Types Of Marketing Intermediaries! Trivia Quiz

11 Questions | By Leeaaronbaker | Last updated: Mar 20, 2022 | Total Attempts: 514

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Questions and Answers

1.

Place in the marketing mix is referring to distribution
- A.
  
  True
- B.
  
  False
2.

What is the objective of distribution
- A.
  
  To make the products available in the right place at the right time in the right quantities
- B.
  
  To make the products available in the place on time in the right quantities
- C.
  
  To make the products available in the place at the right time in the large quantities
- D.
  
  To make the products available in the place at the right time in the right quantities
3.

Each party in a distribution channel is called
- A.
  
  Retailer
- B.
  
  Consumer
- C.
  
  Intermediary
- D.
  
  Producer
4.

How many types of main intermediaries are they
- A.
  
  1
- B.
  
  2
- C.
  
  3
- D.
  
  4
5.

Retailers focus on
- A.
  
  Buyers
- B.
  
  Consumers
- C.
  
  Agents
- D.
  
  Intermediary
6.

Which one below is a key trend in retailing
- A.
  
  More interdependent stores open on the high street
- B.
  
  More cash converters
- C.
  
  Franchising going down
- D.
  
  Trend towards out of town stores
7.

What is breaking bulk
- A.
  
  Carrying more to retailers
- B.
  
  Buy large quantities from producers sell smaller quantities to retailers
- C.
  
  Lowering of prices
- D.
  
  Increase profit from producers
8.

How many intermediaries are used in selling newspapers
- A.
  
  1
- B.
  
  2
- C.
  
  3
- D.
  
  4
9.

Function of distribution channel is to
- A.
  
  Provide a link between production and consumption
- B.
  
  To gather market information
- C.
  
  Physical distribution transporting and storing
- D.
  
  Risk taking other parties take some risk
10.

Direct channel is where a producer and a consumer deal directly with each other without the involvement of a____________ Indirect channel involves the use of intermediaries between the __________ and the consumer