Mkt1003 E-learning Week: Mini Quiz (B8)

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1. When producers bypass intermediaries and go directly to final buyers, or radically new types of channel intermediaries emerge to displace traditional ones, this is referred to as ___________.
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2. Which group of consumer products and services below would use exclusive distribution?
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3. The major reason that producers benefit from using intermediaries is because they_______ 
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4. Franchising is a type of: 
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5. Distribution channel decisions often involve ______ 
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6. When SellEverythingUnderTheSun  Co. sells through catalogs to its consumer segment, via dealers to one business segment, and via its sales force for another business segment; we say that it adopts a _________________.
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7. Which of the following distributors usually sell direct to consumers?
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8. Schwan's Sales  Enterprises of Marshall, Minnesota, markets  a full line of frozen  foods  in 49 states and  parts  of  Canada   using  door-to-door salespeople  who  sell  from  refrigerated  trucks.   This particular method of distribution is called:
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9. Two of the concerns that a producer of goods would face with a greater number of channel levels are _________ and greater channel complexity.
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10. When  marketers   set   their   channel   objectives,   they   need to   take   into  account ______.
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11. Merchant  wholesalers  are  independently  owned  firms  that                the  merchandise they handle.
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When producers bypass intermediaries and go directly to final buyers,...
Which group of consumer products and services below would use...
The major reason that producers benefit from using intermediaries is...
Franchising is a type of: 
Distribution channel decisions often involve ______ 
When SellEverythingUnderTheSun  Co. sells through catalogs to its...
Which of the following distributors usually sell direct to consumers?
Schwan's Sales  Enterprises of Marshall, Minnesota, markets...
Two of the concerns that a producer of goods would face with a greater...
When  marketers   set   their ...
Merchant  wholesalers  are  independently  owned...
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