Test Your SEO Smarts!

20 Questions
Test Your SEO Smarts!

So you think you know on-page SEO? Let's go ahead and put that to the test. Click "Start" to take an SEO Quiz that will evaluate your understanding of a number of different aspects of SEO. Some key points about the quiz are:All questions are multiple choice. There may be some questions in which more than one right answer is provided. Take care to pick the BEST answer -- picking an answer that is technically correct, but not as good an answer as the preferred answer, will still be judged as a wrong answer. So take the quiz, and let us know what you think and know how you did. Or let us know if you disagree with the answer we've suggested is the "right" answer. Disclaimer: Neither the author nor Third Door Media make any representation tha

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Questions and Answers
  • 1. 
    What is a mobile subdomain?
    • A. 

      A subdomain that the web server will send users to based on their user agent.

    • B. 

      A subdomain that can be easily changed from one server to another.

    • C. 

      A subdomain that serves different results to users based on their user agent.

    • D. 

      A subdomain that dynamically sizes content to the screen size of the user's browser.

  • 2. 
    What is responsive web design?‚Äč
    • A. 

      A site design that adapts to the specific needs of the user.

    • B. 

      A site design that uses CSS to dynamically adapt the HTML to fit the user's device and screen size.

    • C. 

      A site design that determines the user agent of the browser and sends different HTML sized for optimal viewing.

    • D. 

      A site that provides different HTML to Google from the HTML it delivers to users.

  • 3. 
    What does dynamic serving deliver?
    • A. 

      A site that adapts to the specific needs of the user.

    • B. 

      A site that serves HTML to the browser so it can dynamically adapt the content to its size.

    • C. 

      A site that determines the user agent of the browser and sends different HTML sized for optimal viewing.

    • D. 

      A site that provides different HTML to Google from the HTML it delivers to users.

  • 4. 
    Of the items listed below, what is the single most important on-page SEO factor?
    • A. 

      The number of uses of the target keyword.

    • B. 

      Use of the keywords in the keywords metatag.

    • C. 

      Use of the target keyword in the top heading of the page.

    • D. 

      Use of the target keyword in the title tag.

  • 5. 
    What is the most important heading tag on a page?
    • A. 

      It doesn't matter; they are all the same.

    • B. 

      The <h1> tag.

    • C. 

      The highest level heading tag used on the page.

    • D. 

      The <h0> tag.

  • 6. 
    What is the most important SEO ranking factor related to on-page content?
    • A. 

      The relevance and breadth of the content on the page.

    • B. 

      The use of keywords in the heading tags.

    • C. 

      The number of times the keywords are repeated in the content.

    • D. 

      Whether or not the target keyword is used in the first 50 words.

  • 7. 
    What's the ideal length for content on a web page?
    • A. 

      1,000 words or more.

    • B. 

      It doesn't matter.

    • C. 

      100 words on e-commerce pages, 500 words or more on article pages.

    • D. 

      Whatever is most appropriate to the topic and focus of the web page.

  • 8. 
    What is keyword cannibalization?
    • A. 

      When you analyze competitors to discover keywords to target.

    • B. 

      When multiple pages on a site are optimized for the same keywords.

    • C. 

      When you compete for more than one keyword on the same page.

    • D. 

      When poor SEO implementation causes your page to be non-competitive for the target keywords.

  • 9. 
    What is duplicate content?
    • A. 

      When one page has the exact same content as another.

    • B. 

      When you copy content from a competitor's site.

    • C. 

      When there are substantive blocks of content on a web page that either completely match, or are appreciably similar to, content on another web page.

    • D. 

      When one page has nearly the same content as another.

  • 10. 
    What are hreflang tags?
    • A. 

      They are used to tell search engines what language and country a website is intended to serve.

    • B. 

      They are used to tell search engines what language and/or country a website is intended to serve.

    • C. 

      They are used to tell search engines what language, or what language and country a website is intended to serve.

    • D. 

      They are used to indicate the preferred dialect of a language for a web page.

  • 11. 
    What does the Vary: User-Agent HTTP Header do?
    • A. 

      It tells web servers that users more about what a user needs.

    • B. 

      It tells users that tells a site's content varies from time to time.

    • C. 

      It tells ISPs to not cache a site's content.

    • D. 

      It tells caching servers that a site's content varies by user agent.

  • 12. 
    How do you recover from Panda?
    • A. 

      Fix thin and poor-quality content on the pages of your site, and wait.

    • B. 

      Fix thin, poor-quality and duplicate content on the pages of your site, and submit a reconsideration request.

    • C. 

      Fix thin, poor-quality and duplicate content on the pages of your site, and wait.

    • D. 

      Fix thin and poor-quality content on the pages of your site, and submit a reconsideration request.

  • 13. 
    How do you recover from Penguin?
    • A. 

      Remove all links to your site with a Domain Authority of 50 or less, and wait.

    • B. 

      Remove all links that do not appear to be editorially given, and then wait.

    • C. 

      Clean up links from web directories, article directories, countries where you don't do business and where you have too much rich anchor text, and then wait.

    • D. 

      Remove or disavow all links that do not appear to be editorially given, and file a reconsideration request.

  • 14. 
    How do you recover from a manual link penalty?
    • A. 

      Remove all links to your site with a Domain Authority of 50 or lower, and wait.

    • B. 

      Remove all links that do not appear to be editorially given, and then wait.

    • C. 

      Clean up links from web directories, article directories, countries were you don't do business and where you have too much rich anchor text, and then wait.

    • D. 

      Remove or disavow all links that do not appear to be editorially given, and file a reconsideration request.

  • 15. 
    When do you use the rel="canonical" tag?
    • A. 

      To implement 301 redirects.

    • B. 

      To help resolve potential duplicate content problems.

    • C. 

      To point to the desktop version of mobile pages when you have a mobile subdomain.

    • D. 

      Both B. and C.

  • 16. 
    When do you use meta robots noindex tags?
    • A. 

      To prevent pages from appearing in search results.

    • B. 

      To block search engines from crawling pages on your site.

    • C. 

      To stop PageRank flow into low-quality pages.

    • D. 

      All of the above.

  • 17. 
    What do rel prev/next tags do?
    • A. 

      They are used by publishers to identify groups of paginated URLs.

    • B. 

      They cause search engines to treat all links into any of the pages in a group of paginated URLs to be considered links to the entire group.

    • C. 

      They help eliminate concerns with perceived duplicate content for paginated URLs.

    • D. 

      All of the above.

  • 18. 
    Does Google care about where content is located on a page?
    • A. 

      Yes; they only care about content visible to the user, as they want to emphasize user engagement.

    • B. 

      Yes; they only care about content in the main body of the page, as the rest of the content is not page-specific.

    • C. 

      Yes; placement on the page says something about the importance of the content.

    • D. 

      No, they don't care.

  • 19. 
    When implementing different filters or sort orders for products on your site, which of these should you leverage to minimize duplicate content/thin content risks?
    • A. 

      Noindex

    • B. 

      Robots.txt

    • C. 

      Nofollow

    • D. 

      Rel="canonical"

  • 20. 
    When implementing pagination for products on your site, which of these should you leverage to minimize duplicate content/thin content risks?
    • A. 

      Rel=prev/next + noindex

    • B. 

      Rel=prev/next + nofollow

    • C. 

      Rel=prev/next

    • D. 

      Rel=prev/next + robots.txt