This quiz, titled '02 TEC - Prestige Ford', assesses knowledge and application of Testimonial Evidence of Character (TEC) in a sales context. It focuses on building client confidence and differentiating from stereotypical sales tactics through personalization and customer satisfaction strategies.
True
False
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Ask for the names and numbers of the first 3 people they are going to show their new vehicle off to.
Ask for names and numbers of friends or family who own the make you sell.
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True
False
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Has time to think about their experience.
Is immediately reminded of their positive experience by writing a testimonial letter.
Is sent a survey regarding their salesperson's performance
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Family Photos
Clip Art
Pictures of the make you sell
Photos of happy clients
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To build the client's confidence
To gain referrals
To help ease the client's purchasing decision
To get a vehicle evaluation
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