Marketing Essentials Kowledge Quiz Questions! Trivia

7 Questions | Total Attempts: 1317

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Marketing Essentials Kowledge Quiz Questions! Trivia

What do you remember from Chapter 1? This quiz will help you determine what areas you need to study more. Good Luck!


Questions and Answers
  • 1. 
    What are the four P's of the Marketing Mix?
    • A. 

      People, Place, Promotion, Price

    • B. 

      Place, Price, Promotion, Product

    • C. 

      People, Product, Price, Place

  • 2. 
    What are the two types of markets we discussed in Chapter 1?
    • A. 

      Consumer and Industrial (Business-to-Business or B-t-B)

    • B. 

      Retail and Wholesale

    • C. 

      Business and Government

  • 3. 
    A consumer and a customer are one in the same?
    • A. 

      True

    • B. 

      False

  • 4. 
    Check 3 boxes below that are the 3 economic benefits of marketing
    • A. 

      New and improved products

    • B. 

      Increased quantity

    • C. 

      Added value and utility

    • D. 

      Lower Prices

    • E. 

      More competition

    • F. 

      Entertaining ads

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