Content Marketing Strategy Plan Quiz Questions!
11 Questions
| Total Attempts: 33
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Questions and Answers
- 1.Content Marketing is ________________ ?
- A.
A piece that delivers high quality information
- B.
Void of promotion
- C.
Powerful to engage prospects, customers & public
- D.
All of the above
- 2.You need content marketing because it is ______________ by customers.
- 3.Ed Keller of Keller Fay says that ____% of Word Of Mouth happens face-to-face when your fans are with other people that results in an action.
- 4.Old way of audience targeting in marketing involved looking at data like:
- A.
Demographics, Influencers, and Personality
- B.
Demoraphics, Lifestyles, and Goals
- C.
Demographics, Lifestyles, Interest
- D.
All of the above
- 5.Before creating any content, marketers should ask "What information do customers seek?
- A.
True
- B.
False
- 6.Todd Wheatland of Kelly Services who wrote a book on SlideShare says that he has 1 : ___ ratio where each piece of content needs to create ___ different types of content.
- 7.Few elements that goes into branding your content includes:
- A.
Branded colors in the content
- B.
Text in the content
- C.
Audio cues about your brand
- D.
All of the above
- 8.Editorial calendar is basically how you organize your ____________
- 9.___ % of potential readers leave without reading due to design elements on your page.
- 10.A call to action button on your blog can create a sense of urgency for your readers
- A.
True
- B.
False
- 11.Content Marketing is ________________ ?
- A.
A piece that delivers high quality information
- B.
Void of promotion
- C.
Powerful to engage prospects, customers & public
- D.
All of the above
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