Hospitality Exam Part 2 Of 3
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.Which of the following is essential to record at the time money is taken from petty cash:
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Account to which transaction should be charged
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General purpose of the transaction
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Person or business name that will be paid the money
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Name of person who witnessed the cash withdrawal
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Hospitality Exam Part 2 Of 3 assesses key management skills in hospitality, focusing on human resources, marketing, and financial control. It evaluates understanding of job application screening, marketing research usage, and secondary data sources, essential for professionals in the hospitality industry.
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- 2.
A human-resources manager is reviewing job applications for a marketing position to select which candidates to call for an interview. What process is the human-resources manager performing?
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Negotiating
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On-boarding
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Prospecting
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Screening
Correct Answer
A. ScreeningExplanation
The human-resources manager is performing the process of screening. Screening involves reviewing job applications to determine which candidates meet the necessary qualifications and should be called for an interview. This is done to narrow down the pool of applicants and select the most suitable candidates for further consideration.Rate this question:
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- 3.
The sales manager at a full-service resort will be using the results of a marketing-research study for planning purposes. Which of the following is a question that the sales manager should ask:
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What promotional mix has been most effective?
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Are our guests satisfied with our services?
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What new distribution channels could we use?
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How can we lower our costs?
Correct Answer
A. What new distribution channels could we use?Explanation
The sales manager at a full-service resort will be using the results of a marketing-research study for planning purposes. One important aspect of planning is exploring new distribution channels to reach a wider audience and increase sales. By asking "What new distribution channels could we use?", the sales manager can gather information on potential opportunities to expand the resort's reach and attract more customers. This question aligns with the goal of using the marketing-research study results for planning purposes.Rate this question:
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- 4.
. Which of the following is a source of secondary data that Angela could use to obtain information about a competitor's promotional activities:
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Interview conducted with the competitor's advertising agency
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Focus group feedback she obtains from the competitor's former employees
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Survey administered to competitor's customers to determine the effectiveness of its promotional activities
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Statistics in a trade publication's article about the competitor's advertising campaign
Correct Answer
A. Statistics in a trade publication's article about the competitor's advertising campaignExplanation
Statistics in a trade publication's article about the competitor's advertising campaign can be a source of secondary data for Angela to obtain information about the competitor's promotional activities. Trade publications often provide industry-specific information and insights, including data and statistics on competitors' advertising campaigns. These statistics can give Angela valuable information about the competitor's promotional strategies, such as the reach and effectiveness of their advertising efforts. By analyzing these statistics, Angela can gain insights into the competitor's promotional activities and potentially use them to inform her own marketing strategies.Rate this question:
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- 5.
From what part of a database can you obtain all the information about one person?
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A form
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A view
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A report
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A record
Correct Answer
A. A recordExplanation
A record in a database contains all the information about one person. It is a collection of fields that represent the attributes or characteristics of that person. Each record is unique and can be accessed to retrieve or modify the specific information related to that person. Therefore, obtaining all the information about one person in a database can be done by accessing the corresponding record.Rate this question:
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- 6.
To track environmental changes impacting hospitality and tourism marketing, a destination marketer should use
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Push technology.
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Model building
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Customer discovery.
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Market-basket analysis.
Correct Answer
A. Push technology.Explanation
To track environmental changes impacting hospitality and tourism marketing, a destination marketer should use push technology. Push technology refers to the method of delivering information or updates to users without them actively requesting it. In the context of tracking environmental changes, push technology can be used to automatically send notifications or alerts to the destination marketer regarding any changes or updates in the environment that may impact hospitality and tourism marketing. This allows the marketer to stay informed and make necessary adjustments to their strategies in a timely manner.Rate this question:
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- 7.
Which of the following actions encourages participation in a telephone interview:
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Using graphic aids to encourage the interviewee to talk
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Promising to send the interviewee the study results
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Calling the interviewee's mobile phone
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Keeping the interview short—10 minutes or less
Correct Answer
A. Keeping the interview short—10 minutes or lessExplanation
Keeping the interview short—10 minutes or less encourages participation in a telephone interview because it shows respect for the interviewee's time and reduces the likelihood of the interviewee feeling overwhelmed or fatigued. A shorter interview also increases the chances of the interviewee agreeing to participate as it requires less commitment and may be perceived as less burdensome.Rate this question:
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- 8.
When examining two data sets, the hotel manager found that one set had a correlation of +1 and the other had a correlation of -1. What should the hotel manager understand about the strength of the relationship of the two data sets?
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The strength of the relationship of the +1 correlation is twice as strong as the -1 correlation.
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No relationship exists with the -1 correlation.
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The strength of the relationship of the two data sets is the same.
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The strength of the relationship of the -1 correlation is less than that of the +1 correlation.
Correct Answer
A. The strength of the relationship of the two data sets is the same.Explanation
The hotel manager should understand that the strength of the relationship of the two data sets is the same. A correlation of +1 indicates a perfect positive relationship, while a correlation of -1 indicates a perfect negative relationship. However, the strength of the relationship is not determined by the sign of the correlation, but rather by its magnitude. In this case, both correlations have a magnitude of 1, indicating that the strength of the relationship is the same.Rate this question:
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- 9.
The audience for the research report is young professionals. What should you incorporate into the visual presentation that will appeal specifically to that audience?
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Pictures
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Animated backgrounds
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Concise information
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Different backgrounds
Correct Answer
A. Animated backgroundsExplanation
Young professionals are typically part of a tech-savvy generation that appreciates visually engaging content. Animated backgrounds can help capture their attention and make the presentation more dynamic and interesting. It adds a modern and innovative touch to the visual presentation, making it more appealing and memorable for the young professional audience.Rate this question:
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- 10.
What should you talk about first when presenting research findings orally?
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Overview of others' work on the research topic
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Problem/issue being addressed
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Description of participants and how they were selected
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Graphs depicting main findings
Correct Answer
A. Problem/issue being addressedExplanation
When presenting research findings orally, it is important to start by discussing the problem or issue being addressed. This helps to provide context and set the stage for the audience to understand the significance of the research. By addressing the problem or issue first, the presenter can engage the audience and generate interest in the research findings that will be presented later.Rate this question:
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- 11.
Over the years, Splash-O-Rama Water Park has worked hard to develop and maintain an image of a fun, and friendly entertainment venue for families. What action can the front-line employees take to maintain this image?
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Print flyers to hand out at the entrance that lists the park's daily activities and shows
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Arrive an hour after the park opens to ensure that the park is clean and ready for business.
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Develop a public-relations campaign to reinforce the park's commitment to the community.
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Lean where activities are located in the park to answer visitors questions courteously
Correct Answer
A. Lean where activities are located in the park to answer visitors questions courteouslyExplanation
The front-line employees can maintain the image of a fun and friendly entertainment venue for families by learning where activities are located in the park to answer visitors' questions courteously. This action ensures that employees are knowledgeable about the park and can provide accurate information to visitors, creating a positive and helpful experience. By being able to guide and assist visitors effectively, the employees contribute to the park's reputation as a welcoming and enjoyable place for families to visit.Rate this question:
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- 12.
Which of the following should hospitality and tourism marketers do to overcome a negative customer review on TripAdvisor or other customer-review website:
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Add a Guest Satisfaction Survey on its own website
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Remove a Complaint Handler Survey on TripAdvisor's website
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Publicize the business's desire to identify complaints
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Require customers to complete feedback surveys after the sale
Correct Answer
A. Add a Guest Satisfaction Survey on its own websiteExplanation
To overcome a negative customer review on TripAdvisor or other customer-review websites, hospitality and tourism marketers should add a Guest Satisfaction Survey on their own website. This allows them to gather feedback directly from their customers and address any issues or concerns privately. By proactively seeking feedback and addressing complaints, businesses can demonstrate their commitment to customer satisfaction and improve their reputation. This approach also enables them to have better control over the feedback process and potentially prevent negative reviews from being posted publicly on external platforms.Rate this question:
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- 13.
A tour operator put together a tour package for baby boomers who are interested in southwestern art. The tour group will visit a variety of locations in the southwest but will operate individually rather than as a guided tour. What factors did the tour operator use to segment the market?
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Personality and life cycle
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Gender and culture
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Geography and gender
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Age and life cycle
Correct Answer
A. Age and life cycleExplanation
The tour operator used age and life cycle as factors to segment the market. Baby boomers, who are a specific age group, were targeted for the tour package. The tour operator recognized that this generation has a particular interest in southwestern art, and their stage in life (life cycle) may allow them the time and resources to participate in a tour. Therefore, age and life cycle were important considerations in determining the target market for the tour package.Rate this question:
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- 14.
What is the best way for Michelle to organize the information that she has collected for a research report that she is writing?
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Edit her draft
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Create the appendices
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Correct grammatical errors
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Develop an outline
Correct Answer
A. Develop an outlineExplanation
Developing an outline is the best way for Michelle to organize the information she has collected for her research report. An outline provides a structured framework that helps to organize thoughts and ideas, ensuring that all relevant information is included and presented in a logical order. It allows Michelle to see the overall structure of her report and easily identify any gaps or areas that need further research. By creating an outline, Michelle can effectively plan and organize her research report before starting the actual writing process.Rate this question:
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- 15.
A company's computer network allows many users to access the same programs on different computer units throughout the company. What type of computer operating system is the company using?
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. Multithreading
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Multiprocessing
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Augmented
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Hosted
Correct Answer
A. MultiprocessingExplanation
The company is using a multiprocessing operating system. This type of operating system allows multiple programs or processes to run simultaneously on different processors or cores. In this case, the network allows many users to access the same programs on different computer units, indicating that the operating system is capable of handling multiple processes or tasks concurrently.Rate this question:
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- 16.
Jamal wants to purchase software for his small business that allows him to create text documents, prepare presentations, maintain a customer database, and develop numerical charts. What type of software would best meet Jamal's needs?
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Spreadsheet
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Word processing
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Integrated
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Trajectory
Correct Answer
A. IntegratedExplanation
Integrated software would best meet Jamal's needs because it combines multiple functions into one program. With integrated software, Jamal would be able to create text documents, prepare presentations, maintain a customer database, and develop numerical charts all in one software package. This would be more convenient and efficient for his small business compared to purchasing separate software for each function.Rate this question:
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- 17.
Which of these lodging services would most likely be automated using software:
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Concierge
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Registration
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Room set-up
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Sales forecasting
Correct Answer
A. RegistrationExplanation
Registration is the most likely lodging service to be automated using software. This is because the registration process involves collecting and managing guest information, such as personal details, payment information, and room preferences. Automating this process with software can streamline the check-in process, reduce errors, and improve efficiency. It can also integrate with other systems, such as reservation and payment systems, to provide a seamless experience for both guests and staff.Rate this question:
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- 18.
Trends indicate that a large segment of the population is between 60- and 70-years-old. A hospitality/tourism business can act on this trend by
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Selling international vacation packages to recent college graduates.
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Developing tour products specifically designed to appeal to retirees.
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Offering discounted hotel rates for guests who have children under the age of five.
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Implementing a loyalty program for corporate business accounts.
Correct Answer
A. Developing tour products specifically designed to appeal to retirees.Explanation
The correct answer is developing tour products specifically designed to appeal to retirees because the trend indicates that a large segment of the population is between 60- and 70-years-old. Therefore, targeting this age group with tour products that cater to their interests and preferences would be a strategic move for a hospitality/tourism business.Rate this question:
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- 19.
A current trend is social networking sites. How are many businesses in the hospitality and tourism industry using their social networking sites?
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To book travelers' upcoming trips
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To match travelers with others who have similar interests
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To provide a way for travelers to share their experiences
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To notify travelers of flight cancellations
Correct Answer
A. To provide a way for travelers to share their experiencesExplanation
Many businesses in the hospitality and tourism industry are using their social networking sites to provide a way for travelers to share their experiences. Social networking sites allow travelers to post reviews, photos, and recommendations about their trips, which can be helpful for other travelers in making decisions about their own trips. By providing a platform for travelers to share their experiences, businesses in the hospitality and tourism industry can engage with their customers and build a community of travelers who can support and inspire each other.Rate this question:
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- 20.
Which of the following is an example of a probable conflict of interest in business operations:
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An employee meets a new client for lunch at an upscale restaurant.
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A purchasing agent provides a customer with a discount.
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A purchasing agent awards a large order to a relative's employer.
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An employee uses the company discount to purchase goods.
Correct Answer
A. A purchasing agent awards a large order to a relative's employer.Explanation
A purchasing agent awarding a large order to a relative's employer is an example of a probable conflict of interest in business operations. This action suggests that the purchasing agent may be prioritizing personal relationships over the best interests of the company. It raises concerns about fairness, transparency, and potential bias in the decision-making process. This situation could lead to unfair advantages for the relative's employer and potentially harm the company's reputation and financial well-being.Rate this question:
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- 21.
It is appropriate for an employee to report his/her employer's noncompliance with health and safety regulations when
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The employer does not take steps to correct the issue.
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The housekeeping staff disposes the company's hazardous materials.
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a coworker blocks the fire escape route with boxes of old files.
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A vendor does not have a ventilation system that meets code.
Correct Answer
A. The employer does not take steps to correct the issue.Explanation
An employee should report their employer's noncompliance with health and safety regulations when the employer fails to take action to address the issue. This is because the employer has a responsibility to provide a safe and healthy work environment for their employees. If the employer does not take steps to correct the issue, it puts the employees at risk and violates their rights to a safe workplace. Reporting the noncompliance is important to ensure that the necessary measures are taken to protect the employees' health and safety.Rate this question:
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- 22.
A person approaches you at a hotel's front desk and asks for a guest's room number. What should you do to keep that data secure?
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Give the person the phone number of the central reservations system to obtain the room number
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Write down the room number on a piece of paper so people within earshot won't learn the number
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Tell the person that you are not allowed to give out that information
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Invite the person to use the house phone to call the guest
Correct Answer
A. Invite the person to use the house phone to call the guestExplanation
To keep the guest's room number secure, the best option is to invite the person to use the house phone to call the guest. This ensures that the person can communicate with the guest directly without revealing the room number to anyone else. Giving the person the phone number of the central reservations system or writing down the room number on a piece of paper can potentially compromise the security of the guest's information. Additionally, stating that you are not allowed to give out that information is a good practice to maintain confidentiality.Rate this question:
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- 23.
Ben recently developed a logo for his new business. What can Ben do to legally protect the logo from unauthorized use?
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. File a patent request
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Register the logo as copyrighted material
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Trademark the logo
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Obtain a subpoena from the government
Correct Answer
A. Trademark the logoExplanation
To legally protect his logo from unauthorized use, Ben should trademark it. Trademarking a logo provides exclusive rights to its owner, preventing others from using or reproducing it without permission. This ensures that Ben's logo remains unique to his business and helps him establish a strong brand identity. Filing a patent request is not applicable for logos, as patents are typically used to protect inventions or innovative processes. Copyright registration is more suitable for protecting creative works such as art, literature, or music. Obtaining a subpoena from the government is unrelated to logo protection.Rate this question:
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- 24.
What is the most important factor for a west-coast business to consider if it plans to use a supplier who is located in the same country on the east-coast?
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Return on sales
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Personnel policies
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Exchange rates
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Delivery timeliness
Correct Answer
A. Delivery timelinessExplanation
When a west-coast business plans to use a supplier located on the east-coast, the most important factor to consider is delivery timeliness. Since the supplier is located in the same country but on the opposite coast, ensuring that the deliveries are made in a timely manner becomes crucial. This factor is vital to maintain the efficiency of the business operations and meet customer demands. Return on sales, personnel policies, and exchange rates, although important in their own ways, are not directly impacted by the supplier's location in this scenario.Rate this question:
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- 25.
The Six Sigma model involves continuously implementing activities that
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Stimulate revenue and lessen decision making.
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Promote consistency and eliminate resources.
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Improve quality and reduce inefficiencies.
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Influence regulation and decrease outputs.
Correct Answer
A. Improve quality and reduce inefficiencies.Explanation
The correct answer is "improve quality and reduce inefficiencies." The Six Sigma model is a methodology used to improve business processes by reducing defects and errors, improving quality, and eliminating inefficiencies. It focuses on identifying and eliminating variations and defects in processes, leading to improved quality and increased efficiency. By implementing Six Sigma practices, organizations can achieve higher customer satisfaction, reduce costs, and improve overall performance.Rate this question:
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- 26.
What is the best, least costly technique for an event management company to use to encourage recycling at an event?
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Purchase paper goods that do not need to be recycled
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Require attendees to turn in solid waste following the event
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Hire a waste management company to clean up the venue
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Place recycling bins throughout the venue
Correct Answer
A. Place recycling bins throughout the venueExplanation
Placing recycling bins throughout the venue is the best, least costly technique for an event management company to encourage recycling at an event. By providing easily accessible recycling bins, attendees are more likely to dispose of their waste properly and recycle. This approach promotes sustainability and reduces the amount of waste that ends up in landfills. Additionally, it does not require additional expenses such as purchasing specific paper goods or hiring a waste management company for clean-up.Rate this question:
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- 27.
Which of the following is a security consideration for people employed in the hospitality and tourism industry:
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Unauthorized individuals found on the scene
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Patron choking on food
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Spilled water on a marble floor
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Patron calling back to determine whether an item is in lost and found
Correct Answer
A. Unauthorized individuals found on the sceneExplanation
One of the security considerations for people employed in the hospitality and tourism industry is unauthorized individuals found on the scene. This refers to individuals who are not authorized to be present in a particular area or location within the industry, such as restricted areas or employee-only spaces. It is important to ensure the safety and security of both employees and guests by preventing unauthorized access, as these individuals may pose a threat or engage in illegal activities.Rate this question:
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- 28.
Rechargeable batteries are an example of what type of innovation?
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Paradigm
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Product
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Convertible
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Categorical
Correct Answer
A. ProductExplanation
Rechargeable batteries are an example of a product innovation. This is because they represent a new or improved product that offers a different solution or functionality compared to traditional disposable batteries. Rechargeable batteries provide the ability to be reused multiple times, reducing waste and providing convenience to the users. This innovation in the battery industry has led to a shift in consumer behavior and has had a significant impact on the market.Rate this question:
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- 29.
Paul is a 45-year-old manager of a large company who makes offensive, gender-related comments to Elizabeth, a 28-year old buyer, who has been with the company for six months. Paul's behavior violates Elizabeth's workplace rights because he is engaging in
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Sexual harassment
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Cultural supremacy
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Age discrimination.
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Ethnocentrism.
Correct Answer
A. Sexual harassmentExplanation
Paul's behavior violates Elizabeth's workplace rights because he is engaging in sexual harassment. Sexual harassment refers to any unwelcome behavior of a sexual nature that creates a hostile or offensive work environment. In this case, Paul's offensive, gender-related comments are inappropriate and offensive, creating an uncomfortable and hostile environment for Elizabeth. Such behavior is a clear violation of workplace rights and is categorized as sexual harassment.Rate this question:
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- 30.
Janice worked a as chef with an upscale restaurant for several years. She worked unusual and long hours, including most holidays and weekends. Last year, she quit her job and started her own catering business. Now, Janice has the ability to set her own schedule and take on only the events that she wants to cater, so she can focus on other interests. In this situation, the advantage entrepreneurship provides Janice is
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Flexibility.
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A higher income.
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The satisfaction of helping others.
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Prestige.
Correct Answer
A. Flexibility.Explanation
The advantage entrepreneurship provides Janice is flexibility. By starting her own catering business, Janice can now set her own schedule and choose which events she wants to cater. This allows her to have more control over her time and focus on other interests outside of work.Rate this question:
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Current Version
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Mar 22, 2023Quiz Edited by
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Jan 22, 2012Quiz Created by
Austinb_2012
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