Rural Marketing - I Internal Test

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| By Thennarasi
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Rural Marketing - I Internal Test - Quiz


Questions and Answers
  • 1. 

    1. Explain the economic scenario of rural India in detail

  • 2. 

    2.Explain the rural development initiatives of Government in brief.

  • 3. 

    3. Examine the improvements in rural lifestyle and media habits

  • 4. 

    Write about rural housing scheme.

  • 5. 

    Rural population  moving towards urban market for ______

    • A.

      Employment

    • B.

      Education

    • C.

      Selling agricultural and rural product

    • D.

      All the above

    Correct Answer
    D. All the above
    Explanation
    The rural population is moving towards the urban market for various reasons. Firstly, they are seeking better employment opportunities that are often more readily available in urban areas. Secondly, they are looking for improved access to education and educational facilities that are typically more abundant in urban centers. Lastly, they are also selling their agricultural and rural products in the urban market to generate income and sustain their livelihoods. Therefore, all of the given options are valid reasons for the rural population's movement towards the urban market.

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  • 6. 

    _______ developments in agriculture results in overall development of rural.

    • A.

      Technological 

    • B.

      Social

    • C.

      Cultural

    • D.

      Structural

    Correct Answer
    A. Technological 
    Explanation
    Technological developments in agriculture can lead to overall development in rural areas. These advancements can improve productivity, increase efficiency, and enhance the quality of agricultural produce. They can also enable farmers to adopt modern farming techniques, access better irrigation systems, and utilize advanced machinery and equipment. These improvements can contribute to increased income and improved living standards for rural communities. Additionally, technological advancements can also create employment opportunities and attract investment in rural areas, leading to economic growth and development.

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  • 7. 

    The national commission of agriculture  is the______ commission  to suggest measures for rural

    • A.

      First

    • B.

      Second 

    • C.

      Third

    • D.

      Fourth

    Correct Answer
    A. First
    Explanation
    The correct answer is "First". The question is asking which commission is responsible for suggesting measures for rural agriculture. Since the options are numbered, "First" indicates that the national commission of agriculture is the first commission to fulfill this role.

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  • 8. 

    Marketing is recognized as a profession in the year

    • A.

      1960

    • B.

      1980

    • C.

      1950

    • D.

      1970

    Correct Answer
    C. 1950
    Explanation
    Marketing was recognized as a profession in the year 1950. This was a significant milestone as it marked the formal recognition of marketing as a distinct field of study and practice. Prior to this, marketing was often seen as a subset of other business disciplines. The establishment of marketing as a profession in 1950 led to the development of marketing theories, frameworks, and practices that have shaped the field ever since.

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  • 9. 

    Life in rural areas are still governed by customs and traditions and people do not easily adopt new practices

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    The statement suggests that life in rural areas is still influenced by customs and traditions, indicating that people in these areas are more likely to adhere to traditional ways of living and may be resistant to change. Therefore, it can be inferred that the statement is true.

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  • 10. 

    NABARD was established in 1982 by an Act of Parliament

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    The given statement is true. NABARD (National Bank for Agriculture and Rural Development) was indeed established in 1982 by an Act of Parliament. This Act aimed to provide financial support and promote sustainable agriculture and rural development in India. NABARD plays a crucial role in providing credit facilities, refinancing loans, and implementing various developmental schemes for the agricultural and rural sectors.

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  • 11. 

    Indira Awas yojana is initiated to provide connectivity to all unconnected habitations in rural areas.

    • A.

      True

    • B.

      False

    Correct Answer
    B. False
    Explanation
    The given statement is false. Indira Awas Yojana is not initiated to provide connectivity to all unconnected habitations in rural areas. It is a government scheme in India that aims to provide financial assistance to construct houses for the rural poor. The objective is to improve the living conditions of the rural population by providing them with pucca houses. The scheme focuses on providing housing to those who are living in dilapidated houses or are homeless.

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  • 12. 

    Swarnajayanthi gram swarozgar yojana is the self employment programme for rural poor started in 1999

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    The statement is true. Swarnajayanthi Gram Swarozgar Yojana is indeed a self-employment program that was initiated in 1999 for the rural poor. This program aims to provide sustainable income-generating opportunities to individuals living in rural areas, enabling them to improve their economic conditions and uplift their standard of living.

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  • Current Version
  • Jan 27, 2023
    Quiz Edited by
    ProProfs Editorial Team
  • Jul 11, 2020
    Quiz Created by
    Thennarasi
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