Marketing Core Competition Practice Exam! Quiz

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1. Ya-Hui Chan operates a catering business. Her ovens, the flour and other food supplies, and the money she used to start her business are all examples of the ____________________ factor of production.

Explanation

The correct answer is capital. Capital refers to the physical assets and financial resources used in the production process. In this case, Ya-Hui Chan's ovens, flour, food supplies, and the money she used to start her business are all examples of capital as they are used to produce goods and services in her catering business.

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About This Quiz
Marketing Core Competition Practice Exam! Quiz - Quiz

The 'Marketing Core Competition Practice Exam!' evaluates key concepts in marketing and business functions. It assesses understanding of merchandising, financial management, consumer behavior, resource utilization, and global trade... see moreimpacts, crucial for professionals and students in marketing fields. see less

2. A tree growing in a forest is a factor of production called __________________________.

Explanation

The correct answer is "Land". In the context of factors of production, land refers to natural resources such as forests, fields, and water bodies. A tree growing in a forest is a part of the land factor of production as it is a natural resource found on the land. The repetition of "land" in the answer might be a typographical error or an emphasis on the importance of land as a factor of production.

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3. Examples of LAND are natural resources

Explanation

The statement is true because land refers to the surface of the earth, including all natural resources such as forests, minerals, water bodies, and agricultural land. These resources are essential for human survival and economic development. Therefore, examples of land include natural resources.

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4. The three main types of trade barriers are tariffs, quotas, and ____________________________.

Explanation

The three main types of trade barriers are tariffs, quotas, and embargoes. An embargo refers to a complete ban or restriction on trade with a particular country or region. It is a political decision made by a government to impose trade restrictions as a form of punishment or to achieve political objectives. Embargoes can be implemented for various reasons, such as national security concerns, human rights violations, or to protest against certain policies or actions of a country.

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5. A country's ability to produce a product at a lower cost than any other nation gives the country (a)n ___________________________ advantage

Explanation

When a country has the ability to produce a product at a lower cost than any other nation, it has an absolute advantage. This means that the country can produce the product more efficiently and effectively, resulting in lower production costs. Having an absolute advantage allows the country to dominate in the production and export of that specific product, giving it a competitive edge in the global market.

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6. A country's infrastructure includes it sewers, highways, and phone lines.

Explanation

The statement is true because infrastructure refers to the basic physical and organizational structures and facilities needed for the operation of a society or enterprise. Sewers, highways, and phone lines are all examples of infrastructure as they are essential components for the functioning and development of a country.

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7. Lalaland is a small country in the Southern Hempisphere. Currently, it exports $10 billion in furniture, clothing, and really attractive lamps. It imports $12 billion in various products. Based on its export-import balance, Lalaland has a trade ___________________.

Explanation

Based on the information provided, Lalaland exports $10 billion worth of products and imports $12 billion worth of products. Since the value of imports exceeds the value of exports, Lalaland has a trade deficit. This means that it is spending more on imports than it is earning from exports, resulting in a negative balance of trade.

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8. Jack LaMesa, owner of Tables R Us would like to establish a foreign office and manufacturing plant in the country of Magnolia. The government of Mongolia does not allow foreign businesses to have full ownership of a business in its country. Currently, Jack is looking for a Mongolian busisnessperson with whom to set up a joint ___________________________.

Explanation

Jack LaMesa, owner of Tables R Us, wants to establish a foreign office and manufacturing plant in Mongolia. However, the Mongolian government does not permit foreign businesses to have complete ownership of a business in their country. Therefore, Jack is searching for a Mongolian businessperson to form a joint venture. A joint venture is a business agreement between two or more parties who agree to pool their resources and expertise to achieve a specific goal. In this case, Jack and the Mongolian businessperson would collaborate and share ownership, allowing them to navigate the government's restrictions and establish their presence in Mongolia.

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9. In a communist economy, ___________________ decides the type of education children will receive.

Explanation

In a communist economy, the government is responsible for deciding the type of education children will receive. This is because in a communist system, the government controls all aspects of the economy and society, including education. The government determines the curriculum, teaching methods, and educational priorities based on the principles and goals of the communist ideology.

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10. For most businesses, competition is

Explanation

The answer "becoming more intense" is supported by the statement that competition is increasing. This suggests that businesses are facing more challenges and rivals in the market, indicating a higher level of intensity. This could be due to factors such as new entrants, globalization, technological advancements, or changing consumer demands. As competition becomes more intense, businesses need to adapt and innovate to stay competitive and maintain their market share.

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11. In economic terms, land, labor, and capital refers to

Explanation

The term "land, labor, and capital" is commonly used in economics to refer to the factors of production. These factors are essential inputs in the production process. Land represents natural resources, labor refers to the human effort and skills, and capital represents the tools, machinery, and equipment used in production. Together, these factors contribute to the creation of goods and services in an economy. Therefore, the correct answer is factors of production.

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12. Total ban on specific goods coming into and leaving a country.

Explanation

An embargo refers to a complete prohibition or ban on specific goods being imported into or exported out of a country. This measure is typically imposed by a government or international organization for various reasons, such as political, economic, or security concerns. The embargo aims to restrict trade and isolate the targeted country, making it difficult for them to access certain goods or sell their products internationally.

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13. ________________________________ is the opposite of free trade.

Explanation

Protectionism is the opposite of free trade because it refers to the practice of imposing restrictions on imports and promoting domestic industries through measures such as tariffs, quotas, and subsidies. Unlike free trade, which advocates for open markets and the removal of barriers, protectionism aims to shield domestic industries from foreign competition and protect them from market forces. This approach prioritizes the protection of domestic jobs, industries, and national economic interests over the benefits of international trade and globalization.

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14. Which form of economy has NO GOVERNMENT involvement in economic decisions?

Explanation

A market economy is a form of economy where economic decisions are made by individuals and private businesses rather than the government. In this type of economy, the forces of supply and demand determine the prices of goods and services. The government does not intervene in setting prices, regulating industries, or controlling production. Instead, individuals and businesses have the freedom to make their own economic decisions based on their own self-interest. This allows for competition, innovation, and efficiency in the allocation of resources.

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15. Limits either the quantity or the monetary value of an imported product.

Explanation

A quota is a restriction imposed on the quantity or value of a product that can be imported. It sets a limit on the amount of a specific product that can be brought into a country from abroad. This measure is often used by governments to protect domestic industries, control trade deficits, or regulate the supply and demand of certain goods. By imposing a quota, the government can control the flow of imports and ensure that domestic producers have a fair chance to compete in the market.

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16. The U.S. has a trade deficit.

Explanation

The statement "The U.S. has a trade deficit" is true. A trade deficit occurs when a country's imports exceed its exports, meaning that it is buying more goods and services from other countries than it is selling to them. The U.S. has consistently had a trade deficit for many years, as it imports a significant amount of goods from countries like China, Mexico, and Canada. This trade deficit has both economic and political implications, as it can impact domestic industries, employment, and international relations.

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17. Some activities in the action plan will include

Explanation

The correct answer is "all of the above" because the question asks for activities that will be included in the action plan. The options provided include responsibilities for marketing activities, responsibilities for risk reduction, and responsibilities for the marketing strategy. Since all of these responsibilities are mentioned, the correct answer is "all of the above".

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18. As a factor of production, the term labor refers to both skilled and unskilled workers.

Explanation

The term labor as a factor of production refers to both skilled and unskilled workers. Skilled workers possess specialized knowledge and expertise in a particular field, while unskilled workers do not have specialized training or skills. Both types of workers contribute to the production process and are essential for the functioning of an economy. Therefore, the statement is true.

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19. The difference in value between exports and imports of a nation is called its balance of trade.

Explanation

The statement is true because the balance of trade refers to the difference in value between a nation's exports and imports. If a nation's exports exceed its imports, it has a trade surplus, while if its imports exceed its exports, it has a trade deficit. Therefore, the correct answer is true.

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20. When supermarket employees demonstrate adaptability, they are able to be

Explanation

Adaptability refers to the ability to adjust and change according to different circumstances or situations. In the context of supermarket employees, being flexible is crucial. Supermarkets often face unpredictable situations such as changes in customer demands, unexpected stock shortages, or sudden changes in store layout. Being flexible allows employees to quickly adapt to these changes, switch tasks or roles as needed, and find effective solutions. It also enables them to handle customer requests or complaints with ease. Therefore, flexibility is an important quality for supermarket employees to possess in order to excel in their roles.

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21. A nation experiences a trade surplus when it exports more than it imports.

Explanation

A trade surplus occurs when a nation's exports exceed its imports, meaning that it sells more goods and services to other countries than it buys from them. This leads to an inflow of foreign currency and can have positive effects on a nation's economy, such as increased employment and economic growth. Therefore, the statement that a nation experiences a trade surplus when it exports more than it imports is true.

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22. Which of the following research techniques usually answers questions related to "how many":

Explanation

Quantitative research techniques usually answer questions related to "how many" because they involve the collection and analysis of numerical data. This type of research focuses on measuring and quantifying variables, allowing researchers to gather information about quantities, frequencies, proportions, and trends. By using statistical methods, researchers can draw conclusions and make generalizations about a population based on the data collected. Therefore, quantitative research is commonly used to answer questions related to quantities and numerical relationships.

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23. Technological advances that make it possible for food-marketing busiensses to sell to customers throughout the worldd have had what type of effect on the industy?

Explanation

The technological advances that allow food-marketing businesses to sell to customers worldwide have had an economic effect on the industry. This means that these advancements have impacted the financial aspects of the industry, such as increasing global market opportunities, expanding customer reach, and potentially boosting profits.

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24. The price of one's country currency if you were to buy it with another country's currency is known as the ___________________________

Explanation

The price of one's country currency when buying it with another country's currency is referred to as the foreign exchange rate. This rate determines the value of one currency in relation to another and is used in international trade and financial transactions. It represents the amount of one currency that needs to be exchanged to obtain a certain amount of another currency. The foreign exchange rate fluctuates based on various factors such as supply and demand, interest rates, inflation, and geopolitical events.

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25. ___________________________ - money to start and operate a business

Explanation

Capital refers to the funds or financial resources that are required to start and operate a business. It can include money invested by the business owner or obtained from external sources such as loans or investments. Capital is essential for purchasing assets, paying for expenses, and covering operational costs. The use of both capital and lowercase "c" in the answer suggests that the term can be written in either form and still refer to the same concept.

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26. Adveritising is used extensively to encourage people to consider

Explanation

Advertising is used extensively to encourage people to consider specific brands of products. Advertisements are designed to create brand awareness and promote the unique features and benefits of a particular brand. By highlighting the qualities and advantages of specific brands, advertising aims to influence consumer behavior and persuade them to choose those brands over others in the market. Through advertising, companies can differentiate their products from competitors and build brand loyalty among consumers.

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27. The marketing plan is based on

Explanation

The marketing plan is based on the marketing strategy because the strategy outlines the overall approach and goals for reaching the target market. It provides a framework for making decisions about product positioning, pricing, promotion, and distribution. The marketing strategy helps to identify the target audience, understand their needs and preferences, and develop a plan to effectively communicate and engage with them. The marketing plan then outlines the specific tactics and actions to be taken to execute the strategy and achieve the desired marketing objectives.

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28. How do managers asses organizational satisfaction?

Explanation

Managers assess organizational satisfaction by evaluating how well goals are being met. This involves analyzing the performance and progress of the organization in achieving its objectives. By assessing whether the goals are being met or not, managers can gauge the level of satisfaction within the organization. This evaluation helps identify areas of improvement and make necessary adjustments to enhance overall satisfaction. Asking the board of directors, polling senior management, and surveying customers and consumers may provide additional insights, but the primary method for assessing organizational satisfaction is through evaluating goal achievement.

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29. Which of the following is often a consideration when packaging food products:

Explanation

When packaging food products, protection is often a consideration. This is because packaging plays a crucial role in ensuring that the food remains safe and intact during transportation, storage, and handling. The packaging should be able to protect the food from physical damage, contamination, moisture, and other external factors that could compromise its quality and safety. Proper packaging can also help extend the shelf life of the food and maintain its freshness. Therefore, protection is an important aspect to consider when packaging food products.

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30. Church groups, fraternities, work groups, families, and peer groups are representatives of

Explanation

Reference groups are groups of people that individuals compare themselves to and use as a basis for their own attitudes, behaviors, and beliefs. Church groups, fraternities, work groups, families, and peer groups are all examples of reference groups because individuals often look to these groups for guidance, validation, and social norms. These groups influence consumer behavior by shaping individuals' preferences, opinions, and purchasing decisions. Therefore, the correct answer is reference group.

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31. Why is it important to avoid considering prejudice and bias when judging others?

Explanation

It is important to avoid considering prejudice and bias when judging others in order to be fair and equitable. Prejudice and bias can cloud judgment and lead to unfair treatment or discrimination. By setting aside personal biases and prejudices, individuals can make more objective and unbiased judgments, ensuring that everyone is treated fairly and equally. This promotes a more just and inclusive society where individuals are judged based on their merits and not on preconceived notions or stereotypes.

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32. Which of the following is an example of an economic factor that affects the business environment:

Explanation

The business cycle refers to the fluctuation in economic activity, characterized by periods of expansion and contraction. It includes phases such as boom, recession, and recovery. This economic factor directly affects the business environment as it impacts consumer spending, demand for goods and services, interest rates, and overall economic stability. Businesses need to adapt their strategies and operations to align with the different phases of the business cycle to remain competitive and successful.

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33. Determining customer needs is often done through

Explanation

Marketing research is the process of gathering and analyzing data about customers, competitors, and market trends in order to understand customer needs and preferences. It involves various techniques such as surveys, interviews, and data analysis to gather insights that can inform decision-making and product development. This helps businesses identify and prioritize customer needs, develop effective marketing strategies, and create products or services that meet those needs. Therefore, marketing research is the most appropriate method for determining customer needs among the given options.

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34. For selling to be effective, salespeople must receive support from

Explanation

To be effective, selling requires support from other marketing personnel, as they can help in creating effective promotional strategies and campaigns. Production support is also necessary to ensure that the products are available and delivered on time. Customer service support is crucial as it helps in addressing customer queries and concerns, building trust and loyalty. Therefore, all three - marketing personnel, production, and customer service - are essential in providing the necessary support for effective selling.

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35. Restricts imports in order to protect domestic industries.

Explanation

A tariff is a tax or duty imposed on imported goods, which increases their cost and makes them less competitive compared to domestic products. This protectionist measure restricts imports, making foreign goods more expensive and encouraging consumers to purchase domestically produced goods. By implementing tariffs, countries aim to shield their domestic industries from foreign competition, allowing them to grow and thrive. Tariffs can also be used as a means to correct trade imbalances and protect national security interests.

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36. What type of service are many large supermarket chains offering their customers?

Explanation

Many large supermarket chains are offering their customers loyalty discounts. These discounts are a way for the supermarket to reward their loyal customers and encourage them to continue shopping at their store. By offering discounts on certain items or providing special promotions for loyal customers, the supermarket can build customer loyalty and keep them coming back for more. This type of service helps to create a positive relationship between the supermarket and its customers, ultimately benefiting both parties.

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37. The set of computer programs that manages the hardware and software of a computer is the

Explanation

The operating system is the correct answer because it is responsible for managing both the hardware and software components of a computer system. It provides a platform for other software applications to run and ensures that the hardware resources are utilized efficiently. The operating system also handles tasks such as memory management, file management, and user interface, making it an essential component of any computer system.

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38. Resource scarcity forces nations to make economic choices.

Explanation

Resource scarcity refers to the limited availability of resources compared to the unlimited wants and needs of individuals and societies. When resources are scarce, nations are forced to make economic choices in order to allocate these limited resources efficiently. This involves deciding how to best use the available resources to meet the needs of the population, which often involves making trade-offs and prioritizing certain sectors or activities over others. Therefore, the statement that resource scarcity forces nations to make economic choices is true.

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39. During the Persian Gulf War, the U.S. placed a ban on all exports to Iran. What is another term for this ban?

Explanation

During the Persian Gulf War, the U.S. implemented an embargo on all exports to Iran. An embargo is a government-imposed restriction on trade, typically in response to political or economic reasons. It involves a complete ban on the import or export of goods and services to or from a specific country. In this case, the U.S. imposed the embargo on Iran as a means of exerting economic pressure and isolating the country during the conflict.

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40. The condition of a country's road, its sewage system, and its telephone service are all part of its ____________________________.

Explanation

The condition of a country's road, sewage system, and telephone service are all aspects of its infrastructure. Infrastructure refers to the basic physical and organizational structures and facilities needed for the operation of a society or enterprise. It includes transportation systems, utilities, communication networks, and other essential facilities that support economic and social activities. In this context, the condition of the road, sewage system, and telephone service are all indicators of the state of a country's infrastructure.

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41. A legal issue associated with the use of information might involve violation of ____________ laws.

Explanation

A legal issue associated with the use of information might involve violation of copyright laws. Copyright laws protect the original works of authors, artists, and creators, giving them exclusive rights to reproduce, distribute, and display their work. If someone uses copyrighted material without permission, they may be infringing on the rights of the copyright holder and could face legal consequences. This could include using someone else's written work, music, artwork, or any other form of creative expression without proper authorization.

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42. In order to raise money for its own operation, a government can sell state-owned assets to private individuals in a process called ____________________________.

Explanation

Privatization refers to the process of transferring state-owned assets to private individuals or entities. This is done in order to raise funds for the government's operations. By selling state-owned assets, the government can generate revenue and reduce its financial burden. Privatization allows private individuals to take ownership and control of these assets, leading to increased competition, efficiency, and potentially improved services. Therefore, privatization is a common method used by governments to raise money and promote economic growth.

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43. The ECONOMY is

Explanation

The correct answer is "an organized way a nation provides for the needs and wants of its people." This answer accurately describes the concept of the economy as a system that ensures the provision of goods and services to meet the needs and wants of the population. It emphasizes the organization and structure involved in this process, highlighting the role of the economy in facilitating the allocation and distribution of resources within a nation.

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44. One way that technology has improved the process of receiving food products is by making it possible to use

Explanation

Automated conveyor systems have improved the process of receiving food products by providing a more efficient and streamlined method of transportation. These systems can move products quickly and accurately from one point to another, reducing the need for manual labor and minimizing the risk of human error. They also allow for better organization and tracking of inventory, ensuring that products are received and stored in a timely manner. Additionally, automated conveyor systems can handle a large volume of products, making them ideal for high-demand environments such as the food industry.

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45. Which of the following is a source of relevant, valid written material:

Explanation

Government publications are a source of relevant, valid written material because they are typically produced by government agencies or departments with expertise in specific areas. These publications undergo a rigorous review process and are based on accurate and up-to-date information. They are often used to disseminate important information, policies, regulations, and research findings. Therefore, government publications can be trusted as reliable sources of information for research or reference purposes.

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46. Which of the following is one of the benfits to a supermarket of reinforcing service orientation through communication:

Explanation

Reinforcing service orientation through communication in a supermarket helps to build positive relationships with customers. By focusing on providing excellent customer service and effectively communicating with customers, the supermarket can create a welcoming and friendly environment. This can lead to increased customer loyalty, repeat business, and positive word-of-mouth recommendations. Building positive relationships with customers is crucial for the long-term success and profitability of a supermarket.

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47. Which of the following has an effect on the price of food products that are distributed internationally:

Explanation

The foreign exchange rate refers to the value of one currency in relation to another. It plays a significant role in determining the price of food products that are distributed internationally. When the value of a country's currency decreases relative to other currencies, the price of its food products becomes more competitive in the global market, making them more affordable for international buyers. Conversely, when the value of a country's currency increases, its food products become more expensive for foreign buyers. Therefore, fluctuations in foreign exchange rates directly impact the price of food products in international markets.

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48. Supermarket employees need to understand the information provided on shelf tags to explain the _______________ to customers.

Explanation

Supermarket employees need to understand the information provided on shelf tags to explain the product price to customers. This is because customers often have questions or concerns about the pricing of products, and employees need to be knowledgeable about the factors that contribute to the pricing, such as the cost of production, transportation, and overhead expenses. By understanding the product price, employees can provide accurate and helpful explanations to customers, ensuring transparency and customer satisfaction.

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49. Purchasing goods from a foreign country

Explanation

Imports refers to the act of purchasing goods from a foreign country. It involves bringing goods into one's own country from another country. This can be done for various reasons, such as to meet domestic demand for certain products that are not produced domestically or to take advantage of lower prices or better quality goods available in the foreign market. Importing goods can have both positive and negative impacts on the domestic economy, depending on factors such as the balance of trade, domestic production capacity, and government policies.

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50. Which of the following trends in distribution involves making food products available in as many locations as possible:

Explanation

Intensive distribution involves making food products available in as many locations as possible. This strategy aims to maximize the product's availability and accessibility by distributing it widely across various channels and outlets. It ensures that the product is easily accessible to consumers, increasing its chances of being purchased. This approach is commonly used for fast-moving consumer goods and products with high demand, where widespread availability is crucial for success in the market.

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51. A specialty bakery sells gourmet chocolate chip cookies for $1.36 per pound. If a customer buys 4 1/4 pounds of cookies, what is the price of the cookies?

Explanation

The price of the cookies can be calculated by multiplying the cost per pound ($1.36) by the amount of cookies bought (4 1/4 pounds). To convert 4 1/4 pounds to a decimal, we can add 4 to 1/4, which equals 4.25 pounds. Multiplying $1.36 by 4.25 gives us $5.78, which is the price of the cookies.

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52. Goods and Services sold to other countries.

Explanation

Exports refer to the goods and services that a country sells to other countries. This can include physical products, such as manufactured goods or agricultural produce, as well as services like tourism, consulting, or software development. Exports are an important component of a country's economy as they generate revenue, create jobs, and contribute to economic growth. By selling goods and services to other countries, a country can tap into new markets, diversify its sources of income, and strengthen its international trade relationships.

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53. A political and economic philosophy characterized by marketplace competition and private ownership of businesses.

Explanation

Capitalism is a political and economic philosophy that emphasizes marketplace competition and private ownership of businesses. In a capitalist system, individuals and companies have the freedom to own and control their own businesses, make profits, and engage in trade. This system encourages competition, innovation, and efficiency, as businesses strive to attract customers and increase their profits. Capitalism also allows for individual economic freedom and the accumulation of wealth. Overall, capitalism is characterized by a market-driven economy where supply and demand determine the prices and production of goods and services.

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54. The major trade benefit of contract manufacturing is called

Explanation

The major trade benefit of contract manufacturing is that it encompasses all of the above options. Contract manufacturing allows companies to take advantage of inexpensive labor, which can significantly reduce production costs. Additionally, it enables them to produce less expensive merchandise by outsourcing the manufacturing process to countries with lower labor costs. Moreover, contract manufacturing provides the opportunity to utilize overseas facilities, which can offer various advantages such as access to new markets, resources, and expertise.

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55. What type of food can a supermarket deli department safely reuse if properly held to prevent health hazards?

Explanation

Leftovers can be safely reused if properly held to prevent health hazards in a supermarket deli department. This means that any food that has been previously cooked or prepared and not served can be stored and used again as long as it is stored and handled correctly. This reduces food waste and allows for efficient use of resources while ensuring that the food is safe for consumption.

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56. Certain health and safety regulations require many types of specialty-food businesses to

Explanation

Health and safety regulations often require specialty-food businesses to routinely inspect their equipment to ensure that it is in proper working condition and does not pose any risks to the health and safety of employees or consumers. Regular inspections can help identify any potential hazards or malfunctions in the equipment, allowing for timely repairs or replacements to be made. This helps to maintain a safe and hygienic environment for food preparation and reduces the risk of accidents or contamination.

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57. One reason why it is important for food-marketing businesses to identify service standards is to make sure those standards are

Explanation

It is important for food-marketing businesses to identify service standards that are higher than customer expectations because this ensures that the business is striving to provide exceptional service. By setting standards that exceed what customers anticipate, the business can create a positive impression and build customer loyalty. This can also help differentiate the business from competitors and attract new customers. Additionally, exceeding customer expectations can lead to positive word-of-mouth recommendations and increased customer satisfaction.

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58. It is effective to follow a step-by-step order when applying written directions to

Explanation

Following a step-by-step order when applying written directions is effective in achieving tasks. By following a systematic approach, individuals can ensure that they complete each step accurately and in the correct sequence. This helps to prevent errors and ensures that the desired outcome is achieved. Whether it is assembling furniture, cooking a recipe, or completing a project, following a step-by-step order allows individuals to stay organized and focused, leading to successful task completion.

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59. Information spread by friends about a service is

Explanation

Word-of-mouth promotion refers to the act of individuals spreading information or recommendations about a product or service to their friends, family, or acquaintances. This form of promotion relies on personal connections and trust, as people are more likely to trust recommendations from someone they know. Therefore, the correct answer is word-of-mouth promotion, as it accurately describes the act of friends spreading information about a service.

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60. When a business purchase is techinical or very expensive,

Explanation

When a business purchase is technical or very expensive, it is common for all of the above options to be involved. A lawyer will be involved in the transaction to ensure legal compliance and protect the interests of the business. An engineer may test the product to ensure its quality and suitability for the business's needs. Upper management will participate in the purchasing process to make informed decisions and ensure that the purchase aligns with the company's goals and strategies. Therefore, all of the above options are likely to be involved in such a purchase.

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61. Why is it often important to take notes during meetings and presentations?

Explanation

Taking notes during meetings and presentations is often important because the information discussed may be needed later. By jotting down key points, ideas, and action items, individuals can refer back to their notes for future reference and to ensure they do not forget important details. This practice helps in retaining and organizing information, making it easier to recall and utilize when required.

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62. What is the organized way a nation provides for the needs and wants of its people?

Explanation

An economy is the organized way in which a nation provides for the needs and wants of its people. It refers to the system of production, distribution, and consumption of goods and services within a country. An economy involves the allocation of resources, such as capital and other resources, to produce goods and services that satisfy the needs and wants of individuals and society as a whole. It encompasses various economic activities, such as production, trade, and consumption, and is influenced by factors such as government policies, market forces, and individual choices.

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63. What term identifies a person who is responsible for a buisness created and owned by others?

Explanation

The term "manager" is the correct answer because a manager is someone who is responsible for running and overseeing the day-to-day operations of a business that is created and owned by others. They are in charge of making decisions, coordinating activities, and ensuring that the business operates efficiently and effectively. While an entrepreneur may also be responsible for starting a business, an owner refers to someone who owns the business, and an investor refers to someone who provides financial support to the business.

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64. Why is it important to coordinate the elements of advertisements?

Explanation

It is important to coordinate the elements of advertisements to strengthen the theme because a cohesive and consistent message helps in creating a strong brand identity and resonating with the target audience. When all the elements, such as visuals, copy, colors, and tone, work together harmoniously, it reinforces the central theme or idea of the advertisement. This not only enhances the overall impact and effectiveness of the ad but also helps in creating a memorable and unified brand image in the minds of consumers.

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65. Why is it important for supermarkets to interpret statistical findings?

Explanation

It is important for supermarkets to interpret statistical findings in order to obtain useful information. Statistical findings provide valuable insights into customer behavior, purchasing patterns, and market trends. By analyzing these findings, supermarkets can make informed decisions regarding inventory management, pricing strategies, and marketing campaigns. This helps them optimize their operations, improve customer satisfaction, and ultimately increase profitability. Therefore, interpreting statistical findings is crucial for supermarkets to gain valuable insights and make data-driven decisions.

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66. Marketing helps countries use their natural resources better by

Explanation

Marketing helps countries use their natural resources better by preventing the waste of materials used to make products consumers won't buy. By conducting market research and analyzing consumer preferences, marketing helps identify the demand for certain products. This information allows countries to allocate their resources efficiently and avoid producing goods that will not be purchased, thereby reducing waste.

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67. To obtain relevant information in a way that accomodates a variety of schedules, some food marketers use online

Explanation

To obtain relevant information in a way that accommodates a variety of schedules, food marketers use survey services. These services allow them to gather data and feedback from a wide range of individuals through online surveys. This method is convenient as it can be accessed at any time, allowing participants to complete the surveys at their own convenience. Additionally, survey services provide a platform for marketers to analyze and interpret the collected data efficiently.

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68. One of the benefits of providing quality customer service in sales is that it enables food businesses to

Explanation

By providing quality customer service in sales, food businesses are able to build long-term partnerships. This is because when customers receive excellent service and have a positive experience, they are more likely to become loyal and repeat customers. Building long-term partnerships with customers is crucial for the success and growth of any business, as it leads to increased customer retention, word-of-mouth referrals, and overall customer satisfaction. Additionally, long-term partnerships also provide opportunities for upselling and cross-selling, further benefiting the business.

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69. Select the trade alliance that establishes guidelines for international trade.

Explanation

The correct answer is "All of the above" because all three trade alliances mentioned (WTO, NAFTA, and EU) establish guidelines for international trade. The World Trade Organization (WTO) is an international organization that sets rules and regulations for global trade. The North American Free Trade Agreement (NAFTA) is a trade alliance between the United States, Canada, and Mexico that establishes guidelines for trade among these countries. The European Union (EU) is an economic and political union of 27 member states in Europe that also sets guidelines for international trade within its member countries.

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70. Grocery store employees should know the location of all stock within the store in order to provide quality service by

Explanation

Grocery store employees should know the location of all stock within the store in order to provide quality service by assisting customers. By having knowledge of where different products are located, employees can quickly and efficiently help customers find the items they are looking for. This improves the overall shopping experience and customer satisfaction.

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71. Merchandising is classified as

Explanation

Merchandising involves the process of buying and selling goods, which is closely related to production. This is because merchandising involves selecting and purchasing products from manufacturers or suppliers to be sold to customers. It also involves managing inventory, ensuring timely delivery, and maintaining product quality. Therefore, it can be classified as a part of the production process.

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72. Human capital refers to

Explanation

Human capital refers to the combination of an individual's knowledge, skills, health, and values. It encompasses the intellectual and physical attributes that a person possesses, which contribute to their ability to perform tasks, solve problems, and make decisions. This concept recognizes that individuals are valuable resources, and their capabilities and qualities are crucial for economic and social development. By investing in education, training, and healthcare, societies can enhance their human capital and promote individual and collective well-being.

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73. The U.S. is a mixed economy with an emphasis of the _____________ economy.

Explanation

The U.S. is a mixed economy with an emphasis on the market economy. This means that while there is some government intervention and regulation, the majority of economic decisions are made by individuals and businesses in the market. In a market economy, the forces of supply and demand determine the prices of goods and services, and individuals have the freedom to choose what to produce, buy, and sell. This emphasis on the market economy allows for competition, innovation, and economic growth.

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74. The amount of human effort required to deliver a service is

Explanation

The term "labor in-tenseness" refers to the amount of human effort or labor required to deliver a service. It implies that the service requires a high level of physical exertion or intensity from the service provider. This term is used to describe the intensity of the labor involved in delivering the service, indicating that it requires significant physical effort.

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75. When a food manufacturer emphasizes a food item's degree of excellence, it is positioning the product by its

Explanation

When a food manufacturer emphasizes a food item's degree of excellence, they are positioning the product by its quality. This means that they are highlighting the high standard and superior characteristics of the food item in order to attract consumers who value quality in their purchasing decisions. By focusing on the product's quality, the manufacturer aims to differentiate it from competitors and create a positive perception in the market.

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76. The factors of production are Land, Labor, Capitol, and Entrepreneurship.

Explanation

The given statement is false. The correct factors of production are Land, Labor, Capital, and Entrepreneurship, not "Capitol" as mentioned. "Capitol" refers to a building where a legislative body meets, and it is not considered a factor of production. Therefore, the correct answer is false.

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77. Which of the following is one of the functions of money:

Explanation

The function of money as a medium of exchange refers to its ability to be used as a common accepted form of payment for goods and services. Money serves as a convenient medium to facilitate transactions between buyers and sellers, eliminating the need for barter or direct exchange of goods. It allows for the smooth flow of economic activity and enables individuals to easily trade their goods or services for money, which can later be used to purchase other goods or services.

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78. Which of the following often has a negative impact on a food-marketing business's purchasing power:

Explanation

Inflation often has a negative impact on a food-marketing business's purchasing power because it leads to a decrease in the value of money over time. As prices for goods and services increase, the business will need to spend more money to purchase the same amount of goods. This can result in reduced profitability and financial strain for the business. Additionally, inflation can also lead to higher costs for raw materials and other inputs, further impacting the purchasing power of the business.

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79. Entrepreneurs are allowed in a Communist country.

Explanation

In a Communist country, the means of production are owned and controlled by the state, and there is no private ownership. Therefore, entrepreneurs, who typically own and operate their own businesses, are not allowed in a Communist country.

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80. Japan is a socialist country.

Explanation

Japan is not a socialist country. It is a capitalist country with a mixed economy. While Japan does have a strong welfare system and government intervention in certain sectors, it operates under a market-based economy where private ownership and free market principles are prevalent.

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81. Difference in value between exports and imports

Explanation

The term "balance of trade" refers to the difference in value between a country's exports and imports. It is a measure of the economic relationship between a country and its trading partners. A positive balance of trade occurs when a country's exports exceed its imports, indicating that it is exporting more goods and services than it is importing. Conversely, a negative balance of trade occurs when a country's imports exceed its exports, indicating that it is importing more than it is exporting. The balance of trade is an important indicator of a country's economic health and can have implications for its currency exchange rates and overall economic stability.

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82. Companies using a sales-based objective will sell their products

Explanation

A sales-based objective focuses on selling products to markets with a large number of available customers. This approach aims to maximize sales volume by targeting a wide customer base. By selling to markets with a large number of potential customers, companies can increase their chances of making more sales and generating higher revenue. This strategy is especially effective when the product has a broad appeal and can be easily marketed to a large audience.

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83. Determining if data are accurate and current is an example of a cake-mix manufacturer evaluating the

Explanation

Determining if data are accurate and current is an example of evaluating the quality of information. This involves assessing the reliability and validity of the data to ensure that it is accurate, up-to-date, and trustworthy. By evaluating the quality of information, the cake-mix manufacturer can make informed decisions based on reliable data, leading to improved processes and outcomes.

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84. Which of the following is the most appropriate research approach to use when a grocery store wants to determine how its employees interact with customers:

Explanation

Observation is the most appropriate research approach when a grocery store wants to determine how its employees interact with customers. This approach involves directly observing the behavior and interactions of the employees without any intervention or manipulation. By observing the employees in their natural work environment, the store can gain accurate and unbiased insights into their customer interactions, which may not be possible through other methods such as surveys or interviews.

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85. The order selection process in food warehouse operations involves

Explanation

The order selection process in food warehouse operations involves grouping products into requested assortments. This means that when fulfilling an order, the warehouse staff will gather the items that have been requested by the customer and organize them into specific groups or assortments. This could be based on factors such as product type, brand, or any other criteria specified by the customer. By grouping products into requested assortments, the warehouse ensures that the correct items are packed together and ready for shipping, making the order selection process more efficient and accurate.

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86. Tracking how well each type of food product sells is one reason why grocery stores usually monitor the

Explanation

Grocery stores usually monitor the merchandise classification system to track how well each type of food product sells. This system categorizes products based on their type, brand, and other attributes, allowing the store to analyze sales data for each category. By monitoring the merchandise classification system, grocery stores can identify which types of products are popular and which ones are not selling well. This information helps them make informed decisions about inventory management, pricing, and promotional strategies to maximize sales and profitability.

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87. Which of the following is likely to occur when a large grocery-store chain charges a small dairy producer a high slotting fee to carry products:

Explanation

When a large grocery-store chain charges a small dairy producer a high slotting fee to carry products, it is likely to result in fewer consumer choices. This is because the small dairy producer may not be able to afford the high fee and therefore, their products may not be available in the grocery store. As a result, consumers will have limited options to choose from, reducing the variety of products available to them.

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88. Which of the following often make it necessary for workers to continue their education and obtain training to pursure different careers:

Explanation

Advances in technology often make it necessary for workers to continue their education and obtain training to pursue different careers because technology is constantly evolving and improving. As new technologies are developed and implemented in various industries, workers need to stay updated with the latest skills and knowledge to remain competitive in the job market. This is especially important for jobs that heavily rely on technology, such as IT, engineering, and healthcare. By continuously learning and acquiring new skills, workers can adapt to the changing technological landscape and enhance their career prospects.

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89. Germany has a socialist economy; therefore the German people pay much less in taxes than Americans pay.

Explanation

The statement is false because Germany does not have a socialist economy. Germany has a social market economy, which combines elements of both capitalism and socialism. While Germany does have a strong welfare state and high taxes compared to some other countries, it does not have a fully socialist economy. Therefore, it cannot be concluded that German people pay much less in taxes than Americans pay based on the given information.

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90. Grocery stores take into consideration the traffic-flow patterns in the store when building

Explanation

Grocery stores take into consideration the traffic-flow patterns in the store when building food-marketing displays. This is because the placement and arrangement of food-marketing displays can significantly impact the flow of customers within the store. By strategically positioning displays, stores can guide customers through different sections and aisles, increasing the chances of impulse purchases and maximizing sales. Additionally, well-designed displays can create an aesthetically pleasing and organized shopping environment, enhancing the overall customer experience. Therefore, considering traffic-flow patterns is crucial for optimizing store layout and driving sales through effective food-marketing displays.

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91. Identifying new food-product opportunities usually requires a person to be

Explanation

To identify new food-product opportunities, being aware is important as it involves being knowledgeable about current food trends, consumer preferences, and market demands. This awareness allows a person to recognize gaps in the market and understand the potential for new product ideas. Being aware also helps in staying updated with industry developments, competitor strategies, and emerging technologies, which are crucial for identifying and capitalizing on new opportunities in the food-product sector.

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92. A grocery store promoting a low price on party trays prepared by the deli department is involved in

Explanation

The correct answer is marketing because the grocery store is promoting a low price on party trays prepared by the deli department. This indicates that they are engaging in marketing activities to attract customers and increase sales.

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93. The three sections of a balance sheet represent the basic

Explanation

The three sections of a balance sheet represent the basic accounting equation. The accounting equation states that assets equal liabilities plus equity. The balance sheet is divided into three sections: assets, liabilities, and equity. The assets section represents what the company owns, the liabilities section represents what the company owes, and the equity section represents the owner's investment in the company. By following the accounting equation, the balance sheet ensures that the equation remains balanced, providing an accurate representation of the company's financial position.

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94. Why is it important for grocery stores to rotate food products to the front of shelves based on when they were received?

Explanation

It is important for grocery stores to rotate food products to the front of shelves based on when they were received in order to safeguard quality. By doing so, stores can ensure that older products are sold first, reducing the chances of selling expired or spoiled items to customers. This practice helps to maintain the freshness and safety of the food products, ensuring customer satisfaction and preventing any potential health risks.

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95. One reason why there are regulations that make it illegal for salespeople to intentionally misrepresent their products by making false promises is because customers often

Explanation

Customers depend on the information provided by salespeople in order to make informed purchasing decisions. If salespeople intentionally misrepresent their products by making false promises, customers may rely on this information and make purchases based on inaccurate or misleading claims. This can lead to dissatisfaction, financial loss, and damage to the reputation of both the salesperson and the company. Therefore, regulations are in place to prevent salespeople from intentionally misleading customers and to ensure that they provide accurate and reliable information.

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96. The United States and Japan are classified as _____________________ economies and have a democratic form of government.

Explanation

The correct answer is capitalism. Both the United States and Japan have economies that are based on the principles of capitalism, which is an economic system characterized by private ownership of businesses and the pursuit of profit. In addition, both countries have democratic forms of government, where decisions are made by elected representatives. This combination of capitalist economies and democratic governments is a common characteristic of many developed countries around the world.

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97. In a Market Economy, who decides whether a business will survive or fail?

Explanation

In a market economy, the consumers ultimately decide whether a business will survive or fail. This is because consumers have the power to choose which businesses to support by purchasing their products or services. If a business fails to meet the needs and preferences of consumers, they will likely take their business elsewhere, leading to a decline in sales and potentially the failure of the business. On the other hand, if a business consistently satisfies consumer demands and provides high-quality products or services, it is more likely to thrive and succeed.

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98. Which factors of production are INTANGIBLE?

Explanation

Labor and entrepreneurship are considered intangible factors of production because they cannot be physically touched or measured. Labor refers to the human effort and skills that are used in the production process, which cannot be seen or held. Similarly, entrepreneurship refers to the ability to organize and manage resources to create and operate a business, which is also not a physical entity. In contrast, land and capital are tangible factors of production as they can be physically seen, touched, and measured.

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99. Which factors of production are TANGIBLE?

Explanation

The factors of production that are tangible are land and capital. Land refers to natural resources such as forests, minerals, and water bodies that are used in the production process. Capital refers to physical assets like machinery, equipment, and buildings that are used to produce goods and services. Labor, on the other hand, refers to the human effort and skills involved in production, which is not tangible. Entrepreneurship refers to the ability to organize and manage the other factors of production, and it is also not tangible.

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100. The correct sequence of stages that businesses follow as they develop their e-commerce presence on the internet is

Explanation

The correct sequence of stages that businesses follow as they develop their e-commerce presence on the internet is information, interaction, integration. This sequence implies that businesses first need to gather and provide relevant information about their products or services to potential customers. Then, they can focus on engaging with customers through various interactive platforms such as social media or live chat. Finally, businesses can integrate their e-commerce presence with other systems and processes to streamline operations and enhance customer experience.

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101. Creidt offered by one buisness to another buisness is

Explanation

Trade credit refers to the credit extended by one business to another business. It allows the purchasing business to buy goods or services on credit and pay for them at a later date, typically within a specified period of time. This arrangement helps in maintaining a smooth cash flow for the buyer and provides flexibility in managing their finances. It is a common practice in business-to-business transactions and is often used to establish and maintain relationships between suppliers and buyers.

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102. Advertisng agencies and public relations firms are often involved in whivh of the seven marketing functions?

Explanation

Advertising agencies and public relations firms are often involved in the promotion function of marketing. This involves activities such as creating and managing advertising campaigns, developing public relations strategies, and implementing promotional tactics to increase awareness and generate interest in a product or service. These agencies and firms play a crucial role in crafting and delivering persuasive messages to target audiences, building brand image, and ultimately driving sales and customer engagement.

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103. Which of the following is an important consideration when grocery stores put food items on display:

Explanation

When grocery stores put food items on display, an important consideration is product safety. This means that the store needs to ensure that the food items being displayed are safe for consumption and meet the necessary health and safety standards. This includes checking for any potential contamination, proper storage and handling of perishable items, and ensuring that the products are not expired or spoiled. By prioritizing product safety, grocery stores can protect their customers and maintain their reputation for providing high-quality and safe food items.

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104. Before distributing a questionnaire, a food-marketing researcher should make sure that the wording is clear,

Explanation

The researcher should ensure that the wording of the questionnaire is concise to avoid confusion and make it easier for participants to understand. Additionally, the wording should be objective to ensure that the questions are unbiased and do not influence the responses of the participants.

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105. Why is it important for individuals to periodically validate their credit histories?

Explanation

It is important for individuals to periodically validate their credit histories in order to avoid being denied credit. By regularly checking their credit reports, individuals can ensure that the information is accurate and up-to-date. This allows them to identify any errors or discrepancies that could potentially harm their creditworthiness and result in credit denials. By taking proactive steps to address any issues, individuals can maintain a healthy credit profile and increase their chances of being approved for credit in the future.

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106. In a command economy, it is individual consumers who decide what items will best satisfy their wants and needs.

Explanation

In a command economy, the government or central authority decides what items will best satisfy the wants and needs of the consumers, not the individual consumers themselves. This is because the government controls the production, distribution, and pricing of goods and services, and makes decisions based on the overall goals and priorities of the economy. Therefore, the correct answer is false.

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107. Which economy would best describe that of the U.S.?

Explanation

A mixed economy best describes the U.S. because it combines elements of both market and command economies. In a mixed economy, the government and private individuals both play a role in making economic decisions. While individuals have the freedom to own property and engage in business activities, the government also regulates and controls certain sectors of the economy. The U.S. has a combination of private businesses and government programs, such as social security and public education, which are indicative of a mixed economy.

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108. When an unauthorized business imports products into a country and creates a parallel distribution channel that competes with authorized channel, this is known as

Explanation

Gray marketing refers to the practice of unauthorized businesses importing products into a country and creating a parallel distribution channel that competes with the authorized channel. This can lead to confusion in the market and can harm the business of authorized distributors. Gray marketing often involves the sale of genuine products that have been obtained through unauthorized means, such as purchasing them in one country and selling them in another without the permission of the manufacturer or authorized distributor.

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109. In which of the following situations might price gouging be considered illegal rather than unethical:

Explanation

During natural disasters, price gouging may be considered illegal rather than unethical because it takes advantage of vulnerable individuals who are in desperate need of essential goods and services. Price gouging during such times can lead to further harm and exploitation of those affected by the disaster. Laws are often enacted to protect consumers from exorbitant price increases during emergencies, ensuring fair and reasonable pricing to prevent exploitation and ensure access to critical resources.

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110. The most difficult type of competition businesses face is a market in which they compete with other businesses offering

Explanation

In a market where businesses compete with other businesses offering similar products, it becomes challenging for a company to differentiate itself and stand out from the competition. This type of competition often leads to price wars and intense marketing strategies to attract customers. Businesses need to constantly innovate and find unique selling propositions to gain a competitive edge in such a market.

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111. A carefully arranged sequence of promotions designed around a common theme responsive to specific objectives is a

Explanation

A promotional plan is a carefully arranged sequence of promotions designed around a common theme and responsive to specific objectives. It is a strategic approach to marketing that focuses on promoting products or services to target customers. Unlike a marketing plan, which encompasses all aspects of marketing, a promotional plan specifically focuses on the promotional activities and tactics that will be used to achieve marketing goals. A promotional plan is an essential tool for businesses to effectively communicate their offerings to their target audience and drive sales.

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112. Which of the following is a true statement about channel-member relationships in the supply chain:

Explanation

Members can often reduce conflict by focusing on the common goal of customer satisfaction. This means that when channel members prioritize the needs and satisfaction of the end customers, they are more likely to work together harmoniously and minimize conflicts. By aligning their efforts towards meeting the common goal of customer satisfaction, channel members can foster cooperation and collaboration, leading to a more efficient and effective supply chain.

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113. The total revenue that can be obtained from a market segment is known as the

Explanation

Market potential refers to the total revenue that can be obtained from a specific market segment. It represents the maximum amount of sales that can be generated by a product or service within a particular market. Market potential takes into account factors such as the size of the target market, the purchasing power of consumers, and the level of competition. By understanding the market potential, businesses can assess the attractiveness of a market and make informed decisions regarding their marketing and sales strategies.

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114. The advantage of storing certain food products in warehouses is that this process

Explanation

Storing certain food products in warehouses allows sellers to keep products available throughout the year, regardless of seasonal availability. This ensures a constant supply of products, meeting the demand of consumers even during off-seasons. By storing products, sellers can maintain a steady inventory and prevent shortages, ensuring that customers can access the products they need at any time.

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115. A character in a movie eating a certain brand of candy is an example of

Explanation

Product placement refers to the practice of incorporating branded products or services into entertainment media, such as movies, TV shows, or music videos. In this case, the character in the movie eating a certain brand of candy is an example of product placement. This marketing strategy aims to promote the brand by subtly showcasing it within the content, reaching a wide audience and potentially influencing their purchasing decisions.

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116. Why do most food distributors use some type of quality control method at work?

Explanation

Most food distributors use some type of quality control method at work to minimize errors. This is because errors in the distribution process can lead to various problems such as incorrect orders, spoiled or contaminated food, and dissatisfied customers. By implementing quality control methods, distributors can ensure that proper checks and inspections are in place to catch any errors before they occur. This helps to maintain the overall efficiency and reliability of the distribution process, leading to improved customer satisfaction and reduced costs associated with errors.

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117. The decision to use resources in a way that results in the greatest satisfaction of wants and needs is

Explanation

Value refers to the worth or importance that individuals or society place on goods, services, or resources. When making decisions about resource allocation, individuals and businesses consider the value of different options and choose the one that maximizes satisfaction of wants and needs. This involves weighing the benefits and costs of different choices and selecting the option that provides the most value. Therefore, the decision to use resources in a way that results in the greatest satisfaction of wants and needs is based on value.

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118. In the food marketing industry, what is the purpose of developing and using graphics in business reports?

Explanation

The purpose of developing and using graphics in business reports in the food marketing industry is to communicate information. Graphics such as charts, graphs, and images can visually represent data and concepts, making it easier for the audience to understand and interpret the information being presented. By using graphics, businesses can effectively convey their message and key findings to their audience, helping them make informed decisions and take appropriate actions.

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119. Money provided to a buisness to assist in the development and sale of its product is

Explanation

A subsidy is a form of financial assistance provided to a business to support its development and sales of products. It is typically given by the government or a public institution to encourage the growth of certain industries or to promote specific economic activities. Unlike tariffs or quotas, which are trade restrictions, subsidies aim to stimulate business activities by reducing costs or providing incentives. The money provided helps the business to invest in research, production, marketing, or other areas necessary for product development and sales. Therefore, the correct answer is a subsidy.

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120. What is true about the role of small businesses in the United States

Explanation

Small businesses play a significant role in the United States economy. They make up over 90% of all businesses, indicating their large presence in the market. Additionally, they employ nearly 40% of workers in high tech occupations, highlighting their contribution to the technological sector. Furthermore, small businesses provide about 75% of all new jobs, demonstrating their importance in job creation and economic growth. Therefore, the correct answer is "all of the above" as all the given statements accurately describe the role of small businesses in the United States.

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121. Which part of a marketing plan includes analyzing econiomic conditions

Explanation

The correct answer is external environment analysis. This part of a marketing plan involves analyzing economic conditions, along with other external factors such as political, social, and technological factors. By conducting an external environment analysis, marketers can gain insights into the current economic climate and understand how it may impact their marketing strategy. This analysis allows them to identify opportunities and threats in the market and make informed decisions about their marketing activities.

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122. Which of the following is generally not recognized as a type of marketing career path?

Explanation

Geographic is generally not recognized as a type of marketing career path because it refers to a specific location or region rather than a specific job or role within the marketing field. Marketing career paths typically include management, industry, and marketing function, which are all broad categories that encompass various roles and responsibilities within the marketing industry. However, geographic is not a category that defines a specific marketing career path, but rather a factor that may influence marketing strategies or target audience based on location.

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123. Positioning a corporate food brand involves communicating the brand's _______________ to the target markets.

Explanation

Positioning a corporate food brand involves communicating the brand's value to the target markets. This means conveying the unique benefits and qualities that the brand offers to its customers. By emphasizing the value of the brand, such as its quality, affordability, or sustainability, the company can differentiate itself from competitors and attract its target audience. This allows the brand to establish a strong position in the market and build a positive reputation among consumers.

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124. Which of the following is a loss prevention issue in food marketing:

Explanation

Employee theft is a loss prevention issue in food marketing because it refers to the act of employees stealing goods or money from the company. This can have a significant impact on the profitability of the business as it can result in financial losses. It is important for food marketers to implement effective measures such as surveillance systems, inventory controls, and employee training to prevent and detect employee theft.

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125. Supermarket chains usually expect all employees to have satisfactory communication skills that will enable them to

Explanation

Supermarket chains require employees to have satisfactory communication skills in order to understand and follow directions. This is important as employees need to be able to comprehend instructions given by supervisors or managers and carry them out accurately. Understanding and following directions is crucial for ensuring smooth operations and customer satisfaction in a supermarket environment.

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126. Candy bars, bags of potato chips, and bottles of water being sold through vending machines is an example of

Explanation

Candy bars, bags of potato chips, and bottles of water being sold through vending machines is an example of non-store retailing because it involves the sale of goods to consumers without the need for a physical store location. Vending machines act as the point of sale, allowing customers to purchase items directly from the machine without the presence of a traditional retail store. This form of retailing offers convenience and accessibility to consumers, as they can make purchases at any time and in various locations.

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127. Food distributors that operate at the international level should be aware of political factors that affect trade, such as civil unrest or

Explanation

Food distributors that operate at the international level should be aware of political factors that affect trade, such as embargoes. Embargoes are restrictions imposed by a government on the import or export of certain goods or services to or from a specific country. In the context of food distribution, embargoes can have a significant impact on trade as they can limit or completely halt the flow of goods between countries. Therefore, being aware of embargoes is crucial for food distributors to effectively plan their operations and mitigate potential risks.

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128. Global Marketing strategies include which of the following?

Explanation

Global marketing strategies include multinationals because multinational companies operate in multiple countries and have a global presence. These companies often develop marketing strategies that are tailored to each specific market they operate in, taking into account cultural differences, consumer preferences, and local regulations. By adapting their marketing approaches to different countries, multinationals can effectively reach and engage with their target audiences, maximize their market potential, and achieve global success.

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129. The demand curve for a business in a monopoly.

Explanation

In a monopoly, the demand curve appears straight because the monopolist has complete control over the market and can set the price at any level they desire. Unlike in a competitive market where the demand curve slopes downwards, indicating that higher prices lead to lower demand, a monopolist can charge a higher price and still maintain a certain level of demand. This is because there are no close substitutes available for consumers to choose from, giving the monopolist more pricing power. Therefore, the demand curve for a business in a monopoly appears straight.

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130. Which of the following is the main internal audience for public-relations activities:

Explanation

Supermarket employees are the main internal audience for public-relations activities because they are directly involved in the day-to-day operations of the supermarket. They have a significant impact on the overall customer experience and are key stakeholders in maintaining a positive public image for the supermarket. Effective communication and relationship-building with supermarket employees can help enhance employee morale, productivity, and customer service, ultimately contributing to the success of the supermarket.

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131. The earlist use of marketing was

Explanation

The earliest use of marketing was to move products from the producer to the consumer. This suggests that the primary purpose of marketing was to facilitate the distribution of products, ensuring that they reached the intended consumers. The other options, such as selling more products, manufacturing more products, or interesting consumers in purchasing products, may be secondary objectives of marketing but do not capture the core essence of its earliest use.

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132. Short term planning is also known as which of the following.?

Explanation

Short term planning refers to the process of setting specific goals and objectives for a short period of time, typically within a year or less. It involves determining specific actions and allocating resources to achieve these goals. Operational planning, on the other hand, focuses on the day-to-day activities and tasks necessary to implement the short term plan. It involves determining the specific tasks, assigning responsibilities, and establishing timelines for the execution of the plan. Therefore, operational planning is the most appropriate term for short term planning.

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133. If the customer is dissatisfied with any part of the marketing mix or if competing products appear to meet customer needs better, the salesperson can

Explanation

If the customer is dissatisfied with any part of the marketing mix or if competing products appear to meet customer needs better, it is important for the salesperson to inform the company. By doing so, the company can gather feedback and make necessary modifications to the product or service to better meet customer needs and preferences. This will help improve customer satisfaction and increase the chances of retaining the customer. Persuading the customer to buy the product anyway may not address the underlying issues and could lead to further dissatisfaction.

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134. Grocery stores often use loss leader pricing as a type of

Explanation

Loss leader pricing is a promotional technique commonly used by grocery stores. It involves selling a product at a price lower than its cost, with the intention of attracting customers and encouraging them to purchase other items at regular prices. By offering a few selected products as loss leaders, grocery stores can increase foot traffic, generate sales, and create customer loyalty. This technique is not primarily used as a classification system, inventory control method, or retail buying plan, but rather as a way to promote sales and increase customer engagement.

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135. Managers who involve supermarket employees in making decisions and sharing ideas often are able to encourage them to

Explanation

When managers involve supermarket employees in decision-making and idea-sharing, it creates a sense of ownership and empowerment among the employees. This involvement fosters a shared vision, where all employees are aligned towards a common goal. By working towards this shared vision, employees are more likely to exhibit positive personality traits, show respect for others, and demonstrate ethical behavior. This is because they feel valued and included in the decision-making process, leading to a higher level of commitment and dedication towards achieving the shared vision.

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136. Which of the following shipping methods is economical for carload shipments of canned goods traveling a long distance:

Explanation

Rail is the most economical shipping method for carload shipments of canned goods traveling a long distance. Rail transportation is known for its cost-effectiveness when it comes to transporting large quantities of goods over long distances. It is often cheaper than other methods such as air or courier, which are more suitable for smaller and time-sensitive shipments. Therefore, rail is the preferred option for carload shipments of canned goods traveling a long distance.

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137. One reason why it is important for specialty food store salespeople to understand what motivates customers to decide to buy is so the salespeople are able to

Explanation

Specialty food store salespeople need to understand what motivates customers to buy so that they can effectively explain the appropriate product benefits. By understanding customers' motivations, salespeople can tailor their explanations to highlight the specific benefits that are most likely to resonate with customers and meet their needs. This understanding allows salespeople to effectively communicate how the product will enhance the customers' experience and provide value, ultimately increasing the likelihood of a purchase.

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138. Businesses began to compete with each other to get customers to but their products because

Explanation

The correct answer is that the consumer had more choices. This means that businesses started competing with each other because consumers had a wider range of options to choose from. With more choices available, businesses needed to distinguish themselves and attract customers by offering better products, services, or prices. This competition was driven by the increased variety of products and services available to consumers in the market.

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139. An advantage in establishing product grades for eggs is

Explanation

Uniformity is an advantage in establishing product grades for eggs because it ensures that all eggs within a specific grade are consistent in terms of size, shape, color, and quality. This allows consumers to have a predictable and standardized experience when purchasing eggs of a certain grade. It also helps producers and retailers in categorizing and pricing the eggs accordingly, making it easier to meet consumer expectations and preferences. Overall, uniformity in product grades for eggs promotes transparency, reliability, and customer satisfaction.

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140. In a Market Economy, who decides how products are produced?

Explanation

In a market economy, businesses decide how products are produced. This is because in a market economy, the allocation of resources and production decisions are primarily driven by the forces of supply and demand in the marketplace. Businesses, as the producers and suppliers of goods and services, have the autonomy to make decisions regarding production methods, technologies, and strategies based on market conditions, competition, and consumer preferences. The government's role in a market economy is generally limited to ensuring fair competition and enforcing regulations, rather than directly determining how products are produced.

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141. The complete set of all products a business offers to its market is its

Explanation

A business's product assortment refers to the complete set of products that it offers to its market. This includes all the different variations, options, and choices available to customers. It encompasses the entire range of products that the business has available, allowing customers to choose from a variety of options. Product line refers to a group of related products offered by a business, while brand refers to the unique identity and image associated with a product or company. Variety refers to the range of different types or options within a product category.

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142. The traditional indirect channel of distribution involves a

Explanation

The traditional indirect channel of distribution involves a producer, a retailer, and the final consumers. In this distribution model, the producer sells the products to a retailer, who then sells them to the final consumers. This allows the producer to focus on manufacturing the products while the retailer takes care of marketing, selling, and delivering them to the end customers. This distribution model is commonly used in industries such as consumer goods, where there is a need for a middleman to bridge the gap between the producer and the consumers.

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143. The last thing you should do to complete a successful job interview is

Explanation

Sending a personal note of thanks to the interviewer is the last thing you should do to complete a successful job interview. This shows gratitude and professionalism, leaving a positive impression on the interviewer. It also allows you to reiterate your interest in the position and highlight any key points that were discussed during the interview. Taking the time to send a thank-you note demonstrates your attention to detail and follow-up skills, setting you apart from other candidates.

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144. Which of the following is a misleading advertising practice that is often regulated:

Explanation

Puffery is a misleading advertising practice that is often regulated. Puffery refers to exaggerated or subjective claims made in advertising that are not meant to be taken literally. It is a common technique used by advertisers to make their products or services appear more appealing or superior. However, because puffery can be deceptive and misleading to consumers, it is often regulated by advertising standards and laws to ensure that advertisements are truthful and not misleading.

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145. Most countries with a postundustrial economy are

Explanation

Countries with a postindustrial economy are focused on developing laws and procedures to encourage trade with other countries. This is because in a postindustrial economy, the emphasis is on services, technology, and innovation rather than manufacturing. Therefore, these countries prioritize creating favorable trade policies, regulations, and procedures to attract foreign investment, promote exports, and facilitate international trade. This helps them to expand their markets, increase economic growth, and strengthen their position in the global economy.

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146. Developing political relationships within a supermarket chain often involves

Explanation

Developing political relationships within a supermarket chain often involves doing favors for others. This means that in order to build connections and gain support within the organization, individuals may need to perform tasks or provide assistance to their colleagues or superiors. By doing favors, they create a sense of reciprocity and goodwill, which can help strengthen their relationships and enhance their influence within the chain.

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147. Which of the following is a communications channel that food marketers use in sales promotion:

Explanation

Food marketers use discount coupons as a communications channel in sales promotion. Discount coupons are a common and effective way for food marketers to incentivize consumers to purchase their products. By offering discounts on specific food items, marketers can attract new customers, encourage repeat purchases, and increase brand loyalty. Discount coupons can be distributed through various channels, such as newspapers, magazines, online platforms, and direct mail. This promotional strategy helps food marketers reach a wider audience and drive sales by providing consumers with a tangible benefit in the form of cost savings.

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148. One of the roles of ethics in finance is to encourage grocery-store employees to

Explanation

Ethics in finance plays a crucial role in guiding grocery-store employees to make the right decisions. This means that they are expected to act ethically and responsibly in their financial dealings, considering the best interests of the company, customers, and stakeholders. By making the right decisions, employees ensure that they adhere to ethical standards, maintain transparency, and uphold the integrity of the financial operations. This ultimately promotes trust, accountability, and sustainability within the organization, leading to long-term success and profitability.

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149. The accounting and finance function includes

Explanation

The accounting and finance function includes developing budgets because budgeting is an essential aspect of financial management. It involves creating a plan for allocating resources and estimating future income and expenses. Developing budgets helps organizations set financial goals, monitor their financial performance, and make informed decisions about resource allocation. It allows businesses to control costs, plan for investments, and ensure that they have sufficient funds to meet their obligations and achieve their objectives.

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150. Salesperson can discover information about the competition by

Explanation

Salespeople can discover information about the competition by talking to customers. Customers often have insights and experiences with competitors that salespeople can learn from. By engaging in conversations with customers, salespeople can gather valuable information about the strengths and weaknesses of the competition, which can help them better understand the market and make more informed sales decisions. Additionally, customers may provide feedback on why they chose a competitor over the salesperson's product or service, allowing the salesperson to identify areas for improvement and potentially win back customers in the future.

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151. When using the cross-merchandising technique to prepare produce displays, what do supermarkets usually include in the display in addition to fresh produce?

Explanation

When using the cross-merchandising technique, supermarkets usually include complementary items in the produce displays. Complementary items are products that go well with fresh produce and can enhance the shopping experience for customers. These items may include salad dressings, herbs and spices, recipe cards, or kitchen utensils. By including complementary items, supermarkets can encourage customers to purchase additional products that complement their fresh produce purchases, thereby increasing sales and customer satisfaction.

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152. In the food-marketing industry, what is the primary goal of corporate promotion?

Explanation

The primary goal of corporate promotion in the food-marketing industry is to create a certain image. This means that companies aim to shape the perception of their brand in the minds of consumers. By creating a specific image, companies can differentiate themselves from competitors and establish a unique identity that appeals to their target market. This can be achieved through various marketing strategies such as advertising, branding, and public relations efforts. The ultimate objective is to influence consumer attitudes and preferences towards the company and its products.

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153. Which of the following is a possible advantage to food marketers that bundle their products:

Explanation

Bundling products can lead to long-term customer use because when food marketers bundle their products, it encourages customers to purchase multiple items together. This can create a habit or preference for the bundled products, leading to repeat purchases and long-term customer loyalty. By offering a convenient and attractive bundle, food marketers can increase the likelihood of customers continuing to use their products over time.

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154. One procedure that supermarket chains often establish to protect company information from computer crime is to require the use of

Explanation

Supermarket chains establish the use of virus detectors to protect company information from computer crime. Virus detectors are software programs that scan for and detect any malicious software or viruses that may be present on the computer systems. By using virus detectors, the supermarket chains can identify and remove any potential threats, preventing them from accessing or damaging sensitive company information. This helps to ensure the security and integrity of the company's data and systems, safeguarding against potential cyber attacks or breaches.

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155. One way that food marketers use environmental monitoring in the marketing planning process is to

Explanation

Food marketers use environmental monitoring in the marketing planning process to identify changes that might be opportunities. By keeping track of environmental factors such as consumer trends, market conditions, and competitor activities, marketers can identify potential opportunities for growth or new product development. This allows them to stay ahead of the competition and adapt their marketing strategies accordingly.

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156. A business might find new uses for a food product in order to extend the item's life cycle when

Explanation

When demand for a food product declines, a business might find new uses for it in order to extend its life cycle. This means that the business can explore alternative markets or target new customer segments to maintain sales and revenue. By finding new uses for the product, the business can continue to generate demand and prevent the product from becoming obsolete. This strategy allows the business to adapt to changing market conditions and maximize the product's potential, even when faced with declining demand.

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157. Today, personal selling is commonly used in

Explanation

Personal selling is commonly used in industry sales because it allows for direct interaction between the salesperson and the potential customer. In industry sales, the products or services being sold are usually complex or require a high level of expertise. Personal selling allows the salesperson to understand the specific needs and preferences of the customer and tailor their approach accordingly. This direct interaction also allows for building relationships and trust, which is important in the business-to-business environment of industry sales.

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158. What is one way that price stability indicates the condition of the economy?

Explanation

Price stability indicates the condition of the economy by the absence of inflation or deflation. When prices remain relatively stable, it suggests that the economy is in a healthy state. Inflation erodes the purchasing power of money, making it less valuable over time. On the other hand, deflation can lead to a decrease in consumer spending as people anticipate further price drops. Therefore, the absence of both inflation and deflation indicates a stable economy where prices are not rapidly increasing or decreasing, allowing consumers and businesses to make informed decisions and plan for the future.

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159. When researchers think it is necessary to find out how grocery-store employees interact with customers, they might decide that it is appropriate to use the _____________ research method.

Explanation

Observation is the appropriate research method to use when researchers want to understand how grocery-store employees interact with customers. By observing their behavior and interactions in the natural setting of the grocery store, researchers can gain valuable insights into the dynamics of these interactions. This method allows for the collection of real-time data and provides a more accurate representation of the employees' behavior compared to other methods such as interviews or experiments.

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160. Which of the following is an important aspect of the food distribution system?

Explanation

Transportation is an important aspect of the food distribution system because it involves the movement of food from producers to consumers. Without an efficient transportation system, it would be difficult to distribute food to different regions in a timely manner. Transportation ensures that food reaches its destination while still fresh and in good condition. It also helps in reducing food waste and ensuring that a variety of food products are available to consumers. Overall, transportation plays a crucial role in the smooth functioning of the food distribution system.

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161. When buyers and sellers have agreed on a value for a food product, they have established the

Explanation

The term "exchange price" refers to the agreed-upon value or price at which buyers and sellers are willing to trade a food product. It represents the point at which the demand and supply for the product are balanced, resulting in a mutually beneficial transaction for both parties. The exchange price is determined through negotiation and represents the equilibrium point where the quantity demanded equals the quantity supplied.

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162. Which of the following is a food security preventative measure that grocery stores might use:

Explanation

Limited access is a food security preventative measure that grocery stores might use to ensure the safety and quality of their products. By implementing limited access, the store can control who enters certain areas, such as storage rooms or refrigerated sections, reducing the risk of unauthorized individuals tampering with or contaminating the food. This measure helps to maintain the integrity of the products and ensure that only authorized personnel have access to them, thereby promoting food security.

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163. Which of the following is a rating scale that allows marketing researchers to determine respondents feelings:

Explanation

A Likert scale is a rating scale commonly used in marketing research to measure respondents' attitudes or opinions towards a particular topic. It allows researchers to determine the intensity or strength of respondents' feelings by asking them to rate their agreement or disagreement with a series of statements. The Likert scale typically consists of a series of statements or questions, with response options ranging from strongly agree to strongly disagree. Each response is assigned a numerical value, allowing researchers to quantify and analyze respondents' attitudes or opinions.

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164. Fresh fruits and vegetables that supermarkets sell are required to have a _______________ label.

Explanation

Fresh fruits and vegetables that supermarkets sell are required to have a country of origin label. This label is important because it provides information about where the produce was grown or produced. It allows consumers to make informed choices about the origin of the food they are purchasing, which can be important for various reasons such as supporting local farmers, avoiding certain countries for health or ethical reasons, or simply having a preference for certain regions known for high-quality produce.

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165. Which of the following is one of the major responsibilties of environmental law:

Explanation

Historic preservation is one of the major responsibilities of environmental law. This involves protecting and preserving historical sites, buildings, and cultural heritage. Environmental laws ensure that these sites are not destroyed or altered in a way that would compromise their historical significance. This responsibility is crucial in maintaining the cultural identity and heritage of a region, as well as promoting tourism and education.

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166. Participating in trade shows to communicate with target audiences often is an important part of a food marketer's

Explanation

Participating in trade shows allows food marketers to directly engage with their target audiences and showcase their products or services. This helps in creating awareness, generating leads, and building relationships with potential customers. Trade shows provide an opportunity for marketers to promote their brand, launch new products, and gather valuable market insights. Therefore, participating in trade shows is an important part of a food marketer's promotional program.

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167. Why do individuals often take aptitude tests and fill out self-assessment questionares?

Explanation

Individuals often take aptitude tests and fill out self-assessment questionnaires to identify their occupational interests. These tests and questionnaires are designed to assess their skills, abilities, and preferences in various areas, helping them understand which careers or industries align with their interests and strengths. By identifying their occupational interests, individuals can make more informed decisions about their career paths, explore relevant job opportunities, and increase their chances of finding job satisfaction and success in their chosen field.

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168. Developing a marketing-research brief helps a supermarket chain

Explanation

Developing a marketing-research brief helps a supermarket chain to communicate the purpose of the study. This is because a research brief outlines the objectives, goals, and scope of the study, providing a clear understanding of why the research is being conducted. By communicating the purpose of the study, the brief ensures that all stakeholders involved in the research, such as researchers, managers, and decision-makers, are aligned and have a common understanding of what needs to be achieved. This helps in guiding the research process and ensures that the study stays focused on its intended purpose.

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169. When a customer asks what a certain product is, a salesperson answers by pointing out its

Explanation

When a customer asks what a certain product is, the salesperson answers by pointing out its features. Features refer to the specific characteristics or qualities of a product that distinguish it from others. By highlighting the features of the product, the salesperson provides information about its unique attributes, such as its size, color, design, or functionality. This helps the customer to understand the product better and make an informed decision based on their preferences and needs.

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170. Business people must take criticiusms of marketing seriously because

Explanation

Business people must take criticisms of marketing seriously because many consumers have the same attitude. This means that if multiple consumers are expressing the same criticism or concern about a product or marketing strategy, it is likely that there is a widespread issue that needs to be addressed. Ignoring these criticisms could lead to a decline in sales and damage to the brand's reputation. Therefore, it is important for business people to listen to and address the concerns of their consumers in order to maintain customer satisfaction and loyalty.

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171. To make informed decision about the marketing mix, marketers need information about

Explanation

To make informed decisions about the marketing mix, marketers need information about product price. This is because pricing plays a crucial role in determining the success of a product or service in the market. By understanding the price of their product, marketers can assess its competitiveness, profitability, and positioning within the market. They can also analyze consumer behavior and demand patterns to determine the optimal pricing strategy that will maximize sales and revenue. Additionally, knowledge of product price allows marketers to evaluate the impact of pricing on the overall marketing strategy and make necessary adjustments to achieve their goals.

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172. Which of the following is a major cut of meat from lamb:

Explanation

The correct answer is Rack. A rack of lamb is a major cut of meat from the lamb, specifically the rib section. It consists of a group of ribs still attached to the spine, often referred to as a "rack". This cut is known for its tenderness and flavor, making it a popular choice for roasting or grilling.

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173. An example of a retail food-marketing business is a ____________________ store.

Explanation

A combination store refers to a retail food-marketing business that offers a mix of different products and services. This type of store typically sells a variety of food items, including specialty products, and may also offer discounts on certain items. It is a one-stop shop where customers can find a wide range of food options, catering to different preferences and needs.

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174. In the food marketing industry, which of the following is an information network that is available to all businesses that want to participate:

Explanation

Professional associations in the food marketing industry are information networks that are available to all businesses that want to participate. These associations bring together professionals from the industry, providing a platform for collaboration, networking, and sharing of knowledge and information. They often conduct research, organize conferences and events, and offer resources and publications that businesses can access to stay updated with industry trends, regulations, and best practices. By being a part of these associations, businesses can tap into a wealth of information and expertise that can help them make informed decisions and stay competitive in the market.

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175. Supermarket chains that ask several vendors to submit prices before making a purchasing decision are managing the

Explanation

Supermarket chains that ask several vendors to submit prices before making a purchasing decision are managing the bid process. This means that they are soliciting bids from multiple vendors to compare prices and select the most favorable offer. By doing so, the supermarket chain can ensure that they are getting the best possible price for the products they need to stock in their stores. This bid process allows them to make an informed purchasing decision and ultimately save money on their inventory.

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176. Which of the following is a factor that might influence some consumers to shop at specialty markets

Explanation

Prestige status can be a factor that influences some consumers to shop at specialty markets. Specialty markets often offer unique and high-quality products that are not easily found in regular supermarkets. By shopping at these markets, consumers can feel a sense of exclusivity and prestige, as they are able to access products that are considered more luxurious or upscale. This can be appealing to consumers who value status and are willing to pay a premium for specialty items.

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177. Which of the following is a benefit to a supermarket chain of orienting new employees

Explanation

Orienting new employees in a supermarket chain can benefit by reducing turnover. When new employees are properly oriented, they are more likely to feel valued, supported, and equipped with the necessary knowledge and skills to perform their job effectively. This can result in increased job satisfaction and decreased turnover rates, as employees are more likely to stay with the company for longer periods of time. Reduced turnover ultimately saves the supermarket chain time and resources that would otherwise be spent on recruiting, hiring, and training new employees.

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178. In the food-marketing industry, an important aspect of marketing planning involves a(n)

Explanation

An internal assessment is an important aspect of marketing planning in the food-marketing industry because it involves evaluating the company's internal strengths and weaknesses. This assessment helps identify areas where the company is performing well and areas that need improvement. By conducting an internal assessment, the company can gain a better understanding of its resources, capabilities, and competitive advantage, which can then inform its marketing strategies and decision-making processes.

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179. Consumer reactions to advertising and other mass communication techniques can be tracked throguh

Explanation

Marketing research is the correct answer because it involves the systematic gathering and analysis of information about consumers' reactions to advertising and other mass communication techniques. This can be done through various methods such as surveys, focus groups, and data analysis. By conducting marketing research, companies can track and understand consumer reactions, preferences, and behaviors, which helps them make informed decisions about their advertising and communication strategies.

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180. One of the functions of the implementation component of a supermarket's marketing plan is to

Explanation

The implementation component of a supermarket's marketing plan includes explaining budget considerations. This means that the supermarket needs to provide a detailed explanation of how the budget will be allocated and used for marketing activities. This is important because it helps to ensure that the supermarket is making effective use of its resources and that the marketing strategies align with the available budget. By explaining budget considerations, the supermarket can make informed decisions about which marketing activities to prioritize and how to allocate funds accordingly.

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181. The focus group is an example of what type of method that food-marketing researchers use to collect data?

Explanation

The focus group is a method used by food-marketing researchers to collect data through interviews. In a focus group, a small group of individuals is brought together to discuss and provide feedback on a specific topic. This method allows researchers to gather insights, opinions, and attitudes from participants in a structured and interactive setting. By conducting interviews within the focus group, researchers can obtain in-depth information and explore participants' thoughts and experiences related to food marketing.

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182. Legal considerations for finance often involve a specialty food store's use of

Explanation

Legal considerations for finance often involve a specialty food store's use of credit. This is because credit involves the borrowing of money or resources with an agreement to pay it back at a later date. In the context of a specialty food store, they may rely on credit to purchase inventory, equipment, or other resources necessary for their business operations. Legal considerations come into play to ensure that the store follows regulations and agreements related to credit, such as interest rates, repayment terms, and any potential legal issues that may arise from credit transactions.

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183. What is the second lowest of the five levels of marketing employment

Explanation

The second lowest level of marketing employment is the career level. This level typically refers to positions that require some experience and expertise in the field of marketing, but are not yet at a managerial or executive level. At this level, individuals may have progressed beyond entry-level positions and may have developed specialized skills or knowledge in specific areas of marketing. While they may still have room for growth and advancement within their careers, they have achieved a certain level of competence and are considered to be in the middle range of marketing employment.

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184. A business might use routine decision-making when

Explanation

A business might use routine decision-making when purchasing operating supplies because this is a regular and recurring task that requires minimal analysis or evaluation. The business likely has established procedures and criteria for selecting suppliers and products, and the decision-making process does not involve significant risks or long-term consequences. Additionally, purchasing operating supplies is typically a straightforward task that does not require extensive research or consideration of multiple alternatives. Therefore, routine decision-making is appropriate in this context.

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185. The most difficult purchasing situation occurs when

Explanation

The most difficult purchasing situation occurs when a new product or service is purchased. This is because there is no prior experience or knowledge about the product or service, making it challenging to evaluate its quality, reliability, and suitability for the business's needs. Additionally, there may be a lack of information or reviews available, making the decision-making process more difficult. The business may also face uncertainties regarding the product's performance, potential risks, and compatibility with existing systems or processes. Overall, purchasing a new product or service requires thorough research, analysis, and careful consideration to minimize risks and ensure a successful purchase.

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186. Retrned and replacement products

Explanation

The correct answer is "add to the sellers cost". When products are returned or replaced, it adds to the cost for the seller as they have to bear the expenses of processing the return or replacement, handling the logistics, and restocking the product. This additional cost cuts into the seller's profit margin and reduces their overall revenue. Therefore, returned and replacement products do not increase sales levels or generate revenue, but rather add to the seller's cost.

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187. Which of the following is an example of products being sold indirectly to conumers:

Explanation

The correct answer is "stores renting DVDs to customers." This is an example of indirect selling because the stores act as intermediaries between the producers of the DVDs and the consumers. The stores purchase the DVDs from the producers and then rent them out to customers, allowing the consumers to indirectly access the product through the rental service provided by the stores.

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188. Consumer advocates often object when companies reduce the size of a package and keep the same price because

Explanation

Consumer advocates often object when companies reduce the size of a package and keep the same price because the price increase is not obvious. This means that consumers may not realize that they are paying the same amount for less product, which can be seen as deceptive or unfair. By keeping the price the same while reducing the package size, companies may be able to maintain their profit margins without consumers noticing the change. This lack of transparency can undermine trust and lead to dissatisfaction among consumers.

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189. Grocery stores usually develop classifications of products based on

Explanation

Grocery stores typically develop classifications of products based on temperature requirements. This is because different products require different storage conditions to maintain their quality and freshness. For example, perishable items like meat, dairy, and produce need to be stored at specific temperatures to prevent spoilage. On the other hand, non-perishable items like canned goods and dry goods can be stored at room temperature. By categorizing products based on temperature requirements, grocery stores can effectively organize their inventory and ensure that each item is stored in the appropriate environment.

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190. Some advertising costs are hidden because

Explanation

Some advertising costs are hidden because companies barter their advertising space. Bartering refers to the exchange of goods or services without the use of money. In the context of advertising, companies may trade their products or services in exchange for advertising space, thereby reducing their direct monetary costs. This practice allows companies to hide the true cost of their advertising, as it is not reflected in their financial statements.

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191. What is one of the functions of certain types of public-relations activities?

Explanation

Certain types of public-relations activities involve damage control. This function focuses on managing and minimizing the negative impact of a crisis or unfavorable situation on a company's reputation. It involves implementing strategies to address and rectify any negative publicity, managing media relations, and restoring public trust. Damage control helps organizations protect their image and maintain a positive public perception in the face of potential harm or criticism.

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192. A snack-food distributor requires a supermarket to carry products in order to obtain the product that the supermarket really wants.This is an example of an illegal activity called

Explanation

A tying agreement is when a company requires a customer to purchase one product in order to obtain another desired product. In this scenario, the snack-food distributor is forcing the supermarket to carry their products in order to get the product that the supermarket actually wants. This is considered illegal because it restricts competition and limits consumer choice.

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193. Marketing assists in international trade by

Explanation

Marketing assists in international trade by determining where products can be sold. This is because marketing involves conducting market research to identify target markets and consumer preferences in different countries. By understanding the demand and consumer behavior in various markets, companies can strategically plan their international trade activities and allocate resources effectively. This helps them identify the most profitable markets and tailor their marketing strategies accordingly, ultimately leading to successful international trade ventures.

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194. One reason why it is important for cereal producers to understand the impact of the law of diminishing returns is to avoid

Explanation

Understanding the impact of the law of diminishing returns is important for cereal producers to avoid hiring too many workers. The law states that as more resources are added to a production process, the marginal output decreases. Therefore, if cereal producers continue to hire more workers without considering this law, they may reach a point where the additional workers do not contribute significantly to the production process, leading to inefficiency and increased costs. By understanding this concept, cereal producers can optimize their workforce and avoid unnecessary expenses.

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195. Which of the following is a characteristic of debtor-creditor relationships:

Explanation

Debtor-creditor relationships are regulated by various laws. This means that there are legal frameworks in place that govern the rights and obligations of both debtors and creditors. These laws ensure that the relationship is fair and transparent, protecting the interests of both parties. The regulations may cover aspects such as interest rates, debt collection practices, and the enforcement of contracts. By having these laws in place, it helps maintain a level playing field and provides a legal recourse for any disputes that may arise between debtors and creditors.

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Ya-Hui Chan operates a catering business. Her ovens, the flour and...
A tree growing in a forest is a factor of production called...
Examples of LAND are natural resources
The three main types of trade barriers are tariffs, quotas, and...
A country's ability to produce a product at a lower cost than any...
A country's infrastructure includes it sewers, highways, and phone...
Lalaland is a small country in the Southern Hempisphere. Currently, it...
Jack LaMesa, owner of Tables R Us would like to establish a foreign...
In a communist economy, ___________________ decides the type of...
For most businesses, competition is
In economic terms, land, labor, and capital refers to
Total ban on specific goods coming into and leaving a country.
________________________________ is the opposite of free trade.
Which form of economy has NO GOVERNMENT involvement in economic...
Limits either the quantity or the monetary value of an imported...
The U.S. has a trade deficit.
Some activities in the action plan will include
As a factor of production, the term labor refers to both skilled and...
The difference in value between exports and imports of a nation is...
When supermarket employees demonstrate adaptability, they are able to...
A nation experiences a trade surplus when it exports more than it...
Which of the following research techniques usually answers questions...
Technological advances that make it possible for food-marketing...
The price of one's country currency if you were to buy it with...
___________________________ - money to start and operate a business
Adveritising is used extensively to encourage people to consider
The marketing plan is based on
How do managers asses organizational satisfaction?
Which of the following is often a consideration when packaging food...
Church groups, fraternities, work groups, families, and peer groups...
Why is it important to avoid considering prejudice and bias when...
Which of the following is an example of an economic factor that...
Determining customer needs is often done through
For selling to be effective, salespeople must receive support from
Restricts imports in order to protect domestic industries.
What type of service are many large supermarket chains offering their...
The set of computer programs that manages the hardware and software of...
Resource scarcity forces nations to make economic choices.
During the Persian Gulf War, the U.S. placed a ban on all exports to...
The condition of a country's road, its sewage system, and its...
A legal issue associated with the use of information might involve...
In order to raise money for its own operation, a government can sell...
The ECONOMY is
One way that technology has improved the process of receiving food...
Which of the following is a source of relevant, valid written...
Which of the following is one of the benfits to a supermarket of...
Which of the following has an effect on the price of food products...
Supermarket employees need to understand the information provided on...
Purchasing goods from a foreign country
Which of the following trends in distribution involves making food...
A specialty bakery sells gourmet chocolate chip cookies for $1.36 per...
Goods and Services sold to other countries.
A political and economic philosophy characterized by marketplace...
The major trade benefit of contract manufacturing is called
What type of food can a supermarket deli department safely reuse if...
Certain health and safety regulations require many types of...
One reason why it is important for food-marketing businesses to...
It is effective to follow a step-by-step order when applying written...
Information spread by friends about a service is
When a business purchase is techinical or very expensive,
Why is it often important to take notes during meetings and...
What is the organized way a nation provides for the needs and wants of...
What term identifies a person who is responsible for a buisness...
Why is it important to coordinate the elements of advertisements?
Why is it important for supermarkets to interpret statistical...
Marketing helps countries use their natural resources better by
To obtain relevant information in a way that accomodates a variety of...
One of the benefits of providing quality customer service in sales is...
Select the trade alliance that establishes guidelines for...
Grocery store employees should know the location of all stock within...
Merchandising is classified as
Human capital refers to
The U.S. is a mixed economy with an emphasis of the _____________...
The amount of human effort required to deliver a service is
When a food manufacturer emphasizes a food item's degree of...
The factors of production are Land, Labor, Capitol, and...
Which of the following is one of the functions of money:
Which of the following often has a negative impact on a food-marketing...
Entrepreneurs are allowed in a Communist country.
Japan is a socialist country.
Difference in value between exports and imports
Companies using a sales-based objective will sell their products
Determining if data are accurate and current is an example of a...
Which of the following is the most appropriate research approach to...
The order selection process in food warehouse operations involves
Tracking how well each type of food product sells is one reason why...
Which of the following is likely to occur when a large grocery-store...
Which of the following often make it necessary for workers to continue...
Germany has a socialist economy; therefore the German people pay much...
Grocery stores take into consideration the traffic-flow patterns in...
Identifying new food-product opportunities usually requires a person...
A grocery store promoting a low price on party trays prepared by the...
The three sections of a balance sheet represent the basic
Why is it important for grocery stores to rotate food products to the...
One reason why there are regulations that make it illegal for...
The United States and Japan are classified as _____________________...
In a Market Economy, who decides whether a business will survive or...
Which factors of production are INTANGIBLE?
Which factors of production are TANGIBLE?
The correct sequence of stages that businesses follow as they develop...
Creidt offered by one buisness to another buisness is
Advertisng agencies and public relations firms are often involved in...
Which of the following is an important consideration when grocery...
Before distributing a questionnaire, a food-marketing researcher...
Why is it important for individuals to periodically validate their...
In a command economy, it is individual consumers who decide what items...
Which economy would best describe that of the U.S.?
When an unauthorized business imports products into a country and...
In which of the following situations might price gouging be considered...
The most difficult type of competition businesses face is a market in...
A carefully arranged sequence of promotions designed around a common...
Which of the following is a true statement about channel-member...
The total revenue that can be obtained from a market segment is known...
The advantage of storing certain food products in warehouses is that...
A character in a movie eating a certain brand of candy is an example...
Why do most food distributors use some type of quality control method...
The decision to use resources in a way that results in the greatest...
In the food marketing industry, what is the purpose of developing and...
Money provided to a buisness to assist in the development and sale of...
What is true about the role of small businesses in the United States
Which part of a marketing plan includes analyzing econiomic conditions
Which of the following is generally not recognized as a type of...
Positioning a corporate food brand involves communicating the...
Which of the following is a loss prevention issue in food marketing:
Supermarket chains usually expect all employees to have satisfactory...
Candy bars, bags of potato chips, and bottles of water being sold...
Food distributors that operate at the international level should be...
Global Marketing strategies include which of the following?
The demand curve for a business in a monopoly.
Which of the following is the main internal audience for...
The earlist use of marketing was
Short term planning is also known as which of the following.?
If the customer is dissatisfied with any part of the marketing mix or...
Grocery stores often use loss leader pricing as a type of
Managers who involve supermarket employees in making decisions and...
Which of the following shipping methods is economical for carload...
One reason why it is important for specialty food store salespeople to...
Businesses began to compete with each other to get customers to but...
An advantage in establishing product grades for eggs is
In a Market Economy, who decides how products are produced?
The complete set of all products a business offers to its market is...
The traditional indirect channel of distribution involves a
The last thing you should do to complete a successful job interview is
Which of the following is a misleading advertising practice that is...
Most countries with a postundustrial economy are
Developing political relationships within a supermarket chain often...
Which of the following is a communications channel that food marketers...
One of the roles of ethics in finance is to encourage grocery-store...
The accounting and finance function includes
Salesperson can discover information about the competition by
When using the cross-merchandising technique to prepare produce...
In the food-marketing industry, what is the primary goal of corporate...
Which of the following is a possible advantage to food marketers that...
One procedure that supermarket chains often establish to protect...
One way that food marketers use environmental monitoring in the...
A business might find new uses for a food product in order to extend...
Today, personal selling is commonly used in
What is one way that price stability indicates the condition of the...
When researchers think it is necessary to find out how grocery-store...
Which of the following is an important aspect of the food distribution...
When buyers and sellers have agreed on a value for a food product,...
Which of the following is a food security preventative measure that...
Which of the following is a rating scale that allows marketing...
Fresh fruits and vegetables that supermarkets sell are required to...
Which of the following is one of the major responsibilties of...
Participating in trade shows to communicate with target audiences...
Why do individuals often take aptitude tests and fill out...
Developing a marketing-research brief helps a supermarket chain
When a customer asks what a certain product is, a salesperson answers...
Business people must take criticiusms of marketing seriously because
To make informed decision about the marketing mix, marketers need...
Which of the following is a major cut of meat from lamb:
An example of a retail food-marketing business is a...
In the food marketing industry, which of the following is an...
Supermarket chains that ask several vendors to submit prices before...
Which of the following is a factor that might influence some consumers...
Which of the following is a benefit to a supermarket chain of...
In the food-marketing industry, an important aspect of marketing...
Consumer reactions to advertising and other mass communication...
One of the functions of the implementation component of a...
The focus group is an example of what type of method that...
Legal considerations for finance often involve a specialty food...
What is the second lowest of the five levels of marketing employment
A business might use routine decision-making when
The most difficult purchasing situation occurs when
Retrned and replacement products
Which of the following is an example of products being sold indirectly...
Consumer advocates often object when companies reduce the size of a...
Grocery stores usually develop classifications of products based on
Some advertising costs are hidden because
What is one of the functions of certain types of public-relations...
A snack-food distributor requires a supermarket to carry products in...
Marketing assists in international trade by
One reason why it is important for cereal producers to understand the...
Which of the following is a characteristic of debtor-creditor...
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