Online Bank Test Marketing Quiz Questions! Trivia
- 1.Which among the following does not come under the organizational objectives of the bank in India ?
- A.
To Earn Profit
- B.
To Play a developmental role in Rural India
- C.
To Provide employment to maximum people
- D.
To Improve customer Relationships
- E.
All of the above are organizational objectives of the bank in India
- 2.Without which of the following a bank can not survive ?
- A.
Cash
- B.
Computers
- C.
Customers
- D.
Credit
- E.
Competitors
- 3.“Making a Call” means
- A.
Calling on a prospective customer
- B.
Explaining product details
- C.
Negotiating a deal
- D.
Arguing with a customer
- E.
None of these
- 4.Which among the following is the ultimate aim of “Relationship Marketing” ?
- A.
Increased Sales
- B.
Increased Profits
- C.
Increased number of customers
- D.
Increased Cross Selling
- E.
Decrease marginal cost
- 5.Which among the following is ultimate outcome of “Increase in Sales” ?
- A.
Sales price
- B.
Purchase Price
- C.
Total Cost
- D.
Distribution Cost
- E.
National Income
- 6.Marketing is termed as successful, when
- A.
There is a rise in the number of salesmen
- B.
There is no need for post-sales service
- C.
There is no need to give discounts
- D.
There is rise in sales through
- E.
None of these
- 7.Market Research is needed for
- A.
Choosing the right sales persons
- B.
Choosing the right products
- C.
Making proper marketing decisions
- D.
Deciding the sales incentives
- E.
None of these
- 8.Which among the following is not an essential of “Effective Marketing” ?
- A.
Motivation
- B.
Communication skills
- C.
Empathy
- D.
Sympathy
- E.
Perserverance
- 9.Which among the following are called final accounts of a Bank ?
- A.
Trading Account, Profit & Loss Account and Balance Sheet
- B.
Profit & Loss Account and Balance Sheet
- C.
Balance Sheet Only
- D.
All of the above
- E.
None of these
- 10.According to the text, the direct consumers of a nonprofit organization are its
- A.
General Public
- B.
Consumer Public
- C.
Member Public
- D.
Client Public
- E.
Non business Public
- 11.Sales forecasting involves study of
- A.
Proper Selling price
- B.
Sales planning
- C.
Distribution outlets
- D.
All of these
- E.
None of these
- 12.Which among the following is increased by “Marketing Research” ?
- A.
Nominal Cost
- B.
Real Cost
- C.
Marginal Cost
- D.
Revenue
- E.
Profits
- 13.Loans & Advances of a bank come under which of the following category ?
- A.
Assets
- B.
Liabilities
- C.
Costs
- D.
All of the Above
- E.
None of these
- 14.Which among the following is called life blood of Business ?
- A.
Marketing
- B.
Product
- C.
Finance
- D.
All of the Above
- E.
None of these
- 15.Advertisements are required for
- A.
Boosting the production levels
- B.
Motivating the employees
- C.
Boosting the sales
- D.
All of these
- E.
None of these
- 16.Price strategies become more mixed during the ______ stage of the product life cycle.
- A.
Growth
- B.
Maturity
- C.
Decline
- D.
Introduction
- E.
None
- 17.In a Selling Process in today’s world ?
- A.
Only standard products are sold
- B.
No customization required
- C.
The seller need not have product knowledge
- D.
The seller should aim at customer satisfaction
- E.
Only quantum of sales matters
- 18.Find the true statement
- A.
Marketing is a waste of the employees’ time
- B.
Marketing is not required in India due to its vast population
- C.
Marketing involves additional work
- D.
Marketing involves team work
- E.
Marketing is not required today due to IT advancement
- 19.Only one of the following is true. Find the same.
- A.
Marketing is not required in monopolistic situation
- B.
Marketing has no role to play in production levels
- C.
Marketing depends on competitors’ performance
- D.
Marketing is not required in Public enterprises
- E.
None of these
- 20.Market segmentation helps in
- A.
Focused marketing
- B.
Improved lead generation
- C.
Identifying the target group
- D.
All of the above
- E.
None of these
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