How to Apply Customer Experience Advocacy in Marketing

In 2017, United Airlines went viral when a passenger was forcibly removed in an overbooked flight. Despite its CEO’s apology, the overwhelming online backlash led to a 6.3% drop in the company’s shares in pre-market trading. In a world where people can easily share their experiences with businesses via social media–an assessment which can make or...
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5 Benefits of Responsive eLearning Courses

What type of device are you using while reading this article: a desktop, laptop or maybe your smartphone? Do you know the reason why you can easily read through the material using any of the devices mentioned earlier? You can read the article only because it follows a responsive design. When you create an online...
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How to Create an Excellent Employee Handbook for Your Workforce

You might have hired the creme de la creme of candidates having strong experience and educational background, but surprisingly, you are still disappointed, due to unachieved goals and low employee engagement. Add to this the high turnover that aggravates the problem even more. In spite of having the right talent for your business, what is...
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7 Tips for Building a Memorable Customer Experience This Holiday Season

Busy streets, decorated stores, crowded bars, and an atmosphere filled with laughter – it’s holiday season. And it’s just around the corner. Like every year, you’ve pulled your sleeves up to tackle all customer queries efficiently. You’ve got your support operators in place to ensure that no question goes unanswered. But how about making this...
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How Can Using Help Center Software Help You Win More Customers

With digital making in-roads in every nook and cranny of the globe, businesses are going berserk, digging out innovative ways to satiate the growing need for instant gratification among customers. While the mad rush is on, what would you do? Will you join the bandwagon of companies trying innovation or will you stick to the...
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A Quick Fix to Skyrocket Employee Productivity Using ProProfs Project

In 2016, the U.S. Bureau of Labor Statistics claimed that worker productivity is falling. Many may ask, “who should we blame?“. But can we really blame an individual or a situation for the staggering drop in productivity rate? No, we can’t. Understand this; an organization is only to perform well if employees give in their...
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How to Create the Perfect Saas Product Documentation for Your Customers

SaaS documentation is one aspect of an organization that deserves considerable attention but receives very little. It’s often put on the backburner due to the common perception that it’s not as valuable as other tasks that help firms clock more revenue or grab more customers. However, times are changing and this common perception is slowly...
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7 Reasons Your Business Should Start Using a Shared Inbox

96 percent of executives view ineffective communication as the primary reason for workplace failure. This figure shows that there is a dire need for customer support teams and others to communicate with one another effectively. Only then can they fulfil customer requirements; delighting them to do more business. A shared or collaborative email inbox plays...
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Delight Your Customers with Contextual Help

Imagine yourself as a customer of a software company. You’ve bought a software product from the firm, but when you begin using it, you find it difficult to understand its functionality. To get a holistic understanding of the software, you start navigating through its online documentation in the hope that it will clear all your...
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