There’s been a buzz around featured snippets for at least the last three years, but in 2017 the hype has reached fever pitch. And for good reason. Featured snippets make it easier to rank, putting that coveted #1 spot within the grasp of many who were previously relegated to the SERP backwaters. If you’re like most of us, you probably recognized the opportunity early on and spent the last few years researching and running tests to prove your theories. But how much do you really know? As the evidence mounts, speculation gives way to facts, and myths are busted. Still, some untruths are likely to persist. As more people jump on the bandwagon, knowing your stuff is going to give you the advantage when it comes to getting results. Star
True
False
25%
7%
36%
12%
True
False
4%
17%
29%
42%
Meta Googlebot nosnippet tag
Meta robots noindex tag
Nosnippet directive in robots.txt
Disallow directive in robots.txt
Paragraph
Carousel
Table
List
If your syndication partners request it
If the featured snippet lowers your click-through rate (CTR)
Both
Neither
True
False
Yes
No
Sometimes
True
False
YouTube
Wikipedia
Google Images
True
False
True
False
No
Yes
Yes, but only for lists and tables
True
False
SERPs with featured snippets get more clicks overall.
SERPs without featured snippets get more clicks overall.
Both SERPs perform roughly the same in terms of clicks.
True
False
True
False
True
False
True
False