10 | Last updated: Aug 4, 2025

Sample Question 1
Attitudes are the most distinctive and indispensable concept in contemporary social psychology. No other term appears more frequently. Is this correct? and who said this?

Yes! and it was Allport (1935)

Yes! and it was Freud (1920)

No, attitudes were first defined by Watson (1913)

No, attitudes are not emphasized in contemporary social psychology

Sample Question 2
What are the two attitude definitions?

Thurstone (1931) and Rosenberg and Hovland (1960). Thurston belives there is only one component to an attitude and developed the affect-based model (I like oranges/ I do not like oranges). Rosenberg and Hovland developed the three component model: 1) Affective (feeling) e.g. I like oranges2) Behavioral (intention to act) e.g. I will eat an orange every morning!3) Cognitive (believe) e.g. I believe oranges are good for you. :) Note: Easy way to remember this is the ABCs of attitudes.

Maslow and Skinner

Jung and Freud

Pavlov and Bandura

Sample Question 3
Name the three self report measures and what are their disadvantages.

C. Minnesota Multiphasic Personality Inventory. Disadvantages include: susceptibility to faking and social desirability bias.

1. Thurstone's (1928) method of equal-appearing intervals2. Likert's (1932) method of summating ratings3. Osgood, Suci and Tannenbaum's (1957) semantic differential Disadvantages include: susceptible to misrepresentation and reactivity.

B. Myers-Briggs Type Indicator. Disadvantages include: poor scientific validation and lack of reliability.

A. Stanford-Binet IQ test. Disadvantages include: lack of cultural fairness and limited scope.