Quiz: Do You Have Basic Idea Of Internet Advertising?

10 Questions | Total Attempts: 139

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Quiz: Do You Have Basic Idea Of Internet Advertising?

Internet advertising uses the Internet to deliver marketing messages to online consumers with few benefits which include email marketing, social media marketing and displaying graphics like banners, video, audio etc. This is a short quiz about Internet Advertising. So, let's try out the quiz. All the best!


Questions and Answers
  • 1. 
    Has Internet advertising become a buyers market or a seller's market?
    • A. 

      Buyer's market

    • B. 

      Seller's market

    • C. 

      Even market

    • D. 

      Depends on geographical location of market

  • 2. 
    When was the first paid banner advertisement displayed on the web?
    • A. 

      1983

    • B. 

      1990

    • C. 

      1994

    • D. 

      1999

  • 3. 
    The ad at the top of the web page picture is an example of what type of ad? (click view picture, the browser must allow pop-ups)
    • A. 

      Flash ad

    • B. 

      Banner ad

    • C. 

      Floating ad

    • D. 

      Pop-up ad

  • 4. 
    Which country has the highest per capita Internet audience?
    • A. 

      United States

    • B. 

      China

    • C. 

      Japan

    • D. 

      France

  • 5. 
    • A. 

      75.2%

    • B. 

      50%

    • C. 

      35.3%

    • D. 

      7.4%

    • E. 

      Less than 1%

  • 6. 
    When a user selects an ad by clicking on it, it contributes to the ________ rate.
    • A. 

      Click Through

    • B. 

      Click-through

  • 7. 
    Which form of Internet Advertising encompasses the largest per cent of online Spending?
    • A. 

      SPAM

    • B. 

      Yahoo! directory

    • C. 

      Google Adsense

    • D. 

      Search Engine Advertising

  • 8. 
    What website is the highest advertising domain?
    • A. 

      Ask.com

    • B. 

      Yahoo.com

    • C. 

      Google.com

    • D. 

      Sienfield

  • 9. 
    Which business sector has seen huge growth in Internet advertising over the last 5 years?
    • A. 

      Automtive

    • B. 

      Apparel

    • C. 

      Financial

    • D. 

      Educational

  • 10. 
    DeSales Access classes begin again on _____ January ___, 2008. So enjoy your holidays off. Happy Holidays from Greg, Eric, and Ryan!!
    • A. 

      Wednesday, 2

    • B. 

      Thursday, 3

    • C. 

      Monday, 7

    • D. 

      Tuesday, 8

    • E. 

      Tuesday, 15