Marketing Essentials Kowledge Quiz Questions! Trivia
7 Questions
| Total Attempts: 1317
What do you remember from Chapter 1? This quiz will help you determine what areas you need to study more. Good Luck!
Questions and Answers
- 1.What are the four P's of the Marketing Mix?
- A.
People, Place, Promotion, Price
- B.
Place, Price, Promotion, Product
- C.
People, Product, Price, Place
- 2.What are the two types of markets we discussed in Chapter 1?
- A.
Consumer and Industrial (Business-to-Business or B-t-B)
- B.
Retail and Wholesale
- C.
Business and Government
- 3.A consumer and a customer are one in the same?
- A.
True
- B.
False
- 4.Check 3 boxes below that are the 3 economic benefits of marketing
- A.
New and improved products
- B.
Increased quantity
- C.
Added value and utility
- D.
Lower Prices
- E.
More competition
- F.
Entertaining ads
.
Questions: 100 | Attempts: 13970 | Last updated: Oct 7, 2020
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Sample QuestionDifferent strategies are suitable for different companies depending on their particular situation. This is articulated by the “EPRG Framework”. What are the four options of the EPRG Framework?
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Sample QuestionA marketing plan does not have to be
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Questions: 15 | Attempts: 6734 | Last updated: May 3, 2021
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Sample QuestionPromotion mix includes the tools like
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