FSOT : Practice Test On Communication! Trivia Quiz

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1. In music technology, the format for compressing a sound sequence into a very small file (about one-twelfth the size of the original file) while preserving the original level of sound quality when it is played is:

Explanation

MP3 is the correct answer because it is a widely used audio format that allows for the compression of sound sequences into smaller files without significant loss in sound quality. It achieves this by removing or reducing certain parts of the audio that are less perceptible to the human ear. This compression allows for easier storage and transmission of audio files, making MP3 a popular choice for music distribution and playback.

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About This Quiz
FSOT : Practice Test On Communication! Trivia Quiz - Quiz

Can you pass this test on FSOT communications? This quiz may be valuable to you. You must know what freedom of information is. Is there a conflict between the first and sixth amendments? What do copyright laws protect? Johann Gutenberg, a desktop publisher and the largest circulated daily newspaper in... see morethe United States? If you are looking for information concerning communications, this is the quiz for you. see less

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2. Which of these elements contributes to the degree of speech anxiety a person feels?

Explanation

The degree of speech anxiety a person feels is influenced by multiple factors. Novelty or unfamiliarity with the situation can contribute to anxiety as the person may feel unprepared or unsure of what to expect. Conspicuousness, or standing out, can also increase anxiety as the person may feel self-conscious or worried about being judged. Additionally, the characteristics of the audience, such as their size, familiarity, or expertise, can also impact speech anxiety. Therefore, all of these elements contribute to the degree of speech anxiety a person feels.

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3. Copyright laws protects

Explanation

Copyright laws protect all of the above, which includes literary works, musical works (including any accompanying words), and sound recordings. These laws are in place to provide legal protection and rights to creators and owners of these works, ensuring that they have the exclusive rights to reproduce, distribute, display, and perform their creations. This protection encourages creativity and innovation by granting creators the ability to control and profit from their work, while also promoting the availability and accessibility of such works to the public.

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4. Muckrakers were

Explanation

Muckrakers were American journalists, novelists, and critics who, in the early 1900s, attempted to expose the abuses of business and the corruption of politics. They used their platforms to shed light on societal issues and bring attention to the wrongdoings of powerful individuals and institutions. Through their investigative reporting and literature, they aimed to provoke change and improve society.

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5. About 80% of radio listening occurs where?

Explanation

80% of radio listening occurs in cars and on-road vehicles.

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6. In preparing a PowerPoint presentation, you discover some material perfectly suited for your use.  However, it is marked with .  This means that

Explanation

not-available-via-ai

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7. Of the common mistakes that communicators make in emails or memos, what is the most damaging to the credibility of the writer?

Explanation

Studies of how audiences respond to mistakes in grammar, spelling, or punctuation have found that the audience see the writer as either careless, ignorant, or uneducated, any of which will cause the reader to see the writer as less credible in what they say.

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8. The television technology that allows the display of picture quality similar to that of 35-millimeter movies with sound quality similar to that of a compact disc:

Explanation

HDTV, high definition television, is what is described in the question.

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9. To determine or test the truth or accuracy of a claim by comparison, investigation, or reference:

Explanation

Belie is to tell lies or cover up. Recall is to bring back without regard to verifying its truth. Disprove is to show something as not true or actual.

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10. Which U.S. president used radio to provide fireside chats to reassure citizens in hard times?

Explanation

Franklin D. Roosevelt used radio with what he called fireside chats, reassuring Americans during the great depression and mobilizing them to fight Japan and Germany during World War II. Hoover was president earlier and was the Secretary of Commerce who licensed the radio stations before there was a government agency to do so. Harry S. Truman was the president who succeeded Roosevelt. Eisenhower was president after Truman; neither or the latter two were known for fireside chats.

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11. In television rating, which one is for mature audiences only?

Explanation

not-available-via-ai

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12. Generally, an advertising agency

Explanation

Ad agencies generally both create and place advertising.

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13. The general model of communication takes into account the major aspects of the communication process.  This model by Harold Lasswell is as follows: "Who says what to whom by which channel with what effect."  What aspect constitutes the major difference between interpersonal communication and mass communication?

Explanation

The major difference between interpersonal communication and mass communication lies in the channel used for communication. In interpersonal communication, the channel refers to the direct, face-to-face interaction between individuals, such as speaking or non-verbal cues. On the other hand, mass communication involves the use of mediated channels, such as television, radio, or print media, to reach a large audience simultaneously. The choice of channel greatly impacts the nature and effectiveness of the communication process, making it a significant aspect to consider when distinguishing between interpersonal and mass communication.

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14. Which of the following internet sources provides the most complete and easy-to-find information on traveling or living in specific countries?

Explanation

The website www.state.gov/travel is the most complete and easy-to-find source of information on traveling or living in specific countries because it is the official website of the United States Department of State. As a government website, it provides reliable and up-to-date information on travel advisories, visa requirements, safety tips, and other important details for different countries. This makes it a trustworthy source for individuals looking for comprehensive information before traveling or living abroad.

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15. The journalist may print what he wishes about others, but if that information is wrong and harmful to others' reputation, that writer must suffer the consequences.  Such protection for subjects of stories comes under the auspices of which of the following acts?

Explanation

The question fits the definition of defamation. Freedom of Information allows press access to public documents. Property Protection Act does not exist. Offending effrontery has to do with obscenity.

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16. The basis of the recording industry today, the phonograph was invented by

Explanation

Edison is the inventor of the phonograph. DeForest experimented with both voiced transmissions and the use of various frequencies, including those which are now part of the FM band. Marconi first transmitted signals with successful reception and later conducted successful trans-Atlantic tests. Al Jolson was a vaudeville actor who performed in blackface, eventually appearing in the first sound motion picture.

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17. This person began a television station in Atlanta, but made it a nation-wide superstation by offering it by satellite to cable systems.

Explanation

Ted Turner is the correct answer because he started a television station in Atlanta, which later became the nation-wide superstation known as TBS (Turner Broadcasting System). He achieved this by offering his station's programming via satellite to cable systems across the country. Ted Turner is well-known for his contributions to the media industry, including the founding of CNN (Cable News Network) and the establishment of Turner Entertainment Networks.

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18. The electronic technology that generates, stores and processes data in the form of strings or 0s and 1s:

Explanation

Digital technology refers to the use of electronic systems that manipulate and process data in the form of binary code, consisting of strings of 0s and 1s. This technology is widely used in various devices and systems, such as computers, smartphones, and digital cameras. It allows for efficient storage, transmission, and manipulation of data, making it a fundamental component of modern information technology. The other options, analog, high fi, and pay per view, do not specifically refer to the generation, storage, and processing of data in binary form.

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19. Most of the daily newspapers in the United States are:

Explanation

Morning papers outnumber evening papers 766 to 727. There are fewer evening papers, only 727 compared to 766 morning dailies. All-day dailies are classified as either morning or evening papers, although there may be several editions during the day. Only about 60% of morning and evening dailies have Sunday/weekend editions; but a weekend/Sunday paper is not a daily paper, as was asked in the question.

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20. O & O Stations are those

Explanation

O & O means owned and operated by a network. O & O stations do have sanction by the FCC to operate. Companies with public stock have nothing to do with being O & O.

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21. This person started a fourth TV network to compete with the long-existing three networks of ABC, CBS, and NBC.

Explanation

Chris Craft is the name of a group of stations. Art Linkletter is the name of an early TV host.

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22. Which of the following techniques for opening a presentation should a speaker use with extreme caution?

Explanation

Any of the techniques listed can be effective when used as an opening in a presentation; however, cartoons and jokes are usually culturally based and can easily offend someone.

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23. Which medium accounts for where the most advertising dollars are spent?

Explanation

Broadcast TV, with about $60 billion per year, receives the largest proportion of advertising revenue. The internet accounts for about $5 billion.

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24. The systematic investigation of the reason people purchase products is known as

Explanation

Motivational research refers to the systematic investigation of the reasons behind people's purchasing decisions. It involves studying consumer behavior, attitudes, and motivations in order to understand what influences their choices. This research helps businesses identify the needs and desires of their target audience, allowing them to develop effective marketing strategies and create products that meet consumer demands. Subliminal persuasion, public relations, and advertising globalization are not specifically focused on understanding the reasons behind consumer purchases, making them incorrect options.

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25. A desktop publisher is

Explanation

A desktop publisher refers to a computer program that enables a writer to perform various tasks related to designing and formatting documents. This program allows the user to arrange text, graphics, and other elements on a page, as well as add illustrations and choose from different typefaces or fonts. It provides the necessary tools and features for creating visually appealing and professional-looking documents. Therefore, the correct answer is "a computer program that allows a writer to lay out, illustrate, and create different typefaces."

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26. Recognized strategy for dealing with speech anxiety (communication apprehension) is visualization, which is

Explanation

Visualization is a recognized strategy for dealing with speech anxiety because it helps individuals imagine themselves in a calm and confident state while speaking. By picturing themselves standing or sitting in the room where they are speaking, and engaging in comfortable and confident conversations with others, individuals can alleviate their anxiety and boost their self-assurance. This technique allows them to mentally rehearse a successful and positive speaking experience, which can help reduce nervousness and improve overall performance.

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27. In the media, as well as other businesses, an organization's control over a product from production through distribution to exhibition is known as:

Explanation

Vertical integration refers to an organization's control over a product's entire supply chain, from production to distribution to exhibition. This means that the organization owns or controls all stages of the production process, allowing for greater efficiency, cost control, and coordination. This strategy enables the organization to have complete control over the quality, pricing, and availability of its product, ultimately leading to increased market power and potential for higher profits.

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28. An argument consisting of two premises and a conclusion drawn by deductive inference is

Explanation

Immediate inference is the ability to describe the activity between personal experiences, data, facts, region of the referent, and related phenomena. A true premise is the fact that may be a premise of a syllogism. A proposition is a plan, proposal, or scheme suggested for acceptance.

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29. In mass communication, the group that receives the message in which it is interested and its economic potential constitutes what is known as

Explanation

The correct answer is "a market." In mass communication, the group that receives the message and is interested in it is referred to as a market. This term is used because these individuals have economic potential, meaning they have the ability to consume or purchase products or services related to the message being communicated. The concept of a market is important in mass communication as it helps media organizations and advertisers identify and target specific audiences for their messages.

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30. Johann Gutenberg was known as

Explanation

Gutenberg was the inventor of the moveable type, which made possible the printing and multiple copies of written works. The person who translated the Bible from German to English was primarily William Tyndale.

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31. Which of the following techniques for managing crisis communication is most critical?

Explanation

Responding quickly to the right people with one consistent message is the most critical technique for managing crisis communication because it allows for immediate communication and ensures that all stakeholders receive the same information. By responding quickly, an organization can address concerns and provide updates in a timely manner, helping to minimize confusion and prevent the spread of misinformation. Additionally, delivering one consistent message helps to maintain credibility and trust, as it demonstrates transparency and a unified approach to managing the crisis.

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32. This type of radio transmission broadcasts on the frequency of 550 to 1700 kilohertz:

Explanation

This is the frequency of AM radio. FM is 88 - 108 (MHz). Short wave is 5.0-26.1 MHz. Citizens band (CB) is 29.96 - 27.41 MHz.

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33. The Discovery Channel is an example of

Explanation

The Discovery Channel does not broadcast its signal; thus, it is not a broadcast station or a superstation.

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34. Diphthongs are

Explanation

Diphthongs are combinations of vowel sounds produced as one sound. This means that when pronouncing a diphthong, two vowel sounds are blended together to create a single sound. For example, the diphthong "i" in the word "ice" is produced by combining the sounds of /aɪ/. This is different from a monophthong, where only one vowel sound is produced. Diphthongs are commonly found in many languages and add complexity to speech sounds.

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35. The licensing of mass media material to outlets on a market-to-market basis is known as:

Explanation

Syndication refers to the process of licensing mass media material, such as television shows or newspaper columns, to outlets on a market-to-market basis. This allows the content to be distributed and broadcasted across multiple outlets, reaching a wider audience. Networking refers to the act of establishing connections and relationships with others, while license lending and outlet rating are not accurate terms to describe the given scenario.

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36. The interference in understanding a message, and which can originate externally, be physical in nature, or internally in either the speaker or the listener is

Explanation

Noise refers to any interference or disturbance that hinders the understanding of a message. This interference can come from external sources, such as background sounds or poor audio quality, or it can be physical in nature, like a bad connection or static. Additionally, noise can also originate internally, either from the speaker, such as speaking too softly or unclearly, or from the listener, such as distractions or lack of attention. Overall, noise disrupts the communication process and makes it difficult for the message to be accurately received and understood.

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37. What is the most important method to establish credibility as a speaker?

Explanation

Although being very logical/having all the facts in order and establishing a relaxed rapport with the audience are both very important for any speaker to be effective, the most important method to establish credibility as a speaker is creating the perception of being honest, trustworthy, and knowledgeable, all part of a positive ethos.

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38. When talking to the news media, what should a skilled communicator be careful to avoid completely.

Explanation

With the news media, nothing is off the record. Anything that an individual tells a reporter can and most probably will make the news, despite the reporter's claiming otherwise.

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39. When communicating across cultures, which of the following would help you most to communicate effectively?

Explanation

To communicate effectively across cultures, it is important to listen and pay attention to context and nonverbal cues. This is because different cultures have different communication styles and norms. By actively listening and observing nonverbal cues such as body language and facial expressions, one can better understand the intended message and adjust their own communication style accordingly. This approach shows respect for the other culture and increases the chances of effective communication and understanding. Assuming that all people are the same and like to receive information the same way can lead to misunderstandings and misinterpretations. Trying to adopt the other culture's way of communicating may also not be effective as it may come across as inauthentic.

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40. In some instances, journalists may find that there is a conflict between the 1st Amendment and the 6th Amendment, the latter having to do with

Explanation

Right to a speedy public trial is the subject of the 6th Amendment and when journalists try to cover trials, there can be sometimes a conflict between freedom of the press and a fair trial. The right to bear arms is the 2nd Amendment. Privacy is a protection not afforded by the constitution and its amendments.

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41. A joint operating agreement provides for:

Explanation

A is the definition of a joint operating agreement. Other choices are bogus and have no specific terms identified with the choice.

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42. This term describes an activity in which promotion personnel pay money to radio DJs in order to ensure that they will devote airtime to artists that their recording companies represent:

Explanation

The term payola is what's defined in the question; it became illegal in the late 1950s. Networking is the stringing of stations together for programming purposes. Conglomerating is the concentration of stations ownership. Musicjacking is bogus.

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43. This company was a patent trust formed in 1919, which required parties interested in setting up a broadcast operation to pay money for the rights to do so.

Explanation

RCA was just such a trust. GE was the manufacturing arm and was broken up by the courts from RCA. Emerson was also an early manufacturer of radios. CBS was a radio network which offered programming to links of radio stations.

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44. Some of the best TV programs can be seen during sweeps, which is

Explanation

Sweeps refers to a period when there is a nationwide survey of viewing habits conducted by the A.C. Nielsen Company. This survey is performed four times a year and helps networks determine the popularity and viewership of their programs. During sweeps, networks showcase their best programs in order to attract more viewers and increase their ratings. This explanation fits with the given answer choice.

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45. An example of an agency that exists to make sure that publishers, songwriters, and artists are compensated for their artistry is:

Explanation

ASCAP (American Society of Composers, Authors, and Publishers) is the only licensing agency that compensates artists.

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46. Connotation refers to

Explanation

Connotation refers to the attitudes, feelings, emotions, and values that we associate with a symbol, such as a word. It goes beyond the literal, exact meaning of words and includes the additional layers of meaning that are implied or suggested. Connotation adds depth and richness to language, allowing for a more nuanced and subjective interpretation of words and symbols. It is important to consider connotation when communicating, as it can greatly impact the message and how it is received by others.

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47. What is the first step in developing effective written or oral communication?

Explanation

The first step in developing effective written or oral communication is to analyze the audience and develop an understanding of the context for the message. The more the sender of the message knows about the audience, the more effective the communication will be. The understanding of the audience determines the message, medium, and timing. Analysis of the audience and the context influences each of the other possible answers.

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48. Synesthesia in communication is

Explanation

Synesthesia in communication refers to the phenomenon where one type of stimulation, such as seeing a color or hearing a sound, triggers the sensation of another, unrelated stimulus. This means that when communicating, a person with synesthesia may experience sensory perceptions that are not directly related to the information being conveyed. For example, they may see colors or hear sounds in response to certain words or concepts. This can add an extra layer of sensory experience to their communication, potentially influencing their understanding and expression of ideas.

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49. Since the middle of the 20th century, the number of cities with more than one daily newspaper has

Explanation

The number of cities with dailies has actually decreased since the middle of the 20th century, from 181 to 33.

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50. Filling a story with details to make something seem very real is

Explanation

Induction is reasoning leading to a conclusion about all members of a class from examination of only a few members of a class. Fiction comes from the invention of details, rather than true account. Flashback is a reversion to previously depicted events in a story.

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51. The largest circulated daily newspaper in the U.S. is:

Explanation

The Wall Street Journal has a circulation of nearly 1.8 million. USA Today is second with a circulation of 1.67 million. The New York Times is third, with 1.08 million. The Washington Post is fifth, with 763,000.

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52. Tabloid newspapers are those that:

Explanation

Answer B connotes the origin of the word tabloid, although many tabloid newspapers have come to be associated with sensationalism and include many photographs. Answer A is not necessarily true because many tabloids carry extensive news of current events.

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53. In advertising, CPM is:

Explanation

Cost per thousand is the basic measurement of advertising efficiency; m = 1,000.

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54. Today, ABC Television is owned by:

Explanation

Disney Company owns ABC-TV. Viacom owns CBS. General Electric owns NBC. AOL/Time Warner owns HBO as well as a number of magazines.

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55. Clear Channel and Infinity are the names of two organizations that:

Explanation

These two companies are the two largest radio networks, each with several hundred stations.

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56. The technology that allows a household to receive one hundred or more television signals is

Explanation

This household system is DBS, Direct Broadcast Satellite.

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57. Psychographic data are those which are

Explanation

Psychographic data refers to information that connects demographic categories, such as age, gender, and income, to the personality traits, values, attitudes, and behaviors of a particular audience. This type of data helps marketers understand the motivations and preferences of their target audience on a deeper level, allowing them to create more personalized and effective advertising campaigns. Unlike subliminal persuasion or visual stimuli, psychographic data focuses on understanding the psychological aspects of consumer behavior and tailoring marketing strategies accordingly.

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58. This is a theory designed to predict what a person will do to restore harmony under various circumstances when dissonance has been introduced to them in a message.

Explanation

Balance theory is a theory designed to predict what a person will do to restore harmony under various circumstances when dissonance has been introduced to them in a message. This theory suggests that individuals strive to maintain a balance or consistency in their attitudes and beliefs. When faced with conflicting information or dissonance, they will attempt to restore balance by either changing their attitudes, beliefs, or behaviors to align with the new information or by seeking out additional information that supports their existing attitudes and beliefs.

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59. The placement of prestige onto the sender by virtue of he/her appearance in the media is known as

Explanation

Status conferral refers to the act of bestowing prestige or recognition onto someone based on their appearance in the media. This means that when someone is featured or mentioned in the media, they are seen as having a higher status or level of importance. This can be due to the perception that being in the media indicates success, influence, or popularity. It is a way of conferring or granting a certain level of status onto individuals based on their media presence.

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60. This Supreme Court Justice articulated the "clear and present danger doctrine" in his interpretation of the 1st Amendment:

Explanation

Oliver Wendell Holmes brought forth this doctrine in 1919. John Jay was the first Chief Justice. John Marshall was Chief Justice for 35 years during the early part of the 19th century, before this doctrine's use. Warren Burger was Chief Justice during the middle of the 20th century, after this doctrine was articulated.

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61. Most communication starts with a statement of purpose or conclusion, and then presents supporting information or facts.  Which of the following is not an acceptable reason to reverse this order and leave the purpose or conclusion to the end of the document or presentation?

Explanation

A hostile audience will resist a conclusion or recommendation; therefore, the communicator wants to break down the resistance with information to facilitate the audience's support. Another legitimate reason to delay the purpose is that some cultures are more comfortable with an indirect approach. they may even need to build a rapport first. Finally, if a conclusion is complex, the communicator may need to provide some information first to build a foundation for understanding it.

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62. The radio format most common, or used by the largest number of stations today is

Explanation

Country music format is the most common, with over 2,000 stations using that format. News and talk is used by just under 1,000 stations. Adult contemporary stations number 743. Religious stations number 714.

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63. CNN Headlines News is an example of pushing he limits of what aspect of the communication process?

Explanation

CNN Headlines News is an example of pushing the limits of channel capacity in the communication process. Channel capacity refers to the maximum amount of information that can be transmitted through a communication channel. CNN Headlines News constantly broadcasts a large volume of news and information, utilizing various media platforms such as television, online streaming, and social media. By providing a continuous stream of news updates and covering a wide range of topics, CNN Headlines News maximizes the capacity of the communication channels it utilizes.

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64. What is the best method for reaching the greatest number of stakeholders with an important message fast?

Explanation

The internet is the best method for reaching the greatest number of stakeholders with an important message fast because it has a wide reach and allows for instant communication. With the internet, messages can be shared through various platforms such as social media, email, websites, and online advertisements, ensuring that they reach a large and diverse audience quickly. Additionally, the internet allows for real-time engagement and feedback, making it an effective tool for disseminating important information to stakeholders in a timely manner.

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65. The top U.S. circulated magazine is:

Explanation

Modern Maturity is largest, with a circulation of over 20 million. Reader's Digest is second with 12.5 million. TV Guide is third with 10 million. Time is tenth with just over 4 million.

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66. Ethics in communication have key characteristics.  Which of the following is not characteristic of ethical communication?

Explanation

A is not true, because ethics attempts to measure more long-term consequences, not just short-term.

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67. The motion picture rating most common with films released today is:

Explanation

R-rated films are the most commonly released. Over one-half of the thousands of films rated since 1968 have received an R rating. Other choices are of a lower proportion, with G and PG films together accounting for one-third.

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68. When a TV network wishes to make a program popular, it may do so by having an already established and popular program air just before it, believing that viewers will keep their sets on the same channel.  This is known as

Explanation

Hammocking is the placement of a new program between two popular ones. Primetime is the evening viewing period (8-11PM), when TV has its largest audience. Day-part scheduling is simply the segment of a day as defined by programmers and marketers.

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69. Of all types of magazines, the one with the most rapid growth (1989-2000) is:

Explanation

Comics grew from 299 titles during that time period. While the other choices all had growth, none grew as fast as comics. Health magazines grew by 266 titles. Women's magazines grew by 221 titles. Environment and ecology magazines grew by 260 titles.

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70. Placing the same show at the same time, five days a week, giving it some predictability is known as

Explanation

Stripping refers to the practice of broadcasting the same show at the same time, five days a week, in order to establish a regular and predictable schedule for viewers. This allows the show to build a consistent audience and gain popularity. Syndication, on the other hand, refers to the process of selling the rights to broadcast a show to multiple networks or stations. Formatting involves structuring the content of a show or program in a specific way, while piloting refers to producing a test episode to gauge audience interest and potential success.

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71. One strategy for good listening is empathetic listening, which is

Explanation

Empathetic listening involves trying to understand how the speaker feels and putting oneself in their position. This strategy allows the listener to connect with the speaker on an emotional level and better comprehend their perspective. It helps build trust and rapport between the listener and the speaker. Looking into the eyes of the speaker is a non-verbal cue that signals attentiveness and interest, further enhancing the empathetic listening process.

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72. This president can be remembered for having helped shape the 1st Amendment and for keeping its practices while in office:

Explanation

Thomas Jefferson can be remembered for having helped shape the 1st Amendment and for keeping its practices while in office. As the principal author of the Declaration of Independence, Jefferson strongly believed in the importance of individual freedoms, including freedom of speech, religion, and the press. During his presidency, he consistently defended these rights and advocated for their protection. Jefferson's commitment to preserving the principles of the 1st Amendment solidifies his legacy as a key figure in shaping and upholding these fundamental rights in the United States.

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73. This act gave the Secretary of Commerce the right to issue licenses to parties interested in radio broadcasting and to decide which radio frequencies should be used for which types of services:

Explanation

The Radio Act of 1912 is correct. The Radio Act of 1927 set up the Federal Radio Commission. The Communications Act of 1934 set up the Federal Communications Commission.

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74. Phatic communication is

Explanation

Phatic communication refers to a type of communication that is symbolized by friendly social interest in the people one is with. It involves engaging in small talk, using pleasantries, and expressing social niceties to establish and maintain social bonds. This form of communication focuses on building rapport and creating a comfortable atmosphere rather than conveying specific information or persuading the other party. It can be both verbal and non-verbal, depending on the context and cultural norms.

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75. In television ratings, this is the measure of the percentage of TV sets in the United States that are tuned to a specific show

Explanation

Reach is the percentage of the entire target audience to which a media outlet will circulate. Household share is the percentage of households in which a particular channel was turned on. People rating is the particular demographic category of individuals within each household.

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In music technology, the format for compressing a sound sequence into...
Which of these elements contributes to the degree of speech anxiety a...
Copyright laws protects
Muckrakers were
About 80% of radio listening occurs where?
In preparing a PowerPoint presentation, you discover some material...
Of the common mistakes that communicators make in emails or memos,...
The television technology that allows the display of picture quality...
To determine or test the truth or accuracy of a claim by comparison,...
Which U.S. president used radio to provide fireside chats to reassure...
In television rating, which one is for mature audiences only?
Generally, an advertising agency
The general model of communication takes into account the major...
Which of the following internet sources provides the most complete and...
The journalist may print what he wishes about others, but if that...
The basis of the recording industry today, the phonograph was invented...
This person began a television station in Atlanta, but made it a...
The electronic technology that generates, stores and processes data in...
Most of the daily newspapers in the United States are:
O & O Stations are those
This person started a fourth TV network to compete with the...
Which of the following techniques for opening a presentation should a...
Which medium accounts for where the most advertising dollars are...
The systematic investigation of the reason people purchase products is...
A desktop publisher is
Recognized strategy for dealing with speech anxiety (communication...
In the media, as well as other businesses, an organization's control...
An argument consisting of two premises and a conclusion drawn by...
In mass communication, the group that receives the message in which it...
Johann Gutenberg was known as
Which of the following techniques for managing crisis communication is...
This type of radio transmission broadcasts on the frequency of 550 to...
The Discovery Channel is an example of
Diphthongs are
The licensing of mass media material to outlets on a market-to-market...
The interference in understanding a message, and which can originate...
What is the most important method to establish credibility as a...
When talking to the news media, what should a skilled communicator be...
When communicating across cultures, which of the following would help...
In some instances, journalists may find that there is a conflict...
A joint operating agreement provides for:
This term describes an activity in which promotion personnel pay money...
This company was a patent trust formed in 1919, which required parties...
Some of the best TV programs can be seen during sweeps, which is
An example of an agency that exists to make sure that publishers,...
Connotation refers to
What is the first step in developing effective written or oral...
Synesthesia in communication is
Since the middle of the 20th century, the number of cities with more...
Filling a story with details to make something seem very real is
The largest circulated daily newspaper in the U.S. is:
Tabloid newspapers are those that:
In advertising, CPM is:
Today, ABC Television is owned by:
Clear Channel and Infinity are the names of two organizations that:
The technology that allows a household to receive one hundred or more...
Psychographic data are those which are
This is a theory designed to predict what a person will do to restore...
The placement of prestige onto the sender by virtue of he/her...
This Supreme Court Justice articulated the "clear and present danger...
Most communication starts with a statement of purpose or conclusion,...
The radio format most common, or used by the largest number of...
CNN Headlines News is an example of pushing he limits of what aspect...
What is the best method for reaching the greatest number of...
The top U.S. circulated magazine is:
Ethics in communication have key characteristics.  Which of the...
The motion picture rating most common with films released today is:
When a TV network wishes to make a program popular, it may do so by...
Of all types of magazines, the one with the most rapid growth...
Placing the same show at the same time, five days a week, giving it...
One strategy for good listening is empathetic listening, which is
This president can be remembered for having helped shape the 1st...
This act gave the Secretary of Commerce the right to issue licenses to...
Phatic communication is
In television ratings, this is the measure of the percentage of TV...
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