Marketing Quiz: Ultimate MCQ Exam!
(171).jpg "Marketing Quiz: Ultimate MCQ Exam!")
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- 1.Financial inclusion means:
- A.
Opening accounts of finance companies
- B.
Financial analysis of balance sheet figures
- C.
Opening accounts of HNIs
- D.
Opening accounts NRIs
- E.
Opening accounts of under privileged persons
- 2.Effective bank marketing requires:
- A.
Proper pricing
- B.
Customized products
- C.
Simple procedures
- D.
Market research
- E.
All of the above
- 3.Retail banking means:
- A.
Retail shopkeepers
- B.
Banks financing to retail traders
- C.
Same as universal banking
- D.
Giving loans to corporate
- E.
Giving consumer loans to various public
- 4.Service marketing is same as:
- A.
Transaction marketing
- B.
Relationship marketing
- C.
Internal marketing
- D.
Outdoor marketing
- E.
None of the above
- 5.Marketing in banks is defined as:
- A.
Negotiable Instrument act
- B.
Banking Regulation act
- C.
Reserve Bank Of India
- D.
Companies Act
- E.
None of the above
- 6.Marketing is not required for which one of the following products?
- A.
Corporate loans
- B.
Export business
- C.
Import business
- D.
Credit card business
- E.
None of these
- 7.In today's changing bank scenario, aggressive promotion of business is necessary where the competition exits on
- A.
Branch up-keep
- B.
Expeditious service
- C.
Use of advanced digital technology
- D.
Delightful customer service
- E.
All of the above
- 8.In the era of globalization of business, M&A means:
- A.
Money & Assets
- B.
Marketing & Alliances
- C.
Mergers & Acquisitions
- D.
Means & Acquisitions
- E.
Markets & Acquisitions
- 9.NPA stands for:
- A.
Not Performing Asset
- B.
Non Performing Asset
- C.
Net Performing Asset
- D.
Net Profit Against
- E.
Non pure Asset
- 10.The USP of a current account is:
- A.
No restrictions on transactions
- B.
Low TDS
- C.
High minimum balance
- D.
High interest payable
- E.
No need for KYC norms fullfillment
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