“Good teaching is more a giving of right questions than a giving of right answers.” – Josef Albers, educator & artist Have you ever wondered why your learners can retain information only for a short time?  Or do you often need help with assessing their knowledge retention? Well, it can be because you need to create...

You can’t cook great pasta without the right ingredients. You’ll need the right amounts of flour, eggs, tomato, cheese, and more. Individually, they’re okay, but combine them and cook them perfectly — you’re in pasta heaven. Quizzes work in the same way. It’s never a single element that makes a great quiz but many. And...

Do you want to develop your marketing strategy to offer a customized experience? Do you want to test the consumer response/expectation before a product launch? Do you want to know how to improve an existing product or do better than the big brands out there? Do you want to improve brand loyalty by engaging your...

After BuzzFeed’s success with the quiz We’ll Guess Your Secret Talent Based On Your Ice Cream Preferences, many brands started including fun quizzes in their marketing strategy.  Source Not all of them were able to ace the race, though. Why? Well, one of the biggest reasons was that those quizzes simply couldn’t keep the participants...

On July 5th, 2014, a food blog called Food52.com posted a quiz titled- Which Cake Are You? on Facebook. By July 7th, 20,000 people had taken the quiz, which helped Food52 drive loads of people back to their website and created hundreds of dollars in ad revenue. Even though the quiz title may sound weird...

“What City Should You Actually Live In?” The world of online entertainment has never been the same since BuzzFeed dropped this irresistible personality quiz in 2014. With over 20 million hits in a month, this simple piece of interactive content exhibited a wildfire virality, setting the stage for the quiz-binging trend of today. Can you...

When I design a course or training program, my goal is more than just delivering content. I want to quickly see who can use what we just learned. That is where the real benefits of online quizzes show up. Rather than waiting for a final exam and hoping everything made sense, I use short, focused...

The practice of utilizing software platforms and technologies to fulfill marketing purposes has definitely caught up in recent times. Marketing automation technology, in particular, is turning lean marketing teams into a force to be reckoned with. This is now allowing start-ups and emerging businesses to compete with large-scale enterprises in the war for customer attention....

If you’re a blogger or vlogger reading this article, you already know what’s the deal with ‘engagement’ & ‘conversions.’ At some point, while creating content, you may have realized that — to make real money from your blogs, you need to have a stronger hook to have your audience sign up to your email lists...

Remember when you excitedly took up solving quizzes and puzzles in magazines? It’s time to create the same excitement among your students with the help of digital tools. If you are searching for the best online quiz maker for teachers, let me help you. Being a part of the education and training industry for over...