(Old/ Archive) Marketing & Sales Quiz Lcbo 101 Quiz
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You must receive a grade of 90% or higher in order to qualify for the MOUSE Marketing Inc. LCBO Program. Best of luck!
- 1.
- A.
There is no specified target
- B.
30+
- C.
20-30
- D.
10-20
- 2.
- A.
There is no specified uniform
- B.
Business professional
- C.
All black, business professional
- D.
Business casual
- 3.You are expected to arrive [##] minutes before your scheduled start time.
- 4.You can find your "Set-Up" document with instructions on how to create an engaging product display in your Event Kit.
- A.
True
- B.
False
- 5.
- A.
End your shift early
- B.
Contact MOUSE Marketing or your scheduling personnel as soon as possible for an approved alternate brand
- C.
Choose an alternative brand yourself
- D.
Ask the LCBO staff for guidance
- 6.Your script has been carefully designed to ensure that your customers receive the most important product information AND our most effective sales techniques are built right into it! Below are the most important components of your script. Please select ALL answers that apply.
- A.
Talk about the weather
- B.
Say the product name
- C.
Share the flavour profile
- D.
Share your personal opinion of the product
- E.
Share the price-point
- F.
Close the sale by asking: "Would you like to take a bottle home?" and physically offer them a bottle
- G.
Recommend an alternative product
- 7.
- A.
Move on to the next customer
- B.
Share the flavour profile
- C.
Share food pairing recommendations
- D.
Wait quietly for them to finish
- E.
Share the brand story
- 8.
- A.
Agree with them
- B.
Make an alternative suggestion
- C.
Ask strategic questions to help you turn a "no" into a "yes". For example: Ask "What kind of flavours do you like?" in order to make a food pairing recommendation that will bring out their preferred flavours.
- 9.To close the sale and increase the likelihood that they will purchase a bottle, you should ask: "Would you like to take a bottle home?" and physically offer them a bottle.
- A.
True
- B.
False
- 10.You must submit your Feedback Report within [##] hours of your Tasting Event.
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