.
True
False
True
False
Showing the customer multiple plan options
Communicating value
Offering discounts or specials
Telling customers we are the only ones who will install their IKEA cabinets correctly
Utilizing our services provides peace of mind.
We're market price aligned.
You can reach us when you need us.
Traemand is the cheapest option.
It's easy to do business with Traemand.
To put it on your business card
To provide focus and direction
To articulate your core values
To challenge your competition
To provide framework and purpose
To define your service and commitment to others
True
False
What do you do?
Where do you do it?
Who you do it for?
How much do you charge?
How do you do it?
What value(s) you bring?
How did you get started?
Generating a great plan
Finishing in 4 hours
Getting an installation contract
Uploading the documents to MKWS
True
False
Mirroring
Lively debate
Repeating information back
Finding common interests or values
Being in agreement
Sending an email
Largely invisible
Done with advertising campaigns
Typically aggressive
Done with subliminal messages
True
False
When you arrive at your customer's home.
When you start the interview process.
When the appointment appears on your calendar.
When you have completed the plans.
Authenticity
The ability to ask deep and probing questions
The ability to be manipulative
The use of aggressive sales tactics
Great listening skills
A desire to help others
A highly competitive nature
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