Chapter 7 Kennedy 2nd

1.

Which of these was NOT part of the Reagan White House’s strategies for news management?
- A.
  
  Allow the press unlimited access to the president
- B.
  
  Plan ahead
- C.
  
  Stay on the offensive
- D.
  
  Repeat the same message many times
- E.
  
  Speak in one voice
Correct Answer
A. Allow the press unlimited access to the president

Explanation
The Reagan White House's strategies for news management did not include allowing the press unlimited access to the president. This means that they did not believe in giving the press unrestricted and unfiltered access to the president, instead opting for a more controlled and strategic approach to managing the news. They believed in planning ahead, staying on the offensive, repeating the same message many times, and speaking in one voice to effectively shape and control the narrative.

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2.

Which president held one thousand press conferences, far more than any other?
- A.
  
  John F. Kennedy b. c. d. e.
- B.
  
  Richard Nixon
- C.
  
  Ronald Reagan
- D.
  
  Franklin Roosevelt
- E.
  
  Bill Clinton
Correct Answer
D. Franklin Roosevelt

Explanation
Franklin Roosevelt held one thousand press conferences, which is far more than any other president. This demonstrates his commitment to transparency and his willingness to engage with the media. Roosevelt's frequent press conferences allowed him to communicate directly with the American people and address important issues of the time. This level of accessibility and communication with the press was unprecedented and contributed to his successful presidency.

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3.

One president who was particularly successful in playing to the media was
- A.
  
  George H. W. Bush
- B.
  
  Ronald Reagan
- C.
  
  Richard Nixon
- D.
  
  Jimmy Carter
- E.
  
  Thomas Jefferson
Correct Answer
B. Ronald Reagan

Explanation
Ronald Reagan was particularly successful in playing to the media because he was a former actor and had experience in public speaking. He had a charismatic and engaging personality that resonated with the American people and the media. Reagan was skilled at delivering speeches and communicating his message effectively, which allowed him to connect with the public and shape public opinion. He understood the power of the media and used it to his advantage, effectively utilizing television as a platform to convey his policies and ideas. His media-savvy approach helped him to maintain a positive public image and effectively communicate his agenda.

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4.

The cozy relationship between politicians and the press in the twentieth century lasted until
- A.
  
  The Iranian Hostage Crisis
- B.
  
  World War II
- C.
  
  The commercialization of television
- D.
  
  The beginning of Franklin Roosevelt's presidency
- E.
  
  The Vietnam War and Watergate
Correct Answer
E. The Vietnam War and Watergate

Explanation
The cozy relationship between politicians and the press in the twentieth century lasted until the Vietnam War and Watergate. During this period, politicians were able to maintain close ties with the press, controlling the narrative and avoiding negative coverage. However, the Vietnam War and Watergate scandal brought about a shift in public opinion and trust in the government. The press played a crucial role in exposing the truth and holding politicians accountable, leading to a breakdown in the cozy relationship between politicians and the press.

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5.

The use of detective-like reporting methods to unearth scandals is known as
- A.
  
  Yellow journalism
- B.
  
  Trial balloons
- C.
  
  Scientific journalism
- D.
  
  Investigative journalism
- E.
  
  Print journalism
Correct Answer
D. Investigative journalism

Explanation
Investigative journalism refers to the use of detective-like reporting methods to uncover scandals and expose wrongdoing. This type of journalism involves in-depth research, analysis, and verification of facts to bring hidden information to light. It often involves extensive interviews, document analysis, and undercover work to reveal the truth behind a story. Unlike yellow journalism, which focuses on sensationalism and exaggeration, investigative journalism aims to provide accurate and objective reporting. Trial balloons, scientific journalism, and print journalism do not specifically involve the use of detective-like methods to uncover scandals, making them incorrect options.

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6.

The nation's most influential newspaper and its unofficial "newspaper of record" is
- A.
  
  USA Today
- B.
  
  The New York Times
- C.
  
  The Wall Street Journal
- D.
  
  Congressional Quarterly
- E.
  
  The Washington Post
Correct Answer
B. The New York Times

Explanation
The New York Times is considered the nation's most influential newspaper and its unofficial "newspaper of record" due to its extensive coverage of national and international news, in-depth investigative reporting, and its reputation for journalistic integrity and credibility. The newspaper has a long history and is widely recognized as a trusted source of news and information. Its coverage spans a wide range of topics including politics, business, culture, and more, making it a go-to source for many readers.

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7.

In a famous, televised speech in 1952 to save his vice presidential candidacy, ________ denied having received illegal gifts and payments, and declared that the family dog, Checkers, though a gift, would not be returned.
- A.
  
  John Sparkman
- B.
  
  Richard Nixon
- C.
  
  Lyndon Johnson
- D.
  
  Spiro Agnew
- E.
  
  Dwight Eisenhower
Correct Answer
B. Richard Nixon

Explanation
In 1952, Richard Nixon gave a televised speech to defend his vice presidential candidacy. He denied allegations of receiving illegal gifts and payments and also mentioned that the family dog, Checkers, would not be returned. This speech became famous and is often referred to as the "Checkers speech."

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8.

Following the first Nixon-Kennedy presidential debate of 1960, opinion polls showed that
- A.
  
  Those who watched on television thought Nixon had won, while those who listened overthe radio thought Kennedy won.
- B.
  
  Those who watched on television and listened over the radio both thought Kennedy had won.
- C.
  
  Those who listened over radio thought it was a draw, while those who watched television thought Kennedy did better
- D.
  
  Those who watched on television and listened over the radio both thought Nixon had won.
- E.
  
  Those who watched on television thought Kennedy had won, while those who listened over the radio thought Nixon won.
Correct Answer
E. Those who watched on television thought Kennedy had won, while those who listened over the radio thought Nixon won.

Explanation
This answer suggests that there was a difference in perception between those who watched the debate on television and those who listened to it on the radio. The people who watched on television believed that Kennedy had won, while the people who listened on the radio believed that Nixon had won. This difference in perception could be due to the visual cues and body language that were visible on television, which may have influenced the viewers' opinions. On the other hand, the radio listeners relied solely on the candidates' words and tone of voice, leading to a different perception of the debate outcome.

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9.

In 1934, Congress created the ______________ to regulate the use of the airwaves
- A.
  
  Federal Trade Commission
- B.
  
  Equal Opportunity Commission
- C.
  
  Federal Communications Commission
- D.
  
  Department of the Interior
- E.
  
  Department of Media Communications
Correct Answer
C. Federal Communications Commission

Explanation
The correct answer is the Federal Communications Commission. In 1934, Congress created this regulatory body to oversee and control the use of the airwaves. The FCC's main responsibilities include managing radio, television, cable, satellite, and internet communications in the United States. They ensure fair competition, protect consumers, and promote public safety in the realm of telecommunications.

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10.

An intentional news leak for the purpose of assessing the political reaction to that news is called
- A.
  
  A talking head
- B.
  
  A press conference.
- C.
  
  A media event
- D.
  
  A trial balloon
- E.
  
  Investigative journalism
Correct Answer
D. A trial balloon

Explanation
A trial balloon is an intentional news leak that is used to gauge the political reaction to a particular piece of news. It is often done by leaking information to the media without officially confirming or denying it. The purpose of a trial balloon is to test public opinion or assess the potential consequences of a certain action before making a final decision. It allows politicians or organizations to gather feedback and make adjustments accordingly.

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Chapter 7 Kennedy 2nd

Which of these was NOT part of the Reagan White House’s strategies for news management?

Which president held one thousand press conferences, far more than any other?

One president who was particularly successful in playing to the media was

The cozy relationship between politicians and the press in the twentieth century lasted until

The use of detective-like reporting methods to unearth scandals is known as

The nation's most influential newspaper and its unofficial "newspaper of record" is

In a famous, televised speech in 1952 to save his vice presidential candidacy, ________ denied having received illegal gifts and payments, and declared that the family dog, Checkers, though a gift, would not be returned.

Following the first Nixon-Kennedy presidential debate of 1960, opinion polls showed that

In 1934, Congress created the ______________ to regulate the use of the airwaves

An intentional news leak for the purpose of assessing the political reaction to that news is called