E-commerce Applications And Operations Final Exam

60 Questions | Total Attempts: 470

SettingsSettingsSettings
Please wait...
Ecommerce Quizzes & Trivia

This is the final exam for the course it consist of 60 questions. Good luck!


Questions and Answers
  • 1. 
    What is an online area where people who share common ties can interact?
    • A. 

      News Group

    • B. 

      Social Network

    • C. 

      Game Group

    • D. 

      Internet Group

    • E. 

      Work Network

  • 2. 
    Social network sites generate more advertising revenue than search engines.
    • A. 

      True

    • B. 

      False

  • 3. 
    Social networks monetizing audiences through _________________.
  • 4. 
    The most popular consumer-to-consumer sites on the Internet.
    • A. 

      Amazon Sites

    • B. 

      Online Auction Sites

    • C. 

      Best Buy

    • D. 

      Catalog Sites

    • E. 

      Social Networking Sites

  • 5. 
    Check all that are benefits of Auctions
    • A. 

      Liquidity

    • B. 

      Higher transaction costs

    • C. 

      Market efficiency

    • D. 

      Price transparency

    • E. 

      Network effects

  • 6. 
    EBay was a Market-Maker and enjoys many benefits.
    • A. 

      True

    • B. 

      False

  • 7. 
    The longer an auction last the higher the profit is for the auctioneer.
    • A. 

      True

    • B. 

      False

  • 8. 
    ____________________ portals are the most frequently visited sites on Web.
  • 9. 
    Yahoo falls into which Maket?
    • A. 

      General Purpose

    • B. 

      Vertical Market

  • 10. 
    The portal business model can include charging a subscription fee to visitors.
    • A. 

      True

    • B. 

      False

  • 11. 
    The most important theme in online retailing is the effort to integrate online and __________ operations
  • 12. 
    Around 72% of Internet users bought an item online during 2011.
    • A. 

      True

    • B. 

      False

  • 13. 
    Which E-tailing business model would Target fit?
    • A. 

      Virtual merchant

    • B. 

      Bricks and clicks

    • C. 

      Catalog merchant

    • D. 

      Manufacturer-direct

  • 14. 
    Which E-tailing business model would EastBay fit?
    • A. 

      Virtual merchant

    • B. 

      Bricks and clicks

    • C. 

      Catalog merchant

    • D. 

      Manufacturer-direct

  • 15. 
    Which E-tailing business model would Overstock fit?
    • A. 

      Virtual merchant

    • B. 

      Bricks and clicks

    • C. 

      Catalog merchant

    • D. 

      Manufacturer-direct

  • 16. 
    Profits for online reatailing startups have been difficult to achieve.
    • A. 

      True

    • B. 

      False

  • 17. 
    The number of people using mobile devices for financial services is slow to build.
    • A. 

      True

    • B. 

      False

  • 18. 
    Pure online firms are growing faster than Multi-channel firms.
    • A. 

      True

    • B. 

      False

  • 19. 
    Which online service industry hashad the most success?
    • A. 

      Online Mortgage and Lending Services

    • B. 

      Online Insurance Services

    • C. 

      Online Real Estate Services

    • D. 

      Online Travel Services

  • 20. 
    Online recruiting has struggled to have success.
    • A. 

      True

    • B. 

      False

  • 21. 
    The process of adding onto or tapping into an existing infrastrcture is known as?
    • A. 

      Tapping

    • B. 

      Layering

    • C. 

      Networking

    • D. 

      Directing

    • E. 

      Stealing

  • 22. 
    The value ________ is a set of integrated internal processes that combine to deliver value to customer.
  • 23. 
    Digital products have a much more complex physical process flow.
    • A. 

      True

    • B. 

      False

  • 24. 
    E-commerce and e-business are the pretty much the same thing.
    • A. 

      True

    • B. 

      False

  • 25. 
    E-commerce is dependent upon technologies continuing to evolve.  
    • A. 

      True

    • B. 

      False

Back to Top Back to top