Search Engine Optimization Quiz 2016

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| By Karen Nelson
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Karen Nelson
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Quizzes Created: 16 | Total Attempts: 45,387
| Attempts: 34,307
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  • 1/12 Questions

    SEO is the work that goes into making your website popular in the eyes of users and the search engines in order to drive engagement, conversion and higher organic rank. 

    • True
    • False
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About This Quiz

This 2016 SEO quiz assesses knowledge of search engine optimization practices, including unique content creation, transparency in operations, and U. S. -based activities. It is designed for learners to understand essential SEO strategies to enhance website visibility and user engagement.

SEO Quizzes & Trivia

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  • 2. 

    People right here in the U.S. are writing blogs, content for the website and doing directory submissions.

    • True

    • False

    Correct Answer
    A. True
    Explanation
    The statement is true because it states that people in the U.S. are writing blogs, content for websites, and doing directory submissions. This implies that there are individuals in the U.S. who engage in these activities, indicating that the statement is correct.

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  • 3. 

    Regarding blogs, all content is _____

    • Unique

    • Who knows?

    • Duplicated

    • Copied

    Correct Answer
    A. Unique
    Explanation
    The correct answer is "unique" because blogs typically contain original content that is created by the author. Unlike other forms of media that may reproduce or duplicate content, blogs are known for providing fresh and unique perspectives, ideas, and information to their readers.

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  • 4. 

    Content on your website and blogs can be written with poor grammar and incorrect spelling yet still be considered quality.

    • True

    • False

    Correct Answer
    A. False
    Explanation
    False. Articles and blogs need to be written in proper English with correct grammar and spelling.

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  • 5. 

    Our options are very _____ so our clients see exactly what's been done to their site each month.

    • Duplicated

    • Guaranteed

    • Transparent

    • Reversible

    Correct Answer
    A. Transparent
    Explanation
    The correct answer is "transparent". This option suggests that the clients are able to see exactly what has been done to their site each month. Transparency implies openness and clarity, allowing the clients to have a clear understanding of the actions taken on their website.

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  • 6. 

    What is the username and password to the training site?  (training.propelmarketing.com)

    • Sales sales

    • Demo demo

    • Password password

    • Propel propelU

    Correct Answer
    A. Propel propelU
    Explanation
    The correct answer is "propel propelU." This suggests that the username and password to the training site are both "propel" and "propelU" respectively.

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  • 7. 

    Select the package(s) that include on-site recommendations and on-site implementation

    • Essentials

    • Advantage

    • Dominate

    • Custom

    • All of the above

    Correct Answer
    A. All of the above
    Explanation
    All of the above packages include both on-site recommendations and on-site implementation. This means that regardless of which package is chosen - Essentials, Advantage, Dominate, or Custom - the customer will receive on-site recommendations and on-site implementation as part of the package.

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  • 8. 

    What are 3 examples of White Hat SEO? 

    • Unique Content

    • Focusing on Business Topics

    • Keyword Stuffing

    • Link-Building

    • Invisible Text

    Correct Answer(s)
    A. Unique Content
    A. Focusing on Business Topics
    A. Link-Building
    Explanation
    The correct answer is Unique Content, Focusing on Business Topics, and Link-Building. These examples of White Hat SEO practices are effective in improving website rankings and driving organic traffic. Unique content ensures that the website provides valuable and original information to users. Focusing on business topics helps in targeting the right audience and establishing expertise in the industry. Link-building involves obtaining high-quality backlinks from reputable websites, which signals search engines about the website's credibility and authority. These practices align with search engine guidelines and contribute to long-term success in organic search rankings.

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  • 9. 

    With a Propel SEO campaign, the #1 focus is keyword ranking.

    • True

    • False

    Correct Answer
    A. False
    Explanation
    We refocus on onsite performance which more directly reflects a client's business. Only Google can control keyword ranking.

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  • 10. 

    What steps should you take after selling Search Engine Optimization services?  Check all that apply.

    • Plan to attend the first 10 to 15 minutes of the Kickoff Call to ensure a smooth transition.

    • Log into my.propelmarketing.com

    • Provide the Client Services Specialist as much information as possible, such as important notes about the client's Business Topics, insights you learned during the needs analysis.

    • Enter the order by calling 1-800-549-3670 Option #2 to order the product sale

    Correct Answer(s)
    A. Plan to attend the first 10 to 15 minutes of the Kickoff Call to ensure a smooth transition.
    A. Provide the Client Services Specialist as much information as possible, such as important notes about the client's Business Topics, insights you learned during the needs analysis.
    A. Enter the order by calling 1-800-549-3670 Option #2 to order the product sale
    Explanation
    After selling Search Engine Optimization services, it is important to plan to attend the first 10 to 15 minutes of the Kickoff Call to ensure a smooth transition. Additionally, providing the Client Services Specialist with as much information as possible about the client's Business Topics and insights learned during the needs analysis is crucial. Lastly, entering the order by calling 1-800-549-3670 Option #2 to order the product sale is necessary.

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  • 11. 

    Check the box for the industries / categories that usually should be offered Custom Quotes.

    • Automotive

    • E-Commerce

    • Educational Institutions

    • Hospitals

    • Restaurant

    • Nationally-focused businesses

    Correct Answer(s)
    A. Automotive
    A. E-Commerce
    A. Educational Institutions
    A. Hospitals
    A. Nationally-focused businesses
    Explanation
    Auto dealers, e-commerce customers, hospitals, educational institutions, and nationally-focused businesses should all be offered Custom Quotes. Custom Quotes start at $2,500/month

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Quiz Review Timeline (Updated): Mar 21, 2023 +

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  • Current Version
  • Mar 21, 2023
    Quiz Edited by
    ProProfs Editorial Team
  • Jun 22, 2016
    Quiz Created by
    Karen Nelson
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