Introduction To Marketing Quiz Questions!

9 Questions | Total Attempts: 3060

SettingsSettingsSettings
Introduction To Marketing Quiz Questions! - Quiz

.


Questions and Answers
  • 1. 
    What is the key to successful marketing?
    • A. 

      To sell the product

    • B. 

      To create a relationship with customers that result in value for both the customer and the marketer

    • C. 

      To identify a relationship between customer and marketer to provide value for both parties

    • D. 

      All of the above

  • 2. 
    Is there a difference between strategies and tactics?
    • A. 

      Yes

    • B. 

      No

  • 3. 
    What is the first and most important function of marketing?
    • A. 

      Creativity

    • B. 

      Market Research

    • C. 

      Strategizing

    • D. 

      Maintenance

  • 4. 
    Do MOST non-profit organizations have marketing teams?
    • A. 

      Yes

    • B. 

      No

  • 5. 
    Can non-profit organizations survive without a marketing team?
    • A. 

      Yes

    • B. 

      It is unlikely

  • 6. 
    Are marketers responsible for the distribution of the business' product?
    • A. 

      Yes

    • B. 

      No

  • 7. 
    What should be identified FIRST before designing a marketing plan?
    • A. 

      Money/Funds

    • B. 

      Strategies

    • C. 

      Promotion Ideas

    • D. 

      Target Market

  • 8. 
    Which term CANNOT be used interchangeably with the other options?
    • A. 

      Organization

    • B. 

      Institution

    • C. 

      Company

    • D. 

      Firm

  • 9. 
    The MAIN objective of a marketer is to get the customer to buy more.
    • A. 

      True

    • B. 

      False

Back to Top Back to top