Product trade-name franchise
Report the restaurant supply house for antitrust violations
Buy the linens and the add-ons from the restaurant supply house
Report the restaurant supply house for fraud
Visit the restaurant supply house to verify the quality of the wine and the glasses
Establish ethics policies
Use appropriate promotional techniques to inform channel members
Improve communication with distributors or wholesalers
Apply for a line of credit
Refrain from asking questions.
Keep a straight face to communicate that you are serious.
Quietly discuss the speech with the person sitting next to you.
She told the caller that she would transfer the call quickly
She didn't forward the caller to the guest's voicemail.
She gave out a guest's room number
She didn't answer the caller with enough courtesy.
Including a testimonial in a promotional piece.
Identifying the sequential steps of a process.
Using charts to summarize information.
Providing a detailed example to clarify a concept.
. Pleasant experience
Personalized activity schedules
Information about prices
Human resources management
The manager evaluates employee performance according to the owner's standard.
The manager of a restaurant selects the monthly menu and designs a newspaper advertisement.
A manager is responsible for developing the monthly work schedule for employees.
The manager signs the employee time cards at the end of each work week.
Analyze employee productivity.
Feel what others are feeling
Plan and organize their work.
Guide the actions of others.
Maintain confidential information.
Attempt to be objective
Make excuses to justify your behavior.
Disagree with the rules.
Make changes of their own.
Hire unskilled workers.
Expand their operations.
Resist beneficial changes.
Avoid each other.
Argue about politics.
Work well together.
Live in the same area
Store of wealth.
Medium of exchange.
Credit certificate, credit union
Bank statement, financial institution
Lending statement, tax agency
Credit report, credit bureau
Need for new identity
Damage to credit history
To prepare work orders
To hire additional staff
To organize inventory
To monitor procedures
A balance of trade.
A competitive advantage
Ask only close-ended questions
Provide the interviewers with training
Allow interviewers to develop their own sets of questions
Description of participants and how they were selected
Overview of others' work on the research topic
Problem/issue being addressed
Graphs depicting main findings
Participate in a demonstration.
Decide to buy.
Handle a product.
Pay a higher price.
Reduce advertising needs.
Identify a target market.
It includes people, processes, and practices.
It is the same thing as an information management program.
It does not assist with a business's information management program.
It may be one part of a business's overall information management program.
Electronic data interchange.
Electronic transfer of funds.
Search the Web.
Share information quickly.
Prepare written reports
Develop keyboarding skills.
To notify travelers of flight cancellations
To match travelers with others who have similar interests
To book travelers' upcoming trips
To provide a way for travelers to share their experiences
Return on sales
Provides a way to earn profits.
Creates form utility.
Makes use of automation.
Provides a way to be competitive.
Customer area is orderly.
Employees come to work on time.
Safety rules are obeyed.
Records are properly kept.
Complete a purchase order when inventory is low
Avoid direct skin contact and wear disposable gloves
Avoid using eye goggles or ventilation masks.
Keep a log of ingredients found in the cleaning materials
Turn off the alarms
Call the police
Hide the cash
Obey the demands
Targets of crime
Looking for trouble
Prone to injury
Part of a group
Of minimal benefit to health.
Essential to good health.
Considered a luxury.
Unrelated to one's health.
No. Businesses in the hospitality and tourism industry are too large for start-up businesses.
No. Businesses in the hospitality and tourism industry are franchises.
Yes. Businesses in the hospitality and tourism industry can start small and expand.
Yes. Businesses in the hospitality and tourism industry are started with state funding.
To visit new locations
To attend social functions
To promote community events
To exhibit their products
Rates are consistent and do not vary more than five percent from those of a property's direct competitors.
Hotel room prices vary and depend on many factors, such as supply and demand.
Most hotels provide conventions the same discounted room rates regardless of group size.
Lodging businesses often base price on operating costs, which requires minimal management.
Marketing specialty products
Modifying existing products
Manufacturing convenience goods
Merchandising retail goods
Annual rate of consumption
Relationship with vendors
Style of passenger cabin
Preferences of passengers
Booking an all-inclusive trip to Mexico
Making reservations with a scheduled airline
Selling a cruise and a city tour before departure
Arranging a motor-coach tour through the mountains
Showing a product being used in a movie scene
Featuring products on billboards in online games
Running advertisements during a national sports game
Using pop-up ads on a competitor's website
Complicated operating system
Sophisticated computer keyboard
High-speed Internet connection.
Digitized messaging services (DMS)
Short messaging services (SMS)
Complex messaging services (CMS)
Multimedia messaging services (MMS)
Emphasizes the advertiser's logo
Creates informal balance
Develops logical sequence
Highlights specific element
Keep it short
Make it vague
"Don't suffer from another bad-hair day when our hair-care products are available."
“Cover the gray and look years younger in minutes with our shampoo.”
"Only your barber will know it's a toupee that makes you look younger."
"Get a free sample of Maxim Conditioner to maximize your hair's potential."
Send another proof
Print as is
Print as corrected
Return to designer
An evening for fifth graders while their parents shop at the mall
A block party for the surrounding neighborhood that will be held after the park closes at midnight
A workshop to teach English to the community's non-English speaking new residents
A wine-tasting event whose funds will support the local community college
Setting up an advertising campaign
Advertising the business
Using a public relations agency.
Using a news release
Kept clean and well maintained.
Filled with informative signs
Pointed out to customers.
Kept up as long as possible
To determine the best time for shows to begin
To determine the best ticket price to offer
To determine its target market
To determine their impact on sales
Sailboat model, sunscreen, Eiffel Tower poster, and sombrero
Sunglasses, maracas, poster of Athens, and beach towel
Sunscreen, brochures of the Bahamas, sunglasses, and maracas
Sombrero, poster of Cancun, beach towel, and sunglasses
Only business customers use rational reasons for buying
Buying decisions are often a combination of emotional and rational reasons
Salespeople don't have the ability to influence buying decisions.
Customers make the buying decision within the first minute of the sales presentation.
Empathizing with customers' objections
Listening carefully to the objection
Turning objections into selling points
Answering as quickly as possible
After posting charges
After posting credits