Answer all questions within a given time.
Choose the correct answer.
Customers Rarely Matter
Can’t Remember Much
Communicating Random Meaning
Customers Rudimentarily Managed
Customer Relationship Management
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True
False
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Earplugs and punching bags
Valium or other mind-numbing drugs
Recognition and appreciation on your part
Anger management seminars
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Had unhappy childhoods
Are genetically predisposed to be sourpusses
Have trouble in their primary relationships
Are doing you a service in identifying what isn’t working in your business or organization
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True
False
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True
False
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True
False
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True
False
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Something for nothing
To be heard and have their experience validated
To vent for the sport of it
To be made majority shareholders in the company
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The midpoint in duration of a telephone call
A revenue sink hole
A place where middle-of-the-road calls coexist with liberal and arch-conservative calls
A location where complaints and problems are converted into successful saves for your customers and your company
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Yell back at them
Not respond and hang up
Sound anxious
Keep a calm, lower tone to calm the customer down
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Not important – Customers only know what they experience and can not compare the service they get with that offered to others.
Very important – Customers expect a consistent level of service when dealing with a company.
Important only for large companies, not for small ones
Important only for small firms since they rely on customer referrals
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True
False
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True
False
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Show an employee who is the boss
Feel good about themselves
Assist that employee in understanding a better or more effective way to do something
Ensure the employee knows exactly who the persons are in their chain-of-command
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Wait until they ask me for help.
Go right over and begin helping.
Continue with what I was working on.
Wait until my supervisor asks me to help.
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True
False
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True
False
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True
False
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A managed care medical program for customers
A philosophy wherein the customer is wrapped in service even before a problem arises
A nifty alliterative phrase that looks good in company brochures
A new program where customers care for themselves
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Complain to the supervisor
Offer a reasonable alternative solution to your customer or supervisor
Ignore the customer's odd requests
Listen attentively and then pass it on to the boss
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To save the company money
To get them off the phone quickly
To get referrals to other customers
To make them happy
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True
False
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(a) To not take it personally
(b) To use positive self-talk
Both (a) and (b) above
None of these
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A new form of yogurt where the lid removes itself for you
Behavior being analyzed in a Petrie dish for contagions
An environment where customer service permeates the thinking of the entire company
A mythical civilization in which everyone smiles and welcomes you when they meet
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Lower my voice to an ominous whisper.
Maintain a normal voice level.
Raise my voice slightly.
Raise my voice level markedly.
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Premium pricing
Experienced management
Friendly customer service
Growing financial performance
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The firm can later tell the customer he/she was actually the wrong one, after he/she has calmed down.
The firm should always take the blame and learn from it.
The focus should be on finding out what would satisfy the customer and solving the problem, not determining blame.
They can later put the blame on a third party.
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Discretion
Rudeness
Effectiveness
Authenticity
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Survey the customers to get their feedback and to find out their needs and expectations of the firm.
Copy what the competition is doing.
Ask the employees what strategies they want to be implemented.
Look for the standard customer service strategy employed in the country of operation.
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Tell the customer they will get whatever they want.
Verify the information the customer has provided and any additional facts if required.
Tell the customer you’ll see what you can do but not to expect much.
Look for errors in the customer’s story.
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Age group
Country/Region
The industry they work in
All of the above
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I brush them off - I just wouldn't have the patience to carry on.
I become very impatient and it's probably obvious.
I become impatient and it may show.
I may become impatient but I try not to let on.
I adjust my speech to their level.
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Offer to refund more than the product value.
Let customers know what the standard procedure for handling irate customers is up front.
Follow up with customers after the fact to make sure they are happy with the resolution.
Give the customers time to cool off by asking them to call back later.
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Saving the company money
Immediate customer gratification and personalized interactions with each customer
Reducing the call times of customer complaints
Increased visibility into the financial situation of the company
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I'd work with him for as long as it takes.
10 minutes or so; I'd go through it once as quickly as possible and then hang up.
About half an hour; I'd make sure he understands at least the basics.
None at all; I'd get frustrated the first time he says "I don't understand."
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True
False
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They would automatically drop the lowest 10% of customers.
They can ask the higher sales clients to act as representatives of the company.
It offers the company potential for directing their marketing campaigns effectively on the basis of their buying habits.
They can find out who owes the company money.
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True
False
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True
False
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Say hello
Smile
Ask if you can be of assistance
Refer them to the manager
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Return on investment to shareholders
Customer service
Developing the needs of customer
Growth opportunities for employees
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(a) Be honest and admit there is a problem
(b) Work together to come up with solutions
(c) Avoid the co-worker and talk to everyone else at work about the problem with the co-worker
Both (a) and (b)
Both (b) and (c)
Both (a) and (c)
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Eye contact is natural
Eye contact is not important
Eye contact reassures customers that your attention is focused on them
Eye contact is common courtesy and it shows your willingness to serve
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I let him/her finish the story without interrupting, but can't help glancing at my watch.
I ask him/her to get to the point of the story.
I let him/her finish the story, without interrupting.
I interrupt by asking, "Does this story have a point?"
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Tell him/her to be quiet and listen.
Tell him/her to call back when he/she has calmed down.
Ask the customer what can be done to solve the problem.
Let the customer give vent to his/her feelings and do not try to interrupt him/her.
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Are the people who buy your company's products or services; are the people who work within your company.
Are the people who work within your company; are the department heads of each section.
Are the people who work within your company; are the customers
Are the people who buy your company's products or services; are the customers
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Get specific information from the customer
Draw the customer into a conversation
Begin with words like "what", "how" and "why"
Are used whey you need a lengthy explanation from a customer
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