Mediaportal Knowledge Test 2016

30 Questions | Total Attempts: 110

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Mediaportal Knowledge Test 2016

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Questions and Answers
  • 1. 
    Can I embed images into my media release?
    • A. 

      Yes

    • B. 

      No

  • 2. 
    What are the benefits of using Isentia Professional Lists? 
    • A. 

      Professional Lists are updated daily by the Media Directory Research Team. The media contact information is guaranteed to be up to date.

    • B. 

      Using Professional Lists takes the stress out of sending a media release because they are pre-prepared and ready to go – you don’t need to waste time choosing who to send a release to.

    • C. 

      Professional Lists can help you target the right media contacts for your message – either by geography or topic.

    • D. 

      All of the above

  • 3. 
    Private Contacts are automatically visible to all other Mediaportal users in your organisation.
    • A. 

      True

    • B. 

      False

  • 4. 
    You have just sent a media release using Connect to 200 media contacts. How do you check if there were any opt-outs, bouncebacks or out of office messages for those contacts?
    • A. 

      It's not possible. You will need to call the journalists to check this information.

    • B. 

      Click on the release tile in Your Releases and then check the Distribution Report. You can also include this information in your Release Report.

    • C. 

      To access this information you need to add a monitoring folder to your sent release.

    • D. 

      You can request this information from the Media Directory Research Team.

  • 5. 
    What is the largest file size you can attach to a media release?
    • A. 

      You can't add attachments to media releases.

    • B. 

      2MB

    • C. 

      3MB

    • D. 

      There is no file size limit for attachments.

  • 6. 
    In Connect, a [blank] is a group of journalists that match your search criteria. Mediaportal will automatically update this for you.
  • 7. 
    Your client has just signed up for Connect. She tells you that she only wants three staff members to have access to send media releases. Is this possible? 
    • A. 

      No. If your client purchases Connect all Mediaportal users for that organisation will be able to send media releases.

    • B. 

      Yes. The Connect permission is turned on per individual Pro login in MP User.

  • 8. 
    How do you track media coverage generated by your media release?
    • A. 

      By clicking ‘add a new monitoring folder’ after you have sent your release

    • B. 

      Click on the release tile in Your Releases, and then click ‘add a new monitoring folder’

    • C. 

      Either of the above

  • 9. 
    You notice that a well-known journalist in the Media Directory has an incorrect Twitter handle on their profile page. What do you do?
    • A. 

      Nothing. The Isentia Media Directory Research team will get to it soon.

    • B. 

      Call the journalist and ask her to update her Twitter handle.

    • C. 

      Email the Isentia Media Directory Research team and ask them to update the information.

    • D. 

      Email Service Desk.

  • 10. 
    Which button do you click on to add a hyperlink to your media release?
    • A. 

      Option 1

    • B. 

      Option 2

    • C. 

      Option 3

  • 11. 
    Your client calls and he asks if there is a quick and easy way to share one magazine item with his boss via email, using Mediaportal. You tell him:
    • A. 

      Add the magazine item to Report Builder, and then build an email report. Your client can then forward this email report to his boss

    • B. 

      Tick the magazine item and then export to Excel. Your client can then attach this Excel export to an email to send to his boss.

    • C. 

      The quickest way to share one item is to click the ‘Share’ button – your client can then enter his boss’s email address and send the item to him via Mediaportal.

    • D. 

      Save the Compiled Articles file for that day on the Your Coverage landing page. Your client can then attach this via email.

  • 12. 
    How can a client change the client logo that appears in Mediaportal? 
    • A. 

      Admin Users can do this - hover over the logo and click to upload a new logo

    • B. 

      It isn’t possible for clients to change the client logo that appears in Mediaportal – they will need to call their Account Management team and ask this to be changed.

  • 13. 
    Do you spell it...
    • A. 

      Mediaportal

    • B. 

      Media Portal

    • C. 

      MediaPortal

    • D. 

      All of the above spellings are fine

  • 14. 
    Select all of the formats below that are currently available for reports using Mediaportal Report Builder.
    • A. 

      PDF

    • B. 

      Email

    • C. 

      Powerpoint

    • D. 

      Microsoft Word

    • E. 

      Excel

    • F. 

      Plain text

    • G. 

      USB

  • 15. 
    How do you hide or show the All Coverage Chart and panel?
    • A. 

      Via Mediaportal Settings

    • B. 

      This is a permission that the Account Management Team needs to change in MP User

    • C. 

      Navigate to Coverage Options under the Monitor tab. You can choose whether to show or hide the All Coverage Panel under Display

  • 16. 
    You’re at a client meeting with DiGi and your contact mentions that at the end of each month she compiles a report on her CEO, Albern Murty. What advice do you give her to make this task easier using Mediaportal?
    • A. 

      Suggest that she sets up a personal folder automatically capturing all mentions of ‘Albern Murty’ – at the end of the month this content will be ready to add to Report Builder.

    • B. 

      Suggest that she manually adds all mentions of ‘Albern Murty’ to a personal folder – at the end of the month all the content she has manually added will be ready to add to Report Builder.

    • C. 

      Suggest that she saves all her Mediaportal Alerts so she can easily locate these items at the end of the month.

    • D. 

      Suggest that she exports all mentions of ‘Albern Murty’ to Excel so she can easily locate the Item IDs at the end of the month.

  • 17. 
    Why would a client click on this hyperlinked Item ID?
    • A. 

      A client would click the Item ID add this item to Report Builder.

    • B. 

      A client would click the Item ID to automatically delete the item from Mediaportal.

    • C. 

      A client would click the Item ID notify their Account Management team of an issue with an item, and request the item be removed from Mediaportal if necessary.

    • D. 

      A client would click the Item ID to view translated data.

    • E. 

      A client would click the Item ID to do all of the above.

  • 18. 
    You are having a coffee with a client and they ask if they can group and sort the items in their Mediaportal Alert by Folder. You tell them:
    • A. 

      Not yet, but this will be available in a few months when we launch a new Mediaportal redesign.

    • B. 

      No. This will never be introduced to Mediaportal Alerts.

  • 19. 
    Clients can login to MP User to update their own Mediaportal login details.
    • A. 

      True

    • B. 

      False

  • 20. 
    Your client emails to check that he can use Search Coverage in Mediaportal using Thai characters. You explain that:
    • A. 

      Mediaportal can display media items in languages other than English but it is only possible to search in English.

    • B. 

      It is possible to search Mediaportal using Thai characters, as well as Chinese, English, Filipino, Hindi, Indonesian, Japanese, Malay, Tamil and Vietnamese

    • C. 

      The ability to search in languages other than English will only be available a future release of Mediaportal.

  • 21. 
    How do I change the currency for Ad Value?
    • A. 

      This is an option in Mediaportal Settings

    • B. 

      This is a permission that the Account Management Team needs to change in MP User

    • C. 

      This can be changed via Coverage Options under the Monitor tab

  • 22. 
    How many charts can you include on your Analytics dashboard?
    • A. 

      5

    • B. 

      10

    • C. 

      15

    • D. 

      20

  • 23. 
    How do I create a Dashboard Report?
    • A. 

      Click on the Analytics dropdown menu and then select ‘Dashboard Report’

    • B. 

      Click on the Analytics dropdown menu and navigate to ‘Your Reports’, and then select Dashboard Report

    • C. 

      Click on the Options button next to Your Dashboard, and then select Dashboard Report

    • D. 

      Dashboard Reports will be available in the SuperReports Mediaportal release.

  • 24. 
    Analytics charts automatically include information about sentiment and tone.
    • A. 

      True

    • B. 

      False

  • 25. 
    How do you rename an Analytics chart?
    • A. 

      By clicking on the title of the chart, then typing to rename

    • B. 

      It is not possible to rename Analytics charts

    • C. 

      You can only rename charts in a Dashboard report.

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