Understanding Advertising: Concepts and Strategies Quiz

1. What is advertisement?

It is a promotional tool to promote ideas , goods and services.

It is a type of communication between friends

It is a government policy to regulate businesses

It is a form of entertainment

Advertisements are specifically created messages to promote ideas, goods, or services to a target audience.

Explanation

Advertisements are specifically created messages to promote ideas, goods, or services to a target audience.

2. What is a slogan?

It is a type of sandwich made with a patty of ground meat.

It is the word or phrase to create awarness among people

It is a type of weather phenomenon involving heavy rain and strong winds.

It is a traditional dance form originating from a specific culture.

A slogan is a catchy phrase or motto often used in advertising and marketing to help people remember a product or cause.

Explanation

A slogan is a catchy phrase or motto often used in advertising and marketing to help people remember a product or cause.

3. What is commercial advertisement?

It is the advertisement that aims to educate the audience about a particular topic without any commercial intent.

It is the advertisement that promotes social causes and awareness without any financial gain.

Commercial advertisement is specifically designed to promote products or services for profit, distinguishing it from other types of advertisements that may have different goals.

Explanation

Commercial advertisement is specifically designed to promote products or services for profit, distinguishing it from other types of advertisements that may have different goals.

4. What is a public service advertisement?

It is a type of advertisement used by private companies for profit.

It is an advertisement focused on political campaigns and candidates.

It is a service which provide benefit to the people. It include public health , conservation ,pollution etc

It is a paid advertisement promoting a specific product or service.

A public service advertisement is different from paid advertisements promoting products or services, political campaigns, or for-profit private companies. It is focused on providing benefits to the public in areas such as health, conservation, and pollution prevention.

Explanation

A public service advertisement is different from paid advertisements promoting products or services, political campaigns, or for-profit private companies. It is focused on providing benefits to the public in areas such as health, conservation, and pollution prevention.

5. Where can advertisements typically be found?

Advertisements are limited to physical brochures and flyers.

Advertisement usually put in mass media, such as printed and electronic mass media (magazine, newspaper, internet, television and radio.)

Advertisements are exclusive to word-of-mouth marketing.

Advertisements can only be found on social media platforms.

Advertisements can be found in various forms of mass media including printed materials like magazines and newspapers, as well as electronic platforms such as the internet, television, and radio. While social media can also be a platform for advertisements, they are not limited to just social media. Word-of-mouth marketing and physical materials like brochures are not the primary sources for advertisements.

Explanation

Advertisements can be found in various forms of mass media including printed materials like magazines and newspapers, as well as electronic platforms such as the internet, television, and radio. While social media can also be a platform for advertisements, they are not limited to just social media. Word-of-mouth marketing and physical materials like brochures are not the primary sources for advertisements.