Adobe Campaign Training Quiz - Learn Adobe

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  • 1/25 Questions

    What is the hierarchy followed in adobe campaign?

    • Plan – Program – Campaign – Workflow – Delivery
    • Delivery – Plan – Campaign – Workflow
    • Workflow – Campaign – Delivery
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About This Quiz

Adobe is an American multinational computer software company. Incorporated in Delaware and headquartered in San Jose, California, it has historically specialized in software for the creation and publication of a wide range of content, including graphics, photography, illustration, animation, multimedia/video, motion pictures and print
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Adobe Campaign Training Quiz - Learn Adobe - Quiz

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  • 2. 

    What type of tool Adobe Campaign is?

    • Reporting tool

    • Marketing Automation tool

    • Content Management System

    • Data Management

    Correct Answer
    A. Marketing Automation tool
    Explanation
    Adobe Campaign is a marketing automation tool. It is designed to help businesses automate and manage their marketing campaigns, including email marketing, social media marketing, and customer segmentation. With Adobe Campaign, businesses can streamline their marketing processes, personalize their marketing messages, and track the effectiveness of their campaigns.

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  • 3. 

    An Ecommerce client has been using adobe campaign for the past 2 years and wants their customer to be targeted via email with the instructions to be followed to stay hygienic and order products from home. As a campaign developer which workflow do you create to implement this requirement

    • Campaign Workflow – Email Delivery

    • Campaign Workflow – SMS Delivery

    • Technical workflow – Import

    • Technical workflow – Export

    Correct Answer
    A. Campaign Workflow – Email Delivery
    Explanation
    The correct answer is Campaign Workflow - Email Delivery because the requirement is to target customers via email with instructions on staying hygienic and ordering products from home. The Campaign Workflow - Email Delivery allows the campaign developer to create and send targeted emails to the customers, fulfilling the client's requirement effectively.

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  • 4. 

    Which is the correct syntax to define the attribute names in Schemas?

    • FirstNAME

    • FIRSTName

    • FirstName

    • FIRSTNAME

    Correct Answer
    A. FirstName
    Explanation
    The correct syntax to define attribute names in Schemas is to use lowercase letters for the first letter of the attribute name, followed by uppercase letters for any subsequent words in the attribute name. In this case, "firstName" follows this syntax correctly.

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  • 5. 

    What is the folder path to create/view the Schemas in Adobe Campaign?

    • Administration- Configuration – Data Schemas

    • Administration – Configuration – Input Forms

    • Administration – Data Schemas

    • Schemas

    Correct Answer
    A. Administration- Configuration – Data Schemas
    Explanation
    The correct answer is "Administration- Configuration - Data Schemas". This option is the most specific and relevant to the question as it directly mentions the folder path to create/view the Schemas in Adobe Campaign. The other options either do not mention the specific folder path or are unrelated to creating/viewing Schemas.

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  • 6. 

    What is the out-of-the-box recipient schema namespace?

    • Nms:recipient

    • Gpk:recipient

    • Abc:recipient

    Correct Answer
    A. Nms:recipient
    Explanation
    The out-of-the-box recipient schema namespace is "nms:recipient".

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  • 7. 

    How to call an attribute named as “firstName” in the input forms?

    • FirstName

    • Firstname

    • @firstName

    • First_name

    Correct Answer
    A. @firstName
    Explanation
    To call an attribute named as "firstName" in the input forms, the correct way is to use the "@" symbol followed by the attribute name, which in this case is "firstName". This is the correct syntax to reference the attribute and retrieve its value.

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  • 8. 

    How to define an element as a compound element?

    • <recipient/>

    • <Recipient> </recipient>

    • <recipient> </recipient>

    • </recipient>

    Correct Answer
    A. <recipient> </recipient>
    Explanation
    To define an element as a compound element, it should have an opening and closing tag. In this case, only the answer "<recipient> </recipient>" has both the opening and closing tags, making it the correct choice.

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  • 9. 

    Is it possible to load the data into Schemas without Input Forms in the client console?

    • Yes

    • No

    Correct Answer
    A. Yes
    Explanation
    It is possible to load data into Schemas without using Input Forms in the client console. Schemas provide a structured way to organize and define data, and they can be loaded directly into a database without the need for input forms. This allows for more flexibility in data loading and can be useful in situations where input forms are not necessary or desired.

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  • 10. 

    A retail client is sharing the customer data as .csv file and requests the campaign team to load the data into Adobe Campaign Schemas. Which workflow do you create to load this data?

    • Technical workflow – Import

    • Campaign workflow

    • Technical workflow – Export

    • List workflow

    Correct Answer
    A. Technical workflow – Import
    Explanation
    To load the customer data shared by the retail client into Adobe Campaign Schemas, a technical workflow with an import function is created. This workflow is specifically designed to handle data imports and can efficiently process the .csv file provided by the client. By using the Technical workflow – Import option, the campaign team can seamlessly load the data into the Adobe Campaign Schemas for further campaign activities.

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  • 11. 

    Business wants to exclude the competitors in all the emails go out of Adobe Campaign. What business rule would you apply?

    • Create a Filtering Typology rule

    • Create a Control Typology rule

    • Create a Pressure Typology rule

    Correct Answer
    A. Create a Filtering Typology rule
    Explanation
    To exclude competitors in all the emails that go out of Adobe Campaign, a business rule can be applied by creating a Filtering Typology rule. This rule will allow the business to filter out any email addresses or domains associated with competitors, ensuring that they are not included in the email distribution list. This helps maintain a competitive advantage and prevents competitors from accessing sensitive information or marketing strategies through email communications.

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  • 12. 

    What is the first step while creating a Delivery?

    • Select the Campaign Template

    • Select the Delivery Template

    • Select the Workflow Template

    Correct Answer
    A. Select the Delivery Template
    Explanation
    The first step while creating a Delivery is to select the Delivery Template. This template provides a pre-defined structure and settings for the delivery, allowing the user to easily customize and configure the delivery according to their requirements. By selecting the Delivery Template, the user can ensure that the delivery is set up correctly from the start, saving time and effort in the creation process.

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  • 13. 

    Where do you create the import data workflows?

    • Administration – Production – Technical Workflows

    • Administration – Campaign Management – Program

    • Campaign Management – Programs

    Correct Answer
    A. Administration – Production – Technical Workflows
    Explanation
    You create the import data workflows in the Administration section under Production and Technical Workflows. This is the correct answer because the import data workflows are typically related to the technical aspects of managing data in a production environment, which falls under the Administration and Technical Workflows category.

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  • 14. 

    Business wants to ensure emails should not go out of Adobe Campaign if there is no subject line. What business rule would you apply?

    • Create a Filtering Typology rule

    • Create a Control Typology rule

    • Create a Pressure Typology rule

    Correct Answer
    A. Create a Control Typology rule
    Explanation
    A Control Typology rule would be the appropriate business rule to apply in this scenario. This rule would help enforce the requirement that emails should not be sent out of Adobe Campaign if there is no subject line. By creating this rule, the business can ensure that all outgoing emails have a subject line, thereby maintaining a professional and consistent communication with recipients.

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  • 15. 

    Is it possible to create an Input form in Adobe Campaign without the schema definition?

    • Yes

    • No

    Correct Answer
    A. No
    Explanation
    It is not possible to create an input form in Adobe Campaign without the schema definition. The schema definition is necessary to define the structure and fields of the form. Without it, the form would not have any defined fields or structure, making it impossible to collect and store the input data properly.

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  • 16. 

    Which Entity do you select to export the Schemas as an XML package from Adobe Campaign Tool?

    • Nms:operation

    • Xtk:workflow

    • Xtk:srcSchemas

    Correct Answer
    A. Xtk:srcSchemas
    Explanation
    To export the Schemas as an XML package from Adobe Campaign Tool, the correct entity to select is "xtk:srcSchemas". This entity specifically deals with the source schemas, which are the main structures used in Adobe Campaign to define data models and tables. By selecting this entity, the user can export the schemas in an XML package format, allowing for easy sharing or migration of the data models and tables within the Adobe Campaign Tool.

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  • 17. 

    What is the first step while creating a Campaign workflow?

    • Select the Campaign Template

    • Select the Delivery Template

    • Select the Workflow Template

    Correct Answer
    A. Select the Campaign Template
    Explanation
    The first step while creating a Campaign workflow is to select the Campaign Template. This is because the Campaign Template provides a pre-designed structure and layout for the campaign, which can save time and effort in setting up the workflow. By selecting the Campaign Template, it sets the foundation for the campaign and allows for customization and further steps to be added in the workflow.

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  • 18. 

    How to define the attribute “customerId” as primary key in schema?

    • <key> <keyfield xpath=”@customerId”/> </key>

    • <Key> <Keyfield xpath=”customer_Id”/> </Key>

    • <Key> <Keyfield xpath=”@customer_Id”/> </Key>

    • <Keyfield xpath=”customerId”/>

    Correct Answer
    A. <key> <keyfield xpath=”@customerId”/> </key>
    Explanation
    The correct answer is " ". This is the correct way to define the attribute "customerId" as the primary key in the schema. The "key" element is used to define a primary key, and the "keyfield" element is used to specify the attribute that serves as the primary key, in this case, "@customerId".

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  • 19. 

    You have two Recipients data folder partitioned as “US West” and “US East” so that the “US West” Campaign Executer should not see the “US East recipients” and vice versa. A brand manager wants to see all the recipients in his “US Recipients” folder. How could you do that?

    • Create a new recipients folder and provide read access to that Folder

    • Select “This folder is a view” check box in Restriction tab of the Folder properties

    • Add the operator to “US East” and “US West” recipients folders

    Correct Answer
    A. Select “This folder is a view” check box in Restriction tab of the Folder properties
    Explanation
    By selecting the "This folder is a view" checkbox in the Restriction tab of the Folder properties, the brand manager can create a new view of the "US Recipients" folder that includes all recipients from both the "US East" and "US West" folders. This allows the brand manager to see all the recipients in one folder without giving them direct access to the individual partitioned folders.

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  • 20. 

    How to define a system generated primary key?

    • <key> </key>

    • Add Autopk=”true” in the attribute

    • Add autopk="true" in the root element

    Correct Answer
    A. Add autopk="true" in the root element
    Explanation
    To define a system generated primary key, the attribute "autopk" needs to be added with the value "true" in the root element. This indicates that the primary key will be automatically generated by the system. The use of "autopk" in the root element ensures that the primary key generation is applied to the entire system.

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  • 21. 

    What is the maximum authorized spam score in the delivery to ensure our emails land in the Inbox folder and not to be considered as spam emails?

    • 2

    • 1

    • 4

    • 5

    Correct Answer
    A. 2
    Explanation
    The maximum authorized spam score in the delivery to ensure our emails land in the Inbox folder and not to be considered as spam emails is 2.

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  • 22. 

    Attribute “lastModfied” is defined as datatime in schemas. What will be the name of this attribute in the database?

    • Ts_LastModified

    • Ts:last_Modified

    • TsLastModified

    • Ts:last:Modified

    Correct Answer
    A. TsLastModified
    Explanation
    The attribute "lastModified" is defined as datetime in schemas. In the database, the name of this attribute would be "tsLastModified".

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  • 23. 

    What are the various types of forms available in Adobe Campaign? Select all if applicable.

    • Iconbox

    • Notebook

    • Console Screen

    • Wizard

    Correct Answer(s)
    A. Iconbox
    A. Notebook
    A. Console Screen
    A. Wizard
    Explanation
    Adobe Campaign offers various types of forms including Iconbox, Notebook, Console Screen, and Wizard. These forms serve different purposes and provide different functionalities within the Adobe Campaign platform.

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  • 24. 

    What are the current versions available in Adobe Campaign Classic? Select any two answers.

    • V6.1

    • V7

    • V8

    • V9

    Correct Answer(s)
    A. V6.1
    A. V7
    Explanation
    The current versions available in Adobe Campaign Classic are V6.1 and V7.

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  • 25. 

    Which Entity do you select to export the "Campaigns" as an XML package from Adobe Campaign Tool?

    • Nms:operation

    • Xtk:workflow

    • Xtk:srcSchemas

    Correct Answer
    A. Nms:operation
    Explanation
    In Adobe Campaign Tool, the entity "nms:operation" is selected to export the "Campaigns" as an XML package. This entity is specifically designed to handle operations related to campaigns, making it the appropriate choice for exporting campaign data in XML format.

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Quiz Review Timeline (Updated): Mar 22, 2023 +

Our quizzes are rigorously reviewed, monitored and continuously updated by our expert board to maintain accuracy, relevance, and timeliness.

  • Current Version
  • Mar 22, 2023
    Quiz Edited by
    ProProfs Editorial Team
  • May 31, 2021
    Quiz Created by
    Alfredhook3
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