Retail Sales Associate Assessment Test - 08

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Retail Sales Associate Assessment Test - 08 - Quiz

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Questions and Answers
  • 1. 

    _____________________are those stores that offer their products at a discount rate, that is, at a lesser rate than the maximum retail price. [ जो स्टोर्स अपने उत्पादों की पेशकश छूट दर पर, अर्थात अधिकतम खुदरा मूल्य से कम दर पर करते हैं, उन्हें_____________________कहते हैं. ]

    • A.

      Hypermarkets [हाइपरमार्केट्स]

    • B.

      Kiosks [कियोस्क]

    • C.

      Category Killers [कैटेगरी किलर्स]

    • D.

      Discount Stores [डिस्काउंट स्टोर्स]

    Correct Answer
    D. Discount Stores [डिस्काउंट स्टोर्स]
    Explanation
    Discount stores are those stores that offer their products at a discount rate, which means they sell their products at a lower price than the maximum retail price. This makes them a good option for customers who are looking for cheaper deals and discounts on their purchases. Hypermarkets are large retail stores that offer a wide range of products, kiosks are small retail stalls or booths, and category killers are stores that specialize in a specific product category and offer a wide selection of products in that category. However, only discount stores specifically offer products at a discounted rate.

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  • 2. 

    ______________________are box like shops, which sell small and inexpensive items like cigarettes, toffees, newspapers and magazines, water packets and sometimes, tea and coffee. [ ______________________बॉक्स की तरह दुकान होती है, जो सिगरेट, टॉफी, अखबार और पत्रिका, पानी के पैकेट और कभी कभी चाय और कॉफी की तरह छोटी और सस्ती वस्तुओं को बेचते हैं. ]

    • A.

      Street vendors [स्ट्रीट वेंडर्स (सड़क विक्रेता)]

    • B.

      Malls [मौल्स]

    • C.

      Online Stores [ऑनलाइन स्टोर्स]

    • D.

      Kiosks [कियोस्क]

    Correct Answer
    D. Kiosks [कियोस्क]
    Explanation
    Kiosks are box-like shops that sell small and inexpensive items like cigarettes, toffees, newspapers and magazines, water packets, and sometimes, tea and coffee. This matches the description given in the question, making kiosks the correct answer. Street vendors sell goods on the street, malls are large shopping centers, and online stores operate on the internet, which do not fit the given description.

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  • 3. 

    _______________________ is an image which helps the retailers to get customers into the store and later on these customers can be converted into buyers. [ _______________________ एक इमेज है जो खुदरा विक्रेताओं (रिटेलर्स) को दुकान में ग्राहकों को लाने के लिए और बाद में इन्ही ग्राहकों को खरीदारों में परिवर्तित करने में मदद करता है. ]

    • A.

      Selling Image [सेल्लिंग इमेज]

    • B.

      Circulation Image [सर्कुलेशन इमेज]

    • C.

      Store Image [स्टोर इमेज]

    • D.

      Back Area Image [बैक एरिया इमेज]

    Correct Answer
    C. Store Image [स्टोर इमेज]
    Explanation
    Store Image is an image that helps retailers to attract customers into the store and later convert them into buyers. This image is designed to create a positive perception of the store, showcasing its products, services, and overall ambiance. A store image can include elements such as the store's logo, signage, displays, and interior design, all aimed at creating a favorable impression on potential customers. By presenting an appealing store image, retailers can increase foot traffic and ultimately drive sales.

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  • 4. 

    John is walking in a store where all merchandise is kept in parallel rows and one single large aisle breaks down in to small aisle. Which circulation plan does the store have? [ जॉन एक दुकान में गया जहां सभी माल समानांतर पंक्तियों मे रखा हुआ है और एक बड़ी गली छोटी गली में टूट जाती है. इस दूकान के पास कौन सा सर्कुलेशन  प्लान है? ]

    • A.

      Spine [स्पाइन]

    • B.

      Herringbone [हेरिंगबोन]

    • C.

      Plain [प्लेन]

    • D.

      Grid [ग्रिड]

    Correct Answer
    D. Grid [ग्रिड]
    Explanation
    The store has a grid circulation plan because all the merchandise is arranged in parallel rows and there is a single large aisle that breaks down into smaller aisles. In a grid circulation plan, the store layout is organized in a grid-like pattern with aisles intersecting at right angles, allowing customers to easily navigate through the store and access different sections. This type of circulation plan is commonly used in large retail stores to maximize space and promote efficient movement of customers.

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  • 5. 

    _______________________type of customer may be troublesome, because these customers disputes every statements made by the sales person and the customer can steer the conversation into arguments. [ _______________________प्रकार के ग्राहक परेशान होते हैं क्योंकि ये ग्राहक सेल्सपर्सन द्वारा दिए गए हर बयान में विवाद करते हैं और बातचीत को बहस में बधिया कर देते हैं. ]

    • A.

      Disbelieving [अविश्वास (डिसबिलीविंग)]

    • B.

      Argumentative [विवादपूर्ण (आर्गुमेंटेटिव)]

    • C.

      Talkative [बातूनी (टॉकेटिव)]

    • D.

      Undecided [अस्थिरचित (अनडीसाइड)]

    Correct Answer
    B. Argumentative [विवादपूर्ण (आर्गुमेंटेटिव)]
    Explanation
    Argumentative customers are troublesome because they dispute every statement made by the salesperson and can steer the conversation into arguments. These customers tend to challenge and question the salesperson's claims, making it difficult to have a smooth and productive interaction. Their argumentative nature can lead to conflicts and hinder the sales process.

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  • 6. 

    ​_______________________type of customers are one of the most difficult one’s who refuses to say a word and often scares sales persons. [ _______________________प्रकार के ग्राहक सबसे कठिन लोग होते हैं, जो कि एक शब्द बोलने के लिए भी मना कर देते है और अक्सर सेल्सपर्सन को डराते हैं. ]

    • A.

      Impatient [बेसब्र (इमपेशंट)]

    • B.

      Nervous [घबराए (नर्वस)]

    • C.

      Something for nothing [कुछ नहीं के लिए कुछ (समथिंग फॉर नथिंग)]

    • D.

      Silent [खामोश (साइलेंट)]

    Correct Answer
    D. Silent [खामोश (साइलेंट)]
    Explanation
    Silent customers are the most difficult type of customers because they refuse to speak and often intimidate salespersons. These customers create a challenging situation for salespeople as they cannot gauge their needs, preferences, or objections. The silence can make the salesperson unsure of how to proceed and may even cause them to feel scared or uncomfortable. Therefore, dealing with silent customers requires extra effort and skill in order to understand their requirements and provide appropriate solutions.

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  • 7. 

    ________________________type of customer is the one who cannot make up his own mind and may be timid or lack concentration. [ जो व्यक्ति अपना ही मन नहीं बना सकते और डरपोक होते है या जिसमे एकाग्रता की कमी होती है, उन्हें ________________________प्रकार के ग्राहक कहते हैं. ]

    • A.

      Nervous [घबराए (नर्वस)]

    • B.

      Handicapped [विकलांग (हैंडीकैप्पड)]

    • C.

      Disbelieving [अविश्वास (डिसबिलीविंग)]

    • D.

      Undecided [अस्थिरचित (अनडीसाइड)]

    Correct Answer
    D. Undecided [अस्थिरचित (अनडीसाइड)]
    Explanation
    The correct answer is "Undecided". This type of customer is described as someone who cannot make up their own mind and may be timid or lack concentration. They are uncertain and indecisive, which makes them hesitant in making choices or decisions.

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  • 8. 

    ________________________type of customer is fond of bargaining and are often found to make purchases during offers, off-season discounts, clearance sales etc. [ ________________________प्रकार के ग्राहक सौदेबाजी के शौकीन होते हैं और अक्सर प्रस्ताव, ऑफ सीजन छूट, निकासी बिक्री आदि के दौरान खरीद करते हुए पाए जाते हैं. ]

    • A.

      Impatient [बेसब्र (इमपेशंट)]

    • B.

      Handicapped [विकलांग (हैंडीकैप्पड)]

    • C.

      Something for nothing [कुछ नहीं के लिए कुछ (समथिंग फॉर नथिंग) ]

    • D.

      Disbelieving [अविश्वास (डिसबिलीविंग)]

    Correct Answer
    C. Something for nothing [कुछ नहीं के लिए कुछ (समथिंग फॉर नथिंग) ]
    Explanation
    This type of customer is fond of bargaining and is often found to make purchases during offers, off-season discounts, clearance sales, etc. The phrase "something for nothing" suggests that these customers are looking for deals or discounts where they can get something in return without having to pay much or anything at all. They are likely to be attracted to promotions or sales that offer them the opportunity to get more value or benefits without spending a lot of money.

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  • 9. 

    A small family-owned business, which sells a small collection of goods to the customers and is known for their high standards of customer service, is called __________________. [ एक छोटे से परिवार के स्वामित्व वाला व्यापार, जो ग्राहकों को माल का एक छोटा सा संग्रह बेचते है और ग्राहक की सेवा के अपने उच्च स्तर के लिए जाने जाते है, उन्हें __________________ कहा जाता है. ]

    • A.

      Grocery store [ग्रोसरी स्टोर्स (किराने की दुकान)]

    • B.

      Mall [मौल]

    • C.

      Mom-and-pop stores [मॉम एंड पॉप स्टोर्स]

    • D.

      Kiosk [कियोस्क]

    Correct Answer
    C. Mom-and-pop stores [मॉम एंड पॉप स्टोर्स]
    Explanation
    A small family-owned business that sells a small collection of goods and is known for their high standards of customer service is commonly referred to as "mom-and-pop stores." These stores are typically run by a family or a couple, hence the term "mom-and-pop." They often offer personalized service and have a close-knit, community feel. This term is commonly used to describe small businesses that prioritize customer relationships and provide a unique shopping experience.

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  • 10. 

    Which of the following task must a CSA not do while making a sale? [ निम्न कार्य में से कौन सा कार्य एक सी एस ए को एक बिक्री करते समय नहीं करना चाहिए? ]

    • A.

      Direct the customer to other related products [अन्य संबंधित उत्पादों के लिए ग्राहक को निर्देशित करना]

    • B.

      Stock taking [माल पड़ताल]

    • C.

      Build customer relationship [ग्राहक संबंध का निर्माण]

    • D.

      None of the above [उपरोक्त में से कोई नहीं]

    Correct Answer
    B. Stock taking [माल पड़ताल]
    Explanation
    While making a sale, a CSA should not engage in stock taking as it involves counting and verifying the inventory. This task is typically done by the store's inventory management team or dedicated personnel. The CSA's main focus should be on assisting the customer, providing information about products, and building customer relationships to ensure a successful sale. Directing the customer to other related products and building customer relationships are important tasks that a CSA should perform to enhance the customer's experience and increase sales.

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  • 11. 

    _______________________should be arranged and displayed to promote sales. [ बिक्री को बढ़ावा देने के लिए____________________ की व्यवस्था और प्रदर्शन किया जाना  चाहिए. ] 

    • A.

      Signage [सिगनेज]

    • B.

      Stock [स्टॉक]

    • C.

      Merchandise [मरकनडाइज़]

    • D.

      Hoardings [होर्डिंग्स]

    Correct Answer
    C. Merchandise [मरकनडाइज़]
    Explanation
    Merchandise should be arranged and displayed to promote sales. Signage, stock, and hoardings are all related to the organization and presentation of products, but merchandise specifically refers to the goods that are being sold. By arranging and displaying the merchandise effectively, it can attract customers and increase sales.

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  • 12. 

    The day end process of cash tallying and counting is known as ________________________. [ दिन के अंत की प्रक्रिया जिसमे नकद का मिलान और गिनती की जाती है उसे ________________________ के रूप में जाना जाता है. ]

    • A.

      Inventory Management [इन्वेंटरी मैनेजमेंट]

    • B.

      Daily Book Keeping [डेली बुक कीपिंग]

    • C.

      Global Counting [ग्लोबल काउंटिंग]

    • D.

      Cashiering [कैशिएरिन्ग]

    Correct Answer
    B. Daily Book Keeping [डेली बुक कीपिंग]
    Explanation
    The day end process of cash tallying and counting is known as "Daily Book Keeping". This involves reconciling the cash transactions and ensuring that the cash balance matches the records. It is an important part of financial management to maintain accurate and up-to-date records of daily cash transactions.

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  • 13. 

    If you want to buy a table fan, you may visit to __________________________.  [ यदि आप एक टेबल फैन खरीदना चाहते हैं, तो आप_________________________ मे जा सकते हैं. ]

    • A.

      Local Grocery Store [लोकल ग्रोसरी स्टोर]

    • B.

      Hardware Store [हार्डवेयर स्टोर]

    • C.

      Electronic Shop [इलेक्ट्रॉनिक दुकान]

    • D.

      None of the above [उपरोक्त में से कोई नहीं]

    Correct Answer
    C. Electronic Shop [इलेक्ट्रॉनिक दुकान]
    Explanation
    If you want to buy a table fan, you may visit an electronic shop. Electronic shops typically sell a variety of electronic appliances, including table fans. Therefore, it is the most suitable option for purchasing a table fan.

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  • 14. 

    Which of the following is important to wear in workplace? [ निम्न में से कौन से कपड़े कार्यस्थल में पहनना महत्वपूर्ण होता है? ]

    • A.

      Comfortable dress like Kurta and Pajama [कुर्ता और पजामा की तरह आरामदायक पोशाक]

    • B.

      Jeans and T-shirt [जींस और टी शर्ट]

    • C.

      Traditional Dress [पारंपरिक पोशाक]

    • D.

      Decent Formal Wear [सभ्य औपचारिक पहनना]

    Correct Answer
    D. Decent Formal Wear [सभ्य औपचारिक पहनना]
    Explanation
    Decent formal wear is important to wear in the workplace because it reflects professionalism and creates a positive impression. It shows respect for the work environment and colleagues. Decent formal wear typically includes attire such as suits, dress shirts, trousers or skirts, and appropriate footwear. This type of clothing is considered appropriate for business meetings, presentations, and other formal occasions in the workplace. It helps to maintain a professional atmosphere and promotes a sense of professionalism among employees.

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  • 15. 

    Salwar kameez for ladies comes under _______________________product category. [ महिलाओं के लिए सलवार कमीज_______________________ उत्पाद श्रेणी के अंतर्गत आता है. ]

    • A.

      Sports Wear [स्पोर्ट्स वियर]

    • B.

      Casual Wear [कैसुअल वियर]

    • C.

      Ethnic Wear [एथनिक वियर]

    • D.

      Formal Wear [फॉर्मल वियर]

    Correct Answer
    C. Ethnic Wear [एथनिक वियर]
    Explanation
    Salwar kameez is a traditional Indian outfit that is typically worn by women for cultural and festive occasions. It consists of a long tunic (kameez) paired with loose-fitting pants (salwar) and a scarf (dupatta). This attire falls under the category of ethnic wear as it represents the cultural heritage and traditions of India. It is often adorned with intricate embroidery, embellishments, and vibrant colors, making it a popular choice for weddings, festivals, and other traditional events.

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  • 16. 

    Laced frock, Shirt and top, Tuxedo, Gown etc comes under _______________________ product category. [ लेस फ्रॉक, शर्ट और टॉप, टुक्सेडो, गाउन आदि _______________________ उत्पाद श्रेणी के अंतर्गत आता है. ]

    • A.

      Kid’s Wear [किड्स वियर]

    • B.

      Casual Wear [कैसुअल वियर]

    • C.

      Formal Wear [फॉर्मल वियर]

    • D.

      Party Wear [पार्टी वियर]

    Correct Answer
    D. Party Wear [पार्टी वियर]
    Explanation
    The given options consist of different categories of clothing. Laced frock, shirt and top, tuxedo, and gown are typically worn for parties or special occasions, indicating that they belong to the "Party Wear" category.

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  • 17. 

    Which of the following measures are required in order to prevent fire? [ निम्नलिखित उपायों मे से कौन सा उपाय आग को रोकने के लिए आवश्यक हैं? ]

    • A.

      All areas should be kept as clean and tidy as possible. [जितना संभव हो सभी क्षेत्रों को साफ रखा जाना चाहिए.]

    • B.

      Where possible, flammables will be stored in separate areas out of the main buildings. [जहां संभव हो, फ्लेमेब्ल्स (ज्वलनशील) को मुख्य भवन के बाहर अलग - अलग क्षेत्रों में संग्रहीत किया जाए.]

    • C.

      All existing health and safety procedures of the store and such safe systems of work relating to fire safety must be adhered to. [दुकान के सभी मौजूदा स्वास्थ्य और सुरक्षा प्रक्रियाओं और सुरक्षित सिस्टम जो कि आग के काम की सुरक्षा से संबंधित, का पालन किया जाना चाहिए.]

    • D.

      All the above [उपरोक्त सभी]

    Correct Answer
    D. All the above [उपरोक्त सभी]
    Explanation
    All of the measures mentioned in the options are necessary in order to prevent fire. Keeping all areas clean and tidy reduces the risk of fire hazards. Storing flammables in separate areas helps to prevent the spread of fire to the main buildings. Adhering to existing health and safety procedures and safe systems of work ensures that proper fire safety measures are followed. Therefore, all the above measures are required to prevent fire.

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  • 18. 

    How many times one should brush their teeth in a day? [ एक दिन में कितनी बार अपने दाँत ब्रश करना चाहिए? ]

    • A.

      Once [एक बार]

    • B.

      Twice [दो बार]

    • C.

      Thrice [तीन बार]

    • D.

      Don't know [नही पता]

    Correct Answer
    B. Twice [दो बार]
    Explanation
    Brushing your teeth twice a day is recommended by dentists and oral health experts. Brushing in the morning and before bed helps remove plaque and bacteria that can cause tooth decay and gum disease. It also helps freshen breath and maintain good oral hygiene. Brushing more than twice a day may be excessive and can potentially damage tooth enamel or irritate gums. Therefore, brushing your teeth twice a day is the ideal frequency for maintaining a healthy smile.

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  • 19. 

    How many sweat glands are there in our body? [ हमारे शरीर में पसीने की ग्रंथियां कितनी होती हैं? ]

    • A.

      10 lacs [10 लाख]

    • B.

      15 lacs [15 लाख]

    • C.

      17 lacs [17 लाख]

    • D.

      20 lacs [20 लाख]

    Correct Answer
    D. 20 lacs [20 लाख]
    Explanation
    There are 20 lacs or 2 million sweat glands in our body.

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  • 20. 

    The activity of promoting the sale of goods, especially by their presentation in retail outlet is known as ______________________. [ माल की बिक्री को बढ़ावा देने की गतिविधि, विशेष रूप से रिटेल आउटलेट में अपनी प्रस्तुति देना _________________________ के रूप में जाना जाता है. ]

    • A.

      Up selling [अप सेल्लिंग]

    • B.

      Cross selling [क्रॉस-सेल्लिंग]

    • C.

      Visual Merchandising [विसुअल मरकनडाइजिंग]

    • D.

      Sales pitch [सेल्स पिच]

    Correct Answer
    C. Visual Merchandising [विसुअल मरकनडाइजिंग]
    Explanation
    Visual merchandising refers to the activity of promoting the sale of goods by presenting them in a visually appealing manner in retail outlets. It involves the use of attractive displays, signage, lighting, and other visual elements to attract customers and enhance their shopping experience. This technique aims to create an enticing environment that encourages customers to make purchases.

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  • 21. 

    _________________________include products which are in demand and are conveniently placed so that the customers do not have to look for them. [ जिन उत्पादों की मांग होती है और आसानी से सामने ही रखे होते है ताकि ग्राहकों को उन्हें देखने में कोई परेशानी न हो, _________________________ में शामिल होते है. ]

    • A.

      Staple Merchandise [स्टैपल मरकनडाइज़]

    • B.

      Impulse Merchandise [इम्पल्स मरकनडाइज़]

    • C.

      Convenience Merchandise [कनवीनियंस मरकनडाइज़]

    • D.

      Style Merchandise [स्टाइल मरकनडाइज़]

    Correct Answer
    C. Convenience Merchandise [कनवीनियंस मरकनडाइज़]
    Explanation
    Convenience merchandise refers to products that are in high demand and are conveniently placed for customers to easily find and purchase without any difficulty. These products are strategically located in easily accessible areas within a store or retail space, ensuring that customers do not have to search for them. This approach aims to provide a convenient shopping experience for customers and maximize sales by placing popular and frequently purchased items within their reach.

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  • 22. 

    The study of individuals, groups, or organizations and the processes they use to select, secure, and dispose of products, services, experiences, or ideas to satisfy needs is known as ___________________________. [ व्यक्तियों, समूहों या संगठनों के अध्ययन और प्रक्रियाओं जिनका उपयोग चयन करने के लिए, सुरक्षित, और उत्पादों का निपटान, सेवाओं, अनुभव, या जरूरतों को संतुष्ट करने के विचार ___________________________ के रूप में जाना जाता है. ]

    • A.

      Customer Relation [ग्राहक संबंध]

    • B.

      Sales Pitch [सेल्स पिच]

    • C.

      Consumer Behavior [उपभोक्ता व्यवहार]

    • D.

      Not sure [नही पता]

    Correct Answer
    C. Consumer Behavior [उपभोक्ता व्यवहार]
    Explanation
    The study of individuals, groups, or organizations and the processes they use to select, secure, and dispose of products, services, experiences, or ideas to satisfy needs is known as consumer behavior. This field of study focuses on understanding how consumers make decisions and behave in the marketplace. It involves analyzing factors such as motivation, perception, learning, attitudes, and cultural influences that shape consumer choices. By studying consumer behavior, businesses can gain insights into their target market's preferences and tailor their marketing strategies accordingly.

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  • 23. 

    Crockery, cutlery, pressure cookers and other articles used in kitchen falls under _____________________ product category. [ क्रॉकरी, कटलरी, प्रेशर कुकर और रसोई में इस्तेमाल करने वाले अन्य बर्तन ____________________ उत्पाद श्रेणी के अंतर्गत में आता है. ]

    • A.

      Kitchen Appliances [किचन एप्लायंस]

    • B.

      Home Appliances [होम एप्लायंस]

    • C.

      Kitchenware [किचनवेयर]

    • D.

      FMCD [एफएमसीडी]

    Correct Answer
    C. Kitchenware [किचनवेयर]
    Explanation
    Crockery, cutlery, pressure cookers, and other articles used in the kitchen are categorized as kitchenware. Kitchenware refers to the utensils, tools, and equipment used for cooking, serving, and storing food in the kitchen. This category includes items such as plates, bowls, glasses, knives, pots, pans, and other cooking utensils. Kitchenware is specifically designed and manufactured for use in the kitchen and is essential for food preparation and serving purposes. Therefore, kitchenware is the correct category for these items.

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  • 24. 

    Jewellery, hats, caps, wallets, bags etc falls under _____________________product category. [ आभूषण, हैट्स, कैप, पर्स, बैग आदि _____________________ उत्पाद श्रेणी के अंतर्गत आते है. ]

    • A.

      Home Appliance [होम एप्लायंस]

    • B.

      FMCD [एफएमसीडी]

    • C.

      FMCG [एफएमसीजी]

    • D.

      Accessories [एक्सेसरीज]

    Correct Answer
    D. Accessories [एक्सेसरीज]
    Explanation
    The given question asks about the product category that includes jewellery, hats, caps, wallets, bags, etc. The correct answer is "Accessories" because these items are commonly referred to as accessories and are used to complement or enhance one's appearance or outfit.

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  • 25. 

    What is the definition of retail? [ रिटेल की परिभाषा क्या होती है? ]

    • A.

      Selling goods to a customer [एक ग्राहक को माल बेचना]

    • B.

      Setting up a shop [एक दुकान की स्थापना करना]

    • C.

      Setting up a hotel [एक होटल की स्थापना करना]

    • D.

      All of the above [उपरोक्त सभी]

    Correct Answer
    A. Selling goods to a customer [एक ग्राहक को माल बेचना]
    Explanation
    Retail is the process of selling goods directly to customers. It involves the sale of products or services from a physical store or through online platforms. This definition encompasses the idea of exchanging goods for money with a specific focus on meeting the needs and demands of individual customers. The other options, such as setting up a shop or a hotel, are not accurate definitions of retail as they refer to different types of businesses.

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  • 26. 

    Shoppers stop is an example of a ___________________.   [ शॉपर्स स्टॉप ___________________ का एक उदाहरण है. ]

    • A.

      Departmental store [डिपार्टमेंटल स्टोर]

    • B.

      Kiosk [कीओस्क]

    • C.

      Supermarket [सुपरमार्केट]

    • D.

      Hypermarket [हायपरमार्केट]

    Correct Answer
    A. Departmental store [डिपार्टमेंटल स्टोर]
    Explanation
    Shoppers Stop is an example of a departmental store. This means that Shoppers Stop is a retail store that offers a wide range of products across different departments, such as clothing, accessories, cosmetics, and home goods. Departmental stores are known for their variety of products and often have multiple brands and options for customers to choose from. Shoppers Stop fits this description as it is a well-known retail chain in India that offers a diverse selection of products for shoppers.

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  • 27. 

    ___________________ is an example of direct marketing.   [ ___________________ डायरेक्ट मार्केटिंग (प्रत्यक्ष विपणन) का एक उदाहरण है. ]

    • A.

      Mc Donald’s [मैक डोनाल्ड]

    • B.

      Big Bazaar [बिग बाजार]

    • C.

      Asian Sky Shop [एशियन स्काई शॉप]

    • D.

      Life Style [लाइफ स्टाइल]

    Correct Answer
    C. Asian Sky Shop [एशियन स्काई शॉप]
    Explanation
    Asian Sky Shop is an example of direct marketing because it directly promotes and sells its products to customers through various channels such as television advertisements and online platforms. Direct marketing eliminates the need for intermediaries and allows the company to have direct communication and interaction with its customers, enabling them to make purchases without any middlemen involved. This approach helps in building a direct relationship between the company and its customers, allowing for personalized marketing and better customer service.

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  • 28. 

    In a full-line discount store a large variety of products is sold for ____________ than conventional prices.   [ एक फुल-लाइन डिस्काउंट स्टोर में उत्पादों की विशाल विविधता को पारंपरिक कीमत से ________________ कीमत पर बेचा जाता है. ]

    • A.

      Same [वही]

    • B.

      More [अधिक]

    • C.

      Less [कम]

    • D.

      None of the above [उपरोक्त में से कोई नहीं]

    Correct Answer
    C. Less [कम]
    Explanation
    In a full-line discount store, a large variety of products is sold for less than conventional prices. This means that the prices of the products in the discount store are lower than the regular prices found in other stores. Customers can expect to pay a reduced amount for the same products compared to what they would pay in conventional stores. Therefore, the correct answer is "Less [कम]."

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  • 29. 

    Which of the following is part of retail triangle?   [ निम्न में से कौन सा रिटेल त्रिकोण का हिस्सा है? ]

    • A.

      Salesperson [सेल्सपर्सन / विक्रेता]

    • B.

      Customer [ग्राहक]

    • C.

      Merchandise [व्यापार का माल]

    • D.

      All of the above [उपरोक्त सभी]

    Correct Answer
    D. All of the above [उपरोक्त सभी]
    Explanation
    The correct answer is "All of the above" because in the retail triangle, all three elements - the salesperson, the customer, and the merchandise - are essential components. The salesperson interacts with the customer to understand their needs and preferences, and then presents the merchandise that aligns with those requirements. The customer, in turn, makes a purchase based on their satisfaction with the salesperson's assistance and the merchandise available. Therefore, all three elements are interconnected and form the complete retail triangle.

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  • 30. 

    __________________stores are multiple stores owned by an individual or a group.   [ __________________ स्टोर एक व्यक्ति या एक समूह के स्वामित्व कई स्टोर्स होते हैं. ]

    • A.

      Independently owned [इंडिपेंडेंटली ओन्ड / स्वतंत्र स्वामित्व]

    • B.

      Chain Owned [चेन ओन्ड / चेन स्वामित्व]

    • C.

      Franchise Operated [फ्रेंचाईज़ी संचालित]

    • D.

      Owned by manufacturer [निर्माता द्वारा स्वामित्व]

    Correct Answer
    B. Chain Owned [चेन ओन्ड / चेन स्वामित्व]
    Explanation
    Chain Owned stores are multiple stores owned by a group or organization. This means that the stores are part of a larger chain and operate under the same brand name and management. The ownership and control of these stores are centralized, allowing for consistency in branding, operations, and customer experience across all locations.

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  • 31. 

    Www.amazon.com is ________________ retail type.   [ www.amazon.com ________________ रिटेल का प्रकार है. ]

    • A.

      Kiosk [कीओस्क]

    • B.

      World wide web [वर्ल्ड वाइड वेब]

    • C.

      Independent owned [इंडिपेंडेंट ओन्ड]

    • D.

      Franchisee owned [फ्रेंचाइजी ओन्ड]

    Correct Answer
    B. World wide web [वर्ल्ड वाइड वेब]
  • 32. 

    Which of the following is done during cashiering?   [ निम्न में से कौन सा केशियरिंग (खाता सँभालने)  के दौरान किया जाता है? ]

    • A.

      Receiving payment by cash [नकद में भुगतान प्राप्त करना]

    • B.

      Issuing receipts [रसीदें देना]

    • C.

      Processing debit card transaction [डेबिट कार्ड लेनदेन की प्रोसेसिंग]

    • D.

      All of the above [उपरोक्त सभी]

    Correct Answer
    D. All of the above [उपरोक्त सभी]
    Explanation
    During cashiering, all of the above tasks are done. This includes receiving payment by cash, issuing receipts, and processing debit card transactions.

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  • 33. 

    Why is merchandise tagged?   [ माल को टैग क्यों किया जाता है? ]

    • A.

      To make it easy to sell [बेचने के लिए आसान बनाने के लिए]

    • B.

      To make it look beautiful [सुंदर बनाने के लिए]

    • C.

      To avoid stealing [चोरी से बचाने के लिए]

    • D.

      None of the above [उपरोक्त में से कोई नहीं]

    Correct Answer
    C. To avoid stealing [चोरी से बचाने के लिए]
    Explanation
    Merchandise is tagged to avoid stealing. By tagging merchandise with security devices or labels, it becomes more difficult for someone to steal the item without being detected. This acts as a deterrent to potential thieves and helps to protect the store's inventory. Additionally, tagged merchandise can be easily identified if it is stolen and recovered, making it easier to return to the rightful owner or retailer.

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  • 34. 

    Crisis management includes ____________________.   [ क्राइसिस मैनेजमेंट / संकट प्रबंधन में __________________ शामिल होता हैं. ]

    • A.

      Preventing fires [आग को रोकना]

    • B.

      Issuing receipts [रसीदें देना]

    • C.

      Tagging merchandise [माल को टैग करना]

    • D.

      Inventory management [इन्वेंटरी मैनेजमेंट]

    Correct Answer
    A. Preventing fires [आग को रोकना]
    Explanation
    Crisis management includes preventing fires. This means that crisis management involves taking measures to stop or prevent fires from occurring. This could include implementing fire safety protocols, conducting fire risk assessments, providing fire safety training to employees, and having fire suppression systems in place. By preventing fires, organizations can minimize the potential damage and loss that can occur during a crisis situation.

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  • 35. 

    Energy management includes ________________________.   [ एनर्जी मैनेजमेंट में ________________________ शामिल होता हैं. ]

    • A.

      Using high efficiency bulbs [उच्च दक्षता वाले बल्ब का उपयोग करना]

    • B.

      Adjusting interior temperature during non-selling hours [नॉन-सेल्लिंग घंटों के दौरान इंटीरियर के तापमान को एडजस्ट करना]

    • C.

      Installing good quality electrical equipment [अच्छी गुणवत्ता वाले बिजली के उपकरणों को स्थापित करना]

    • D.

      All of the above [उपरोक्त सभी]

    Correct Answer
    D. All of the above [उपरोक्त सभी]
    Explanation
    Energy management includes using high efficiency bulbs, adjusting interior temperature during non-selling hours, and installing good quality electrical equipment. By using high efficiency bulbs, energy consumption can be reduced. Adjusting interior temperature during non-selling hours helps in optimizing energy usage. Installing good quality electrical equipment ensures efficient use of energy. Therefore, all of the above options contribute to energy management.

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  • 36. 

    Housekeeping department is responsible for ____________________.   [ हाउसकीपिंग डिपार्टमेंट (विभाग) ____________________ के लिए जिम्मेदार होता है. ]

    • A.

      Cleaning the store [स्टोर की सफाई]

    • B.

      Security check of staff [कर्मचारियों की सुरक्षा की जांच]

    • C.

      Issuing receipts [रसीदें देना]

    • D.

      None of the above [उपरोक्त में से कोई नहीं]

    Correct Answer
    A. Cleaning the store [स्टोर की सफाई]
    Explanation
    The housekeeping department is responsible for cleaning the store. This includes ensuring that the store is kept clean and tidy, removing any dirt or debris, and maintaining a hygienic environment. Cleaning the store is an essential task for the housekeeping department to ensure the overall cleanliness and appearance of the establishment.

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  • 37. 

    Daily book keeping includes __________________________.   [ डेली बुक कीपिंग (दैनिक किताब रखने) में ________________________ शामिल होता हैं. ]

    • A.

      End-of-day cash tallying and counting [दिन के अंत में नकद का मिलान और गिनती करना]

    • B.

      Ensuring cash is safely deposited in the bank [सुनिश्चित करना कि नकद सुरक्षित रूप से बैंक में जमा किया गया है]

    • C.

      Closing the cash tills [कैश टिल को बंद करना]

    • D.

      All of the above [उपरोक्त सभी]

    Correct Answer
    D. All of the above [उपरोक्त सभी]
    Explanation
    Daily bookkeeping includes end-of-day cash tallying and counting, ensuring cash is safely deposited in the bank, and closing the cash tills. All of these tasks are important for maintaining accurate financial records and ensuring the security of cash transactions.

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  • 38. 

    Maintaining the interior and exterior of the store is known as _________________.   [ स्टोर की भीतरी और बाहरी दिखावट को बनाए रखने को _________________ के रूप में जाना जाता है. ]

    • A.

      Cashiering [कैशिएरिंग]

    • B.

      Store management [स्टोर मैनेजमेंट]

    • C.

      Crisis management [क्राइसिस मैनेजमेंट]

    • D.

      Energy management [एनर्जी मैनेजमेंट]

    Correct Answer
    B. Store management [स्टोर मैनेजमेंट]
    Explanation
    Maintaining the interior and exterior of the store refers to the overall management of the store, including tasks such as cleaning, organizing, and ensuring a visually appealing appearance. Store management involves overseeing all aspects of the store's operations, including inventory management, customer service, and staff supervision. Therefore, store management is the correct answer for this question.

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  • 39. 

    Inventory management includes __________________________.   [ इन्वेंटरी मैनेजमेंट में ______________________________ शामिल होता है. ]

    • A.

      Co-ordination and handling of merchandise received [माल का समन्वय और हैंडलिंग प्राप्त करना]

    • B.

      Counting the existing stock [मौजूदा स्टॉक की गिनती]

    • C.

      Maintaining ideal level of supplies on selling floor [फर्श की बिक्री पर माल के आदर्श स्तर को बनाए रखना]

    • D.

      All of the above [उपरोक्त सभी]

    Correct Answer
    D. All of the above [उपरोक्त सभी]
    Explanation
    Inventory management includes coordinating and handling merchandise received, counting the existing stock, and maintaining the ideal level of supplies on the selling floor. It encompasses all of these activities to ensure efficient and effective management of inventory.

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  • 40. 

    What happens during store closing?   [ स्टोर बंद करने के दौरान क्या होता है? ]

    • A.

      The store manager seals every lock and exit point [स्टोर प्रबंधक हर बाहर निकलने के द्वार पर ताला लगाता है]

    • B.

      The cash is counted and dispatched [नकद की गिनती और भेजा जाता है]

    • C.

      The merchandise is tagged [माल टैग होता है]

    • D.

      None of the above [उपरोक्त में से कोई नहीं]

    Correct Answer
    A. The store manager seals every lock and exit point [स्टोर प्रबंधक हर बाहर निकलने के द्वार पर ताला लगाता है]
    Explanation
    During store closing, the store manager seals every lock and exit point to ensure that no one can enter or exit the store after closing time. This is done to maintain the security and prevent any unauthorized access to the store premises. It helps in protecting the store's inventory, equipment, and assets from theft or damage. By sealing the locks and exit points, the store manager ensures that the store remains secure until it reopens for business the next day.

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  • 41. 

    Which of the following tasks must a CSA always fulfill?   [एक ‘सी एस ए’ को निम्न कार्यों में से कौन सा कार्य हमेशा पूरा करना चाहिए?

    • A.

      Commitment towards work [काम के प्रति प्रतिबद्धता]

    • B.

      Discipline [अनुशासन]

    • C.

      Grooming [सौंदर्य]

    • D.

      All the above [उपरोक्त सभी]

    Correct Answer
    D. All the above [उपरोक्त सभी]
    Explanation
    A CSA must always fulfill the tasks of commitment towards work, discipline, and grooming. This means that a CSA should be dedicated and responsible towards their work, follow rules and regulations, and maintain a professional appearance and hygiene. All of these tasks are important for a CSA to provide quality service and maintain a positive image for the organization.

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  • 42. 

    Pre-customer entry responsibilities of the CSA are to be ____________.   [ सी एस ए की पूर्व ग्राहक प्रविष्टि वाली जिम्मेदारियों ____________ होनी चाहिए. ]

    • A.

      Punctual [समय का पाबंद होना]

    • B.

      Welcome guests [मेहमानों का स्वागत करना]

    • C.

      Well groomed [अच्छी तरह से तैयार होना]

    • D.

      All of the above [उपरोक्त सभी]

    Correct Answer
    D. All of the above [उपरोक्त सभी]
    Explanation
    The pre-customer entry responsibilities of the CSA include being punctual, welcoming guests, and being well groomed. These responsibilities are important in creating a positive first impression for customers and ensuring a smooth and professional customer entry process. Being punctual shows respect for the customers' time and helps in maintaining efficient operations. Welcoming guests with warmth and friendliness helps in creating a welcoming and hospitable environment. Being well groomed reflects professionalism and attention to detail, which is important in representing the company or organization. Therefore, all of the above options are correct in describing the pre-customer entry responsibilities of the CSA.

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  • 43. 

    Selling a formal shirt with trousers is called ______________________.   [ पैंट के साथ एक फॉर्मल शर्ट भी बेचने को _______________________ कहते हैं. ]

    • A.

      Up selling [अप सेल्लिंग]

    • B.

      Cross selling [क्रॉस सेल्लिंग]

    • C.

      Visual Merchandising [विजुअल मर्केंडाइजिंग]

    • D.

      Sales pitch [सेल्स पिच]

    Correct Answer
    B. Cross selling [क्रॉस सेल्लिंग]
    Explanation
    Cross selling refers to the practice of offering additional products or services to a customer who is already purchasing something. In this case, selling a formal shirt with trousers would be considered cross selling because it involves offering an additional item (the shirt) to complement the main product (the trousers). This technique is commonly used in retail to increase sales and customer satisfaction.

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  • 44. 

    Post customer exit CSA should __________________.   [ ग्राहक के बाहर निकलने के बाद सी एस ए को __________________ करना चाहिए. ]

    • A.

      Tidy up section for next day [अगले दिन के लिए अनुभाग की सफाई]

    • B.

      Sell multiple items [विभिन्न आइटम बेचें]

    • C.

      Sell substitutes for items not in stock [जो आइटम स्टॉक में नही हैं उनके विकल्प को बेंचें ]

    • D.

      Ask questions to understand customer’s needs. [ग्राहकों की जरूरतों को समझने के लिए प्रश्न पूछें]

    Correct Answer
    A. Tidy up section for next day [अगले दिन के लिए अनुभाग की सफाई]
    Explanation
    After the customer exits, the CSA should tidy up the section for the next day. This means cleaning and organizing the area to ensure that it is ready for the next set of customers. This is important for maintaining a clean and presentable environment for customers and for the smooth operation of the business.

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  • 45. 

    Visual merchandising includes ___________________.   [ विज़ुअल मर्चेन्डाईज़िंग में ___________________ शामिल होता हैं. ]

    • A.

      Closing a sale [एक बिक्री को बंद करना]

    • B.

      Handling customer complaint [ग्राहक की शिकायत को हैंडल करना]

    • C.

      Arranging merchandise to promote sales [बिक्री को बढ़ावा देने के लिए माल की व्यवस्था करना]

    • D.

      Wrapping a gift [एक उपहार की रैपिंग करना]

    Correct Answer
    C. Arranging merchandise to promote sales [बिक्री को बढ़ावा देने के लिए माल की व्यवस्था करना]
    Explanation
    Visual merchandising includes arranging merchandise to promote sales. This involves strategically placing products in a way that attracts customers' attention and encourages them to make a purchase. By creating visually appealing displays and organizing products in an appealing manner, visual merchandising aims to enhance the overall shopping experience and drive sales.

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  • 46. 

    During customer interaction the CSA must create a positive experience.   [ ग्राहक से बातचीत करते हुए सी एस ए को एक सकारात्मक अनुभव बनाना चाहिए. ]

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    The statement is true because creating a positive experience during customer interactions is crucial for a CSA. By providing excellent customer service and ensuring that customers have a positive experience, the CSA can build trust and loyalty, increase customer satisfaction, and potentially generate repeat business. This can lead to a positive reputation for the company and long-term success.

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  • 47. 

    CSA must interact with the customer and try to sell only one type of good.   [ सी एस ए को ग्राहक के साथ बातचीत करनी चाहिए और केवल एक ही प्रकार का माल बेचने की कोशिश करनी चाहिए. ]

    • A.

      True

    • B.

      False

    Correct Answer
    B. False
    Explanation
    The statement suggests that a CSA should interact with the customer and try to sell only one type of good. However, this is not necessarily true. A CSA may interact with the customer to understand their needs and preferences, and then offer a range of goods or services that best meet those requirements. By limiting themselves to selling only one type of good, CSAs may miss out on opportunities to provide a more personalized and satisfactory experience for the customer.

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  • 48. 

    Directing a customer who has already bought shirts to buy ties is called cross-selling.   [ शर्ट खरीदते हुए ग्राहक को टाई भी खरीदने के लिए सलाह देने को क्रॉस सेल्लिंग कहते हैं. ] 

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    Cross-selling is a sales technique that involves suggesting additional or complementary products to customers who have already made a purchase. In this case, the correct answer suggests that directing a customer who has bought shirts to buy ties is an example of cross-selling.

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  • 49. 

    While handling a customer complaint, the CSA should calm down the angry customer.   [ ग्राहक की शिकायत को हैंडल करते हुए, सी एस ए को क्रोधित ग्राहक को शांत करना चाहिए. ]

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    The CSA should calm down the angry customer while handling a customer complaint. This is important because when a customer is angry, they may not be able to effectively communicate their concerns or be open to finding a resolution. By calming the customer down, the CSA can create a more productive and positive environment for addressing the complaint and finding a satisfactory solution.

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  • 50. 

    Life styles are the ways in which individual consumers and families live and spend money.   [ जीवन शैली वो तरीके हैं जिसमें व्यक्तिगत उपभोक्ता और उनके परिवार रहते हैं और पैसा खर्च करते हैं. ]

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    The given statement is true because lifestyles refer to the patterns of behavior, attitudes, and activities that individuals and families engage in, including how they spend their money. It encompasses various aspects such as housing, transportation, leisure activities, and consumer choices. Understanding consumers' lifestyles is crucial for marketers as it helps them target their products and services effectively.

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Quiz Review Timeline +

Our quizzes are rigorously reviewed, monitored and continuously updated by our expert board to maintain accuracy, relevance, and timeliness.

  • Current Version
  • Jan 30, 2023
    Quiz Edited by
    ProProfs Editorial Team
  • Sep 13, 2019
    Quiz Created by
    Rahul Pateriya
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