Marketing Mix Place And Distribution Quiz! Trivia

9 Questions | Total Attempts: 89

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Marketing Mix Place And Distribution Quiz! Trivia

A Marketing Mix Place and Distribution Quiz. There are different factors in which a business can influence consumers to purchase more of their goods or services. Two of these factors are where a business chooses to set up and how consumers get the products at the right time. How can a business form a proper distribution channel? This quiz will help you know the importance of these two factors.


Questions and Answers
  • 1. 
    Place in the marketing mix is referring to a distribution.
    • A. 

      True

    • B. 

      False

  • 2. 
    What is the objective of distribution?
    • A. 

      To make the products available in the right place at the right time in the right quantities

    • B. 

      To make the products available in the place on time in the right quantities

    • C. 

      To make the products available in the place at the right time in the large quantities

    • D. 

      To make the products available in the place at the right time in the right quantities

  • 3. 
    Each party in a distribution channel is called
    • A. 

      Retailer

    • B. 

      Consumer

    • C. 

      Intermediary

    • D. 

      Producer

  • 4. 
    How many types of main intermediaries are they?
    • A. 

      1

    • B. 

      2

    • C. 

      3

    • D. 

      4

  • 5. 
    Retailers focus on 
    • A. 

      Buyers

    • B. 

      Consumers

    • C. 

      Agents

    • D. 

      Intermediary

  • 6. 
    Which one below is a key trend in retailing?
    • A. 

      More interdependent stores open on the high street

    • B. 

      More cash converters

    • C. 

      Franchising going down

    • D. 

      Trend towards out of town stores

  • 7. 
    Someone  who buys from the producer and breaks bulk is a
    • A. 

      Retailer

    • B. 

      Consumer

    • C. 

      Wholesaler

    • D. 

      Agent

  • 8. 
    A retailer is someone who sells in small quantities to the consumer.
    • A. 

      True

    • B. 

      False