Adobe Campaign Certification Preparation

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| By Daman Deep
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Daman Deep
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| Attempts: 227 | Questions: 44
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1. Campaign can execute the past the program end date?

Explanation

The statement suggests that a campaign can continue to run even after its designated end date. This means that the campaign will still be active and running, even if the specified end date has passed.

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About This Quiz
Adobe Campaign Certification Preparation - Quiz

This quiz prepares for Adobe Campaign Certification, covering scheduling, query activities, deduplication, campaign execution, sorting, and mandatory properties.

2. Licensing for campaign is around the number of user, not the number of client installations?

Explanation

The statement suggests that licensing for a campaign is based on the number of users, rather than the number of client installations. This means that the cost or restrictions associated with the campaign's license are determined by the number of individuals using it, rather than the number of devices on which it is installed.

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3. We have 100 records, also have same records multiple times and need to remove duplicate records , activity need to be use?

Explanation

Deduplication is the correct answer because it refers to the process of removing duplicate records from a dataset. In this scenario, where there are 100 records with multiple occurrences of the same records, deduplication would be the appropriate activity to use in order to eliminate the duplicates and retain only unique records.

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4. A workflow supervisors group is assigned to a workflow. In which instance is the workflow supervisors group notified?

Explanation

The workflow supervisors group is notified when a workflow has thrown an error. This notification allows the supervisors to be aware of any issues or problems that may have occurred during the workflow execution. It enables them to take appropriate actions to resolve the error and ensure the smooth functioning of the workflow process.

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5. What is the cause of the delivery  failure message  'the recipient no longer wants to be contacted'

Explanation

The correct answer is that the address is blacklisted. This means that the recipient's email address has been added to a blacklist, typically by the recipient themselves or by their email provider. Being blacklisted indicates that the recipient has explicitly requested to no longer receive any communication or contact. As a result, any attempt to deliver a message to this blacklisted address will result in a delivery failure message stating that the recipient no longer wants to be contacted.

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6. Query and intersection activity have segment code tab ?

Explanation

The given answer is true because the question is asking whether the query and intersection activity have a segment code tab. Since the answer is true, it means that both the query and intersection activity do indeed have a segment code tab.

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7. A business practitioner is testing two lists to determine which one responds best to a new email subject line. What email metric should be used to determine the best list?

Explanation

The open rate for the email should be used to determine the best list. The open rate measures the percentage of recipients who actually open the email. This metric is important because it indicates the level of engagement and interest from the recipients. A higher open rate suggests that the subject line is effective in capturing the attention of the audience and encourages them to open the email. Therefore, by comparing the open rates of the two lists, the business practitioner can determine which list responds better to the new email subject line.

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8. How to trigger another workflow that contains external signal.? Choose correct syntax

Explanation

The correct syntax to trigger another workflow that contains an external signal is xtk.workflow.PostEvent("WkF_name", "signal", "", , false). This syntax uses the xtk.workflow.PostEvent function to post an event with the specified workflow name, signal, empty payload, variables, and false for the wait parameter.

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9. The campaign application architecture scales to accommodate larger volumes of e-mails because of what?

Explanation

The correct answer is that the campaign application architecture can scale to accommodate larger volumes of emails because application tiers can be deployed across multiple servers. This means that the workload can be distributed among multiple servers, allowing for increased processing power and capacity to handle a larger number of emails. By deploying the application across multiple servers, the system can effectively handle the increased load and ensure efficient email processing.

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10. A user is assigned to the administrator group (which has full access) and a developer access (which has restricted access). What is the result?

Explanation

The correct answer suggests that when a user is assigned to both the administrator group and the developer access group, the administrator access takes precedence and the user does not have any limitations. This means that the user will have full access and privileges, as granted by the administrator group, without any restrictions imposed by the developer access group.

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11. At what point in the delivery process are seeds applied to the target list?

Explanation

Seeds are applied to the target list after typology rules are applied. Typology rules are used to segment the target list based on certain criteria or characteristics. Once the list has been segmented, seeds, which are a small portion of the target list with known characteristics, are applied to test the effectiveness of the segmentation and ensure that the desired audience is being reached. This helps in evaluating the accuracy and efficiency of the typology rules applied before proceeding with the actual delivery process.

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12. What is default folder location for plans in the explorer view?

Explanation

The default folder location for plans in the explorer view is "campaign management". This suggests that the explorer view is a feature or tool within a campaign management system or software that allows users to access and manage their campaign plans. This folder location is likely where users can find and organize their campaign plans for easy access and reference.

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13. How often do tracking status updates occur by default?

Explanation

Tracking status updates occur by default every hour. This means that the system automatically updates the tracking status of a particular item or shipment once every hour. This frequency allows for regular and timely updates on the location and status of the tracked item without overwhelming the system with constant updates.

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14. Select frequency type of scheduling, if we need to schedule the campaign on regular day basis?

Explanation

The correct answer is "daily" because if we need to schedule the campaign on a regular day basis, the most appropriate frequency type would be daily. This means that the campaign will be scheduled to run every day, ensuring that it reaches the target audience consistently and maximizes its impact.

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15. A Business Practitioner creates a new customized one-time campaign and requires that a random 15% of the target population to receive different content than the main target population. How should the Business Practitioner implement this requirement?

Explanation

The correct answer suggests using a split activity to divide the customer base into two groups - one group (random 15%) will receive the old campaign content, and the other group will receive the new content. This approach ensures that a random subset of the target population receives different content while the rest of the population receives the main content.

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16. How are the campaigns and deliveries on the home page sorted?

Explanation

The campaigns and deliveries on the home page are sorted based on their Last Modified Date. This means that the most recently modified campaigns and deliveries will appear first on the home page. The sorting is done in descending order, with the latest modifications displayed at the top. This allows users to easily identify and access the most recently updated campaigns and deliveries, providing them with the most up-to-date information and content.

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17. Following campaign standard default control rules, what should always be  included in the body content of the email delivery

Explanation

The unsubscription link should always be included in the body content of the email delivery as per campaign standard default control rules. This link allows recipients to easily unsubscribe from future emails if they no longer wish to receive them. Including the unsubscription link promotes transparency and compliance with email marketing regulations, as it gives recipients the option to opt out of further communication.

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18. What is mandatory in campaign properties from the following?

Explanation

The internal name is mandatory in campaign properties because it serves as a unique identifier for the campaign. It is used internally within the system to differentiate and track different campaigns. Without an internal name, it would be difficult to manage and organize campaigns effectively. The campaign manager, label, and program are important aspects of campaign properties, but they may not be mandatory as they can vary depending on the specific requirements of the campaign.

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19. A Practitioner creates an email campaign based on the new campaign (opEmpty) template. The email delivery first appears on the Campaign dashboard after the Practitioner completes which task?

Explanation

After the Practitioner adds and edits a Delivery activity to the campaign workflow, they need to save the workflow in order for the email delivery to appear on the Campaign dashboard. Saving the workflow ensures that all changes made to the campaign, including the addition and editing of the Delivery activity, are finalized and applied.

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20.  In which scenario can a business practitioner save time when using a campaign template?

Explanation

A business practitioner can save time when using a campaign template by using the same workflow logic. This means that they can reuse the same steps and processes in their campaigns, eliminating the need to recreate them from scratch each time. By using the same workflow logic, they can quickly set up and launch new campaigns, saving valuable time and effort.

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21. A Practitioner enters the install URL in a browser window. What should occur next?

Explanation

After entering the install URL in a browser window, the expected next step is for the Practitioner to be prompted to log in. This is because the install URL is typically associated with a login page where the Practitioner can enter their credentials to access the Adobe Campaign Client console.

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22.  The Practitioner decides the manager and business owner must sign off on campaign content. How should the Practitioner do the campaign setup?

Explanation

The Practitioner should use an Approval activity in the workflow configured for multiple approvers. This allows the manager and business owner to sign off on the campaign content before it is finalized. By including an Approval activity with multiple approvers, the Practitioner ensures that all necessary stakeholders have reviewed and approved the campaign before it is implemented.

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23. What occurs when the client version is lower than the server version?

Explanation

When the client version is lower than the server version, the user is prompted to upgrade the client. This means that the user is notified and encouraged to update their client software to a newer version that is compatible with the server. This prompt serves as a reminder for the user to upgrade their client so that they can connect and interact with the server effectively.

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24. In a filter on a string, the search criteria ab2%cd matches which string? 

Explanation

The search criteria "ab2%cd" matches the string "ab29cd" because it contains the exact sequence of characters "ab2%cd".

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25. An input file source has 81 columns. The destination data schema has 80 columns. The extra field in the data source contains only blank values and will not be used in the campaign process. Which statement about this issue is true? 

Explanation

If the destination data schema has fewer columns than the input file source, the import process will fail unless the extra column is explicitly ignored in the "file format" section. This means that the import process needs to be configured to ignore the extra field in order for it to be successfully imported.

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26. What could we do to improve the integrity of the following API function?

Explanation

By using the queryDef API instead of the load() and save() methods, we can improve the integrity of the API function. This is because the queryDef API provides a more secure and reliable way to handle data, ensuring that any errors or issues are properly handled and managed. Using the queryDef API can help prevent potential vulnerabilities and improve the overall integrity of the API function.

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27. Which activity requires primary set?

Explanation

The activity that requires a primary set is Exclusion. In set theory, exclusion refers to finding the elements that are present in one set but not in another. To perform this operation, a primary set is needed as the reference set from which the elements will be excluded. The primary set determines the elements that will be excluded from the other set.

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28. A website outside of Adobe Campaign needs to display the address of the recipient that is stored on Adobe Campaign. The customer wants to use SOAP webservices. How would you implement that?

Explanation

To implement the requirement of displaying the recipient's address from Adobe Campaign on a website outside of Adobe Campaign using SOAP webservices, the most suitable approach would be to add a custom method to the schema and retrieve the address using a queryDef. This allows for customization and flexibility in fetching the required data from the Adobe Campaign database and integrating it with the external website.

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29. What happens when a delivery is sent out without a subject line?

Explanation

When a delivery is sent out without a subject line, the delivery preparation fails. This means that the necessary steps or processes to prepare the delivery for sending are not completed successfully. It is important to have a subject line for a delivery as it helps to provide a brief overview or context for the recipient about the content of the delivery. Without a subject line, the delivery may not be properly organized or categorized, leading to potential confusion or lack of attention from the recipient.

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30. What is the cause of the delivery failure message 'User Unknown'

Explanation

The cause of the delivery failure message "User Unknown" is that the address does not exist. This means that the email address that was used does not belong to a valid recipient or does not exist in the system.

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31. Which best practice should a user take to move an improperly placed campaign into the correct program folder?

Explanation

To move an improperly placed campaign into the correct program folder, the user should click and drag the campaign into the appropriate program. This action allows the user to physically move the campaign from one folder to another, ensuring it is placed in the correct program. Renaming the improper program location, recreating the campaign, or selecting the correct program dropdown in the campaign edit tab are not mentioned as the best practices for moving the campaign.

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32. There are 4 queries A ,B, C, D. Result should contain data from both A and B. D should also be included. Data from C should be excluded form targeting?  How to implement in workflow?

Explanation

The correct answer is "Union A&B&D and exclude C". This answer suggests combining the data from queries A, B, and D using the union operation, which will include all the records from these queries. Then, the exclude operation is applied to remove any data from query C, ensuring that it is not included in the final result. This implementation in the workflow ensures that the result contains data from both A and B, includes D, and excludes C.

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33. Where must a file reside to be imported during a Data loading (file) activity?

Explanation

During a data loading activity, a file must reside on the application server in order to be imported. This is because the application server is responsible for handling the data loading process and accessing the file. Placing the file on the application server ensures that it is easily accessible and can be seamlessly imported into the system.

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34. All the following validation are available in approval (in delivery) except for what?

Explanation

The correct answer is "Enable campaign approval." In the context of approval in delivery, all the other options are valid forms of validation. Enabling budget approval allows for the validation of budgetary constraints, enabling content approval ensures that the content meets the necessary criteria, and enabling proof sending allows for the verification of the final product before delivery. However, enabling campaign approval is not a form of validation typically associated with the delivery process.

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35. Which statement best applies to the following schema?

Explanation

The given schema has a 1:1 relationship with the cus:recipient schema. This means that for each record in the given schema, there is only one corresponding record in the cus:recipient schema.

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36. How is the tracking element is included in schema to capture created and modified dates?

Explanation

The correct answer is <element aggregate="xtk:common:auditTrail" name="auditTrail"/> because it includes the correct aggregate and name attributes to capture the created and modified dates in the schema. The "xtk:common:auditTrail" aggregate refers to the common audit trail element, which is specifically designed to track changes and modifications in the data. The "auditTrail" name attribute specifies the name of the element that will capture the created and modified dates.

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37. What three file formats are available when exporting data via a data extraction from adobe campaign?

Explanation

When exporting data via a data extraction from Adobe Campaign, three file formats available are CSV, XML, and TXT. These formats allow for easy manipulation and analysis of the exported data. CSV (Comma Separated Values) is a commonly used format that stores tabular data, while XML (eXtensible Markup Language) is a flexible format that can represent structured data. TXT (Text) format is a simple format that stores plain text data. These file formats provide options for different use cases and compatibility with various software applications.

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38. What happens to a folder when the option "This folder is a view" is selected? 

Explanation

When the option "This folder is a view" is selected, the folder will display all the items of the folder's type, regardless of which folder they are located in. This means that the folder will show all the items that match its own type, even if they are in different folders.

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39. What is default cardinality of a link in schema?

Explanation

The default cardinality of a link in a schema is 1:N. This means that for every one instance of an entity on one side of the link, there can be multiple instances of the related entity on the other side of the link.

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40. A .csv file with recipients is imported using a data loading activity in a workflow. Some of the recipients have a comma in their names which is causing an error. The sender has sent a new file with string values started and ended in quotes, but the error persists. How can the error be resolved?

Explanation

The error can be resolved by manually changing the options in the data loading activity to handle the comma in the recipients' names. This means adjusting the settings or configuration of the data loading activity to properly handle and interpret the comma within the names, ensuring that it does not cause any errors during the import process.

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41. How would you setup a container in a form in order to make it visible for operators with the named right Managementgroup2?

Explanation

The correct answer is the third option: `...`. This option uses the `enableIf` attribute to conditionally enable the container based on the expression `[@namedRight]==Managementgroup2`, which checks if the named right is equal to "Managementgroup2". This ensures that the container will only be visible for operators with the named right "Managementgroup2".

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42. What is true about 'DO NOT ENABLE' activity option in workflow?

Explanation

The 'DO NOT ENABLE' activity option in the workflow means that the workflow will go to the finished state upon reaching the activity. This indicates that the activity does not require any further actions and the workflow can be considered complete. Additionally, the worktable is purged, meaning that any data or records associated with the workflow activity are removed from the system.

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43. What do you test in delivery preview? Choose 3

Explanation

In the delivery preview, you test three specific elements: personalization, spam results, and the opt-out link. Personalization ensures that the content is personalized correctly for each recipient. Spam results help identify any potential issues that might cause the email to be flagged as spam. The opt-out link is tested to ensure that it is working properly, allowing recipients to easily unsubscribe from future communications. The mirror page, however, is not mentioned as one of the elements to be tested in the delivery preview.

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44. You are setting a campaign for an upcoming event. The business team you are working with need to proofread the contents of the delivery before it is sent out the audience. How would you ensure that the business team receives proofs?

Explanation

To ensure that the business team receives proofs, the best approach would be to create an email rendering test profile for each team member and send a proof test message. This allows each member to review the content and ensure its accuracy before it is sent out to the audience. By creating individual profiles, it ensures that each team member can access the proof easily and provide feedback or make any necessary changes. Additionally, using an email rendering test profile ensures that the content is displayed correctly in the email format, which is crucial for an effective campaign.

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Campaign can execute the past the program end date?
Licensing for campaign is around the number of user, not the number of...
We have 100 records, also have same records multiple times and need to...
A workflow supervisors group is assigned to a workflow. In which...
What is the cause of the delivery  failure message  'the...
Query and intersection activity have segment code tab ?
A business practitioner is testing two lists to determine which one...
How to trigger another workflow that contains external signal.? Choose...
The campaign application architecture scales to accommodate larger...
A user is assigned to the administrator group (which has full access)...
At what point in the delivery process are seeds applied to the target...
What is default folder location for plans in the explorer view?
How often do tracking status updates occur by default?
Select frequency type of scheduling, if we need to schedule the...
A Business Practitioner creates a new customized one-time campaign and...
How are the campaigns and deliveries on the home page sorted?
Following campaign standard default control rules, what should always...
What is mandatory in campaign properties from the following?
A Practitioner creates an email campaign based on the new campaign...
 In which scenario can a business practitioner save time when...
A Practitioner enters the install URL in a browser window. What should...
 The Practitioner decides the manager and business owner must...
What occurs when the client version is lower than the server version?
In a filter on a string, the search criteria ab2%cd matches which...
An input file source has 81 columns. The destination data schema has...
What could we do to improve the integrity of the following API...
Which activity requires primary set?
A website outside of Adobe Campaign needs to display the address of...
What happens when a delivery is sent out without a subject line?
What is the cause of the delivery failure message 'User Unknown'
Which best practice should a user take to move an improperly placed...
There are 4 queries A ,B, C, D. Result should contain data from...
Where must a file reside to be imported during a Data loading (file)...
All the following validation are available in approval (in delivery)...
Which statement best applies to the following schema?
How is the tracking element is included in schema to capture created...
What three file formats are available when exporting data via a data...
What happens to a folder when the option "This folder is a view" is...
What is default cardinality of a link in schema?
A .csv file with recipients is imported using a data loading activity...
How would you setup a container in a form in order to make it visible...
What is true about 'DO NOT ENABLE' activity option in...
What do you test in delivery preview? Choose 3
You are setting a campaign for an upcoming event. The business team...
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