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1.
Using the estimation process, calculate the contribution of the sales training program to the increase in credit card accounts for the following scenario. Fact: Credit card accounts increase by 150 per month The branch staff identifies three factors that influenced the increase in credit card accounts. One of those factors was sales training. Based on what they know about the three factors, the group estimates that 50% of the new credit card accounts are due to the sales training; but, they are only 90% confident that their estimate is accurate. How many of the credit card accounts is due to the program?
7.5
60
67.5
97.5
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2.
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2.
It is always possible to isolate the effects of a program, even if it is a rough estimate.
True
False
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3.
There are four steps in the business alignment model. Which is the first step?
Identify stakeholder needs.
Develop program objectives.
Evaluate to see if objectives are met.
Isolate the effects of the program.
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4.
The 12 Guiding Principles provide a foundation for decision making as you implement the ROI Methodology. Which guiding principles tell you that when you collect data, you only account for the benefits from the people who actually respond?
Guiding Principle 1
Guiding Principle 4
Guiding Principle 6
Guiding Principle 8
Guiding Principle 12
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5.
Any measure can be converted to money, credibly.
True
False
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6.
Select the most appropriate technique to isolate the effects of the program for the scenario below: Absenteeism for bus drivers in a large metropolitan area has been deteriorating for some time. A program was implemented to include a no-fault absenteeism policy and a change in the selection process. After the program was conducted, the absenteeism rate decreased. It appears that no other influences have contributed to this decrease. The preprogram absenteeism data are very stable, and a trend is projected in the post-period to compare the actual figures. The difference between the two showed the contribution of the project.
Control group
Trend line analysis
Participant estimates
Forecasting
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7.
In order to calculate the ROI, you must first convert business measures to money. Business measures can be soft data or hard data. What is the most likely technique to convert employee attitude to money?
Standard value - profit
Historical costs
Linking soft measures with hard data
Standard value - cost of quality
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8.
There are four steps in the business alignment model. Which step positions your program for success?
Identify stakeholder needs.
Develop program objectives.
Evaluate to determine if objectives are met.
Isolate the effects of the program.
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9.
Typically, large organizations have many different types of programs. What percentage of programs should (usually) be evaluated to ROI?
5-10%
10-20%
30-60%
60-80%
80-100%
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10.
What is an intangible benefit?
It is a measure we cannot convert the money.
It is a measure we choose not to convert to money.
It is a soft measure.
It is a measure that cannot be measured.
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Using the estimation process, calculate the contribution of the sales...
It is always possible to isolate the effects of a program, even if it...
There are four steps in the business alignment model. Which is the...
The 12 Guiding Principles provide a foundation for decision making as...
Any measure can be converted to money, credibly.
Select the most appropriate technique to isolate the effects of the...
In order to calculate the ROI, you must first convert business...
There are four steps in the business alignment model. Which step...
Typically, large organizations have many different types of programs....
What is an intangible benefit?
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