Test This Quiz To Know Your Maturity Of The Digital Marketing In Your Company!

6 Questions | Total Attempts: 227

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Test This Quiz To Know Your Maturity Of The Digital Marketing In Your Company!

Find out the level of the maturity of the digital marketing in your company. Select one answer in each question.


Questions and Answers
  • 1. 
    How do you measure ROI from digital channels?
    • A. 

      Separate reports from campaigns, Google analytics, Facebook statistics, etc.;

    • B. 

      No measuring;

    • C. 

      One report with data and insights from all channels;

    • D. 

      Real time dashboard with interactive data from all channels;

  • 2. 
    How do you buy digital media? In case you buy mix of options below, choose which part is the biggest.
    • A. 

      Time (e.g. month in Delfi);

    • B. 

      Views (e.g. 1 mln banner views);

    • C. 

      Clicks (e.g. 50K visitors to the website);

    • D. 

      Conversion (e.g. 200 registered users);

  • 3. 
    What department in your company is in charge of digital communication?
    • A. 

      Nobody;

    • B. 

      IT;

    • C. 

      General manager;

    • D. 

      Product managers or marketing;

  • 4. 
    What is the average amount of digital projects (total experience) done by your marketing team member?
    • A. 

      0 – 5;

    • B. 

      5 – 10;

    • C. 

      10 – 20;

    • D. 

      20 – 35;

    • E. 

      35 – 50;

    • F. 

      50 – 75;

    • G. 

      75 – 100;

    • H. 

      100+

  • 5. 
    What is the average amount of books read or courses about digital marketing listened by your marketing team member (articles, blogs and Facebook posts does not count).
    • A. 

      0 – 3;

    • B. 

      3 – 6;

    • C. 

      6 – 10;

    • D. 

      10 – 15;

    • E. 

      15 – 20;

    • F. 

      20 – 30;

    • G. 

      30+

  • 6. 
    Role of your online agency is:
    • A. 

      Design, programming, animation and other production;

    • B. 

      Strategic planning and creative ideas;

    • C. 

      Measuring and research;

    • D. 

      All of above;

    • E. 

      None of above;

    • F. 

      We do everything in-house;