E-commerce Applications And Operations Final Exam

60 Questions | By Robspellman | Updated: Mar 22, 2022 | Attempts: 627

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This is the final exam for the course it consist of 60 questions. Good luck!

Questions and Answers

1.

What is an online area where people who share common ties can interact?
- A.
  
  News Group
- B.
  
  Social Network
- C.
  
  Game Group
- D.
  
  Internet Group
- E.
  
  Work Network
2.

Social network sites generate more advertising revenue than search engines.
- A.
  
  True
- B.
  
  False
3.

Social networks monetizing audiences through _________________.
4.

The most popular consumer-to-consumer sites on the Internet.
- A.
  
  Amazon Sites
- B.
  
  Online Auction Sites
- C.
  
  Best Buy
- D.
  
  Catalog Sites
- E.
  
  Social Networking Sites
5.

Check all that are benefits of Auctions
- A.
  
  Liquidity
- B.
  
  Higher transaction costs
- C.
  
  Market efficiency
- D.
  
  Price transparency
- E.
  
  Network effects
6.

EBay was a Market-Maker and enjoys many benefits.
- A.
  
  True
- B.
  
  False
7.

The longer an auction last the higher the profit is for the auctioneer.
- A.
  
  True
- B.
  
  False
8.

____________________ portals are the most frequently visited sites on Web.
9.

Yahoo falls into which Maket?
- A.
  
  General Purpose
- B.
  
  Vertical Market
10.

The portal business model can include charging a subscription fee to visitors.
- A.
  
  True
- B.
  
  False
11.

The most important theme in online retailing is the effort to integrate online and __________ operations
12.

Around 72% of Internet users bought an item online during 2011.
- A.
  
  True
- B.
  
  False
13.

Which E-tailing business model would Target fit?
- A.
  
  Virtual merchant
- B.
  
  Bricks and clicks
- C.
  
  Catalog merchant
- D.
  
  Manufacturer-direct
14.

Which E-tailing business model would EastBay fit?
- A.
  
  Virtual merchant
- B.
  
  Bricks and clicks
- C.
  
  Catalog merchant
- D.
  
  Manufacturer-direct
15.

Which E-tailing business model would Overstock fit?
- A.
  
  Virtual merchant
- B.
  
  Bricks and clicks
- C.
  
  Catalog merchant
- D.
  
  Manufacturer-direct
16.

Profits for online reatailing startups have been difficult to achieve.
- A.
  
  True
- B.
  
  False
17.

The number of people using mobile devices for financial services is slow to build.
- A.
  
  True
- B.
  
  False
18.

Pure online firms are growing faster than Multi-channel firms.
- A.
  
  True
- B.
  
  False
19.

Which online service industry hashad the most success?
- A.
  
  Online Mortgage and Lending Services
- B.
  
  Online Insurance Services
- C.
  
  Online Real Estate Services
- D.
  
  Online Travel Services
20.

Online recruiting has struggled to have success.
- A.
  
  True
- B.
  
  False
21.

The process of adding onto or tapping into an existing infrastrcture is known as?
- A.
  
  Tapping
- B.
  
  Layering
- C.
  
  Networking
- D.
  
  Directing
- E.
  
  Stealing
22.

The value ________ is a set of integrated internal processes that combine to deliver value to customer.
23.

Digital products have a much more complex physical process flow.
- A.
  
  True
- B.
  
  False
24.

E-commerce and e-business are the pretty much the same thing.
- A.
  
  True
- B.
  
  False
25.

E-commerce is dependent upon technologies continuing to evolve.
- A.
  
  True
- B.
  
  False