Using New Media & Social Networks During An Event

10 Questions | By Loeffelholzclark | Last updated: Mar 21, 2022 | Total Attempts: 257

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Take the following quiz just for fun to see how you can use new media & social networks to engage attendees DURING events.

Questions and Answers

1.

Discuss in 1-2 sentences how your case study suggests using social networks or mobile media during an event. If your case study does not discuss promotion during an event, how does it suggest the use of new media before or after events?
2.

What tools can you use during an event to engage attendees?
- A.
  
  Video interviews with speakers & attendees posted to social networks
- B.
  
  TV Monitors with live Twitter feed from attendees & speakers
- C.
  
  Mobile apps to "check-in" at various event locations
- D.
  
  Instagram photos of event speakers or happenings
- E.
  
  All of the above
3.

Tweets containing a # (hashtag) receive twice as much engagement as those that don't contain a #.
- A.
  
  True
- B.
  
  False
4.

Which of the following would be useful to include on a social network to help customers/attendees during an event?
- A.
  
  Times/dates for event specifics
- B.
  
  The Wifi network code
- C.
  
  Map of the event area (if applicable)
- D.
  
  All of the above
5.

Event planners do not need to engage with attendees during the event (meaning they do not have to be on social networks or mobile apps).
- A.
  
  True
- B.
  
  False
6.

Which is more likely to be shared by attendees via their social networks?
- A.
  
  Text-only messages
- B.
  
  Photos/images
7.

One way to engage participation via social networks and mobile apps is to offer prizes or incentives for the most engaged attendees.
- A.
  
  True
- B.
  
  False
8.

__________codes and mobile apps can help event planners track activities of attendees and connect them to one another. These tools can also be used for short surveys on speakers or parts of the event, giving attendees a quick and easy way to offer feedback; this can help event planners avoid dissatisfied attendees and help create an even better event in the future.
9.

What's a quick, easy way to alert attendees to any changes in the event schedule, rooms, time, etc.?
- A.
  
  Webinar
- B.
  
  Facebook evite
- C.
  
  Text message
- D.
  
  Foursquare check-in
10.

Webinars can be used to post all or part of the event speakers or relevant information at a later date - giving access to those participants who were unable to attend the event and offering another source of revenue. This also helps the event "live on" even after it's over.
- A.
  
  True
- B.
  
  False