What Do You Know About E-commerce Marketing? Trivia Questions Quiz

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What Do You Know About E-commerce Marketing? Trivia Questions Quiz - Quiz

What Do You Know About E-commerce Marketing? In the world today, there are a lot of businesses that operate online thanks to the widespread use of the internet that enables businesses to tap into foreign markets. Do you think you know just enough to pass this quiz, how about you give it a shot and see if you are up to date with marketing when it comes to e-commerce?


Questions and Answers
  • 1. 

    Marketing is a social and managerial process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    The statement accurately describes the concept of marketing. It explains that marketing involves a social and managerial process where individuals and groups fulfill their needs and desires by creating and exchanging products and value with others. This definition aligns with the fundamental principles of marketing, making the answer "True" the correct choice.

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  • 2. 

    The Marketing Process

    • A.

      Understand the marketplace and customer needs and wants.

    • B.

      Attract new customers by promising greater value.

    Correct Answer
    A. Understand the marketplace and customer needs and wants.
    Explanation
    The correct answer is "Understand the marketplace and customer needs and wants." This answer aligns with the first step of the marketing process, which involves gaining a deep understanding of the marketplace and identifying the needs and wants of customers. By understanding the marketplace, businesses can effectively position their products or services and create marketing strategies that meet customer demands. This step is crucial for attracting new customers by promising greater value, as it allows businesses to tailor their offerings to meet customer expectations.

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  • 3. 

    The goals of Marketing are to keep and grow current customers by delivering satisfaction and Attract new customers by promising greater value.

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    The statement is true because the goals of marketing are indeed to retain and expand the existing customer base by providing satisfaction and to attract new customers by offering greater value. This is achieved through various marketing strategies such as product development, pricing, promotion, and distribution. By delivering satisfaction to current customers, businesses can foster loyalty and repeat purchases, while promising greater value can attract new customers and expand the customer base.

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