"By the time you finish reading this letter, you will know how...
Well written memos and e-mail messages can enhance the writer's...
Although companies send routine letters to suppliers, government...
A successful persuasive message will typically take more space than a...
E-mail messages and memos should use bullets, lists, headings, and...
If you attach a file to an e-mail message, tell your reader about it...
Writing letters of appreciation to customers who complain can be a...
The opening of a sales letter is one of its most critical elements
The opening of a sales letter is one of its most critical elements.
The most important goal of the closing of a sales letter is...
Although you may exchange very short instant messages, most of your...
The most important goal of the closing of a sales letter is...
When y ou must refuse a request, it is sometimes possible to offer an...
When explaining compliance in the body of an adjustment letter, you...
Headings in a memo or e-mail message are useful for grouping together...
In a simple claim request, telling the reader immediately what action...
Effective e-mail messages and memos generally discuss only one...
A personally written message will have much more impact on your...
The key to ethical commmunication lies in the motives of the...
One tip for successful online sales messages is to provide a means for...
Which of the following situations is most appropriate for sending an...
Typing your name at the bottom of an e-mail message is...
For which of the following situations should a letter be sent instead...
Most e-mails and memos should be written indirectly to show respect...
Which of the following is the best opening for a note expressing...
Tha ability to persuade is a trait important only for those who want...
Kevin wants to make sure that he is demonstrating good netiquette when...
When abusive language that harms a person's reputation is spoken,...
Claims made by telephone or e-mail are just as effective as claims...
You are setting up a system for your tech support employees to...
In business messages, try to avoid careless language because careless...
Although e-mail is increibly seccessful for both internal and external...
Using the indirect pattern to prepare the reader in a bad-news message
Which of the following are considered routine business letters?
In order to be actionable (likely to result in a lawsuit), abusive...
Dashes(--) are usually used to introduce lists.
Because e-mail is the preferred communication channel in most...
When writing a letter of congratulations, you should try to add...
Which of the following would be the most effective closing statement...
When requesting a favor or action, you should discuss only the direct...
Letters that convery good wishes, warm feelings, and sincere thoughts...
What is the best advice for writing goodwill messages?
WHat steps should a writer take to prepare to write a memo or...
Your e-mail messages and memos should have high skim value, which...
A buffer is a statement that implies the bad news so that the reader...
To compose effective sales letters, you should
The "Bcc" line is used in an e-mail message when you want to...
Shannon is writing a direct reply letter to a potential client. In the...
The most effective way to begin a customer claim response letter is to...
Since e-mail messages are more casual than other business messages,...
You have five questions you want to ask your reader in a routine...
Which of the following statements about the begining of an e-mail...
Persuasive requests are generally more effective when they are direct.
Which of the following is the most appropriate closing for an e-mail...
Brianna's company has decided to let employees use instant...
Which of the following is the best advice to follow when explaining...
When writing a direct reply letter to a customer, refer only to the...
In revealing bad news, you can make statements to soften the blow, but...
Jessica is following the three-part plan to write a direct claim...
To be safe in writing a direct reply letter on company stationary, you...
When responding to a memo that requests information, what is the best...
Effective persuastive calim letters
WHich of teh following illustrates a testimonial?
Letters that deny customer claims should clearly state when the...
A good way to open general letters of recommenation is "To whom...
When you are writing a persuasive claim letter about a problem and...
An attractive, ready-made greeting card will have much more impact on...
Which of the following techniques would be most effective in buffering...
"End Dating" is
Maya has decided to apologize briefly in the buffer of her...
Most memos and e-mail messages end with
Aaron is writing a persuasive request to his supervisor. What should...
Which of the following is not a goal when writing adjustment letters
Which of the following is the most effective closing for a sales...
The body of a persuasive request should reduce resistance which means
During the ...
What is the best advice for formatting hard-copy memos?
When the company is at fault, most business professionals strive to...
Which of the following is the most effective opening entence for an...
Which of the following is the best advice to follow ehn explaining the...
Any explanation of why information is being requested should be placed...
The best way to begin a persuasive request is to
One of the best ways to open a direct request that is likely to be...
You've decided to insert a vertical list into a document. You...