Top 10 Outgrow Alternatives to Create Engaging Quizzes in 2025

Outgrow has become a popular choice for creating interactive content like quizzes and calculators. It’s a powerful tool for lead generation, but as marketing strategies evolve, many look for Outgrow alternatives that offer a different set of features—perhaps a simpler interface, more design flexibility, or better pricing.

From what I’ve seen, the best alternatives build on Outgrow’s core idea of engagement but deliver it in unique ways, tailored for specific marketing goals. They make quiz creation faster, the experience more conversational, and the lead capture process more seamless.

In this blog post, I’ve rounded up ten Outgrow competitors that stand out for different reasons, from conversational design to powerful lead funnels and AI-driven creation.

Why Look Beyond Outgrow

Outgrow is widely used for creating interactive calculators and quizzes that capture leads, but several challenges lead people to search for alternatives:

• Tough to Use for Complex Quizzes: When you need intricate logic or detailed custom workflows, Outgrow’s interface can become confusing. Non-technical users often find the process of setting up advanced funnels too difficult for quick content creation.
• High Cost to Unlock Key Features: Essential functions like removing the Outgrow brand, using your own website domain, or getting advanced customer support are often limited to the most expensive subscription levels.
• Restricted Customization on Lower Plans: If you’re on a budget, your options for making the quiz look exactly like your brand are limited. Getting that perfectly unique, on-brand design often forces an expensive upgrade.
• Primary Focus on Calculations: Outgrow is a powerhouse for number-crunching and assessment scoring. However, if your goal is just a fun personality quiz or a media-rich content piece, other tools are simpler and deliver a better experience.
• Critical Integrations are Gated: Connecting your quiz data directly to essential business software, like your enterprise CRM, can be blocked unless you pay for a premium subscription. This makes the data flow clunky for many users.
• Customer Support Depends on Your Tier: While paying customers receive support, users on lower tiers might experience slower or less direct help compared to competitors who prioritize fast, accessible support for everyone.

List of Best Outgrow Alternatives & Competitors

Here’s a look at some of the best Outgrow alternatives available today. Each option brings distinct strengths—conversational design, powerful lead generation, AI quiz creation, or all-in-one form flexibility.

1. ProProfs Quiz Maker — Best for AI-Powered Marketing Quizzes & Secure Assessments

I’ve used ProProfs Quiz Maker across marketing campaigns, customer engagement projects, and employee training—and what consistently impresses me is how it makes quiz creation both fast and strategic.

Its AI quiz generator can build interactive quizzes in seconds from your own content or website, while the massive library of 100,000+ templates and over a million ready-to-use questions gives you a serious head start when inspiration runs low.

The tool supports 20+ interactive question formats, from video and drag-and-drop to hotspots and personality logic branching—so every quiz feels dynamic and on-brand. The built-in lead capture and CRM integrations make it easy to turn quiz-takers into qualified prospects, while the detailed reports help track conversions and engagement patterns across campaigns.

In my experience, it’s been equally effective for lead gen quizzes, knowledge tests, and secure proctored exams. Its enterprise-grade features like browser lockdown, randomization, access control, and AI-enabled proctoring keep quizzes both fair and professional.

Pros:

• AI quiz generator creates branded quizzes in seconds from text, PDFs, or URLs.
• Over 100,000 templates and a million pre-built questions for instant inspiration.
• Supports 20+ question types, including video, drag-and-drop, and personality formats.
• Integrates with CRMs, email marketing, and analytics tools for seamless follow-up.
• Enterprise-level anti-cheating tools: browser lockdown, proctoring, and question randomization.

Cons:

• No dark mode for long quiz creation sessions.
• Fully cloud-based; requires an internet connection for access.

How ProProfs Quiz Maker Compares to Outgrow:

Outgrow is strong on visual quiz layouts and templates, but ProProfs goes further with AI-assisted creation, advanced lead segmentation, and built-in quiz security. It’s not just for marketing—ProProfs scales from fun personality quizzes to formal tests, giving it broader use across departments.

Pricing: Free for short quizzes with premium features. Paid plans start at $19.99/month.

User Rating: 4.5/5 (Capterra)

2. Typeform — Best for Design-Led, Interactive Quizzes

Image source: Typeform

Typeform is one of the best Outgrow alternatives when visual appeal and conversational flow matter most. Its one-question-at-a-time format turns even simple quizzes into smooth, distraction-free experiences that feel more like chats than forms.

What makes it a viable Outgrow alternative is its clean UX and customization flexibility. You can tailor everything—from colors and fonts to background images—to match your brand identity. With logic jumps and conditional flows, I’ve created quizzes that adjust based on responses, making each experience feel personalized.

It also integrates well with CRMs, email platforms, and Slack, so responses can trigger follow-ups or team notifications in real time. While it’s not built for high-security assessments, it works well for lead gen, product recommenders, and customer research where polish and engagement are key.

Pros:

• Clean, mobile-friendly UI that boosts quiz completion rates.
• Conditional logic and branching for personalized quiz journeys.
• Deep customization with branded layouts and design elements.
• Native integrations with HubSpot, Mailchimp, Slack, and more.
• Built-in analytics and response tracking for ongoing optimization.

Cons:

• Quiz logic and branching get harder to manage in longer or complex quizzes.
• Limited interactive question formats beyond standard types.

How Typeform Compares to Outgrow:

Outgrow focuses on widget-based quizzes and calculators with lead capture, while Typeform centers on form elegance and UX. For quizzes that prioritize user experience, visual branding, and conversational flow, Typeform gives more design control—though it trades off some of Outgrow’s built-in marketing widgets.

Pricing: Starts at $25/month.

User Rating: 4.7/5 (Capterra)

3. Jotform — Best for Mobile-Responsive Quizzes With Flexible Workflows

Image source: Jotform

I experimented with Jotform while building a mobile quiz prototype and was struck by how well the forms adapted to different screen sizes. The drag-and-drop builder is intuitive, and the form elements feel snappy on both desktop and mobile—ideal when quiz takers are likely to use phones or tablets.

Unlike Outgrow, which leans heavily into lead-gen widgets, Jotform emphasizes flexibility across industries. You can add timers, shuffle questions, set up scoring logic, and even create conditional workflows that trigger notifications or send data to CRMs. The widget library is one of the most extensive I’ve seen, covering everything from progress bars to PDF generators.

There’s also robust integration support for tools like Zapier, Google Sheets, and Salesforce, which makes this Outgrow alternative easy to plug into existing systems for data capture and follow-up automation.

Pros:

• Mobile-optimized interface ensures quizzes work smoothly on all devices.
• Conditional logic and calculation fields allow for adaptive, personalized quizzes that can double as lead qualifiers.
• Extensive widget library offers advanced elements like sliders, signatures, and visual feedback—all drag-and-drop.
• Built-in analytics and response filters help spot patterns, track completions, and export insights.
• Integrates seamlessly with CRMs, email tools, and cloud drives for instant data routing and automation.

Cons:

• With too many fields or logic steps, the form builder can get cluttered and harder to manage.
• Limited question variety if you’re aiming for more interactive formats like gamified or media-heavy quizzes.

How Jotform Compares to Outgrow:

Outgrow positions itself as a dedicated marketing funnel builder, whereas Jotform is more of a generalist with quiz capabilities baked into a powerful form engine. If you need a mobile-first quiz that ties into broader workflows or collects detailed data beyond just email leads, Jotform offers more customization and backend flexibility.

Pricing: Free plan available. Paid plans start at $34/month.

User Rating: 4.7/5 (Capterra)

4. LeadQuizzes — Best for Targeted Lead Generation Through Quiz Funnels

Image source: LeadQuizzes

LeadQuizzes is built around one goal—turning interactive content into qualified leads. Compared to Outgrow, it’s less about form variety and more about high-converting funnels with branching logic, custom outcomes, and detailed lead capture.

I found its quiz builder refreshingly focused: every feature, from outcome mapping to pixel tracking, points toward improving conversions. It’s easy to segment leads based on answers, personalize follow-up sequences, and sync data with marketing tools like HubSpot or ActiveCampaign. When I tested it for a niche landing page, I could instantly gauge which questions filtered in the right prospects.

While its templates lean more toward marketing than education, they cover plenty of use cases—product recommenders, assessment-style funnels, and gated content quizzes. You can also track drop-off points and optimize completion rates with detailed analytics.

Pros:

• Focused on lead capture and segmentation with built-in form logic and lead scoring.
• Outcome-based branching lets you tailor quiz results and recommendations for better personalization.
• Easily embeds on landing pages or popups, with UTM tracking and conversion pixel support.
• Seamless integration with top CRMs and email platforms for automated lead nurturing.
• Analytics show conversion rates, drop-offs, and completion behavior to fine-tune your funnel.

Cons:

• Less flexibility for non-marketing quizzes—limited support for educational formats or training use cases.
• The quiz editor doesn’t support very visual or gamified formats like hotspots or multimedia-heavy questions.

How LeadQuizzes Compares to Outgrow:

Outgrow casts a wider net with calculators, polls, and forms, while LeadQuizzes drills deeper into quiz-based lead generation. For marketers focused on qualified leads and conversion tracking, LeadQuizzes provides tighter tools and more actionable insights. Its clean interface and outcome-driven structure made it easy for me to build a focused funnel without fluff.

Pricing: Starts at $9/month for basic features and a single website account.

User Rating: 4.4/5 (Capterra)

5. SurveyMonkey — Best for Feedback-Driven Quizzes and Market Insights

Image source: SurveyMonkey

SurveyMonkey goes beyond traditional survey tools by offering quiz features suited for collecting structured feedback, market research, or internal assessments. It isn’t the flashiest alternative to Outgrow, but for data reliability and scale, it’s hard to beat.

I tried using this Outgrow alternative to validate messaging before a campaign, and its built-in logic paths helped tailor the flow based on user responses. The analytics were detailed enough to surface trends across respondent segments—something most quiz tools don’t emphasize.

You can assign point values to answers and instantly view performance scores or generate reports, all from a clean dashboard. The platform also supports anonymous responses, randomized questions, and A/B testing options for optimizing quiz content in research-heavy use cases.

Pros:

• Strong survey and quiz logic with branching, scoring, and randomized question sets.
• Customizable distribution options including email, social, website embeds, and collector links.
• Clean dashboard with filtering, segmentation, and exportable results.
• Supports A/B testing and benchmark comparisons, ideal for larger research projects.
• Respondent anonymity and compliance features (HIPAA, GDPR) for secure feedback collection.

Cons:

• The interface is built around surveys, so the quiz creation flow can feel slightly rigid for marketing use.
• Visual customization is minimal—forms look professional but lack design variety compared to Outgrow or Riddle.

How SurveyMonkey Compares to Outgrow:

While Outgrow emphasizes form design and engagement, SurveyMonkey focuses on structured data and research fidelity. It’s a more robust choice when the goal is to understand audiences deeply rather than just entertain. I found it especially valuable for pre-launch validation and customer satisfaction quizzes where response integrity matters.

Pricing: Starts at $39/month for the individual plan.

User Rating: 4.6/5 (Capterra)

6. Involve.me — Best for Interactive Quizzes With Logic-Based Personalization

Image source: Involve.me

Involve.me offers a highly customizable quiz experience that blends visual polish with logic-based flow control. It’s a capable Outgrow alternative if you’re building assessments that shift dynamically based on user choices—ideal for product recommendations, lead funnels, and segment-specific quizzes.

I gave it a spin to prototype a branching lead quiz, and the logic builder felt intuitive without being limiting. It let me tailor outcomes and paths in a way that felt genuinely personalized for users, without requiring coding or complex setup.

What’s more, it integrates easily with CRMs and marketing tools, so responses don’t just sit in a spreadsheet—they feed directly into automation or segmentation workflows. You can also customize styling and embed quizzes anywhere without sacrificing responsiveness.

Pros:

• Advanced logic builder for conditional flows and custom outcomes across quiz types.
• Polished templates and full design control, including background, fonts, progress bars, and layout.
• Supports score-based quizzes, calculators, surveys, and product recommenders in one dashboard.
• Easy integration with major CRMs, Google Sheets, Slack, and email marketing platforms.
• Real-time performance tracking with dashboards and lead funnel views.

Cons:

• Performance can slow slightly when building highly complex logic flows with many branches.
• Analytics export options are limited on lower-tier plans, which can bottleneck deeper reporting.

How Involve.me Compares to Outgrow:

Compared to Outgrow, Involve.me offers more freedom in how quizzes look and behave, especially with multi-path logic and advanced outcomes. When I needed a quiz that felt like a custom-built experience but didn’t want to rely on dev support, Involve.me delivered with flexibility. Outgrow didn’t match.

Pricing: Free plan available. Paid plans start at $29/month.

User Rating: 4.4/5 (Capterra)

7. Riddle — Best for Personality Quizzes and Interactive Marketing Content

Image source: Riddle

Riddle stands out as an Outgrow alternative designed for marketers who want to capture leads in a more engaging way. When I tried building a personality quiz, the tool’s flexibility surprised me—I could fine-tune scoring logic, tweak result pages, and design a branching flow that felt like a guided story.

The platform supports 15+ quiz formats, from personality and scored quizzes to polls, surveys, and product recommenders. It’s ideal if you’re trying to entertain while collecting data. Riddle also shines in how it handles lead generation: you can insert forms at any stage of the quiz and sync responses directly to tools like HubSpot, Mailchimp, or ActiveCampaign.

The ability to fully customize design using CSS and access deep analytics on each quiz’s drop-off points gives Riddle more power than it seems at first glance.

Pros:

• Supports over 15 interactive formats, including personality tests, quizzes, and product recommenders.
• Seamless lead generation with customizable form placement and CRM integrations.
• Advanced logic branching and result page personalization for tailored quiz experiences.
• Full CSS control and 75+ design options for brand consistency across devices.
• GDPR-compliant and offers robust data privacy settings, including anonymous mode.

Cons:

• Learning curve for new users, especially when building quizzes with multiple logic paths.
• No built-in score tracking or analytics suited for academic use—focused on marketing metrics.

How Riddle Compares to Outgrow:

Riddle gives users more flexibility in design and logic flow compared to Outgrow, particularly for personality-style quizzes and viral marketing. While Outgrow offers solid calculators and assessments, Riddle gives more control over storytelling, branding, and interactive logic, which is crucial for content-focused marketing.

Pricing: No free plan. Paid plans start at $59/month.

User Rating: 4.8/5 (Capterra)

8. Interact Quiz Maker — Best for Lead Generation Through Personality Quizzes

Image source: BforBloggers

Interact Quiz Maker is a solid pick when you want to turn casual site visitors into qualified leads through fun, on-brand quizzes. When I tested it, I liked how quick it was to launch a fully functional quiz using their prebuilt templates. The platform feels tailored for creators and marketers trying to drive conversions through personality-style assessments.

It comes with 800+ customizable templates across industries—from coaching and real estate to eCommerce. You can adjust quiz outcomes, embed email opt-ins, and automate follow-ups using integrations with CRMs like ConvertKit, HubSpot, and ActiveCampaign. There’s also built-in logic branching and analytics, so you can A/B test quizzes and optimize them for better performance.

I found the styling options particularly useful—tweaking fonts, colors, and layout helped make the quiz feel native to the site where I embedded it.

Pros:

• Includes 800+ industry-specific templates designed to maximize lead conversions.
• Allows logic branching, customized result pages, and dynamic feedback based on user choices.
• Integrates with major marketing tools like Mailchimp, ConvertKit, and HubSpot for real-time lead capture.
• Offers embed options for websites, landing pages, and pop-ups without additional plugins.
• Built-in analytics for conversion tracking, A/B testing, and funnel optimization.

Cons:

• Personality quiz logic and result scoring can be limiting if you want to build more complex educational assessments.
• Higher-tier features like white labeling and advanced reporting are locked behind premium plans.

How Interact Quiz Maker Compares to Outgrow:

Outgrow offers more versatility in terms of calculators and assessments, but Interact is built specifically for capturing leads with quizzes. Its conversion-focused templates, seamless CRM integrations, and customizable logic make it a better fit for marketers focused on growing email lists through interactive content.

Pricing: Free plan available with core features. Paid plans start at $27/month.

User Rating: 4.7/5 (G2)

9. Opinion Stage — Best for Visual Quizzes That Boost Blog and Social Engagement

Image source: Opinion Stage

When I tested Opinion Stage, I noticed how tailored it felt for publishing quizzes directly inside blog posts and social feeds. The interface made it easy to design personality quizzes, polls, and trivia games that felt at home on a media site or marketing page—without needing a designer.

This Outgrow alternative emphasizes visual storytelling. You can layer in images, videos, and GIFs to every question, making the content more eye-catching and interactive. It’s especially effective for content marketers, publishers, and bloggers looking to increase dwell time or collect reader insights in a non-intrusive way.

I also found the lead form options to be easy to configure and unobtrusive—useful if you’re trying to capture emails mid-quiz or before showing results.

Pros:

• Strong visual support: quizzes can include images, videos, and GIFs for better audience interaction.
• Built-in templates for personality tests, polls, and trivia that work well across content channels.
• Lead generation forms are easy to customize and integrate with popular marketing platforms.
• Optimized for embedding on websites and blogs, with fast loading and responsive layouts.
• Offers real-time analytics and A/B testing to refine content and boost performance.

Cons:

• Doesn’t support complex quiz logic or branching flows—best for simple formats.
• Some styling elements are fixed, which limits visual customization beyond themes and templates.

How Opinion Stage Compares to Outgrow:

Outgrow supports more complex logic and funnel-like calculators, while Opinion Stage excels at high-appeal visual quizzes designed for audience engagement. It’s better suited for marketers and publishers who care more about interaction and aesthetics than multi-step logic.

Pricing: Free plan with limited templates and branding. Paid plans start at $25/month.

User Rating: 4.9/5 (Capterra)

10. Google Forms — Best for Free, No-Frills Quiz Creation at Scale

Google Forms is a practical Outgrow alternative when you need to launch a quiz quickly without investing time or money into setup. It’s especially useful for internal training, basic lead capture, or quick product feedback collection.

The quiz mode supports scoring, branching logic, and response validation. While it lacks Outgrow’s visual polish and built-in lead segmentation, its simplicity and speed make it ideal for low-stakes or internal use. Responses feed directly into Google Sheets, which is helpful for teams already working within Google Workspace.

Pros:

• Completely free with a Google account—no hidden restrictions.
• Quiz mode includes automatic grading, conditional logic, and feedback.
• Instant integration with Google Sheets for result tracking and analysis.
• Extremely fast setup and easy sharing via link or email.
• Reliable choice for schools, nonprofits, and internal teams.

Cons:

• No design customization or brand personalization options.
• Lacks native integrations with marketing CRMs or automation tools.

How Google Forms Compares to Outgrow:

While Outgrow offers tailored lead-gen flows and interactive visuals, Google Forms focuses on simplicity. It’s a better fit for straightforward quizzes where speed and ease of access matter more than branded presentation or conversion-focused features.

Pricing:

Free with any Google account; included in Google Workspace plans starting at $6/user/month.

User Rating: 4.7/5 (Capterra)

How to Choose the Right Outgrow Alternative

Not every quiz tool serves the same purpose—and that’s especially true if you’re replacing something like Outgrow. Whether it’s design flexibility, pricing, or lead capture limitations, the right alternative depends on what you actually need, not just what looks good in a demo.

Based on hands-on testing and user insights from G2 and elsewhere, here are the criteria that matter most:

1. Lead Generation Features

If your primary goal is capturing leads through quizzes, look for platforms with built-in lead forms, logic-based segmentation, CRM integrations, and customizable outcomes. Tools like ProProfs, Involve.me, and LeadQuizzes are designed to qualify and segment leads with minimal manual effort.

2. Design Flexibility

Outgrow offers good design control, but some alternatives offer more layout options, theme overrides, and branding tools. If your quiz needs to match your site or marketing campaign precisely, tools like Typeform or Riddle provide better styling and embed options.

3. Interactive Question Types

Simple multiple-choice won’t always cut it. If your quiz needs engagement through visuals, conditional follow-ups, or sliders and ranking questions, make sure your Outgrow alternative supports that variety. Some tools, like ProProfs and Jotform, include media-rich questions, branching logic, and dynamic scoring.

4. Reporting & Analytics

To turn quizzes into actionable data, you’ll need clear analytics. Look for tools that offer response breakdowns, funnel drop-off points, lead scoring, and export options. SurveyMonkey and ProProfs offer detailed reports that go well beyond basic response counts.

5. Ease of Use

Some quiz builders have steep learning curves or require manual setup for everything. Choose a tool that simplifies quiz creation with AI generation, templates, or logic assistance. This saves hours on production and lets you iterate faster—especially helpful if you’re testing multiple quiz variations in a campaign.

6. Integration & Automation

Check whether the platform connects with your CRM, email marketing system, or analytics platform. A quiz that can auto-sync leads with HubSpot or trigger follow-up emails through Mailchimp can turn a passive tool into an active part of your funnel.

My Top 3 Picks for the Best Outgrow Alternatives

Out of all the tools I explored, three emerged as top-tier alternatives—each excelling in a specific area, depending on what your quiz strategy looks like.

1. ProProfs Quiz Maker

ProProfs stands out for its speed, versatility, and depth. Whether I needed to build a quiz for training, lead capture, or compliance, it delivered with AI-powered creation, 100+ templates, and secure proctoring. It’s a powerful choice for marketers and educators alike who want engaging quizzes that scale without compromising on quality or control.

2. Interact Quiz Maker

If lead generation is the goal, Interact hits the sweet spot. It focuses entirely on marketing quizzes with outcome logic, social sharing, and deep integrations with CRM tools. I found it especially effective for crafting personality quizzes that drive engagement and segment leads automatically—perfect for content creators, solopreneurs, and small teams looking to convert attention into action.

3. Riddle

Riddle is all about creative control and smooth logic flow. Its visual editor lets you build complex, branded quizzes without code—great for agencies or publishers that want more than just templates. I liked how easy it was to fine-tune every detail, from layout to response mapping, which made it feel more like a creative tool than a form builder.

Choose Smarter, More Strategic Quiz Tools

Outgrow helped set the bar for marketing-focused quizzes, but it’s no longer the only serious player in the game. Whether you’re optimizing for lead generation, learning outcomes, or branded engagement, the Outgrow alternatives above offer sharper logic, more flexibility, and better data control.

Now’s the time to match your quiz platform to your business goals. Try a few out—many offer free plans or trials—and see which one fits your workflow, audience, and content style best. A smarter quiz tool won’t just save you time. It can turn curiosity into conversion.

Frequently Asked Questions 

Why do marketers look for Outgrow alternatives?

Marketers often switch due to Outgrow’s pricing model, limited design customization, and rigid logic flow. Many want better lead segmentation, more flexible quiz structures, or integrations that suit their CRM or automation stack without costly add-ons.

Can I collect leads just as effectively with Outgrow alternatives?

Yes. Tools like ProProfs Quiz Maker, Involve.me, and LeadQuizzes offer lead capture with customizable forms, logic-based segmentation, and CRM integration. Many also provide more control over lead routing and quiz-triggered automation.

Which Outgrow alternative has the best logic branching features?

Typeform, Involve.me, and ProProfs Quiz Maker all support strong logic branching, allowing you to personalize quiz flows based on user responses. Typeform excels in design control, while Involve.me adds conversion tracking and audience insights to each branch.

Do any Outgrow alternatives support embedding quizzes on my website?

Most do. ProProfs Quiz Maker, LeadQuizzes, and Riddle let you embed quizzes via iframe or script, with responsive layouts for mobile. Some also allow white-labeling or domain masking for a more branded, seamless experience.

What’s the best Outgrow alternative for marketing teams on a budget?

ProProfs Quiz Maker and Jotform offer free plans and lower-cost paid tiers without sacrificing key features like AI quiz creation or integrations. They’re ideal for startups or lean teams looking to capture leads and analyze quiz performance affordably.