Marketing Writing Bootcamp: Class 4 Quiz

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| Attempts: 45 | Questions: 10
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1. You can't "force" readers into coming to your blog each time to read your content.

Explanation

Give them options to access your content in the ways they prefer. If your content is inspirational enough, they’ll come to your blog on their own to comment.

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About This Quiz
Marketing Writing Bootcamp: Class 4 Quiz - Quiz


Building Blogs for B2B--Discovering Content and Doing Business with Humans with Erika Napoletano
Try this quick quiz for fun! See what you've learned. When you're finished, we will email... see moreyou a brief score summary. But your answers will NOT be stored for future access through our website, so please be sure to print the report at the end, it you would like to hold onto it. see less

2. Which of the following is the best inspiration for blogging:

Explanation

Reading other people’s takes on a topic can help you define your own.

Submit
3. Commenting on other blogs is a good tactic for building an audience for your blog.

Explanation

People really do read comments and click-though on user profiles.

Submit
4. If you aren't regularly reading blogs, you shouldn't write a blog.

Explanation

Blogging is an ecosystem in which you’re expected to give as much as you take. Don’t expect others to take the time to read your content if you’re not taking the time to read theirs.

Submit
5. What's the one thing Erika says you should do every day on your blog:

Explanation

Find some way to show your appreciation each day.

Submit
6. It's okay to ask colleagues to post comments on a new blog.

Explanation

Sure, why not! We all need a little help getting things going in the beginning.

Submit
7. It's better for companies with insufficient resources and/or those operating in highly regulated industries to disable reader comments on their blogs.

Explanation

Blogging is not a broadcast-only outlet. Always enable reader comments, or consider publishing in a different format.

Submit
8. According to Erika, what does the best writing provoke?

Explanation

Take a stand on something that gets people thinking and involved.

Submit
9. It's your blog – write what you want to write.

Explanation

For your blog to be successful, it has to always be about your readers and what they want to read.

Submit
10. The key difference between a personal blog and a company blog is:

Explanation

The main difference is whom you’re trying to reach and what their expectations are for your blog content.

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You can't "force" readers into coming to your blog each time...
Which of the following is the best inspiration for blogging:
Commenting on other blogs is a good tactic for building an audience...
If you aren't regularly reading blogs, you shouldn't write a blog.
What's the one thing Erika says you should do every day on your blog:
It's okay to ask colleagues to post comments on a new blog.
It's better for companies with insufficient resources and/or those...
According to Erika, what does the best writing provoke?
It's your blog – write what you want to write.
The key difference between a personal blog and a company blog is:
Alert!

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