Electronic Management Exam

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Electronic Management Exam - Quiz

Electronic file management, or electronic document management, is the practice of importing, storing and managing documents and images as computer files. It includes the scanning and capturing of data from paper-based documents, digitizing files and allowing for the disposal of hard copies. Take the quiz to know more!


Questions and Answers
  • 1. 
    E-procurement attempts to automate the process of procurement by using which of the below?
    • A. 

      Electronic procurement

    • B. 

      Electronic procurement systems

    • C. 

      Radio frequency identification microchip

    • D. 

      Chip and pin technology

  • 2. 
    Which application below enables the purchasing company to buy goods and services that have the lowest price or combination of lowest price and other conditions through the internet.
    • A. 

      E-informing

    • B. 

      E-tendering

    • C. 

      E-sourcing

    • D. 

      E-reverse auction

  • 3. 
    A study in 2010 reviewed business benefits of adopting e-procurement it revealed that there were five key drivers. Which one  below is NOT one of the five.
    • A. 

      Cost - improved through buyer leverage

    • B. 

      Supplier management - reduced supplier numbers

    • C. 

      Process - reduced cycle time

    • D. 

      Control - lower levels of compliance and need for budgetary control

  • 4. 
    Which one of the Riggins and Mitra evaluation principles below would provide the benefit of vendor-managed inventory?
    • A. 

      Outbound

    • B. 

      Inbound

    • C. 

      Development

    • D. 

      Production

    • E. 

      Planning

  • 5. 
    The terms purchasing and procurement don't have the same meaning. Therefore, which of the following statements do you think makes the most sense?
    • A. 

      Procurement is broadly equivalent to purchasing

    • B. 

      Procurement has a broader meaning than purchasing

    • C. 

      Purchasing has a broader meaning than procurement

    • D. 

      None of the above

  • 6. 
    The electronic management of all procurement activities including purchase request, authorization, ordering, delivery and payment between a purchaser and supplier is known as:
    • A. 

      E-procurement process

    • B. 

      E-procurement system

    • C. 

      E-procurement

    • D. 

      All of the above

  • 7. 
    If you improve purchasing processes some benefits described by the Chartered Institute of Purchasing and Supply include
    • A. 

      Multimedia

    • B. 

      Content management

    • C. 

      Evaluation of end-to-end trading cycles

    • D. 

      All of the above

    • E. 

      None of the above

  • 8. 
    Generally, what is the typical sequence of the procurement process?
    • A. 

      Originator to approver to buyer to supplier

    • B. 

      Originator to buyer to approver to supplier

    • C. 

      Supplier to originator to approver to buyer

    • D. 

      Approver to originator to buyer to supplier

    • E. 

      None of the above

  • 9. 
    E-procurement tries to increase savings by sourcing items:
    • A. 

      From the right source

    • B. 

      Of the right quality

    • C. 

      Of the right quantity

    • D. 

      At the right price

  • 10. 
    When you make a process faster or reduce the number of resources needed to perform that process.
    • A. 

      Efficiency

    • B. 

      Accurate

    • C. 

      Moduler

    • D. 

      Dramatic

  • 11. 
    AB testing is used for which of the below?
    • A. 

      Optimize a landing page design

    • B. 

      Modify a menu name

    • C. 

      Improve data capture

    • D. 

      Improve the effectiveness of a promotional graphic in a site container

    • E. 

      None of the above

  • 12. 
    A site's conversion rate can be used to do which of the following.
    • A. 

      Increase conversion rate

    • B. 

      Modify a menu name or optimize a landing page design

    • C. 

      Improve data capture

    • D. 

      Improve the effectiveness of a promotional graphic in a site container

    • E. 

      None of the above

  • 13. 
    What part of the content management life cycle involves flagging changes in a workflow system which are then checked.
    • A. 

      Publish

    • B. 

      Review

    • C. 

      Correct

    • D. 

      Write

    • E. 

      None of the above

  • 14. 
    Total number of cookies served belongs to which category of web metrics.
    • A. 

      Unique vistors

    • B. 

      Site visitors

    • C. 

      Page views

    • D. 

      None of the above

  • 15. 
    For an e-commerce site, the publishing of a new page or updating of an existing page is known as which of the below?
    • A. 

      Performance

    • B. 

      Site structure

    • C. 

      Process

    • D. 

      Platform testing

    • E. 

      None of the above

  • 16. 
    A brochure-ware site is typically written in which of the below? 
    • A. 

      Java

    • B. 

      Dynamic content

    • C. 

      Active server pages

    • D. 

      Static content

    • E. 

      None of the above

  • 17. 
    Which keywords below instruct a web browser on which format/style to display?
    • A. 

      HTML Tags

    • B. 

      HTML Content

    • C. 

      Meta Tags

    • D. 

      HTML Parameters

    • E. 

      All of the above

  • 18. 
    A _____________ environment is used by end users before a system becomes operational.
    • A. 

      Developemnt

    • B. 

      Test

    • C. 

      Parellel

    • D. 

      Production

    • E. 

      All of the above

  • 19. 
    The maintenance phase of an e-commerce sites involves?
    • A. 

      Researching the end users experience

    • B. 

      Patch releases to correct minor problems

    • C. 

      Significant releases to correct major problems or introduce enhancements

    • D. 

      Monitoring the site for errors

    • E. 

      All of the above

  • 20. 
    In addition to having an e-business strategy, an e-marketing strategy also needs to be developed and there are three main operational processes involved. Which one is FALSE?
    • A. 

      Customer conversion

    • B. 

      Customer acquisition

    • C. 

      Customer retention and growth

    • D. 

      Customer focus group development

  • 21. 
    There needs to be an aligning of business and e-marketing strategies. Which of the following would be feasible strategic objectives?
    • A. 

      Channel partnership with distributors using extranets

    • B. 

      Cost reduction and value chain efficiencies

    • C. 

      Revenue generation

    • D. 

      Communications and branding

    • E. 

      They are all applicable

  • 22. 
    It is often useful at the outset to have a clear definition to refer to so which of the following is best suited to defining e-marketing?
    • A. 

      Coordinating of the organisational activities that impact on the customer to deliver customer requirements

    • B. 

      Achieving marketing objectives through the use of electronic communications technology

    • C. 

      The management process responsible for identifying, anticipating and satisfying customer requirements profitably

    • D. 

      The management of the range of organisational activities that impact on the customer as part of marketing

  • 23. 
    What is required in addition to a broad e-business strategy to detail how the sell-side specific objectives of the e-business strategy will be delivered through marketing activities such as research and communications?
    • A. 

      E-marketing plan

    • B. 

      Situation analysis

    • C. 

      The marketing concept

    • D. 

      Marketing orientation

  • 24. 
    An e-marketing plan is needed in addition to a broad e-business strategy.  The generic frameworks exist which summarizes the different stages that would be involved in a marketing strategy from development to implementation. Smith's (1999) framework has six elements but which one does not comply with this model?
    • A. 

      Objectives - where we want to be

    • B. 

      Tactics - how exactly do we get there

    • C. 

      Action- what is our plan

    • D. 

      Situation - where we are now

    • E. 

      Strengths - what are our strengths compared to competitors

    • F. 

      Control - did we get there

  • 25. 
    Achieving marketing objectives through the use of electronic communications technology is a general definition of:
    • A. 

      E-marketing plan

    • B. 

      E-marketing

    • C. 

      Marketing orientation

    • D. 

      The marketing concept

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