Advertising Chapter 12

5 Questions | By Lesliedykman | Updated: Jul 16, 2018 | Attempts: 153

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In the previous class we covered chapter 12 in full. The quiz below is set to review the chapter and note the parts you did not grasp fully. Give it a try and see how well you understood it and what you need to polish up on. Remember that practice makes perfect. Best of luck!

Questions and Answers

1.

The role of the production Manger:
- A.
  
  To keep the project moving smoothly and under budget, while maintaining the required level of quality through every step of the production process. They preform the four classic functions of management, planning, organizing, directing and controlling.
- B.
  
  Allocation of time.
- C.
  
  Supervising the production staff and suppliers.
Correct Answer
A. To keep the project moving smoothly and under budget, while maintaining the required level of quality through every step of the production process. They preform the four classic functions of management, planning, organizing, directing and controlling.
2.

Planning and organizing:
- A.
  
  Allocation of time. Production manager must anticipate how much time each project will take.
- B.
  
  Supervising the production staff and suppliers.
Correct Answer
A. Allocation of time. Production manager must anticipate how much time each project will take.
3.

Directing and Controlling:
- A.
  
  To keep the project moving smoothly and under budget, while maintaining the required level of quality through every step of the production process. They preform the four classic functions of management, planning, organizing, directing and controlling.
- B.
  
  Supervising the production staff and suppliers.
Correct Answer
B. Supervising the production staff and suppliers.
4.

Common Budget Busters: 5- problems commonly break budgets. The most frequent of cost overruns is inadequate planning and lack of preparation. Overtime: Night and weekend work cause overtime pay. Special equipment: Unusual production effects. Complex Hierachry of decision markers, approvers and lawyers can stall or even stop progress.
- A.
  
  Production luxuries. When money is not budgeted for lunches and such. Was the money budgeted?
- B.
  
  First step, begins with the creative department submits the approved creative concepts-rough . Open job jacket, that stores the various pieces of artwork and ideas that will be generated throughout the process.
Correct Answer
A. Production luxuries. When money is not budgeted for lunches and such. Was the money budgeted?
5.

The Pre-production Phase: Planning the project.
- A.
  
  Production luxuries. When money is not budgeted for lunches and such. Was the money budgeted?
- B.
  
  First step, begins with the creative department submits the approved creative concepts-rough . Open job jacket, that stores the various pieces of artwork and ideas that will be generated throughout the process.
Correct Answer
B. First step, begins with the creative department submits the approved creative concepts-rough . Open job jacket, that stores the various pieces of artwork and ideas that will be generated throughout the process.

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Current Version
Jul 16, 2018

Quiz Edited by
ProProfs Editorial Team
Dec 13, 2010

Quiz Created by
Lesliedykman

Advertising Chapter 12

The role of the production Manger:

Planning and organizing:

Directing and Controlling:

The Pre-production Phase: Planning the project.